São Roque de Minas, Minas Gerais Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in São Roque de Minas, Minas Gerais? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $5,314 per year — at a $69 nightly rate, 25.3% occupancy, and a $18 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 106 active listings, São Roque de Minas is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 107.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in São Roque de Minas?
In São Roque de Minas, the headline Airbnb metrics are $5,314 in average annual revenue,25.3% occupancy, $69 ADR, and $18 in RevPAR, and guests book about 31 days in advance.
How Much Do Airbnb Hosts Earn Monthly in São Roque de Minas?
Understanding the monthly revenue variations for Airbnb listings in São Roque de Minas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in São Roque de Minas is typically July, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in São Roque de Minas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,564+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $815 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $401 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $182, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in São Roque de Minas
What Is the Monthly Airbnb Occupancy Rate in São Roque de Minas?
Maximize your bookings by understanding the São Roque de Minas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in São Roque de Minas:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in São Roque de Minas
What Is the Average Airbnb Nightly Rate in São Roque de Minas?
Effective short term rental pricing strategy in São Roque de Minas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in São Roque de Minas typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $83 or more.
- Typical properties (Median) charge around $48 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in São Roque de Minas
What Is the RevPAR for Airbnb in São Roque de Minas?
RevPAR in São Roque de Minas is currently $18. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $6 RevPAR.
- Typical properties (Median) generate $12 RevPAR.
- Strong performers (Top 25%) earn $22 RevPAR.
- Best-in-class (Top 10%) achieve $48 RevPAR.
Average Monthly RevPAR Trend in São Roque de Minas
RevPAR Insights for São Roque de Minas
- The average RevPAR in São Roque de Minas is $18. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($48) and bottom 25% ($6) is $42, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these São Roque de Minas benchmarks. If your RevPAR falls below the median of $12, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $22+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in São Roque de Minas?
São Roque de Minas's peak Airbnb season falls in July, January, December, while the softest stretch is April, May, June. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, January, December)
- Revenue averages $804 per month
- Occupancy rates average 32.5%
- Daily rates average $73
Shoulder Season
- Revenue averages $640 per month
- Occupancy maintains around 27.6%
- Daily rates hold near $71
Low Season (April, May, June)
- Revenue drops to average $550 per month
- Occupancy decreases to average 25.6%
- Daily rates adjust to average $66
Seasonality Insights for São Roque de Minas
- The Airbnb seasonality pattern in São Roque de Minas shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases São Roque de Minas's highest earning potential, with monthly revenues climbing to $832, occupancy reaching 36.0%, and ADRs peaking at $76.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $541, occupancy could drop to 22.7%, and ADRs may adjust to $64.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in São Roque de Minas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these São Roque de Minas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in São Roque de Minas?
Low regulation and minimal registration activity in São Roque de Minas, Minas Gerais, Brazil point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for São Roque de Minas to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in São Roque de Minas?
São Roque de Minas is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cascatinha do Salto | A picturesque waterfall known for its stunning natural beauty and great hiking opportunities. Perfect for eco-tourism and nature lovers, making it a prime spot for Airbnb stays. | Cascata do Salto, Caminho do Mar, Mirante do Salto, Trilha da Cachoeira, Parque Nacional da Serra da Canastra |
| Serra da Canastra National Park | Home to some of the most breathtaking landscapes in Brazil, this national park attracts outdoor enthusiasts and nature lovers, ideal for hosting guests looking for adventure and scenic experiences. | Cachoeira Casca d'Anta, Cachoeira do Fundão, trails and hiking routes, wildlife viewing, stargazing areas |
| São Roque de Minas city center | The heart of the municipality, offering local culture, restaurants, and easy access to attractions. A great location for guests wanting to explore the local life and nearby sites. | Local markets, Restaurants serving traditional Minas cuisine, Historic sites, Proximity to national park, Cultural events |
| Cachoeira do Fundo | A stunning waterfall that provides a serene environment for relaxation and outdoor activities. Ideal for guests looking for peace and natural beauty. | Cachoeira do Fundo hike, Picnic areas, Natural swimming pools, Photography spots, Nature walks |
| Trilhas da Serra | A network of scenic trails suitable for hiking, biking, and enjoying the surrounding landscapes. Great for adventure tourism and outdoor activities. | Hiking trails, Biking paths, Scenic viewpoints, Wildflowers, Birdwatching |
| Patrimônio de São Sebastião | A charming neighborhood with historical significance and traditional architecture, providing a unique cultural experience for guests. | Historic buildings, Local festivals, Cultural workshops, Artisan markets, Snapshots of local life |
| Engenho do Riacho | Known for its beautiful landscapes and rural charm, this area caters to guests looking for an authentic Brazilian countryside experience. | Rural tours, Local farms, Cultural experiences, Serene landscapes, Photography opportunities |
| Vale das Cancelas | This scenic valley is perfect for those who appreciate rustic beauty and tranquility. A great escape for urban residents seeking nature. | Breathtaking valley views, Nature trails, Rural retreats, Local flora and fauna, Camping spots |
With 8 distinct neighborhoods showing meaningful short-term rental activity, São Roque de Minas offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in São Roque de Minas?
Room Type Distribution
Property Type Distribution
Market Composition Insights for São Roque de Minas
- The São Roque de Minas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.7% of the 106 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in São Roque de Minas, House properties are the most common (65.1%), reflecting the local real estate landscape.
- Houses represent a significant 65.1% portion, catering likely to families or larger groups.
- The presence of 9.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 7.5%) offer potential for unique stay experiences.
São Roque de Minas Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for São Roque de Minas
- The dominant room capacity in São Roque de Minas is 1 bedroom listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 59.4% of the active Airbnb listings in São Roque de Minas, indicating a high concentration in these sizes.
- A significant 31.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in São Roque de Minas.
São Roque de Minas Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for São Roque de Minas
- The most common guest capacity trend in São Roque de Minas vacation rentals is listings accommodating 8+ guests (29.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the São Roque de Minas STR market, accounting for 45.2% of listings.
- 49.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in São Roque de Minas.
- On average, properties in São Roque de Minas are equipped to host 5.1 guests.
How Do Listings in São Roque de Minas Compare on Quality?
Listing quality in São Roque de Minas can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for São Roque de Minas
- At 31.8 photos per listing on average, São Roque de Minas hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the São Roque de Minas averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in São Roque de Minas?
Amenity Prevalence
Amenity Insights for São Roque de Minas
- Essential amenities in São Roque de Minas that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Pets allowed, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for São Roque de Minas: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Pets allowed or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in São Roque de Minas to stay competitive.
Which Airbnb Amenities Boost Revenue in São Roque de Minas?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in São Roque de Minas, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Free parking on premises | 85.8% | $6,046 | $877 | 589.7% |
Hot tubHigh opportunity | 6.6% | $19,555 | $4,307 | 354.0% |
Mini fridge | 15.1% | $15,155 | $3,565 | 325.2% |
Lake accessHigh opportunity | 9.4% | $16,723 | $4,126 | 305.3% |
ConditionerHigh opportunity | 8.5% | $17,023 | $4,228 | 302.6% |
ShampooHigh opportunity | 9.4% | $16,126 | $4,188 | 285.0% |
Shower gelHigh opportunity | 6.6% | $15,783 | $4,574 | 245.1% |
Indoor fireplaceHigh opportunity | 6.6% | $15,185 | $4,616 | 228.9% |
Air conditioning | 20.8% | $11,409 | $3,718 | 206.9% |
Clothing storage | 27.4% | $10,377 | $3,407 | 204.5% |
Revenue Impact Insights for São Roque de Minas
- Free parking on premises tops the revenue impact list with a 589.7% uplift — listings with this amenity earn $6,046 vs. $877 without it.
- High-opportunity amenities — Hot tub, Lake access, Conditioner — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Free parking on premises — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Hot tub — it has the best combination of high revenue impact and low market saturation in São Roque de Minas.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced São Roque de Minas STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for São Roque de Minas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSão Roque de Minas Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for São Roque de Minas
- The typical guest profile for Airbnb in São Roque de Minas consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.6% of guests.
- Key international markets include Brazil (97.6%) and Australia (0.5%).
- Top languages spoken are Portuguese (44%) followed by English (32.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Belo Horizonte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in São Roque de Minas?
Listings in São Roque de Minas average 4.9 out of 5 overall, with about 24.3 reviews per active listing and 51.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for São Roque de Minas
- With an overall rating of 4.9, São Roque de Minas listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 51.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
São Roque de Minas Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for São Roque de Minas
- The most common availability pattern in São Roque de Minas falls within the 271-366 days range, representing 68.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in São Roque de Minas (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in São Roque de Minas?
Average Booking Lead Time by Month
Booking Lead Time Insights for São Roque de Minas
- The overall average booking lead time for vacation rentals in São Roque de Minas is 31 days.
- Guests book furthest in advance for stays during April (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (34 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in São Roque de Minas.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these São Roque de Minas averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in São Roque de Minas?
Guests in São Roque de Minas stay about 3.6 nights on average, generating roughly 1,745 reservations and 16.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 2:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in São Roque de Minas
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for São Roque de Minas
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (4.2 nights) and shorten in Sep (2.6 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 2:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
São Roque de Minas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
39 listings
36.8% of total
2 Nights
40 listings
37.7% of total
3 Nights
1 listings
0.9% of total
7-29 Nights
1 listings
0.9% of total
30+ Nights
25 listings
23.6% of total
Key Insights
- The most prevalent minimum stay requirement in São Roque de Minas is 2 Nights, adopted by 37.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.5%) of the São Roque de Minas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.6%) caters to monthly stays (30+ nights) in São Roque de Minas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.7% of São Roque de Minas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 23.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in São Roque de Minas.
São Roque de Minas Airbnb Cancellation Policy Trends Analysis (2026)
Limited
5 listings
4.8% of total
Flexible
26 listings
24.8% of total
Moderate
29 listings
27.6% of total
Firm
37 listings
35.2% of total
Strict
8 listings
7.6% of total
Cancellation Policy Insights for São Roque de Minas
- The prevailing Airbnb cancellation policy trend in São Roque de Minas is Firm, used by 35.2% of listings.
- There's a relatively balanced mix between guest-friendly (52.4%) and stricter (42.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.2% market standard in São Roque de Minas.
- Using a Strict policy might deter some guests, as only 7.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in São Roque de Minas.
How Much Are Airbnb Cleaning Fees in São Roque de Minas?
Cleaning fees in São Roque de Minas are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for São Roque de Minas
- About 48.1% of São Roque de Minas listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $17 is close to the median ($18), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the São Roque de Minas median of $18. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in São Roque de Minas Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in São Roque de Minasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Exotic Cabin with Complete Privacy for Couples
Entire Place • 1 bedroom
Moon Cabin - Canastra Vibes
Entire Place • 1 bedroom
Cabin with Outdoor Jacuzzi for Couples
Entire Place • 1 bedroom
Sun Cabin - Canastra Vibes
Entire Place • 1 bedroom
Lobo Guará Cabin - Canastra Vibes
Entire Place • 1 bedroom
Casa de São João in the Serra da Canastra District
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in São Roque de Minas?
Learn from the best! This table showcases top-performing Airbnb hosts in São Roque de Minas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daniel | 5 | $105,997 | 48 | 4.92/5.0 |
| Fabiana | 2 | $61,006 | 28 | 5.00/5.0 |
| Keli | 3 | $46,716 | 63 | 4.97/5.0 |
| Cristopher | 3 | $21,567 | 129 | 4.98/5.0 |
| Anael | 3 | $20,952 | 64 | 4.94/5.0 |
| Nilda | 5 | $19,458 | 133 | 4.99/5.0 |
| Silmar | 1 | $18,247 | 11 | 5.00/5.0 |
| Flávia | 2 | $18,076 | 72 | 4.89/5.0 |
| Junia | 1 | $13,585 | 13 | 4.92/5.0 |
| Paula | 1 | $13,131 | 17 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in São Roque de Minas.
Who Are the Airbnb Hosts in São Roque de Minas?
São Roque de Minas has a relatively balanced host base.
Host Profile Insights for São Roque de Minas
- A 49.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these São Roque de Minas averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does São Roque de Minas's Airbnb Market Compare to Nearby Cities?
How does the São Roque de Minas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cássia, São Roque de Minas has 10 percentage points lower occupancy and about $68 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cássia | 28 | $1,425 | $136.63 | 35% |
| Rifaina | 39 | $903 | $193.80 | 22% |
| Capitólio | 514 | $766 | $153.66 | 23% |
| Caconde | 28 | $711 | $123.21 | 22% |
| Santa Rita do Passa Quatro | 26 | $672 | $126.42 | 24% |
| São João da Boa Vista | 66 | $647 | $91.92 | 30% |
| Carmo do Rio Claro | 19 | $636 | $147.67 | 23% |
| Águas da Prata | 46 | $611 | $93.00 | 26% |
| Delfinópolis | 166 | $537 | $106.59 | 23% |
| São João Batista do Glória | 103 | $498 | $91.77 | 23% |
Frequently Asked Questions About Airbnb in São Roque de Minas
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for São Roque de Minas.
How much do Airbnb hosts make in São Roque de Minas?
São Roque de Minas hosts earn about $5,314 per year on average, with an average nightly rate of $69 and RevPAR of $18. Those figures describe the typical revenue environment for active listings in São Roque de Minas, Minas Gerais, not the ceiling for the best operators. Source: AirROI 2026 data, São Roque de Minas market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in São Roque de Minas?
The average Airbnb occupancy rate in São Roque de Minas is 25.3%. July is the strongest month and June is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in São Roque de Minas?
Listings in São Roque de Minas average $69 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in São Roque de Minas?
São Roque de Minas currently has about 106 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in São Roque de Minas?
AirROI currently classifies the short-term rental regulation level in São Roque de Minas as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in São Roque de Minas?
RevPAR in São Roque de Minas is about $18. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in São Roque de Minas?
Occupancy of 25.3% means São Roque de Minas is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $5,314, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in São Roque de Minas?
The average booking lead time in São Roque de Minas is about 31 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in São Roque de Minas?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in São Roque de Minas include Cascatinha do Salto, Serra da Canastra National Park, São Roque de Minas city center. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in São Roque de Minas?
entire_home listings make up 87.7% of the active supply in São Roque de Minas. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does São Roque de Minas compare to nearby Airbnb markets?
Among neighboring markets, Cássia posts $17,104 in average annual revenue with 34.6% occupancy, compared to São Roque de Minas's $5,314 and 25.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in São Roque de Minas?
The average Airbnb stay length in São Roque de Minas is about 3.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in São Roque de Minas?
Airbnb listings in São Roque de Minas average 4.9 out of 5 overall. About 51.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in São Roque de Minas?
Free parking on premises and Hot tub are among the strongest revenue-linked amenities in São Roque de Minas. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in São Roque de Minas?
Yes. About 48.1% of active Airbnb listings in São Roque de Minas charge a cleaning fee, and the average fee is $17. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in São Roque de Minas?
A 49.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.