Orange Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States
Is Airbnb profitable in Orange in 2025? Explore comprehensive Airbnb analytics for Orange, Virginia, United States to uncover income potential. This 2025 STR market report for Orange, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 71 active listings.
Whether you're considering an Airbnb investment in Orange, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Orange Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Orange Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Orange (2025)
Understanding the monthly revenue variations for Airbnb listings in Orange is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Orange is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Orange across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,803+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,068 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,114 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,055, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Orange
Orange Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Orange STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Orange:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Orange
Average Daily Rate (ADR) Airbnb Trends in Orange (2025)
Effective short term rental pricing strategy in Orange involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Orange typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $629+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $398 or more.
- Typical properties (Median) charge around $246 per night.
- Entry-level properties (Bottom 25%) earn around $164 per night.
Average Daily Rate (ADR) Trend by Month in Orange
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Airbnb Seasonality Analysis & Trends in Orange (2025)
Peak Season (June, July, August)
- Revenue averages $4,137 per month
- Occupancy rates average 40.4%
- Daily rates average $349
Shoulder Season
- Revenue averages $2,988 per month
- Occupancy maintains around 35.7%
- Daily rates hold near $318
Low Season (January, February, March)
- Revenue drops to average $2,120 per month
- Occupancy decreases to average 27.9%
- Daily rates adjust to average $302
Seasonality Insights for Orange
- The Airbnb seasonality in Orange shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Orange's highest earning potential, with monthly revenues capable of climbing to $4,553, occupancy reaching a high of 42.3%, and ADRs peaking at $358.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,777, occupancy could drop to 25.5%, and ADRs may adjust down to $284.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Orange.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Orange seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Orange (2025)
Exploring the top neighborhoods for short-term rentals in Orange? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Orange | Charming historic area with quaint shops, restaurants, and significant Civil War history. Popular among tourists looking for a cozy and culturally rich experience. | James Madison Museum, The Arts Center in Orange, Orange Train Station, Orange County Courthouse, Historic walking tours |
| Lake Orange | Scenic lake area ideal for outdoor enthusiasts and families. Offers recreational activities like fishing, kayaking, and picnicking by the water. | Lake Orange, Fishing and boating, Picnicking spots, Hiking trails around the lake |
| Montpelier | The home of James Madison, this area offers a mix of historical significance and beautiful landscapes. Attracts history buffs as well as nature lovers. | Montpelier Estate, The garden and grounds, Historical tours of the estate, Nearby hiking trails |
| Rapidan River | Beautiful river region known for its scenic beauty and outdoor activities. Great for those seeking nature and tranquility, while still close to town amenities. | Rapidan River activities, Fishing spots, Natural trails, Scenic picnic areas |
| Orange County Fairgrounds | Hosts various events and fairs throughout the year. Convenient for travelers attending events, making it a bustling area during fair season. | Annual Orange County Fair, Community events and festivals, Outdoor concert series |
| Potomac River Junction | Centrally located for visitors wanting to explore both the rural beauty of Orange and the nearby attractions of larger cities like Charlottesville and Fredericksburg. | Potomac River, Nearby wineries and breweries, Access to hiking trails, Scenic landscapes |
| Nearby Wineries | Orange is close to several renowned wineries, making it a desirable location for wine enthusiasts and those looking for rural relaxation. | Barboursville Vineyards, Horton Vineyards, Catoctin Creek Distillery, Wine tours and tastings |
| Local Farms and Orchards | The area is known for its agricultural landscape, attracting visitors interested in farm-to-table experiences and local produce. | Apple orchards, Farmers' markets, Pumpkin patches during fall, Seasonal events on farms |
Understanding Airbnb License Requirements & STR Laws in Orange (2025)
While Orange, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Orange to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Orange (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Orangebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Near Lake Anna: Gem w/ Saltwater Pool & Arcade!
Entire Place • 5 bedrooms
NEW 7BR Lakefront Lake Anna, Dock, Beach, Deck
Entire Place • 7 bedrooms
Lake Anna Lakefront Retreat
Entire Place • 5 bedrooms
Lakefront Eco Retreat | 5BR, Dock & Sunset Views
Entire Place • 5 bedrooms
Historic Estate with Enchanting Gardens
Entire Place • 5 bedrooms
Waters Edge Retreat on Lake Anna
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Orange (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Orange based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 4 | $219,131 | 56 | 4.77/5.0 |
| Vacasa Virginia | 5 | $112,059 | 252 | 4.45/5.0 |
| Daniel | 1 | $110,472 | 10 | 5.00/5.0 |
| Sarah | 2 | $109,946 | 316 | 4.96/5.0 |
| Kristie | 2 | $106,838 | 8 | 3.17/5.0 |
| Patrick | 7 | $103,224 | 76 | 4.94/5.0 |
| Michelle | 1 | $87,906 | 80 | 5.00/5.0 |
| Nichole | 2 | $82,151 | 18 | 4.67/5.0 |
| FrednGette | 1 | $81,144 | 99 | 4.90/5.0 |
| Rochelle | 1 | $59,178 | 76 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Orange.
Dive Deeper: Advanced Orange STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Orange. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOrange Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Orange
- The Orange Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 71 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Orange, House properties are the most common (76.1%), reflecting the local real estate landscape.
- Houses represent a significant 76.1% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays, others (combined 8.4%) offer potential for unique stay experiences.
Orange Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Orange
- The dominant room capacity in Orange is 5+ bedrooms listings, making up 21.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 1 bedroom properties represent 42.2% of the active Airbnb listings in Orange, indicating a high concentration in these sizes.
- A significant 49.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Orange.
Orange Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Orange
- The most common guest capacity trend in Orange vacation rentals is listings accommodating 8+ guests (40.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Orange STR market, accounting for 56.3% of listings.
- 49.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Orange.
- On average, properties in Orange are equipped to host 4.8 guests.
Orange Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Orange
- The most common availability pattern in Orange falls within the 271-366 days range, representing 54.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Orange (38%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Orange Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
40% of total
2 Nights
22 listings
31.4% of total
3 Nights
6 listings
8.6% of total
4-6 Nights
1 listings
1.4% of total
30+ Nights
13 listings
18.6% of total
Key Insights
- The most prevalent minimum stay requirement in Orange is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.4%) of the Orange Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.6%) caters to monthly stays (30+ nights) in Orange, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40% of Orange hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Orange.
Orange Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
2.9% of total
Super Strict 30 Days
4 listings
5.7% of total
Flexible
18 listings
25.7% of total
Moderate
13 listings
18.6% of total
Firm
17 listings
24.3% of total
Strict
16 listings
22.9% of total
Cancellation Policy Insights for Orange
- The prevailing Airbnb cancellation policy trend in Orange is Flexible, used by 25.7% of listings.
- There's a relatively balanced mix between guest-friendly (44.3%) and stricter (47.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 25.7% market standard in Orange.
- Regularly review your cancellation policy against competitors and market demand shifts in Orange.
Orange STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Orange
- The overall average booking lead time for vacation rentals in Orange is 62 days.
- Guests book furthest in advance for stays during May (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Orange.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Orange averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Orange (2025)
Amenity Prevalence
Amenity Insights for Orange
- Essential amenities in Orange that guests expect include: Air conditioning, Free parking on premises, Smoke alarm, Wifi, Heating, Coffee maker, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Fire extinguisher, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Orange: Air conditioning, Free parking on premises, Smoke alarm, Wifi, Heating, Coffee maker, Hot water.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Heating, Coffee maker, Hot water.
- Consider adding popular differentiators like Dishes and silverware or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Orange to stay competitive.
Orange Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Orange
- The typical guest profile for Airbnb in Orange consists of primarily domestic travelers (93%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.1% of guests.
- Key international markets include United States (93.1%) and DC (5%).
- Top languages spoken are English (71.7%) followed by Spanish (10.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Washington and Richmond.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Orange Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Woodlake | 10 | $7,644 | $837.76 | 38% |
| Bentonville | 22 | $5,650 | $407.23 | 52% |
| Castleton | 10 | $5,343 | $512.49 | 35% |
| Shannondale | 50 | $4,933 | $300.39 | 56% |
| Penhook | 19 | $4,757 | $581.52 | 37% |
| Afton | 135 | $4,475 | $352.64 | 41% |
| Haymarket | 12 | $4,391 | $353.58 | 42% |
| Skyland Estates | 15 | $4,375 | $249.46 | 59% |
| Middleburg | 42 | $4,358 | $471.80 | 42% |
| Shenandoah Farms | 56 | $4,297 | $276.45 | 48% |