Top 30 Best Places in Virginia, United States to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-08-01

Unlock high-ROI opportunities in Virginia, United States‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Virginia, United States. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Virginia, United States for 2025.

Top Short-Term Rental Markets in Virginia, United States

Rank:#1Market:Virginia BeachCountry:United StatesProperties:1,352Monthly Revenue:$2700.30Daily Rate (ADR):$315.88Occupancy:41.27%Regulation:Low
Rank:#2Market:WilliamsburgCountry:United StatesProperties:1,160Monthly Revenue:$1217.08Daily Rate (ADR):$207.55Occupancy:28.85%Regulation:Low
Rank:#3Market:RichmondCountry:United StatesProperties:1,097Monthly Revenue:$2196.32Daily Rate (ADR):$167.78Occupancy:50.66%Regulation:Low
Rank:#4Market:ArlingtonCountry:United StatesProperties:908Monthly Revenue:$2914.19Daily Rate (ADR):$236.63Occupancy:51.77%Regulation:Low
Rank:#5Market:NorfolkCountry:United StatesProperties:878Monthly Revenue:$1768.07Daily Rate (ADR):$183.37Occupancy:44.27%Regulation:Low
Rank:#6Market:CharlottesvilleCountry:United StatesProperties:660Monthly Revenue:$2892.15Daily Rate (ADR):$286.99Occupancy:45.11%Regulation:Low
Rank:#7Market:AlexandriaCountry:United StatesProperties:653Monthly Revenue:$3605.08Daily Rate (ADR):$267.81Occupancy:52.40%Regulation:Low
Rank:#8Market:LynchburgCountry:United StatesProperties:508Monthly Revenue:$1539.82Daily Rate (ADR):$146.87Occupancy:43.73%Regulation:Low
Rank:#9Market:ChincoteagueCountry:United StatesProperties:452Monthly Revenue:$1936.17Daily Rate (ADR):$270.46Occupancy:36.51%Regulation:Low
Rank:#10Market:WintergreenCountry:United StatesProperties:387Monthly Revenue:$2676.77Daily Rate (ADR):$283.63Occupancy:37.11%Regulation:Low
Rank:#11Market:LurayCountry:United StatesProperties:364Monthly Revenue:$3043.69Daily Rate (ADR):$266.89Occupancy:41.73%Regulation:Low
Rank:#12Market:MassanuttenCountry:United StatesProperties:340Monthly Revenue:$3743.34Daily Rate (ADR):$349.60Occupancy:36.07%Regulation:Low
Rank:#13Market:HamptonCountry:United StatesProperties:338Monthly Revenue:$2150.98Daily Rate (ADR):$224.78Occupancy:42.60%Regulation:Low
Rank:#14Market:BlacksburgCountry:United StatesProperties:318Monthly Revenue:$3696.15Daily Rate (ADR):$468.36Occupancy:39.55%Regulation:Low
Rank:#15Market:RoanokeCountry:United StatesProperties:309Monthly Revenue:$1554.04Daily Rate (ADR):$134.12Occupancy:44.27%Regulation:Low
Rank:#16Market:Cape CharlesCountry:United StatesProperties:232Monthly Revenue:$3357.68Daily Rate (ADR):$375.74Occupancy:37.59%Regulation:Low
Rank:#17Market:BasyeCountry:United StatesProperties:228Monthly Revenue:$2110.75Daily Rate (ADR):$208.89Occupancy:36.16%Regulation:Low
Rank:#18Market:MineralCountry:United StatesProperties:211Monthly Revenue:$4145.79Daily Rate (ADR):$430.25Occupancy:33.79%Regulation:Low
Rank:#19Market:FredericksburgCountry:United StatesProperties:187Monthly Revenue:$1627.43Daily Rate (ADR):$153.59Occupancy:44.54%Regulation:Low
Rank:#20Market:RestonCountry:United StatesProperties:186Monthly Revenue:$1424.69Daily Rate (ADR):$254.79Occupancy:33.02%Regulation:Low
Rank:#21Market:PortsmouthCountry:United StatesProperties:180Monthly Revenue:$1862.14Daily Rate (ADR):$165.83Occupancy:46.80%Regulation:Low
Rank:#22Market:HuddlestonCountry:United StatesProperties:171Monthly Revenue:$2752.82Daily Rate (ADR):$402.08Occupancy:31.32%Regulation:Low
Rank:#23Market:StanardsvilleCountry:United StatesProperties:157Monthly Revenue:$2360.54Daily Rate (ADR):$207.59Occupancy:41.28%Regulation:Low
Rank:#24Market:StauntonCountry:United StatesProperties:157Monthly Revenue:$1948.04Daily Rate (ADR):$189.60Occupancy:40.76%Regulation:Low
Rank:#25Market:Colonial BeachCountry:United StatesProperties:152Monthly Revenue:$1997.88Daily Rate (ADR):$217.80Occupancy:39.69%Regulation:Low
Rank:#26Market:MonetaCountry:United StatesProperties:152Monthly Revenue:$2708.23Daily Rate (ADR):$359.36Occupancy:37.51%Regulation:Low
Rank:#27Market:HarrisonburgCountry:United StatesProperties:138Monthly Revenue:$1724.93Daily Rate (ADR):$164.29Occupancy:43.42%Regulation:Low
Rank:#28Market:ChesapeakeCountry:United StatesProperties:136Monthly Revenue:$1430.37Daily Rate (ADR):$145.47Occupancy:45.66%Regulation:Low
Rank:#29Market:AftonCountry:United StatesProperties:135Monthly Revenue:$4475.08Daily Rate (ADR):$352.64Occupancy:41.20%Regulation:Low
Rank:#30Market:LexingtonCountry:United StatesProperties:133Monthly Revenue:$2747.92Daily Rate (ADR):$319.21Occupancy:37.46%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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All Markets in Virginia, United States

AbingdonAftonAlexandriaAltonAmherstAnnandaleAppomattoxArlingtonAshlandBailey's CrossroadsBasyeBedfordBentonvilleBerryvilleBlacksburgBlackstoneBluemontBoydtonBraceyBridgewaterBroadwayBuena VistaBumpassCape CharlesCaptains CoveCentrevilleChantillyCharlottesvilleCheritonCherry HillChesapeakeChesterChesterfieldChincoteagueChristiansburgClarksvilleClifton ForgeColonial BeachCovingtonCrozetCulpeperDale CityDamascusDanvilleDaytonDelaplaneDeltavilleDraperDublinEdinburgElktonEtlanFaberFairfaxFalls ChurchFancy GapFarmvilleFloydForestFort ValleyFranconiaFredericksburgFriesFront RoyalGalaxGlen AllenGloucesterGoodviewGordonsvilleGrovetonHamiltonHamptonHarrisonburgHeathsvilleHerndonHillsvilleHiwasseeHopewellHot SpringsHuddlestonHuntingtonIndependenceIrvingtonKeswickKilmarnockLake RidgeLancasterLeesburgLeesylvaniaLexingtonLincolniaLocust GroveLortonLouisaLovettsvilleLurayLynchburgLyndhurstMadisonMadison HeightsManassasMarionMarshallMartinsvilleMassanetta SpringsMassanuttenMaurertownMcGaheysvilleMcLeanMcNairMeadows of DanMechanicsvilleMerrifieldMiddleburgMiddletownMidlothianMineralMonetaMontrossMount JacksonMouth of WilsonNellysfordNew MarketNewport NewsNorfolkNorth ShoreOaktonOnancockOrangePenhookPetersburgPortsmouthPowhatanPurcellvilleRadfordRadford CityReedvilleRestonRichmondRileyvilleRoanokeRose HillRoselandRound HillRuckersvilleRustburgSalemScottsvilleShenandoahShenandoah FarmsSperryvilleSpotsylvania CourthouseSpringfieldStaffordStanardsvilleStanleyStauntonSterlingStrasburgStuartSuffolkSyriaTazewellThe PlainsTimberlakeTuckahoeTysonsUrbannaViennaVirginia BeachWachapreagueWarrentonWaterfordWaynesboroWest Falls ChurchWhite StoneWilliamsburgWinchesterWintergreenWintergreen ResortWoodbridgeWoodstock