What Are the Best Places to Invest in Airbnb in Brazil?

Source: AirROI Reviewed by Jun Zhou , Founder @ AirROI
Updated:

The short-term rental market in Brazil spans 100 cities tracked in AirROI's 2026 dataset, ranging from mature urban markets with thousands of active listings to emerging destinations where early operators still have pricing leverage. Supply growth, regulation, and seasonal demand vary significantly across the region — making market selection one of the highest-leverage decisions an Airbnb investor can make.

This page ranks the best Airbnb markets in Brazil across four dimensions: market depth (active listings), revenue, nightly rate (ADR), and occupancy rate. São Paulo, São Paulo leads by market size with 27,331 active listings and $536/month revenue. Across all ranked markets, average occupancy is 31.6% with $610/month in average revenue and $96/night ADR. 100 of 100 markets carry a low regulation profile — a key consideration for investors evaluating compliance costs and time-to-market.

Rankings based on AirROI's analysis of 20,000,000+ short-term rental listings across revenue, ADR, occupancy, and regulation. See ranking methodology.

Top Airbnb Markets in Brazil by Active Listings

Active listing count is the most direct measure of a market's depth, maturity, and investor confidence. Cities with the most Airbnb listings in Brazil attract the highest volume of travelers and offer the most reliable benchmarking data for pricing and revenue projections. São Paulo, São Paulo leads with 27,331 active short-term rental listings and $536/month in average revenue.

#MarketActive Listings (TTM)Revenue/moADROccupancyRegulation
1São Paulo, São Paulo27,331$536$5740.1%Low
2Rio de Janeiro, Rio de Janeiro25,909$1,147$11341.2%Low
3Florianópolis, Santa Catarina15,442$729$11234.5%Low
4Ubatuba, São Paulo10,210$788$11130.8%Low
5Guarujá, São Paulo6,583$629$11627.0%Low
6São Sebastião, São Paulo5,920$1,221$19428.9%Low
7Salvador, Bahia5,670$506$6735.5%Low
8Praia Grande, São Paulo5,156$365$6826.3%Low
9Cabo Frio, Rio de Janeiro5,097$546$8630.3%Low
10Bombinhas, Santa Catarina4,891$597$11531.2%Low
11Curitiba, Paraná4,621$446$4541.9%Low
12João Pessoa, Paraíba4,507$555$6337.9%Low
13Bertioga, São Paulo4,239$1,292$19929.5%Low
14Balneário Camboriú, Santa Catarina4,115$905$12134.5%Low
15Armação dos Búzios, Rio de Janeiro4,091$1,322$17933.5%Low
16Ipojuca, Pernambuco4,060$929$12335.5%Low
17Porto Seguro, Bahia3,524$926$14531.0%Low
18Campos do Jordão, São Paulo3,231$998$15729.5%Low
19Gramado, Rio Grande do Sul3,074$809$9935.4%Low
20Arraial do Cabo, Rio de Janeiro2,972$693$8533.9%Low
21Guarapari, Espírito Santo2,957$534$9228.9%Low
22Belo Horizonte, Minas Gerais2,936$456$5039.0%Low
23Porto Alegre, Rio Grande do Sul2,859$349$4436.6%Low
24Paraty, Rio de Janeiro2,829$803$11030.0%Low
25Fortaleza, Ceará2,759$625$5942.7%Low
26Ilhabela, São Paulo2,679$962$14130.8%Low
27Maceió, Alagoas2,641$826$7342.8%Low
28Caldas Novas, Goiás2,552$424$6830.5%Low
29Caraguatatuba, São Paulo2,536$528$10225.9%Low
30Imbituba, Santa Catarina2,435$486$10026.8%Low
31Goiânia, Goiás2,353$365$4933.4%Low
32Palhoça, Santa Catarina2,320$398$9528.0%Low
33Angra dos Reis, Rio de Janeiro2,318$1,108$16832.5%Low
34Plano Piloto, Federal District2,314$611$6442.6%Low
35Recife, Pernambuco2,235$477$5240.1%Low
36Capão da Canoa, Rio Grande do Sul2,214$335$9327.8%Low
37Foz do Iguaçu, Paraná2,056$595$6340.7%Low
38Petrópolis, Rio de Janeiro2,032$939$15026.1%Low
39Olímpia, São Paulo1,989$523$8336.9%Low
40Itapema, Santa Catarina1,922$623$12230.7%Low
41Santos, São Paulo1,921$566$7333.0%Low
42Camaçari, Bahia1,913$858$18024.8%Low
43Garopaba, Santa Catarina1,719$657$11730.1%Low
44Vila Velha, Espírito Santo1,646$597$6639.3%Low
45Natal, Rio Grande do Norte1,513$492$5138.9%Low
46Governador Celso Ramos, Santa Catarina1,501$595$13330.5%Low
47Pirenópolis, Goiás1,476$850$12826.9%Low
48Torres, Rio Grande do Sul1,469$407$9029.6%Low
49Matinhos, Paraná1,468$545$10728.8%Low
50Mata de São João, Bahia1,388$1,128$20826.4%Low
51Itanhaem, São Paulo1,382$405$9822.6%Low
52Campinas, São Paulo1,373$449$5338.3%Low
53Ribeirão Preto, São Paulo1,366$420$7132.1%Low
54Penha, Santa Catarina1,347$668$8633.0%Low
55Tibau do Sul, Rio Grande do Norte1,336$804$9634.5%Low
56Alto Paraíso de Goiás, Goiás1,265$630$9028.3%Low
57Tamandaré, Pernambuco1,204$919$14728.5%Low
58Canela, Rio Grande do Sul1,081$637$8532.7%Low
59Blumenau, Santa Catarina1,073$314$7130.8%Low
60Belém, Pará1,053$613$8834.1%Low
61Aquiraz, Ceará1,046$903$13830.5%Low
62Aracaju, Sergipe1,042$468$6633.9%Low
63Saquarema, Rio de Janeiro1,020$475$9724.7%Low
64Peruíbe, São Paulo988$490$11123.7%Low
65Maraú, Bahia918$583$14824.7%Low
66Niterói, Rio de Janeiro917$724$9135.2%Low
67Urubici, Santa Catarina905$639$10525.2%Low
68New Fribourg, Rio de Janeiro897$478$8026.8%Low
69Salinópolis, Pará896$428$11126.5%Low
70Joinville, Santa Catarina879$344$5132.9%Low
71Cairu, Bahia865$682$10330.8%Low
72Prado, Bahia864$466$11523.5%Low
73São Francisco do Sul, Santa Catarina846$396$9126.8%Low
74Manaus, Amazonas830$300$3936.8%Low
75Guaratuba, Paraná830$557$11626.3%Low
76Pontal do Paraná, Paraná829$436$10525.9%Low
77Cabedelo, Paraíba820$462$7830.4%Low
78Xangri-lá, Rio Grande do Sul814$543$16425.5%Low
79São Vicente, São Paulo798$321$5029.9%Low
80Balneário Piçarras, Santa Catarina796$542$10327.3%Low
81Tramandaí, Rio Grande do Sul785$277$6926.7%Low
82Itacaré, Bahia784$753$9535.9%Low
83São José dos Campos, São Paulo779$613$8835.9%Low
84Ouro Preto, Minas Gerais764$531$6431.0%Low
85Campo Grande, Mato Grosso do Sul754$290$4233.4%Low
86Ilhéus, Bahia749$404$10324.9%Low
87Maragogi, Alagoas724$912$12730.1%Low
88Mangaratiba, Rio de Janeiro719$799$14026.7%Low
89Uberlândia, Minas Gerais718$256$3735.0%Low
90Vitória, Espírito Santo716$517$5242.1%Low
91Itapoá, Santa Catarina714$482$10726.8%Low
92Teresópolis, Rio de Janeiro704$723$11528.2%Low
93Mongaguá, São Paulo693$329$8122.3%Low
94Caucaia, Ceará687$735$10430.5%Low
95Guarulhos, São Paulo673$339$3835.9%Low
96Brasília, Federal District672$492$5938.6%Low
97Cuiabá, Mato Grosso672$281$4131.9%Low
98São Luís, Maranhão665$391$5036.7%Low
99Socorro, São Paulo654$859$11528.4%Low
100Rio das Ostras, Rio de Janeiro622$359$6924.5%Low

Most Profitable Airbnb Markets in Brazil by Revenue

The most profitable Airbnb cities in Brazil are those where hosts earn the highest average monthly revenue per listing — the single most telling indicator of a market's income potential. Armação dos Búzios, Rio de Janeiro leads with $1,322/month at $179 ADR and 33.5% occupancy. Whether you are evaluating your first STR investment or benchmarking an existing property, these top-earning Airbnb markets show where vacation rentals generate the greatest short-term rental income.

#MarketRevenue/moActive Listings (TTM)ADROccupancyRegulation
1Armação dos Búzios, Rio de Janeiro$1,3224,091$17933.5%Low
2Bertioga, São Paulo$1,2924,239$19929.5%Low
3São Sebastião, São Paulo$1,2215,920$19428.9%Low
4Rio de Janeiro, Rio de Janeiro$1,14725,909$11341.2%Low
5Mata de São João, Bahia$1,1281,388$20826.4%Low
6Angra dos Reis, Rio de Janeiro$1,1082,318$16832.5%Low
7Campos do Jordão, São Paulo$9983,231$15729.5%Low
8Ilhabela, São Paulo$9622,679$14130.8%Low
9Petrópolis, Rio de Janeiro$9392,032$15026.1%Low
10Ipojuca, Pernambuco$9294,060$12335.5%Low
11Porto Seguro, Bahia$9263,524$14531.0%Low
12Tamandaré, Pernambuco$9191,204$14728.5%Low
13Maragogi, Alagoas$912724$12730.1%Low
14Balneário Camboriú, Santa Catarina$9054,115$12134.5%Low
15Aquiraz, Ceará$9031,046$13830.5%Low
16Socorro, São Paulo$859654$11528.4%Low
17Camaçari, Bahia$8581,913$18024.8%Low
18Pirenópolis, Goiás$8501,476$12826.9%Low
19Maceió, Alagoas$8262,641$7342.8%Low
20Gramado, Rio Grande do Sul$8093,074$9935.4%Low
21Tibau do Sul, Rio Grande do Norte$8041,336$9634.5%Low
22Paraty, Rio de Janeiro$8032,829$11030.0%Low
23Mangaratiba, Rio de Janeiro$799719$14026.7%Low
24Ubatuba, São Paulo$78810,210$11130.8%Low
25Itacaré, Bahia$753784$9535.9%Low
26Caucaia, Ceará$735687$10430.5%Low
27Florianópolis, Santa Catarina$72915,442$11234.5%Low
28Niterói, Rio de Janeiro$724917$9135.2%Low
29Teresópolis, Rio de Janeiro$723704$11528.2%Low
30Arraial do Cabo, Rio de Janeiro$6932,972$8533.9%Low
31Cairu, Bahia$682865$10330.8%Low
32Penha, Santa Catarina$6681,347$8633.0%Low
33Garopaba, Santa Catarina$6571,719$11730.1%Low
34Urubici, Santa Catarina$639905$10525.2%Low
35Canela, Rio Grande do Sul$6371,081$8532.7%Low
36Alto Paraíso de Goiás, Goiás$6301,265$9028.3%Low
37Guarujá, São Paulo$6296,583$11627.0%Low
38Fortaleza, Ceará$6252,759$5942.7%Low
39Itapema, Santa Catarina$6231,922$12230.7%Low
40Belém, Pará$6131,053$8834.1%Low
41São José dos Campos, São Paulo$613779$8835.9%Low
42Plano Piloto, Federal District$6112,314$6442.6%Low
43Bombinhas, Santa Catarina$5974,891$11531.2%Low
44Vila Velha, Espírito Santo$5971,646$6639.3%Low
45Foz do Iguaçu, Paraná$5952,056$6340.7%Low
46Governador Celso Ramos, Santa Catarina$5951,501$13330.5%Low
47Maraú, Bahia$583918$14824.7%Low
48Santos, São Paulo$5661,921$7333.0%Low
49Guaratuba, Paraná$557830$11626.3%Low
50João Pessoa, Paraíba$5554,507$6337.9%Low
51Cabo Frio, Rio de Janeiro$5465,097$8630.3%Low
52Matinhos, Paraná$5451,468$10728.8%Low
53Xangri-lá, Rio Grande do Sul$543814$16425.5%Low
54Balneário Piçarras, Santa Catarina$542796$10327.3%Low
55São Paulo, São Paulo$53627,331$5740.1%Low
56Guarapari, Espírito Santo$5342,957$9228.9%Low
57Ouro Preto, Minas Gerais$531764$6431.0%Low
58Caraguatatuba, São Paulo$5282,536$10225.9%Low
59Olímpia, São Paulo$5231,989$8336.9%Low
60Vitória, Espírito Santo$517716$5242.1%Low
61Salvador, Bahia$5065,670$6735.5%Low
62Natal, Rio Grande do Norte$4921,513$5138.9%Low
63Brasília, Federal District$492672$5938.6%Low
64Peruíbe, São Paulo$490988$11123.7%Low
65Imbituba, Santa Catarina$4862,435$10026.8%Low
66Itapoá, Santa Catarina$482714$10726.8%Low
67New Fribourg, Rio de Janeiro$478897$8026.8%Low
68Recife, Pernambuco$4772,235$5240.1%Low
69Saquarema, Rio de Janeiro$4751,020$9724.7%Low
70Aracaju, Sergipe$4681,042$6633.9%Low
71Prado, Bahia$466864$11523.5%Low
72Cabedelo, Paraíba$462820$7830.4%Low
73Belo Horizonte, Minas Gerais$4562,936$5039.0%Low
74Campinas, São Paulo$4491,373$5338.3%Low
75Curitiba, Paraná$4464,621$4541.9%Low
76Pontal do Paraná, Paraná$436829$10525.9%Low
77Salinópolis, Pará$428896$11126.5%Low
78Caldas Novas, Goiás$4242,552$6830.5%Low
79Ribeirão Preto, São Paulo$4201,366$7132.1%Low
80Torres, Rio Grande do Sul$4071,469$9029.6%Low
81Itanhaem, São Paulo$4051,382$9822.6%Low
82Ilhéus, Bahia$404749$10324.9%Low
83Palhoça, Santa Catarina$3982,320$9528.0%Low
84São Francisco do Sul, Santa Catarina$396846$9126.8%Low
85São Luís, Maranhão$391665$5036.7%Low
86Goiânia, Goiás$3652,353$4933.4%Low
87Praia Grande, São Paulo$3655,156$6826.3%Low
88Rio das Ostras, Rio de Janeiro$359622$6924.5%Low
89Porto Alegre, Rio Grande do Sul$3492,859$4436.6%Low
90Joinville, Santa Catarina$344879$5132.9%Low
91Guarulhos, São Paulo$339673$3835.9%Low
92Capão da Canoa, Rio Grande do Sul$3352,214$9327.8%Low
93Mongaguá, São Paulo$329693$8122.3%Low
94São Vicente, São Paulo$321798$5029.9%Low
95Blumenau, Santa Catarina$3141,073$7130.8%Low
96Manaus, Amazonas$300830$3936.8%Low
97Campo Grande, Mato Grosso do Sul$290754$4233.4%Low
98Cuiabá, Mato Grosso$281672$4131.9%Low
99Tramandaí, Rio Grande do Sul$277785$6926.7%Low
100Uberlândia, Minas Gerais$256718$3735.0%Low

Most Expensive Airbnb Markets in Brazil by Nightly Rate

The average daily rate (ADR) measures how much guests pay per night in each market, making it the clearest indicator of a city's short-term rental pricing power. Mata de São João, Bahia commands the highest Airbnb nightly rate in Brazil at $208/night, generating $1,128/month at 26.4% occupancy. Markets with premium nightly pricing typically feature high-demand destinations where travelers pay a significant premium over hotel alternatives.

#MarketADRActive Listings (TTM)Revenue/moOccupancyRegulation
1Mata de São João, Bahia$2081,388$1,12826.4%Low
2Bertioga, São Paulo$1994,239$1,29229.5%Low
3São Sebastião, São Paulo$1945,920$1,22128.9%Low
4Camaçari, Bahia$1801,913$85824.8%Low
5Armação dos Búzios, Rio de Janeiro$1794,091$1,32233.5%Low
6Angra dos Reis, Rio de Janeiro$1682,318$1,10832.5%Low
7Xangri-lá, Rio Grande do Sul$164814$54325.5%Low
8Campos do Jordão, São Paulo$1573,231$99829.5%Low
9Petrópolis, Rio de Janeiro$1502,032$93926.1%Low
10Maraú, Bahia$148918$58324.7%Low
11Tamandaré, Pernambuco$1471,204$91928.5%Low
12Porto Seguro, Bahia$1453,524$92631.0%Low
13Ilhabela, São Paulo$1412,679$96230.8%Low
14Mangaratiba, Rio de Janeiro$140719$79926.7%Low
15Aquiraz, Ceará$1381,046$90330.5%Low
16Governador Celso Ramos, Santa Catarina$1331,501$59530.5%Low
17Pirenópolis, Goiás$1281,476$85026.9%Low
18Maragogi, Alagoas$127724$91230.1%Low
19Ipojuca, Pernambuco$1234,060$92935.5%Low
20Itapema, Santa Catarina$1221,922$62330.7%Low
21Balneário Camboriú, Santa Catarina$1214,115$90534.5%Low
22Garopaba, Santa Catarina$1171,719$65730.1%Low
23Guaratuba, Paraná$116830$55726.3%Low
24Guarujá, São Paulo$1166,583$62927.0%Low
25Prado, Bahia$115864$46623.5%Low
26Teresópolis, Rio de Janeiro$115704$72328.2%Low
27Socorro, São Paulo$115654$85928.4%Low
28Bombinhas, Santa Catarina$1154,891$59731.2%Low
29Rio de Janeiro, Rio de Janeiro$11325,909$1,14741.2%Low
30Florianópolis, Santa Catarina$11215,442$72934.5%Low
31Peruíbe, São Paulo$111988$49023.7%Low
32Salinópolis, Pará$111896$42826.5%Low
33Ubatuba, São Paulo$11110,210$78830.8%Low
34Paraty, Rio de Janeiro$1102,829$80330.0%Low
35Itapoá, Santa Catarina$107714$48226.8%Low
36Matinhos, Paraná$1071,468$54528.8%Low
37Pontal do Paraná, Paraná$105829$43625.9%Low
38Urubici, Santa Catarina$105905$63925.2%Low
39Caucaia, Ceará$104687$73530.5%Low
40Balneário Piçarras, Santa Catarina$103796$54227.3%Low
41Cairu, Bahia$103865$68230.8%Low
42Ilhéus, Bahia$103749$40424.9%Low
43Caraguatatuba, São Paulo$1022,536$52825.9%Low
44Imbituba, Santa Catarina$1002,435$48626.8%Low
45Gramado, Rio Grande do Sul$993,074$80935.4%Low
46Itanhaem, São Paulo$981,382$40522.6%Low
47Saquarema, Rio de Janeiro$971,020$47524.7%Low
48Tibau do Sul, Rio Grande do Norte$961,336$80434.5%Low
49Itacaré, Bahia$95784$75335.9%Low
50Palhoça, Santa Catarina$952,320$39828.0%Low
51Capão da Canoa, Rio Grande do Sul$932,214$33527.8%Low
52Guarapari, Espírito Santo$922,957$53428.9%Low
53Niterói, Rio de Janeiro$91917$72435.2%Low
54São Francisco do Sul, Santa Catarina$91846$39626.8%Low
55Alto Paraíso de Goiás, Goiás$901,265$63028.3%Low
56Torres, Rio Grande do Sul$901,469$40729.6%Low
57Belém, Pará$881,053$61334.1%Low
58São José dos Campos, São Paulo$88779$61335.9%Low
59Penha, Santa Catarina$861,347$66833.0%Low
60Cabo Frio, Rio de Janeiro$865,097$54630.3%Low
61Arraial do Cabo, Rio de Janeiro$852,972$69333.9%Low
62Canela, Rio Grande do Sul$851,081$63732.7%Low
63Olímpia, São Paulo$831,989$52336.9%Low
64Mongaguá, São Paulo$81693$32922.3%Low
65New Fribourg, Rio de Janeiro$80897$47826.8%Low
66Cabedelo, Paraíba$78820$46230.4%Low
67Maceió, Alagoas$732,641$82642.8%Low
68Santos, São Paulo$731,921$56633.0%Low
69Ribeirão Preto, São Paulo$711,366$42032.1%Low
70Blumenau, Santa Catarina$711,073$31430.8%Low
71Tramandaí, Rio Grande do Sul$69785$27726.7%Low
72Rio das Ostras, Rio de Janeiro$69622$35924.5%Low
73Caldas Novas, Goiás$682,552$42430.5%Low
74Praia Grande, São Paulo$685,156$36526.3%Low
75Salvador, Bahia$675,670$50635.5%Low
76Aracaju, Sergipe$661,042$46833.9%Low
77Vila Velha, Espírito Santo$661,646$59739.3%Low
78Plano Piloto, Federal District$642,314$61142.6%Low
79Ouro Preto, Minas Gerais$64764$53131.0%Low
80João Pessoa, Paraíba$634,507$55537.9%Low
81Foz do Iguaçu, Paraná$632,056$59540.7%Low
82Fortaleza, Ceará$592,759$62542.7%Low
83Brasília, Federal District$59672$49238.6%Low
84São Paulo, São Paulo$5727,331$53640.1%Low
85Campinas, São Paulo$531,373$44938.3%Low
86Vitória, Espírito Santo$52716$51742.1%Low
87Recife, Pernambuco$522,235$47740.1%Low
88Joinville, Santa Catarina$51879$34432.9%Low
89Natal, Rio Grande do Norte$511,513$49238.9%Low
90São Vicente, São Paulo$50798$32129.9%Low
91Belo Horizonte, Minas Gerais$502,936$45639.0%Low
92São Luís, Maranhão$50665$39136.7%Low
93Goiânia, Goiás$492,353$36533.4%Low
94Curitiba, Paraná$454,621$44641.9%Low
95Porto Alegre, Rio Grande do Sul$442,859$34936.6%Low
96Campo Grande, Mato Grosso do Sul$42754$29033.4%Low
97Cuiabá, Mato Grosso$41672$28131.9%Low
98Manaus, Amazonas$39830$30036.8%Low
99Guarulhos, São Paulo$38673$33935.9%Low
100Uberlândia, Minas Gerais$37718$25635.0%Low

Highest Occupancy Airbnb Markets in Brazil

Airbnb occupancy rate measures the percentage of available nights actually booked — the most telling indicator of short-term rental demand in a market. Maceió, Alagoas leads Brazil with 42.8% occupancy, $826/month revenue, and 2,641 active listings. Markets with the highest STR occupancy rates reflect strong, sustained guest demand — a critical signal for investors evaluating where properties will stay consistently booked year-round. This ranking is filtered to markets with 300+ listings to ensure statistical reliability.

#MarketOccupancyActive Listings (TTM)Revenue/moADRRegulation
1Maceió, Alagoas42.8%2,641$826$73Low
2Fortaleza, Ceará42.7%2,759$625$59Low
3Plano Piloto, Federal District42.6%2,314$611$64Low
4Vitória, Espírito Santo42.1%716$517$52Low
5Curitiba, Paraná41.9%4,621$446$45Low
6Rio de Janeiro, Rio de Janeiro41.2%25,909$1,147$113Low
7Foz do Iguaçu, Paraná40.7%2,056$595$63Low
8Recife, Pernambuco40.1%2,235$477$52Low
9São Paulo, São Paulo40.1%27,331$536$57Low
10Vila Velha, Espírito Santo39.3%1,646$597$66Low
11Belo Horizonte, Minas Gerais39.0%2,936$456$50Low
12Natal, Rio Grande do Norte38.9%1,513$492$51Low
13Brasília, Federal District38.6%672$492$59Low
14Campinas, São Paulo38.3%1,373$449$53Low
15João Pessoa, Paraíba37.9%4,507$555$63Low
16Olímpia, São Paulo36.9%1,989$523$83Low
17Manaus, Amazonas36.8%830$300$39Low
18São Luís, Maranhão36.7%665$391$50Low
19Porto Alegre, Rio Grande do Sul36.6%2,859$349$44Low
20Itacaré, Bahia35.9%784$753$95Low
21Guarulhos, São Paulo35.9%673$339$38Low
22São José dos Campos, São Paulo35.9%779$613$88Low
23Salvador, Bahia35.5%5,670$506$67Low
24Ipojuca, Pernambuco35.5%4,060$929$123Low
25Gramado, Rio Grande do Sul35.4%3,074$809$99Low
26Niterói, Rio de Janeiro35.2%917$724$91Low
27Uberlândia, Minas Gerais35.0%718$256$37Low
28Balneário Camboriú, Santa Catarina34.5%4,115$905$121Low
29Tibau do Sul, Rio Grande do Norte34.5%1,336$804$96Low
30Florianópolis, Santa Catarina34.5%15,442$729$112Low
31Belém, Pará34.1%1,053$613$88Low
32Aracaju, Sergipe33.9%1,042$468$66Low
33Arraial do Cabo, Rio de Janeiro33.9%2,972$693$85Low
34Armação dos Búzios, Rio de Janeiro33.5%4,091$1,322$179Low
35Goiânia, Goiás33.4%2,353$365$49Low
36Campo Grande, Mato Grosso do Sul33.4%754$290$42Low
37Penha, Santa Catarina33.0%1,347$668$86Low
38Santos, São Paulo33.0%1,921$566$73Low
39Joinville, Santa Catarina32.9%879$344$51Low
40Canela, Rio Grande do Sul32.7%1,081$637$85Low
41Angra dos Reis, Rio de Janeiro32.5%2,318$1,108$168Low
42Ribeirão Preto, São Paulo32.1%1,366$420$71Low
43Cuiabá, Mato Grosso31.9%672$281$41Low
44Bombinhas, Santa Catarina31.2%4,891$597$115Low
45Ouro Preto, Minas Gerais31.0%764$531$64Low
46Porto Seguro, Bahia31.0%3,524$926$145Low
47Ubatuba, São Paulo30.8%10,210$788$111Low
48Cairu, Bahia30.8%865$682$103Low
49Blumenau, Santa Catarina30.8%1,073$314$71Low
50Ilhabela, São Paulo30.8%2,679$962$141Low
51Itapema, Santa Catarina30.7%1,922$623$122Low
52Caldas Novas, Goiás30.5%2,552$424$68Low
53Governador Celso Ramos, Santa Catarina30.5%1,501$595$133Low
54Aquiraz, Ceará30.5%1,046$903$138Low
55Caucaia, Ceará30.5%687$735$104Low
56Cabedelo, Paraíba30.4%820$462$78Low
57Cabo Frio, Rio de Janeiro30.3%5,097$546$86Low
58Maragogi, Alagoas30.1%724$912$127Low
59Garopaba, Santa Catarina30.1%1,719$657$117Low
60Paraty, Rio de Janeiro30.0%2,829$803$110Low
61São Vicente, São Paulo29.9%798$321$50Low
62Torres, Rio Grande do Sul29.6%1,469$407$90Low
63Bertioga, São Paulo29.5%4,239$1,292$199Low
64Campos do Jordão, São Paulo29.5%3,231$998$157Low
65São Sebastião, São Paulo28.9%5,920$1,221$194Low
66Guarapari, Espírito Santo28.9%2,957$534$92Low
67Matinhos, Paraná28.8%1,468$545$107Low
68Tamandaré, Pernambuco28.5%1,204$919$147Low
69Socorro, São Paulo28.4%654$859$115Low
70Alto Paraíso de Goiás, Goiás28.3%1,265$630$90Low
71Teresópolis, Rio de Janeiro28.2%704$723$115Low
72Palhoça, Santa Catarina28.0%2,320$398$95Low
73Capão da Canoa, Rio Grande do Sul27.8%2,214$335$93Low
74Balneário Piçarras, Santa Catarina27.3%796$542$103Low
75Guarujá, São Paulo27.0%6,583$629$116Low
76Pirenópolis, Goiás26.9%1,476$850$128Low
77New Fribourg, Rio de Janeiro26.8%897$478$80Low
78Itapoá, Santa Catarina26.8%714$482$107Low
79Imbituba, Santa Catarina26.8%2,435$486$100Low
80São Francisco do Sul, Santa Catarina26.8%846$396$91Low
81Mangaratiba, Rio de Janeiro26.7%719$799$140Low
82Tramandaí, Rio Grande do Sul26.7%785$277$69Low
83Salinópolis, Pará26.5%896$428$111Low
84Mata de São João, Bahia26.4%1,388$1,128$208Low
85Praia Grande, São Paulo26.3%5,156$365$68Low
86Guaratuba, Paraná26.3%830$557$116Low
87Petrópolis, Rio de Janeiro26.1%2,032$939$150Low
88Caraguatatuba, São Paulo25.9%2,536$528$102Low
89Pontal do Paraná, Paraná25.9%829$436$105Low
90Xangri-lá, Rio Grande do Sul25.5%814$543$164Low
91Urubici, Santa Catarina25.2%905$639$105Low
92Ilhéus, Bahia24.9%749$404$103Low
93Camaçari, Bahia24.8%1,913$858$180Low
94Saquarema, Rio de Janeiro24.7%1,020$475$97Low
95Maraú, Bahia24.7%918$583$148Low
96Rio das Ostras, Rio de Janeiro24.5%622$359$69Low
97Peruíbe, São Paulo23.7%988$490$111Low
98Prado, Bahia23.5%864$466$115Low
99Itanhaem, São Paulo22.6%1,382$405$98Low
100Mongaguá, São Paulo22.3%693$329$81Low

How to Choose an Airbnb Investment Market in Brazil

No single ranking tells the full story. The best Airbnb market for a given investor depends on their capital, risk tolerance, operating model, and income goals. The four ranking dimensions on this page — market depth, revenue, ADR, and occupancy — serve different investor profiles.

If you prioritize predictable cash flow, start with the occupancy rankings. Markets where occupancy exceeds 55% offer consistent bookings and lower vacancy risk. High-occupancy markets may not have the highest nightly rates, but their revenue stability makes them better suited for mortgage-backed investments where monthly debt coverage matters more than peak earnings.

If you're targeting maximum income per property, use the revenue rankings. Revenue is the product of nightly rate and occupancy — it captures the combined effect of both. The highest-revenue Airbnb markets in Brazil tend to be destination cities where travelers stay longer and pay a premium for entire-home listings.

If you're evaluating luxury or premium positioning, the ADR rankings show where guests are willing to pay top dollar per night. High-ADR markets reward property upgrades, professional photography, and amenity investments. However, a high nightly rate with low occupancy may generate less income than a moderately priced listing that stays booked consistently.

If you want the deepest market data, the active listings rankings identify cities with the largest short-term rental supply. More listings mean more comparable properties for pricing, more data points for revenue projections, and typically a more liquid resale market if your investment thesis changes.

In all cases, check the regulation column before committing capital. A profitable market with high regulation may require permits, annual caps on rental days, or costly compliance steps that erode returns. Markets with low regulation offer faster time-to-market but may tighten rules as STR supply grows.

Short-Term Rental Regulation in Brazil

Understanding the regulatory environment is critical for any Airbnb investment in Brazil. Regulation affects licensing costs, annual operating limits, tax obligations, and the long-term viability of a short-term rental strategy.

Across the 100 markets ranked on this page: 100 have a low regulation profile (generally operator-friendly with minimal licensing requirements), 0 have medium regulation (some permit or registration requirements), and 0 have high regulation (strict licensing, annual rental day caps, or active enforcement). Markets with low regulation offer the lowest barrier to entry, while high-regulation markets may still be profitable — but require careful compliance planning and often limit the number of properties a single operator can manage.

AirROI classifies regulation as a market-level signal based on available ordinance data and platform registration patterns. This is not legal advice — always verify current local ordinances, as short-term rental rules can change rapidly, especially in high-growth markets where municipalities are actively responding to STR expansion.

How We Rank the Best Airbnb Investment Markets in Brazil

This page ranks Airbnb markets in Brazil across four dimensions that matter most to short-term rental investors and operators: market depth (active listings), revenue potential (monthly income per listing), pricing power (average daily rate), and booking demand (occupancy rate). Each ranking uses the same underlying dataset but sorts by a different metric, giving you multiple lenses to evaluate where to invest in Airbnb in Brazil.

No single metric tells the full story. A market with high ADR but low occupancy may underperform one with moderate pricing and strong demand. Revenue captures the combined effect of rate and occupancy, while active listings signal whether a market has enough depth for reliable benchmarking and a liquid resale environment. We include regulation data alongside every ranking so you can weigh compliance risk before committing capital.

Ranking Methodology & Data Sources

  • Active Listings (TTM): The count of active short-term rental listings in each market over the trailing twelve months — a proxy for market maturity, data reliability, and investor confidence in Brazil.
  • Monthly Revenue: Average gross revenue per listing per month — the bottom-line metric for evaluating Airbnb profitability in Brazil and projecting cash flow.
  • Average Daily Rate (ADR): The mean nightly booking price across all active listings — the clearest measure of a market's short-term rental pricing power.
  • Occupancy Rate: Percentage of available nights booked — the demand signal that determines how much of your nightly rate converts to actual income. Occupancy rankings are filtered to markets with 300+ listings to exclude small markets with unreliable averages.
  • Regulation: An indicator of the local regulatory climate in Brazil, from low (operator-friendly) to high (strict licensing and enforcement) — essential for assessing compliance risk.

All data is sourced from AirROI's proprietary analytics pipeline, which tracks 20,000,000+ properties across 190+ countries. Metrics are recalculated on a rolling basis using trailing twelve-month aggregates from active listings. For full methodology, see the data methodology page.

Frequently Asked Questions About the Best Airbnb Markets in Brazil

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Brazil.

What are the best places to invest in Airbnb in Brazil?

São Paulo, São Paulo leads this ranking for Brazil with 27,331 active listings — the largest market by depth. Markets are ranked by listing count because deeper markets offer more comparable data, more pricing benchmarks, and a more predictable operating environment for investors. Each row also shows revenue, ADR, occupancy, and regulation so investors can evaluate based on what matters most to them.

Which market has the highest Airbnb revenue in Brazil?

Armação dos Búzios, Rio de Janeiro posts the highest average monthly revenue in this ranking at $1,322. Revenue leaders often combine healthy rates, solid occupancy, and enough listing scale to support repeatable operations rather than one-off outliers.

Which market has the strongest Airbnb occupancy in Brazil?

Maceió, Alagoas has the highest occupancy rate in this comparison at 42.8%. High occupancy can signal resilient demand, but investors still need to balance it against nightly rates, regulation, and supply depth before deciding where to buy or operate.

Which market has the highest Airbnb nightly rate in Brazil?

Mata de São João, Bahia commands the highest average daily rate at $208 per night. A high ADR does not automatically translate to the highest revenue — occupancy and seasonality determine how much of that rate converts to realized income.

Which Airbnb markets in Brazil have the lowest regulation?

São Paulo (São Paulo), Rio de Janeiro (Rio de Janeiro), Florianópolis (Santa Catarina) currently show low regulation profiles in this ranking. Lower regulation can reduce compliance costs and time-to-market for new hosts, but investors should always verify local ordinances before purchasing — rules can change quickly as short-term rental markets grow.

Is short-term rental investing still profitable in Brazil in 2026?

The markets ranked here average 31.6% occupancy, and the top performer posts $1,322 in monthly revenue. Profitability depends on property acquisition cost, local operating expenses, and regulation compliance — but the data shows active, performing markets exist across Brazil for well-researched investors.

How often are AirROI's top Airbnb market rankings updated?

AirROI updates these rankings using the latest market snapshot available in the dataset, which for this page is anchored to 2026. Rankings should be treated as current market intelligence rather than permanent truths because pricing, demand, regulation, and supply can all shift over time.

What metrics should I use to evaluate Airbnb investments in Brazil?

The most important metrics for comparing short-term rental markets are active listing count (market depth and data reliability), occupancy rate (demand consistency), average daily rate (pricing power), monthly revenue (income potential), and regulation level (compliance cost and risk). This ranking sorts by market depth first; use the other columns to filter for the profile that fits your investment strategy.

What makes a good Airbnb market for first-time investors in Brazil?

First-time investors in Brazil should prioritize markets with high occupancy (55%+) and low regulation, which reduce the risk of empty calendars and compliance surprises. Markets with 200+ active listings also provide better benchmarking data and a more predictable operating environment. Revenue is important, but consistent demand is more forgiving for operators still learning pricing and guest management.

What is a good Airbnb occupancy rate in Brazil?

Across the markets ranked here, the average occupancy rate in Brazil is 31.6%. Occupancy above 50% is generally considered healthy for short-term rentals, and above 65% signals strong, sustained demand. However, the best occupancy rate depends on pricing strategy — some hosts maximize revenue by targeting fewer bookings at higher nightly rates rather than maximizing booking volume.

How does regulation affect Airbnb investment returns in Brazil?

Regulation is one of the most overlooked risks in short-term rental investing. In Brazil, 100 of 100 ranked markets have low regulation, 0 have medium, and 0 have high. High-regulation markets often require permits, limit annual rental days, or impose occupancy taxes — all of which reduce net returns. Low-regulation markets offer faster time-to-market and lower compliance costs, but rules can tighten as STR supply grows.

What is the difference between ADR and RevPAR for Airbnb investing?

ADR (Average Daily Rate) is the average nightly price guests pay, while RevPAR (Revenue Per Available Rental night) factors in both price and occupancy. A market with $200 ADR and 50% occupancy has $100 RevPAR — the same as a market with $125 ADR and 80% occupancy. RevPAR is a better single-number benchmark for comparing markets because it captures how effectively nightly rates convert to realized income. AirROI's city-level reports include RevPAR with percentile breakdowns for deeper analysis.

How many Airbnb listings does a market need to be investable in Brazil?

Markets with fewer than 100 active listings can show volatile averages that do not predict future performance. The median market in this Brazil ranking has about 1,388 listings. Larger markets (500+) offer more reliable data, more comparable properties for pricing, and typically a more liquid exit if you decide to sell. Smaller markets can still be profitable, but investors should treat the data as directional rather than precise.

How do seasonal and year-round Airbnb markets differ in Brazil?

Seasonal markets in Brazil experience dramatic swings in booking demand — often earning 60-70% of annual revenue in just 3-4 peak months. Year-round markets deliver steadier cash flow with lower peak-to-trough variation. Investors who need predictable monthly income should prioritize high-occupancy markets with low seasonal variance, while those comfortable with cash-flow timing can target seasonal markets where peak rates compensate for off-season softness.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hospitality consultants, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports, the data portal for bulk downloads, the Airbnb API with 22 endpoints, and an Airbnb MCP Server for AI agents.

All metrics reflect trailing twelve-month aggregates from active listings as of 2026-05-04. Revenue figures are market averages, not projections. For full methodology, see the data methodology page.

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