Town of Three Lakes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Town of Three Lakes in 2025? Explore comprehensive Airbnb analytics for Town of Three Lakes, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Three Lakes, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Town of Three Lakes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Three Lakes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Three Lakes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Three Lakes (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Three Lakes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Three Lakes is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Three Lakes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,252+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,310 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,679 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $930, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Three Lakes
Town of Three Lakes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Three Lakes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Three Lakes:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Three Lakes
Average Daily Rate (ADR) Airbnb Trends in Town of Three Lakes (2025)
Effective short term rental pricing strategy in Town of Three Lakes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Three Lakes typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $510+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $301 or more.
- Typical properties (Median) charge around $222 per night.
- Entry-level properties (Bottom 25%) earn around $166 per night.
Average Daily Rate (ADR) Trend by Month in Town of Three Lakes
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Airbnb Seasonality Analysis & Trends in Town of Three Lakes (2025)
Peak Season (July, August, June)
- Revenue averages $4,416 per month
- Occupancy rates average 53.0%
- Daily rates average $290
Shoulder Season
- Revenue averages $2,148 per month
- Occupancy maintains around 29.3%
- Daily rates hold near $282
Low Season (January, March, April)
- Revenue drops to average $1,206 per month
- Occupancy decreases to average 18.9%
- Daily rates adjust to average $281
Seasonality Insights for Town of Three Lakes
- The Airbnb seasonality in Town of Three Lakes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Three Lakes's highest earning potential, with monthly revenues capable of climbing to $5,296, occupancy reaching a high of 60.7%, and ADRs peaking at $322.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,112, occupancy could drop to 17.3%, and ADRs may adjust down to $266.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Three Lakes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Three Lakes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Three Lakes (2025)
Exploring the top neighborhoods for short-term rentals in Town of Three Lakes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| The Chain O'Lakes | A popular destination for outdoor enthusiasts with numerous lakes, it's ideal for fishing, boating, and nature activities. Great for families and groups looking for a lakeside retreat. | Chain O'Lakes, Lakeside Park, Three Lakes Winery, Bearskin State Trail, Fishing and boating opportunities |
| Downtown Three Lakes | The central hub of the Town with dining, shopping, and proximity to local events. Perfect for visitors wanting easy access to amenities and local culture. | Three Lakes Historical Museum, Local shops and boutiques, Dining options, Community events, Scenic views of the lakes |
| Lakeside Lodges | Family-friendly cabins and lodges by the lakeside provide a cozy and private atmosphere, attracting families for summer vacations and winter escapes. | Cabin rentals, Skiing in winter, Swimming in summer, Nature trails, Fire pits by the lake |
| Three Lakes Golf Course | For golf enthusiasts, this area offers beautiful views and a well-kept course. It attracts golfers as well as visitors wishing to relax in a serene setting. | Three Lakes Golf Course, Clubhouse dining, Scenic views, Golf tournaments, Nearby hiking trails |
| Nearby National Forests | Proximity to Chequamegon National Forest and other natural reserves presents an opportunity for nature lovers and adventure seekers, great for outdoor activities all year round. | Chequamegon National Forest, Hiking trails, Wildlife viewing, Snowshoeing, Camping sites |
| Winter Sports Haven | For winter sports, the area offers access to ski trails and snowmobile routes. Perfect for winter tourists looking for a snow-filled getaway. | Skiing, Snowmobiling, Ice fishing, Winter trails, Local ski resorts |
| Cultural Stops | Incorporation of local culture and history with museums and art galleries that attract visitors interested in learning about the area’s heritage. | Art galleries, Historical landmarks, Cultural festivals, Workshops, Local artist showcases |
| Fishing Capital | The area is renowned for its fishing opportunities, attracting anglers year-round and providing unique experiences related to fishing culture. | Fishing tournaments, Boat rentals, Fishing supply shops, Guided fishing tours, Lakes with various fish species |
Understanding Airbnb License Requirements & STR Laws in Town of Three Lakes (2025)
While Town of Three Lakes, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Three Lakes to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Town of Three Lakes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Three Lakesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Dog friendly, lakefront home perfect for families
Entire Place • 3 bedrooms
Augie's Lake Home on the Three Lakes Chain
Entire Place • 3 bedrooms
Paradise in the Northwoods!
Entire Place • 3 bedrooms
Beautiful home on the Three Lakes chain sleeps 8+!
Entire Place • 3 bedrooms
Lake Breeze Luxury Executive Retreat
Entire Place • 5 bedrooms
Cabin on Virgin Lake - swimming, large deck, wifi
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Three Lakes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Three Lakes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jodi | 2 | $57,418 | 7 | 4.83/5.0 |
| Brad | 1 | $56,813 | 15 | 5.00/5.0 |
| Matthew | 1 | $54,362 | 34 | 5.00/5.0 |
| Waters Edge | 3 | $52,765 | 4 | 4.33/5.0 |
| Scott | 1 | $46,085 | 13 | 5.00/5.0 |
| Vacasa Wisconsin | 6 | $38,991 | 76 | 4.75/5.0 |
| Miranda | 1 | $33,236 | 28 | 4.79/5.0 |
| Antoinette | 1 | $29,518 | 31 | 4.81/5.0 |
| Miranda | 1 | $28,889 | 12 | 5.00/5.0 |
| Matt | 1 | $26,769 | 4 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Three Lakes.
Dive Deeper: Advanced Town of Three Lakes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Three Lakes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Three Lakes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Three Lakes
- The Town of Three Lakes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Three Lakes, House properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 58.5% portion, catering likely to families or larger groups.
- The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.9%) offer potential for unique stay experiences.
Town of Three Lakes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Three Lakes
- The dominant room capacity in Town of Three Lakes is 3 bedrooms listings, making up 46.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 78.0% of the active Airbnb listings in Town of Three Lakes, indicating a high concentration in these sizes.
- A significant 58.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Three Lakes.
Town of Three Lakes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Three Lakes
- The most common guest capacity trend in Town of Three Lakes vacation rentals is listings accommodating 6 guests (39%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Town of Three Lakes STR market, accounting for 73.1% of listings.
- 78.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Three Lakes.
- On average, properties in Town of Three Lakes are equipped to host 6.3 guests.
Town of Three Lakes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Three Lakes
- The most common availability pattern in Town of Three Lakes falls within the 271-366 days range, representing 70.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Town of Three Lakes (39%), reflecting common guest stay durations or potential owner blocking patterns.
Town of Three Lakes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
8.1% of total
2 Nights
13 listings
35.1% of total
3 Nights
2 listings
5.4% of total
4-6 Nights
7 listings
18.9% of total
7-29 Nights
7 listings
18.9% of total
30+ Nights
5 listings
13.5% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Three Lakes is 2 Nights, adopted by 35.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13.5%) caters to monthly stays (30+ nights) in Town of Three Lakes, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.1% of Town of Three Lakes hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.1% currently do.
- A 2-night minimum appears standard (35.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 13.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Three Lakes.
Town of Three Lakes Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
9 listings
27.3% of total
Flexible
4 listings
12.1% of total
Moderate
9 listings
27.3% of total
Firm
7 listings
21.2% of total
Strict
4 listings
12.1% of total
Cancellation Policy Insights for Town of Three Lakes
- The prevailing Airbnb cancellation policy trend in Town of Three Lakes is Super Strict 30 Days, used by 27.3% of listings.
- There's a relatively balanced mix between guest-friendly (39.4%) and stricter (33.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 27.3% market standard in Town of Three Lakes.
- Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Three Lakes.
Town of Three Lakes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Three Lakes
- The overall average booking lead time for vacation rentals in Town of Three Lakes is 58 days.
- Guests book furthest in advance for stays during June (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Town of Three Lakes.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Town of Three Lakes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Three Lakes (2025)
Amenity Prevalence
Amenity Insights for Town of Three Lakes
- Essential amenities in Town of Three Lakes that guests expect include: Wifi, Fire extinguisher, Kitchen, Heating, Smoke alarm, Carbon monoxide alarm, TV, Refrigerator, Coffee maker, Stove. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Three Lakes: Wifi, Fire extinguisher, Kitchen, Heating, Smoke alarm, Carbon monoxide alarm, TV, Refrigerator, Coffee maker, Stove.
- Prioritize adding missing essentials: Carbon monoxide alarm, TV, Refrigerator, Coffee maker, Stove.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Three Lakes to stay competitive.
Town of Three Lakes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Three Lakes
- The typical guest profile for Airbnb in Town of Three Lakes consists of primarily domestic travelers (99%), often arriving from nearby Madison, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.3% of guests.
- Key international markets include United States (99.3%) and Ukraine (0.7%).
- Top languages spoken are English (78.3%) followed by Spanish (8.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madison and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Three Lakes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Wilson | 14 | $5,204 | $569.48 | 36% |
| Town of Newton | 10 | $3,988 | $732.17 | 38% |
| Town of Necedah | 23 | $3,776 | $296.98 | 40% |
| Allouez | 20 | $3,583 | $422.47 | 35% |
| Town of Armenia | 14 | $3,581 | $494.05 | 33% |
| Suamico | 11 | $3,253 | $545.10 | 40% |
| Town of Osceola | 10 | $3,242 | $371.26 | 34% |
| Ashwaubenon | 103 | $3,189 | $519.65 | 32% |
| Republic Township | 13 | $3,138 | $348.16 | 40% |
| Town of Townsend | 11 | $3,124 | $335.24 | 41% |