What Are the Best Places to Invest in Airbnb in Brazil?

Source: AirROI Reviewed by Jun Zhou , Founder @ AirROI
Updated:

The short-term rental market in Brazil spans 100 cities tracked in AirROI's 2026 dataset, ranging from mature urban markets with thousands of active listings to emerging destinations where early operators still have pricing leverage. Supply growth, regulation, and seasonal demand vary significantly across the region — making market selection one of the highest-leverage decisions an Airbnb investor can make.

This page ranks the best Airbnb markets in Brazil across four dimensions: market depth (active listings), revenue, nightly rate (ADR), and occupancy rate. São Paulo, São Paulo leads by market size with 34,828 active listings and $491/month revenue. Across all ranked markets, average occupancy is 32.1% with $576/month in average revenue and $103/night ADR. 100 of 100 markets carry a low regulation profile — a key consideration for investors evaluating compliance costs and time-to-market.

Rankings based on AirROI's analysis of 20,000,000+ short-term rental listings across revenue, ADR, occupancy, and regulation. See ranking methodology.

Top Airbnb Markets in Brazil by Active Listings

Active listing count is the most direct measure of a market's depth, maturity, and investor confidence. Cities with the most Airbnb listings in Brazil attract the highest volume of travelers and offer the most reliable benchmarking data for pricing and revenue projections. São Paulo, São Paulo leads with 34,828 active short-term rental listings and $491/month in average revenue.

#MarketActive Listings (TTM)Revenue/moADROccupancyRegulation
1São Paulo, São Paulo34,828$491$6038.9%Low
2Rio de Janeiro, Rio de Janeiro31,936$1,102$12141.3%Low
3Florianópolis, Santa Catarina19,618$718$12136.4%Low
4Ubatuba, São Paulo12,570$748$11632.2%Low
5Guarujá, São Paulo8,321$603$12328.4%Low
6Praia Grande, São Paulo7,856$340$7528.1%Low
7Salvador, Bahia7,469$483$7335.9%Low
8São Sebastião, São Paulo6,797$1,176$20230.0%Low
9Cabo Frio, Rio de Janeiro6,617$530$9431.8%Low
10João Pessoa, Paraíba5,977$516$7037.9%Low
11Bombinhas, Santa Catarina5,845$627$12733.6%Low
12Curitiba, Paraná5,784$417$4940.9%Low
13Bertioga, São Paulo5,214$1,213$20830.7%Low
14Balneário Camboriú, Santa Catarina5,183$880$13236.1%Low
15Ipojuca, Pernambuco5,164$868$12836.7%Low
16Armação dos Búzios, Rio de Janeiro4,828$1,256$18634.4%Low
17Porto Seguro, Bahia4,480$844$14932.3%Low
18Guarapari, Espírito Santo3,925$519$10030.9%Low
19Belo Horizonte, Minas Gerais3,689$423$5338.2%Low
20Arraial do Cabo, Rio de Janeiro3,644$683$9334.9%Low
21Campos do Jordão, São Paulo3,562$950$16228.3%Low
22Gramado, Rio Grande do Sul3,510$781$10435.5%Low
23Fortaleza, Ceará3,498$579$6541.7%Low
24Maceió, Alagoas3,494$790$8543.0%Low
25Paraty, Rio de Janeiro3,483$755$11830.3%Low
26Caraguatatuba, São Paulo3,469$492$10628.1%Low
27Porto Alegre, Rio Grande do Sul3,463$334$4636.4%Low
28Caldas Novas, Goiás3,212$394$7230.7%Low
29Capão da Canoa, Rio Grande do Sul3,175$343$10330.7%Low
30Foz do Iguaçu, Paraná3,076$552$7040.3%Low
31Imbituba, Santa Catarina3,058$461$10528.5%Low
32Ilhabela, São Paulo3,048$931$14731.4%Low
33Goiânia, Goiás2,997$357$5432.5%Low
34Palhoça, Santa Catarina2,890$395$10329.4%Low
35Angra dos Reis, Rio de Janeiro2,856$1,051$17133.2%Low
36Itapema, Santa Catarina2,845$626$13334.5%Low
37Recife, Pernambuco2,816$455$5839.4%Low
38Santos, São Paulo2,565$531$8034.2%Low
39Petrópolis, Rio de Janeiro2,463$855$15225.4%Low
40Camaçari, Bahia2,395$803$18226.3%Low
41Olímpia, São Paulo2,273$520$8937.1%Low
42Vila Velha, Espírito Santo2,254$567$7539.2%Low
43Matinhos, Paraná2,253$508$11531.0%Low
44Belém, Pará2,244$411$8732.0%Low
45Plano Piloto, Federal District2,210$633$6941.7%Low
46Garopaba, Santa Catarina2,144$630$12431.9%Low
47Itanhaem, São Paulo2,069$379$10224.4%Low
48Brasília, Federal District1,978$367$5938.4%Low
49Torres, Rio Grande do Sul1,934$404$9931.4%Low
50Governador Celso Ramos, Santa Catarina1,911$575$14732.6%Low
51Penha, Santa Catarina1,850$624$9534.5%Low
52Natal, Rio Grande do Norte1,826$481$5639.9%Low
53Campinas, São Paulo1,758$419$5637.5%Low
54Ribeirão Preto, São Paulo1,687$405$7732.2%Low
55Aracaju, Sergipe1,620$411$7133.8%Low
56Mata de São João, Bahia1,592$1,094$21627.5%Low
57Tamandaré, Pernambuco1,568$823$14829.8%Low
58Tibau do Sul, Rio Grande do Norte1,553$785$10335.1%Low
59Pirenópolis, Goiás1,549$880$14027.0%Low
60Blumenau, Santa Catarina1,442$281$7330.8%Low
61Alto Paraíso de Goiás, Goiás1,345$651$9627.5%Low
62Peruíbe, São Paulo1,324$464$11825.0%Low
63Saquarema, Rio de Janeiro1,321$452$10324.5%Low
64Pontal do Paraná, Paraná1,314$415$11328.9%Low
65Canela, Rio Grande do Sul1,295$581$9032.0%Low
66Guaratuba, Paraná1,249$506$12327.2%Low
67Aquiraz, Ceará1,248$855$14730.4%Low
68Manaus, Amazonas1,200$265$4236.9%Low
69Balneário Piçarras, Santa Catarina1,195$533$11431.8%Low
70Niterói, Rio de Janeiro1,189$664$9535.5%Low
71Cabedelo, Paraíba1,175$397$7731.7%Low
72São Francisco do Sul, Santa Catarina1,170$388$9928.4%Low
73Prado, Bahia1,145$458$12825.1%Low
74São Vicente, São Paulo1,145$294$5630.2%Low
75Tramandaí, Rio Grande do Sul1,124$272$7629.1%Low
76Mongaguá, São Paulo1,121$310$8825.4%Low
77Salinópolis, Pará1,112$404$11726.8%Low
78Itapoá, Santa Catarina1,101$444$11729.1%Low
79Xangri-lá, Rio Grande do Sul1,091$519$16927.8%Low
80Maraú, Bahia1,085$582$15726.5%Low
81Joinville, Santa Catarina1,083$313$5232.8%Low
82Ilhéus, Bahia1,082$396$11127.4%Low
83Cairu, Bahia1,056$622$10831.7%Low
84Cuiabá, Mato Grosso1,018$263$4632.8%Low
85Uberlândia, Minas Gerais1,012$236$4133.7%Low
86Urubici, Santa Catarina1,006$646$11325.4%Low
87Itacaré, Bahia989$696$10435.6%Low
88Campo Grande, Mato Grosso do Sul978$271$4333.6%Low
89Ouro Preto, Minas Gerais975$496$6930.0%Low
90São Luís, Maranhão967$332$5333.8%Low
91Mangaratiba, Rio de Janeiro959$750$14428.6%Low
92São José dos Campos, São Paulo953$555$8835.6%Low
93Guarulhos, São Paulo916$307$4335.2%Low
94Maragogi, Alagoas905$841$12931.4%Low
95New Fribourg, Rio de Janeiro864$505$8526.5%Low
96Socorro, São Paulo861$776$12028.5%Low
97Rio das Ostras, Rio de Janeiro859$337$7226.1%Low
98Barra Velha, Santa Catarina854$419$10529.1%Low
99Teresópolis, Rio de Janeiro848$669$11928.0%Low
100Caucaia, Ceará839$670$10930.1%Low

Most Profitable Airbnb Markets in Brazil by Revenue

The most profitable Airbnb cities in Brazil are those where hosts earn the highest average monthly revenue per listing — the single most telling indicator of a market's income potential. Armação dos Búzios, Rio de Janeiro leads with $1,256/month at $186 ADR and 34.4% occupancy. Whether you are evaluating your first STR investment or benchmarking an existing property, these top-earning Airbnb markets show where vacation rentals generate the greatest short-term rental income.

#MarketRevenue/moActive Listings (TTM)ADROccupancyRegulation
1Armação dos Búzios, Rio de Janeiro$1,2564,828$18634.4%Low
2Bertioga, São Paulo$1,2135,214$20830.7%Low
3São Sebastião, São Paulo$1,1766,797$20230.0%Low
4Rio de Janeiro, Rio de Janeiro$1,10231,936$12141.3%Low
5Mata de São João, Bahia$1,0941,592$21627.5%Low
6Angra dos Reis, Rio de Janeiro$1,0512,856$17133.2%Low
7Campos do Jordão, São Paulo$9503,562$16228.3%Low
8Ilhabela, São Paulo$9313,048$14731.4%Low
9Balneário Camboriú, Santa Catarina$8805,183$13236.1%Low
10Pirenópolis, Goiás$8801,549$14027.0%Low
11Ipojuca, Pernambuco$8685,164$12836.7%Low
12Petrópolis, Rio de Janeiro$8552,463$15225.4%Low
13Aquiraz, Ceará$8551,248$14730.4%Low
14Porto Seguro, Bahia$8444,480$14932.3%Low
15Maragogi, Alagoas$841905$12931.4%Low
16Tamandaré, Pernambuco$8231,568$14829.8%Low
17Camaçari, Bahia$8032,395$18226.3%Low
18Maceió, Alagoas$7903,494$8543.0%Low
19Tibau do Sul, Rio Grande do Norte$7851,553$10335.1%Low
20Gramado, Rio Grande do Sul$7813,510$10435.5%Low
21Socorro, São Paulo$776861$12028.5%Low
22Paraty, Rio de Janeiro$7553,483$11830.3%Low
23Mangaratiba, Rio de Janeiro$750959$14428.6%Low
24Ubatuba, São Paulo$74812,570$11632.2%Low
25Florianópolis, Santa Catarina$71819,618$12136.4%Low
26Itacaré, Bahia$696989$10435.6%Low
27Arraial do Cabo, Rio de Janeiro$6833,644$9334.9%Low
28Caucaia, Ceará$670839$10930.1%Low
29Teresópolis, Rio de Janeiro$669848$11928.0%Low
30Niterói, Rio de Janeiro$6641,189$9535.5%Low
31Alto Paraíso de Goiás, Goiás$6511,345$9627.5%Low
32Urubici, Santa Catarina$6461,006$11325.4%Low
33Plano Piloto, Federal District$6332,210$6941.7%Low
34Garopaba, Santa Catarina$6302,144$12431.9%Low
35Bombinhas, Santa Catarina$6275,845$12733.6%Low
36Itapema, Santa Catarina$6262,845$13334.5%Low
37Penha, Santa Catarina$6241,850$9534.5%Low
38Cairu, Bahia$6221,056$10831.7%Low
39Guarujá, São Paulo$6038,321$12328.4%Low
40Maraú, Bahia$5821,085$15726.5%Low
41Canela, Rio Grande do Sul$5811,295$9032.0%Low
42Fortaleza, Ceará$5793,498$6541.7%Low
43Governador Celso Ramos, Santa Catarina$5751,911$14732.6%Low
44Vila Velha, Espírito Santo$5672,254$7539.2%Low
45São José dos Campos, São Paulo$555953$8835.6%Low
46Foz do Iguaçu, Paraná$5523,076$7040.3%Low
47Balneário Piçarras, Santa Catarina$5331,195$11431.8%Low
48Santos, São Paulo$5312,565$8034.2%Low
49Cabo Frio, Rio de Janeiro$5306,617$9431.8%Low
50Olímpia, São Paulo$5202,273$8937.1%Low
51Guarapari, Espírito Santo$5193,925$10030.9%Low
52Xangri-lá, Rio Grande do Sul$5191,091$16927.8%Low
53João Pessoa, Paraíba$5165,977$7037.9%Low
54Matinhos, Paraná$5082,253$11531.0%Low
55Guaratuba, Paraná$5061,249$12327.2%Low
56New Fribourg, Rio de Janeiro$505864$8526.5%Low
57Ouro Preto, Minas Gerais$496975$6930.0%Low
58Caraguatatuba, São Paulo$4923,469$10628.1%Low
59São Paulo, São Paulo$49134,828$6038.9%Low
60Salvador, Bahia$4837,469$7335.9%Low
61Natal, Rio Grande do Norte$4811,826$5639.9%Low
62Peruíbe, São Paulo$4641,324$11825.0%Low
63Imbituba, Santa Catarina$4613,058$10528.5%Low
64Prado, Bahia$4581,145$12825.1%Low
65Recife, Pernambuco$4552,816$5839.4%Low
66Saquarema, Rio de Janeiro$4521,321$10324.5%Low
67Itapoá, Santa Catarina$4441,101$11729.1%Low
68Belo Horizonte, Minas Gerais$4233,689$5338.2%Low
69Campinas, São Paulo$4191,758$5637.5%Low
70Barra Velha, Santa Catarina$419854$10529.1%Low
71Curitiba, Paraná$4175,784$4940.9%Low
72Pontal do Paraná, Paraná$4151,314$11328.9%Low
73Belém, Pará$4112,244$8732.0%Low
74Aracaju, Sergipe$4111,620$7133.8%Low
75Ribeirão Preto, São Paulo$4051,687$7732.2%Low
76Salinópolis, Pará$4041,112$11726.8%Low
77Torres, Rio Grande do Sul$4041,934$9931.4%Low
78Cabedelo, Paraíba$3971,175$7731.7%Low
79Ilhéus, Bahia$3961,082$11127.4%Low
80Palhoça, Santa Catarina$3952,890$10329.4%Low
81Caldas Novas, Goiás$3943,212$7230.7%Low
82São Francisco do Sul, Santa Catarina$3881,170$9928.4%Low
83Itanhaem, São Paulo$3792,069$10224.4%Low
84Brasília, Federal District$3671,978$5938.4%Low
85Goiânia, Goiás$3572,997$5432.5%Low
86Capão da Canoa, Rio Grande do Sul$3433,175$10330.7%Low
87Praia Grande, São Paulo$3407,856$7528.1%Low
88Rio das Ostras, Rio de Janeiro$337859$7226.1%Low
89Porto Alegre, Rio Grande do Sul$3343,463$4636.4%Low
90São Luís, Maranhão$332967$5333.8%Low
91Joinville, Santa Catarina$3131,083$5232.8%Low
92Mongaguá, São Paulo$3101,121$8825.4%Low
93Guarulhos, São Paulo$307916$4335.2%Low
94São Vicente, São Paulo$2941,145$5630.2%Low
95Blumenau, Santa Catarina$2811,442$7330.8%Low
96Tramandaí, Rio Grande do Sul$2721,124$7629.1%Low
97Campo Grande, Mato Grosso do Sul$271978$4333.6%Low
98Manaus, Amazonas$2651,200$4236.9%Low
99Cuiabá, Mato Grosso$2631,018$4632.8%Low
100Uberlândia, Minas Gerais$2361,012$4133.7%Low

Most Expensive Airbnb Markets in Brazil by Nightly Rate

The average daily rate (ADR) measures how much guests pay per night in each market, making it the clearest indicator of a city's short-term rental pricing power. Mata de São João, Bahia commands the highest Airbnb nightly rate in Brazil at $216/night, generating $1,094/month at 27.5% occupancy. Markets with premium nightly pricing typically feature high-demand destinations where travelers pay a significant premium over hotel alternatives.

#MarketADRActive Listings (TTM)Revenue/moOccupancyRegulation
1Mata de São João, Bahia$2161,592$1,09427.5%Low
2Bertioga, São Paulo$2085,214$1,21330.7%Low
3São Sebastião, São Paulo$2026,797$1,17630.0%Low
4Armação dos Búzios, Rio de Janeiro$1864,828$1,25634.4%Low
5Camaçari, Bahia$1822,395$80326.3%Low
6Angra dos Reis, Rio de Janeiro$1712,856$1,05133.2%Low
7Xangri-lá, Rio Grande do Sul$1691,091$51927.8%Low
8Campos do Jordão, São Paulo$1623,562$95028.3%Low
9Maraú, Bahia$1571,085$58226.5%Low
10Petrópolis, Rio de Janeiro$1522,463$85525.4%Low
11Porto Seguro, Bahia$1494,480$84432.3%Low
12Tamandaré, Pernambuco$1481,568$82329.8%Low
13Governador Celso Ramos, Santa Catarina$1471,911$57532.6%Low
14Aquiraz, Ceará$1471,248$85530.4%Low
15Ilhabela, São Paulo$1473,048$93131.4%Low
16Mangaratiba, Rio de Janeiro$144959$75028.6%Low
17Pirenópolis, Goiás$1401,549$88027.0%Low
18Itapema, Santa Catarina$1332,845$62634.5%Low
19Balneário Camboriú, Santa Catarina$1325,183$88036.1%Low
20Maragogi, Alagoas$129905$84131.4%Low
21Ipojuca, Pernambuco$1285,164$86836.7%Low
22Prado, Bahia$1281,145$45825.1%Low
23Bombinhas, Santa Catarina$1275,845$62733.6%Low
24Garopaba, Santa Catarina$1242,144$63031.9%Low
25Guarujá, São Paulo$1238,321$60328.4%Low
26Guaratuba, Paraná$1231,249$50627.2%Low
27Rio de Janeiro, Rio de Janeiro$12131,936$1,10241.3%Low
28Florianópolis, Santa Catarina$12119,618$71836.4%Low
29Socorro, São Paulo$120861$77628.5%Low
30Teresópolis, Rio de Janeiro$119848$66928.0%Low
31Peruíbe, São Paulo$1181,324$46425.0%Low
32Paraty, Rio de Janeiro$1183,483$75530.3%Low
33Itapoá, Santa Catarina$1171,101$44429.1%Low
34Salinópolis, Pará$1171,112$40426.8%Low
35Ubatuba, São Paulo$11612,570$74832.2%Low
36Matinhos, Paraná$1152,253$50831.0%Low
37Balneário Piçarras, Santa Catarina$1141,195$53331.8%Low
38Urubici, Santa Catarina$1131,006$64625.4%Low
39Pontal do Paraná, Paraná$1131,314$41528.9%Low
40Ilhéus, Bahia$1111,082$39627.4%Low
41Caucaia, Ceará$109839$67030.1%Low
42Cairu, Bahia$1081,056$62231.7%Low
43Caraguatatuba, São Paulo$1063,469$49228.1%Low
44Barra Velha, Santa Catarina$105854$41929.1%Low
45Imbituba, Santa Catarina$1053,058$46128.5%Low
46Itacaré, Bahia$104989$69635.6%Low
47Gramado, Rio Grande do Sul$1043,510$78135.5%Low
48Saquarema, Rio de Janeiro$1031,321$45224.5%Low
49Palhoça, Santa Catarina$1032,890$39529.4%Low
50Tibau do Sul, Rio Grande do Norte$1031,553$78535.1%Low
51Capão da Canoa, Rio Grande do Sul$1033,175$34330.7%Low
52Itanhaem, São Paulo$1022,069$37924.4%Low
53Guarapari, Espírito Santo$1003,925$51930.9%Low
54São Francisco do Sul, Santa Catarina$991,170$38828.4%Low
55Torres, Rio Grande do Sul$991,934$40431.4%Low
56Alto Paraíso de Goiás, Goiás$961,345$65127.5%Low
57Niterói, Rio de Janeiro$951,189$66435.5%Low
58Penha, Santa Catarina$951,850$62434.5%Low
59Cabo Frio, Rio de Janeiro$946,617$53031.8%Low
60Arraial do Cabo, Rio de Janeiro$933,644$68334.9%Low
61Canela, Rio Grande do Sul$901,295$58132.0%Low
62Olímpia, São Paulo$892,273$52037.1%Low
63São José dos Campos, São Paulo$88953$55535.6%Low
64Mongaguá, São Paulo$881,121$31025.4%Low
65Belém, Pará$872,244$41132.0%Low
66Maceió, Alagoas$853,494$79043.0%Low
67New Fribourg, Rio de Janeiro$85864$50526.5%Low
68Santos, São Paulo$802,565$53134.2%Low
69Cabedelo, Paraíba$771,175$39731.7%Low
70Ribeirão Preto, São Paulo$771,687$40532.2%Low
71Tramandaí, Rio Grande do Sul$761,124$27229.1%Low
72Vila Velha, Espírito Santo$752,254$56739.2%Low
73Praia Grande, São Paulo$757,856$34028.1%Low
74Blumenau, Santa Catarina$731,442$28130.8%Low
75Salvador, Bahia$737,469$48335.9%Low
76Rio das Ostras, Rio de Janeiro$72859$33726.1%Low
77Caldas Novas, Goiás$723,212$39430.7%Low
78Aracaju, Sergipe$711,620$41133.8%Low
79João Pessoa, Paraíba$705,977$51637.9%Low
80Foz do Iguaçu, Paraná$703,076$55240.3%Low
81Ouro Preto, Minas Gerais$69975$49630.0%Low
82Plano Piloto, Federal District$692,210$63341.7%Low
83Fortaleza, Ceará$653,498$57941.7%Low
84São Paulo, São Paulo$6034,828$49138.9%Low
85Brasília, Federal District$591,978$36738.4%Low
86Recife, Pernambuco$582,816$45539.4%Low
87Campinas, São Paulo$561,758$41937.5%Low
88São Vicente, São Paulo$561,145$29430.2%Low
89Natal, Rio Grande do Norte$561,826$48139.9%Low
90Goiânia, Goiás$542,997$35732.5%Low
91Belo Horizonte, Minas Gerais$533,689$42338.2%Low
92São Luís, Maranhão$53967$33233.8%Low
93Joinville, Santa Catarina$521,083$31332.8%Low
94Curitiba, Paraná$495,784$41740.9%Low
95Porto Alegre, Rio Grande do Sul$463,463$33436.4%Low
96Cuiabá, Mato Grosso$461,018$26332.8%Low
97Campo Grande, Mato Grosso do Sul$43978$27133.6%Low
98Guarulhos, São Paulo$43916$30735.2%Low
99Manaus, Amazonas$421,200$26536.9%Low
100Uberlândia, Minas Gerais$411,012$23633.7%Low

Highest Occupancy Airbnb Markets in Brazil

Airbnb occupancy rate measures the percentage of available nights actually booked — the most telling indicator of short-term rental demand in a market. Maceió, Alagoas leads Brazil with 43.0% occupancy, $790/month revenue, and 3,494 active listings. Markets with the highest STR occupancy rates reflect strong, sustained guest demand — a critical signal for investors evaluating where properties will stay consistently booked year-round. This ranking is filtered to markets with 300+ listings to ensure statistical reliability.

#MarketOccupancyActive Listings (TTM)Revenue/moADRRegulation
1Maceió, Alagoas43.0%3,494$790$85Low
2Plano Piloto, Federal District41.7%2,210$633$69Low
3Fortaleza, Ceará41.7%3,498$579$65Low
4Rio de Janeiro, Rio de Janeiro41.3%31,936$1,102$121Low
5Curitiba, Paraná40.9%5,784$417$49Low
6Foz do Iguaçu, Paraná40.3%3,076$552$70Low
7Natal, Rio Grande do Norte39.9%1,826$481$56Low
8Recife, Pernambuco39.4%2,816$455$58Low
9Vila Velha, Espírito Santo39.2%2,254$567$75Low
10São Paulo, São Paulo38.9%34,828$491$60Low
11Brasília, Federal District38.4%1,978$367$59Low
12Belo Horizonte, Minas Gerais38.2%3,689$423$53Low
13João Pessoa, Paraíba37.9%5,977$516$70Low
14Campinas, São Paulo37.5%1,758$419$56Low
15Olímpia, São Paulo37.1%2,273$520$89Low
16Manaus, Amazonas36.9%1,200$265$42Low
17Ipojuca, Pernambuco36.7%5,164$868$128Low
18Porto Alegre, Rio Grande do Sul36.4%3,463$334$46Low
19Florianópolis, Santa Catarina36.4%19,618$718$121Low
20Balneário Camboriú, Santa Catarina36.1%5,183$880$132Low
21Salvador, Bahia35.9%7,469$483$73Low
22Itacaré, Bahia35.6%989$696$104Low
23São José dos Campos, São Paulo35.6%953$555$88Low
24Niterói, Rio de Janeiro35.5%1,189$664$95Low
25Gramado, Rio Grande do Sul35.5%3,510$781$104Low
26Guarulhos, São Paulo35.2%916$307$43Low
27Tibau do Sul, Rio Grande do Norte35.1%1,553$785$103Low
28Arraial do Cabo, Rio de Janeiro34.9%3,644$683$93Low
29Penha, Santa Catarina34.5%1,850$624$95Low
30Itapema, Santa Catarina34.5%2,845$626$133Low
31Armação dos Búzios, Rio de Janeiro34.4%4,828$1,256$186Low
32Santos, São Paulo34.2%2,565$531$80Low
33Aracaju, Sergipe33.8%1,620$411$71Low
34São Luís, Maranhão33.8%967$332$53Low
35Uberlândia, Minas Gerais33.7%1,012$236$41Low
36Campo Grande, Mato Grosso do Sul33.6%978$271$43Low
37Bombinhas, Santa Catarina33.6%5,845$627$127Low
38Angra dos Reis, Rio de Janeiro33.2%2,856$1,051$171Low
39Joinville, Santa Catarina32.8%1,083$313$52Low
40Cuiabá, Mato Grosso32.8%1,018$263$46Low
41Governador Celso Ramos, Santa Catarina32.6%1,911$575$147Low
42Goiânia, Goiás32.5%2,997$357$54Low
43Porto Seguro, Bahia32.3%4,480$844$149Low
44Ubatuba, São Paulo32.2%12,570$748$116Low
45Ribeirão Preto, São Paulo32.2%1,687$405$77Low
46Canela, Rio Grande do Sul32.0%1,295$581$90Low
47Belém, Pará32.0%2,244$411$87Low
48Garopaba, Santa Catarina31.9%2,144$630$124Low
49Balneário Piçarras, Santa Catarina31.8%1,195$533$114Low
50Cabo Frio, Rio de Janeiro31.8%6,617$530$94Low
51Cabedelo, Paraíba31.7%1,175$397$77Low
52Cairu, Bahia31.7%1,056$622$108Low
53Maragogi, Alagoas31.4%905$841$129Low
54Torres, Rio Grande do Sul31.4%1,934$404$99Low
55Ilhabela, São Paulo31.4%3,048$931$147Low
56Matinhos, Paraná31.0%2,253$508$115Low
57Guarapari, Espírito Santo30.9%3,925$519$100Low
58Blumenau, Santa Catarina30.8%1,442$281$73Low
59Bertioga, São Paulo30.7%5,214$1,213$208Low
60Capão da Canoa, Rio Grande do Sul30.7%3,175$343$103Low
61Caldas Novas, Goiás30.7%3,212$394$72Low
62Aquiraz, Ceará30.4%1,248$855$147Low
63Paraty, Rio de Janeiro30.3%3,483$755$118Low
64São Vicente, São Paulo30.2%1,145$294$56Low
65Caucaia, Ceará30.1%839$670$109Low
66Ouro Preto, Minas Gerais30.0%975$496$69Low
67São Sebastião, São Paulo30.0%6,797$1,176$202Low
68Tamandaré, Pernambuco29.8%1,568$823$148Low
69Palhoça, Santa Catarina29.4%2,890$395$103Low
70Tramandaí, Rio Grande do Sul29.1%1,124$272$76Low
71Itapoá, Santa Catarina29.1%1,101$444$117Low
72Barra Velha, Santa Catarina29.1%854$419$105Low
73Pontal do Paraná, Paraná28.9%1,314$415$113Low
74Mangaratiba, Rio de Janeiro28.6%959$750$144Low
75Imbituba, Santa Catarina28.5%3,058$461$105Low
76Socorro, São Paulo28.5%861$776$120Low
77São Francisco do Sul, Santa Catarina28.4%1,170$388$99Low
78Guarujá, São Paulo28.4%8,321$603$123Low
79Campos do Jordão, São Paulo28.3%3,562$950$162Low
80Praia Grande, São Paulo28.1%7,856$340$75Low
81Caraguatatuba, São Paulo28.1%3,469$492$106Low
82Teresópolis, Rio de Janeiro28.0%848$669$119Low
83Xangri-lá, Rio Grande do Sul27.8%1,091$519$169Low
84Mata de São João, Bahia27.5%1,592$1,094$216Low
85Alto Paraíso de Goiás, Goiás27.5%1,345$651$96Low
86Ilhéus, Bahia27.4%1,082$396$111Low
87Guaratuba, Paraná27.2%1,249$506$123Low
88Pirenópolis, Goiás27.0%1,549$880$140Low
89Salinópolis, Pará26.8%1,112$404$117Low
90Maraú, Bahia26.5%1,085$582$157Low
91New Fribourg, Rio de Janeiro26.5%864$505$85Low
92Camaçari, Bahia26.3%2,395$803$182Low
93Rio das Ostras, Rio de Janeiro26.1%859$337$72Low
94Urubici, Santa Catarina25.4%1,006$646$113Low
95Petrópolis, Rio de Janeiro25.4%2,463$855$152Low
96Mongaguá, São Paulo25.4%1,121$310$88Low
97Prado, Bahia25.1%1,145$458$128Low
98Peruíbe, São Paulo25.0%1,324$464$118Low
99Saquarema, Rio de Janeiro24.5%1,321$452$103Low
100Itanhaem, São Paulo24.4%2,069$379$102Low

How to Choose an Airbnb Investment Market in Brazil

No single ranking tells the full story. The best Airbnb market for a given investor depends on their capital, risk tolerance, operating model, and income goals. The four ranking dimensions on this page — market depth, revenue, ADR, and occupancy — serve different investor profiles.

If you prioritize predictable cash flow, start with the occupancy rankings. Markets where occupancy exceeds 55% offer consistent bookings and lower vacancy risk. High-occupancy markets may not have the highest nightly rates, but their revenue stability makes them better suited for mortgage-backed investments where monthly debt coverage matters more than peak earnings.

If you're targeting maximum income per property, use the revenue rankings. Revenue is the product of nightly rate and occupancy — it captures the combined effect of both. The highest-revenue Airbnb markets in Brazil tend to be destination cities where travelers stay longer and pay a premium for entire-home listings.

If you're evaluating luxury or premium positioning, the ADR rankings show where guests are willing to pay top dollar per night. High-ADR markets reward property upgrades, professional photography, and amenity investments. However, a high nightly rate with low occupancy may generate less income than a moderately priced listing that stays booked consistently.

If you want the deepest market data, the active listings rankings identify cities with the largest short-term rental supply. More listings mean more comparable properties for pricing, more data points for revenue projections, and typically a more liquid resale market if your investment thesis changes.

In all cases, check the regulation column before committing capital. A profitable market with high regulation may require permits, annual caps on rental days, or costly compliance steps that erode returns. Markets with low regulation offer faster time-to-market but may tighten rules as STR supply grows.

Short-Term Rental Regulation in Brazil

Understanding the regulatory environment is critical for any Airbnb investment in Brazil. Regulation affects licensing costs, annual operating limits, tax obligations, and the long-term viability of a short-term rental strategy.

Across the 100 markets ranked on this page: 100 have a low regulation profile (generally operator-friendly with minimal licensing requirements), 0 have medium regulation (some permit or registration requirements), and 0 have high regulation (strict licensing, annual rental day caps, or active enforcement). Markets with low regulation offer the lowest barrier to entry, while high-regulation markets may still be profitable — but require careful compliance planning and often limit the number of properties a single operator can manage.

AirROI classifies regulation as a market-level signal based on available ordinance data and platform registration patterns. This is not legal advice — always verify current local ordinances, as short-term rental rules can change rapidly, especially in high-growth markets where municipalities are actively responding to STR expansion.

How We Rank the Best Airbnb Investment Markets in Brazil

This page ranks Airbnb markets in Brazil across four dimensions that matter most to short-term rental investors and operators: market depth (active listings), revenue potential (monthly income per listing), pricing power (average daily rate), and booking demand (occupancy rate). Each ranking uses the same underlying dataset but sorts by a different metric, giving you multiple lenses to evaluate where to invest in Airbnb in Brazil.

No single metric tells the full story. A market with high ADR but low occupancy may underperform one with moderate pricing and strong demand. Revenue captures the combined effect of rate and occupancy, while active listings signal whether a market has enough depth for reliable benchmarking and a liquid resale environment. We include regulation data alongside every ranking so you can weigh compliance risk before committing capital.

Ranking Methodology & Data Sources

  • Active Listings (TTM): The count of active short-term rental listings in each market over the trailing twelve months — a proxy for market maturity, data reliability, and investor confidence in Brazil.
  • Monthly Revenue: Average gross revenue per listing per month — the bottom-line metric for evaluating Airbnb profitability in Brazil and projecting cash flow.
  • Average Daily Rate (ADR): The mean nightly booking price across all active listings — the clearest measure of a market's short-term rental pricing power.
  • Occupancy Rate: Percentage of available nights booked — the demand signal that determines how much of your nightly rate converts to actual income. Occupancy rankings are filtered to markets with 300+ listings to exclude small markets with unreliable averages.
  • Regulation: An indicator of the local regulatory climate in Brazil, from low (operator-friendly) to high (strict licensing and enforcement) — essential for assessing compliance risk.

All data is sourced from AirROI's proprietary analytics pipeline, which tracks 20,000,000+ properties across 190+ countries. Metrics are recalculated on a rolling basis using trailing twelve-month aggregates from active listings. For full methodology, see the data methodology page.

Frequently Asked Questions About the Best Airbnb Markets in Brazil

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Brazil.

What are the best places to invest in Airbnb in Brazil?

São Paulo, São Paulo leads this ranking for Brazil with 34,828 active listings — the largest market by depth. Markets are ranked by listing count because deeper markets offer more comparable data, more pricing benchmarks, and a more predictable operating environment for investors. Each row also shows revenue, ADR, occupancy, and regulation so investors can evaluate based on what matters most to them.

Which market has the highest Airbnb revenue in Brazil?

Armação dos Búzios, Rio de Janeiro posts the highest average monthly revenue in this ranking at $1,256. Revenue leaders often combine healthy rates, solid occupancy, and enough listing scale to support repeatable operations rather than one-off outliers.

Which market has the strongest Airbnb occupancy in Brazil?

Maceió, Alagoas has the highest occupancy rate in this comparison at 43.0%. High occupancy can signal resilient demand, but investors still need to balance it against nightly rates, regulation, and supply depth before deciding where to buy or operate.

Which market has the highest Airbnb nightly rate in Brazil?

Mata de São João, Bahia commands the highest average daily rate at $216 per night. A high ADR does not automatically translate to the highest revenue — occupancy and seasonality determine how much of that rate converts to realized income.

Which Airbnb markets in Brazil have the lowest regulation?

São Paulo (São Paulo), Rio de Janeiro (Rio de Janeiro), Florianópolis (Santa Catarina) currently show low regulation profiles in this ranking. Lower regulation can reduce compliance costs and time-to-market for new hosts, but investors should always verify local ordinances before purchasing — rules can change quickly as short-term rental markets grow.

Is short-term rental investing still profitable in Brazil in 2026?

The markets ranked here average 32.1% occupancy, and the top performer posts $1,256 in monthly revenue. Profitability depends on property acquisition cost, local operating expenses, and regulation compliance — but the data shows active, performing markets exist across Brazil for well-researched investors.

How often are AirROI's top Airbnb market rankings updated?

AirROI updates these rankings using the latest market snapshot available in the dataset, which for this page is anchored to 2026. Rankings should be treated as current market intelligence rather than permanent truths because pricing, demand, regulation, and supply can all shift over time.

What metrics should I use to evaluate Airbnb investments in Brazil?

The most important metrics for comparing short-term rental markets are active listing count (market depth and data reliability), occupancy rate (demand consistency), average daily rate (pricing power), monthly revenue (income potential), and regulation level (compliance cost and risk). This ranking sorts by market depth first; use the other columns to filter for the profile that fits your investment strategy.

What makes a good Airbnb market for first-time investors in Brazil?

First-time investors in Brazil should prioritize markets with high occupancy (55%+) and low regulation, which reduce the risk of empty calendars and compliance surprises. Markets with 200+ active listings also provide better benchmarking data and a more predictable operating environment. Revenue is important, but consistent demand is more forgiving for operators still learning pricing and guest management.

What is a good Airbnb occupancy rate in Brazil?

Across the markets ranked here, the average occupancy rate in Brazil is 32.1%. Occupancy above 50% is generally considered healthy for short-term rentals, and above 65% signals strong, sustained demand. However, the best occupancy rate depends on pricing strategy — some hosts maximize revenue by targeting fewer bookings at higher nightly rates rather than maximizing booking volume.

How does regulation affect Airbnb investment returns in Brazil?

Regulation is one of the most overlooked risks in short-term rental investing. In Brazil, 100 of 100 ranked markets have low regulation, 0 have medium, and 0 have high. High-regulation markets often require permits, limit annual rental days, or impose occupancy taxes — all of which reduce net returns. Low-regulation markets offer faster time-to-market and lower compliance costs, but rules can tighten as STR supply grows.

What is the difference between ADR and RevPAR for Airbnb investing?

ADR (Average Daily Rate) is the average nightly price guests pay, while RevPAR (Revenue Per Available Rental night) factors in both price and occupancy. A market with $200 ADR and 50% occupancy has $100 RevPAR — the same as a market with $125 ADR and 80% occupancy. RevPAR is a better single-number benchmark for comparing markets because it captures how effectively nightly rates convert to realized income. AirROI's city-level reports include RevPAR with percentile breakdowns for deeper analysis.

How many Airbnb listings does a market need to be investable in Brazil?

Markets with fewer than 100 active listings can show volatile averages that do not predict future performance. The median market in this Brazil ranking has about 1,911 listings. Larger markets (500+) offer more reliable data, more comparable properties for pricing, and typically a more liquid exit if you decide to sell. Smaller markets can still be profitable, but investors should treat the data as directional rather than precise.

How do seasonal and year-round Airbnb markets differ in Brazil?

Seasonal markets in Brazil experience dramatic swings in booking demand — often earning 60-70% of annual revenue in just 3-4 peak months. Year-round markets deliver steadier cash flow with lower peak-to-trough variation. Investors who need predictable monthly income should prioritize high-occupancy markets with low seasonal variance, while those comfortable with cash-flow timing can target seasonal markets where peak rates compensate for off-season softness.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hospitality consultants, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports, the data portal for bulk downloads, the Airbnb API with 22 endpoints, and an Airbnb MCP Server for AI agents.

All metrics reflect trailing twelve-month aggregates from active listings as of 2026-07-06. Revenue figures are market averages, not projections. For full methodology, see the data methodology page.

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