Fitchburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Fitchburg in 2025? Explore comprehensive Airbnb analytics for Fitchburg, Wisconsin, United States to uncover income potential. This 2025 STR market report for Fitchburg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Fitchburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fitchburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Fitchburg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Fitchburg (2025)
Understanding the monthly revenue variations for Airbnb listings in Fitchburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fitchburg is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fitchburg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,939+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,170 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,882 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,412, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Fitchburg
Fitchburg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Fitchburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fitchburg:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Fitchburg
Average Daily Rate (ADR) Airbnb Trends in Fitchburg (2025)
Effective short term rental pricing strategy in Fitchburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fitchburg typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $525+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $336 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in Fitchburg
Get Live Fitchburg Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Fitchburg (2025)
Peak Season (May, June, July)
- Revenue averages $6,530 per month
- Occupancy rates average 54.1%
- Daily rates average $212
Shoulder Season
- Revenue averages $5,037 per month
- Occupancy maintains around 51.5%
- Daily rates hold near $224
Low Season (January, February, March)
- Revenue drops to average $2,338 per month
- Occupancy decreases to average 33.8%
- Daily rates adjust to average $235
Seasonality Insights for Fitchburg
- The Airbnb seasonality in Fitchburg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Fitchburg's highest earning potential, with monthly revenues capable of climbing to $7,338, occupancy reaching a high of 63.2%, and ADRs peaking at $259.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,938, occupancy could drop to 29.0%, and ADRs may adjust down to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fitchburg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Fitchburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Fitchburg (2025)
Exploring the top neighborhoods for short-term rentals in Fitchburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Fitchburg Center | The heart of Fitchburg featuring a mix of residential and commercial spaces. It's a growing area with convenient access to public transportation, parks, and amenities. | Fitchburg Public Library, McKee Farms Park, Fitchburg Convention Center, Local restaurants and shops |
| Lake Waubesa | A serene area known for its beautiful lake and recreational activities. Ideal for tourists looking for outdoor experiences such as fishing, boating, and water sports. | Lake Waubesa, public beaches, walking trails, fishing spots |
| Upper Badger Mill Creek | A scenic, family-friendly neighborhood with easy access to nature and trails. Great for families and those who appreciate outdoor activities and parks. | Badger Mill Creek, parks and nature trails, bike paths, family-friendly atmosphere |
| Southdale Park | A vibrant community area with parks and recreational facilities, popular among families and outdoor enthusiasts. | Southdale Park, playgrounds, sports fields, community events |
| Fitchburg’s Nature Area | A unique area rich in natural beauty, perfect for nature lovers and those looking for tranquility away from urban settings. | Nature trails, wildlife observation, picnic areas, scenic views |
| Fitchburg Tech Park | This area is home to several tech companies and business hubs, attracting business travelers and professionals. | Tech company headquarters, business parks, proximity to downtown Madison |
| North Stoner Prairie | A suburban community known for spacious homes and family-oriented amenities, appealing to those looking for quiet living close to Madison. | Stoner Prairie School, community parks, family-friendly neighborhoods |
| City of Fitchburg Parks | The city has a network of parks and green spaces perfect for outdoor enthusiasts and families. Visitors love the accessibility to nature and community events. | Biking and walking trails, playgrounds, annual city events, sports facilities |
Understanding Airbnb License Requirements & STR Laws in Fitchburg (2025)
While Fitchburg, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fitchburg to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Fitchburg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Fitchburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Blue Ridge 4 Kings 1 Queen - 5 miles from Epic
Entire Place • 5 bedrooms
Luxurious & Spacious 4 BR Home w/o Cleaning Fees
Entire Place • 4 bedrooms
Cute & cozy west side home, close to everything!
Entire Place • 3 bedrooms
Large Madison Home, close to everything
Entire Place • 5 bedrooms
Comfortable Madison Area Retreat In The Trees
Entire Place • 3 bedrooms
3BR Exec Home Near Madison: Hiking/Biking Trails!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Fitchburg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Fitchburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Megan | 1 | $187,474 | 70 | 4.99/5.0 |
| Dren | 1 | $124,141 | 65 | 4.92/5.0 |
| Katlin | 1 | $99,728 | 64 | 4.94/5.0 |
| Tim | 1 | $75,421 | 23 | 4.87/5.0 |
| Luke | 1 | $72,528 | 93 | 4.89/5.0 |
| Tina | 1 | $57,043 | 6 | 5.00/5.0 |
| Meg | 3 | $55,907 | 121 | 4.95/5.0 |
| Michael | 1 | $54,470 | 210 | 4.80/5.0 |
| Lisa | 2 | $49,496 | 3 | 2.50/5.0 |
| Mauricio | 1 | $29,446 | 126 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fitchburg.
Dive Deeper: Advanced Fitchburg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fitchburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFitchburg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Fitchburg
- The Fitchburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.4% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Fitchburg, House properties are the most common (78.9%), reflecting the local real estate landscape.
- Houses represent a significant 78.9% portion, catering likely to families or larger groups.
Fitchburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Fitchburg
- The dominant room capacity in Fitchburg is 2 bedrooms listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 47.4% of the active Airbnb listings in Fitchburg, indicating a high concentration in these sizes.
- A significant 42.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fitchburg.
Fitchburg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Fitchburg
- The most common guest capacity trend in Fitchburg vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Fitchburg STR market, accounting for 57.9% of listings.
- 42.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fitchburg.
- On average, properties in Fitchburg are equipped to host 4.6 guests.
Fitchburg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Fitchburg
- The most common availability pattern in Fitchburg falls within the 181-270 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Fitchburg (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Fitchburg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
36.8% of total
2 Nights
3 listings
15.8% of total
3 Nights
2 listings
10.5% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
6 listings
31.6% of total
Key Insights
- The most prevalent minimum stay requirement in Fitchburg is 1 Night, adopted by 36.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (31.6%) caters to monthly stays (30+ nights) in Fitchburg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.8% of Fitchburg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 31.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fitchburg.
Fitchburg Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
23.5% of total
Moderate
4 listings
23.5% of total
Firm
4 listings
23.5% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Fitchburg
- The prevailing Airbnb cancellation policy trend in Fitchburg is Strict, used by 29.4% of listings.
- A majority (52.9%) of hosts in Fitchburg utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.4% market standard in Fitchburg.
- Regularly review your cancellation policy against competitors and market demand shifts in Fitchburg.
Fitchburg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Fitchburg
- The overall average booking lead time for vacation rentals in Fitchburg is 62 days.
- Guests book furthest in advance for stays during November (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (87 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Fitchburg.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Fitchburg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Fitchburg (2025)
Amenity Prevalence
Amenity Insights for Fitchburg
- Essential amenities in Fitchburg that guests expect include: Kitchen, TV, Essentials, Air conditioning, Smoke alarm, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Fitchburg: Kitchen, TV, Essentials, Air conditioning, Smoke alarm, Free parking on premises, Wifi.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Fitchburg to stay competitive.
Fitchburg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Fitchburg
- The typical guest profile for Airbnb in Fitchburg consists of primarily domestic travelers (95%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.4% of guests.
- Key international markets include United States (95.4%) and France (0.8%).
- Top languages spoken are English (68%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Minneapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Fitchburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,213 | $658.36 | 50% |
| Twin Lakes | 26 | $6,719 | $515.43 | 45% |
| Monona | 30 | $6,487 | $494.37 | 54% |
| Town of Wilson | 13 | $6,118 | $585.55 | 38% |
| Summit | 10 | $5,464 | $466.57 | 39% |
| Lake Geneva | 167 | $4,958 | $408.65 | 44% |
| Lake Villa | 10 | $4,889 | $294.85 | 57% |
| McHenry | 31 | $4,820 | $436.41 | 44% |
| Town of Germantown | 58 | $4,670 | $459.75 | 37% |
| Town of Lyndon | 36 | $4,476 | $437.40 | 36% |