Roy Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Roy in 2025? Explore comprehensive Airbnb analytics for Roy, Washington, United States to uncover income potential. This 2025 STR market report for Roy, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Roy, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Roy Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Roy Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$126
The average rental revenue earned for an occupied room per day in Roy.
Occupancy Rate(?)
36.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,404
Typical annual income for an Airbnb listing in Roy. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.6%
Strong growth (22.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Roy.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Roy.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Roy (2025)

Understanding the monthly revenue variations for Airbnb listings in Roy is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roy is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roy across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,631+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,526 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,055 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $495, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Roy

Roy Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Roy STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roy:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Roy

Average Daily Rate (ADR) Airbnb Trends in Roy (2025)

Effective short term rental pricing strategy in Roy involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roy typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $145 or more.
  • Typical properties (Median) charge around $102 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Roy

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Airbnb Seasonality Analysis & Trends in Roy (2025)

Peak Season (July, December, June)
  • Revenue averages $2,824 per month
  • Occupancy rates average 48.3%
  • Daily rates average $133
Shoulder Season
  • Revenue averages $1,879 per month
  • Occupancy maintains around 38.9%
  • Daily rates hold near $123
Low Season (January, March, November)
  • Revenue drops to average $1,050 per month
  • Occupancy decreases to average 24.2%
  • Daily rates adjust to average $114

Seasonality Insights for Roy

  • The Airbnb seasonality in Roy shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Roy's highest earning potential, with monthly revenues capable of climbing to $3,426, occupancy reaching a high of 60.3%, and ADRs peaking at $144.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $887, occupancy could drop to 18.3%, and ADRs may adjust down to $111.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Roy.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Roy seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Roy (2025)

Exploring the top neighborhoods for short-term rentals in Roy? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nisqually Wildlife Refuge
A stunning natural area ideal for nature enthusiasts, offering opportunities for hiking, birdwatching, and photography. Attracts visitors looking for outdoor experiences.
Nisqually National Wildlife Refuge, Mount Rainier National Park, birdwatching trails, hiking paths
Olympia
The capital city of Washington, known for its vibrant arts scene and historic sites. A great location for guests interested in culture and government history.
Washington State Capitol, Olympia Farmers Market, Percival Landing, Hands on Children's Museum, Capitol Lake
Tacoma
A nearby city with a rich cultural landscape, including museums and waterfront attractions. Offers diverse options for tourists seeking urban experiences.
Museum of Glass, Point Defiance Park, LeMay - America's Car Museum, wildlife parks, Tacomarama
Lakewood
Residential area that offers access to local parks and is close to Fort Lewis. Ideal for families and military personnel looking for short-term stays.
Fort Steilacoom Park, Lakewold Gardens, American Lake, Lakewood Town Center
Joint Base Lewis-McChord (JBLM)
A hub for military personnel and their families. Perfect for short-term rentals to serve the military community and visitors.
military museums, outdoor recreation, community events, JBLM historical tours
Yelm
A small town known for its friendly community and access to scenic outdoor locations. Attracts visitors looking for a quieter, rural experience.
Yelm City Park, Yelm Cinemas, local farms, outdoor markets
Fort Lewis
A key military area that sees a lot of visitors and temporary residents. Ideal for hosting military families and service members on leave.
military base access, local shops, parks and recreation areas
Mount Rainier Area
Famous for its towering mountain and state park, attracting hikers, campers, and nature lovers. A hotspot for adventure tourism.
Mount Rainier National Park, hiking trails, camping areas, scenic viewpoints, wildflower meadows

Understanding Airbnb License Requirements & STR Laws in Roy (2025)

While Roy, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Roy to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Roy (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Roybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Grand Estate at Wildflower Farm

The Grand Estate at Wildflower Farm

Entire Place • 5 bedrooms

$77,027
Revenue
46.6%
Occupancy
$431.43
Daily Rate
Little Blue Cabin on Harts Lake

Little Blue Cabin on Harts Lake

Entire Place • 3 bedrooms

$40,113
Revenue
62.9%
Occupancy
$195.47
Daily Rate
Cozy Cabin. No cleaning fee. No pets

Cozy Cabin. No cleaning fee. No pets

Entire Place • 1 bedroom

$22,275
Revenue
62.7%
Occupancy
$106.65
Daily Rate
Country Comfort

Country Comfort

Private Room • 2 bedrooms

$17,391
Revenue
47.5%
Occupancy
$166.13
Daily Rate
The Cottage at Rusty Bar Ranch

The Cottage at Rusty Bar Ranch

Entire Place • 1 bedroom

$14,036
Revenue
38.8%
Occupancy
$112.75
Daily Rate
Cottage in the Woods on waterfront property

Cottage in the Woods on waterfront property

Entire Place • 1 bedroom

$12,284
Revenue
33.9%
Occupancy
$108.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Roy (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Roy based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jennifer1$77,027564.93/5.0
Aimee1$40,113254.92/5.0
Veronica1$22,2752314.97/5.0
James5$21,38714394.93/5.0
Anita4$21,1162904.75/5.0
Teresa2$19,593134.92/5.0
Kathy2$14,968394.63/5.0
Janetta1$4,606145.00/5.0
Host #1216884091$2,1881Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roy.

Dive Deeper: Advanced Roy STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roy. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Roy Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Roy

  • The Roy Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Roy, Outdoor/Unique properties are the most common (61.1%), reflecting the local real estate landscape.
  • The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Roy Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Roy

  • The dominant room capacity in Roy is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Roy, indicating a high concentration in these sizes.
  • With over half the market (55.6%) consisting of studios or 1-bedroom units, Roy is particularly well-suited for individuals or couples.

Roy Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Roy

  • The most common guest capacity trend in Roy vacation rentals is listings accommodating 2 guests (38.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Roy STR market, accounting for 66.7% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roy.
  • On average, properties in Roy are equipped to host 3.4 guests.

Roy Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Roy

  • The most common availability pattern in Roy falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Roy (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Roy Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (58.8%)

1 Night

10 listings

58.8% of total

2 Nights (17.6%)

2 Nights

3 listings

17.6% of total

7-29 Nights (5.9%)

7-29 Nights

1 listings

5.9% of total

30+ Nights (17.6%)

30+ Nights

3 listings

17.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Roy is 1 Night, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.4%) of the Roy Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (17.6%) caters to monthly stays (30+ nights) in Roy, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 58.8% of Roy hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roy.

Roy Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.5%)

Flexible

4 listings

23.5% of total

Moderate (52.9%)

Moderate

9 listings

52.9% of total

Firm (11.8%)

Firm

2 listings

11.8% of total

Strict (11.8%)

Strict

2 listings

11.8% of total

Cancellation Policy Insights for Roy

  • The prevailing Airbnb cancellation policy trend in Roy is Moderate, used by 52.9% of listings.
  • The market strongly favors guest-friendly terms, with 76.4% of listings offering Flexible or Moderate policies. This suggests guests in Roy may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 52.9% market standard in Roy.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Roy.

Roy STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Roy

  • The overall average booking lead time for vacation rentals in Roy is 27 days.
  • Guests book furthest in advance for stays during October (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (36 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Roy.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Roy averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Roy (2025)

Amenity Prevalence

Amenity Insights for Roy

  • Essential amenities in Roy that guests expect include: Shampoo, Dishes and silverware. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Fire extinguisher, First aid kit are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Roy: Shampoo, Dishes and silverware.
  • Consider adding popular differentiators like Hot water or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Roy to stay competitive.

Roy Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Roy

  • The typical guest profile for Airbnb in Roy consists of primarily domestic travelers (93%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.6% of guests.
  • Key international markets include United States (92.6%) and Canada (1.2%).
  • Top languages spoken are English (70.6%) followed by Spanish (12.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and Vancouver.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Roy Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Arch Cape78$7,341$497.7752%
Erlands Point-Kitsap Lake13$5,078$343.6846%
North Bend50$4,989$342.7260%
Manzanita283$4,699$373.3541%
Dundee67$4,575$418.0935%
Ronald152$4,551$425.8736%
Mount Hood Village67$4,517$322.4346%
Clackamas County16$4,472$312.4745%
Cannon Beach222$4,406$409.0143%
Index19$4,322$287.4650%

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