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Airbnb market data · 202612 months to September 2026

São Luís, Brazil Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
1,000
Avg. booking lead time
27 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
April

The short answer

São Luís Airbnb Market at a Glance

São Luís is cheaper but busier than the Maranhão average. Listings averaged R$271 a night and were booked on 35% of available nights, against R$430 and 32% for the Maranhão average.

July, usually the best month, brings in about 84% more per listing than April, usually the slowest.

With 1,000 active listings, São Luís is the largest of 8 Maranhão markets AirROI tracks.

Map of Airbnb listings in São Luís Browse the live São Luís Airbnb market See Every São Luís Listing

Revenue

How Much Do Airbnb Hosts Make in São Luís?

Gross bookings per São Luís listing averaged R$24,248 over the 12 months to September 2026 (Maranhão average: R$29,925), before cleaning, platform and management costs and taxes.

In a typical year, the average São Luís listing brings in R$4,390 in July, its best month, and R$2,390 in April, its slowest. February runs within 1% of April, so either can be the slowest in a given year. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 4.1 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn R$6,770+ a month, about 2.8 times the typical property.
  • Strong performers (top 25%) earn R$4,490 or more, roughly R$2,100 a month above the median.
  • Typical properties (median) earn about R$2,440 a month.
  • Entry-level properties (bottom 25%) earn R$1,070 or less, about 44% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 1.8 times what April does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, R$3,030. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

São Luís Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue and nightly rate; bookings peaked in June 2026.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in São Luís, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025R$2,87443.8%R$246R$9623 days4.8 nights
Oct 2025R$2,61039.6%R$247R$8417 days4.8 nights
Nov 2025R$2,73640.0%R$247R$9120 days5 nights
Dec 2025R$3,16336.2%R$270R$10237 days4.6 nights
Jan 2026R$2,81734.2%R$289R$9125 days4.7 nights
Feb 2026R$2,47735.3%R$280R$8829 days4.4 nights
Mar 2026R$2,45735.0%R$266R$7914 days5 nights
Apr 2026R$2,44333.9%R$262R$8129 days4.2 nights
May 2026R$3,15137.4%R$265R$10222 days5.4 nights
Jun 2026R$4,85650.1%R$288R$16230 days5.1 nights
Jul 2026R$5,28546.5%R$290R$17034 days5.2 nights
Aug 2026R$4,29645.8%R$289R$13929 days3.9 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole São Luís market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in São Luís Profitable?

Yes, when it's run well. The average São Luís Airbnb took in R$24,248 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about R$44,620, and run by its owner at everyday costs, about R$2,600 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

São Luís Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter São Luís Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsR$22,568R$41,530
Cleaning fees guests pay7% of São Luís bookingsR$1,680R$3,090
Gross bookingsR$24,248R$44,620
Running costs
Airbnb's feeAbout 12%: 15.5% for the 76% of São Luís listings on Simplified Pricing, 3% for the rest−R$3,020−R$5,560
Cleaning and laundryPaid for by the cleaning fee; R$0 if you clean yourself−R$1,680−R$3,090
Utilities and internetAbout 5% of bookings−R$1,210−R$2,230
Guest suppliesToiletries, coffee, paper goods: about 2%−R$480−R$890
Repairs and upkeepIncluding linens and small replacements: about 3%−R$730−R$1,340
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−R$240−R$240
Permit and registrationWhere one is required−R$120−R$120
ManagementR$0 when you run it; co-hosts charge from about 10% of nightly bookingsR$0R$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeR$0R$0
Lodging taxesAdded to the guest's bill and passed onR$0R$0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−R$7,480−R$13,470
Left for housing costs, then profitR$16,768about R$1,400 a monthR$31,150about R$2,600 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own São Luís Airbnb Profit

The estimate starts from São Luís's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one São Luís home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How São Luís's Top Earners Get There

  • More nights booked. The busiest quarter of São Luís listings are booked on 61% or more of their nights, against 35% for the median listing. Ten more booked nights a year at the median rate of R$210 adds about R$2,100 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge R$295 a night or more, against a median of R$210. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about R$2,260 a year.
  • Open for the busy months. In a typical year, July brings the average listing about R$4,390, against R$2,390 in April, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. São Luís listings average 4.74 stars, and 34% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about R$3,720 a month, against R$2,020 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in São Luís?

São Luís listings were booked on 35% of the nights they were open over the past year, 3 percentage points above the Maranhão average (32%) and in line with the Brazil average. Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 49% in June and falls to 38% in April.

The busiest tenth of listings are booked about 4.6 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 79%+ of open nights, 44 points above the median.
  • Strong performers (top 25%) fill 61% or more, roughly four nights a week.
  • Typical properties (median) fill about 35% of open nights.
  • Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.

June is usually the busiest month in São Luís, April the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 35% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in São Luís?

The average nightly rate in São Luís, known as ADR (average daily rate), was R$271 over the past year, about 37% below the Maranhão average of R$430 and about 48% below the Brazil average of R$525. Averaged month by month over the past two years, rates peak in June and July at about R$270 and bottom out in September and October at about R$215.

The top 10% charge about 2.8 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge R$425+ a night, about twice the median.
  • Strong performers (top 25%) charge R$295 or more, about R$85 above the median.
  • Typical properties (median) charge about R$210 a night.
  • Entry-level properties (bottom 25%) charge R$150 or less, about three-quarters of the median.

July rates run 24% above September's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, R$248. The 12-month ADR of R$271 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in São Luís?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In São Luís it averaged R$96 over the past year, from about R$80 in a typical April to about R$142 in a typical July.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn R$187+ per open night, about 2.6 times the median.
  • Strong performers (top 25%) earn R$127 or more, about R$55 a night above the median.
  • Typical properties (median) earn about R$72 per open night.
  • Entry-level properties (bottom 25%) earn R$39 or less, about 55% of the median.

July RevPAR is about 1.8 times April's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, R$99.

Seasonality

Best and Worst Months for Airbnb in São Luís

São Luís has one high season, June through August, which makes it a moderately seasonal market. Business is slowest from February to April and slows again from September to November. A listing earns about 42% more a month in June through August than in December through February.

Average revenue by month in São Luís

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, R$3,030.

Revenue by month in São Luís in numbers
Average monthly revenue per active listing in São Luís, by calendar month
Month Season Revenue per listing
JanuaryShoulder seasonR$2,870
FebruaryLow seasonR$2,390
MarchLow seasonR$2,470
AprilLow seasonR$2,390
MayShoulder seasonR$2,820
JuneHigh seasonR$4,060
JulyHigh seasonR$4,390
AugustHigh seasonR$3,610
SeptemberLow seasonR$2,740
OctoberLow seasonR$2,550
NovemberLow seasonR$2,760
DecemberShoulder seasonR$3,250
Average monthly Airbnb revenue, occupancy and nightly rate in São Luís by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–AugustR$4,02047%R$267
Shoulder seasonMay, December–JanuaryR$2,98040%R$255
Low seasonFebruary–April, September–NovemberR$2,55041%R$235

Seasons are grouped by revenue per listing, so a better-paying season can fill fewer nights when higher rates carry it.

How Far in Advance Do Guests Book Airbnb in São Luís?

Guests book São Luís stays 27 days ahead on average (about four weeks). December stays are booked furthest out, about 36 days ahead, and March stays closest to arrival, about 16 days. A typical December booking is made in early November.

December stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 27 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in São Luís

None of the 1,000 active listings in São Luís display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in São Luís.

Neighborhoods

Best Neighborhoods for Airbnb in São Luís

AirROI's area guide picks eight São Luís neighborhoods that draw short-term rental guests, led by Jardins, Ponta do Farol and Calhau. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in São Luís
Area Who it suits Landmarks nearby
Jardins A vibrant, upscale neighborhood known for its beautiful parks and cultural attractions. It is popular with families and tourists looking for a lively atmosphere with local dining and shopping options.Jardim Botanical, Teatro Arthur Azevedo, Praia de São Marcos, local markets and restaurants
Ponta do Farol A popular beach area with a stunning view of the coastline. Ideal for tourists wanting access to the beach, nightlife, and water sports activities.Praia de Ponta do Farol, Farol da Ponta do Farol, beach clubs, bars and restaurants along the beach
Calhau A coastal neighborhood with a beautiful beach and upscale condominiums. Great for those looking to enjoy the beach lifestyle while still close to the city.Praia do Calhau, shopping malls, local seafood restaurants, nightlife options
Centro Histórico The historic downtown area is rich in colonial architecture and culture. Ideal for those who appreciate history and want to explore local museums and art.Palácio dos Leões, Igreja da Sé, Museu Histórico e Artístico do Maranhão, local artisan shops
Olho d'Água A residential area close to nature, featuring parks and quiet beaches. Appeals to families and those looking for a peaceful environment.Praia do Olho d'Água, Parque do Olho d'Água, community markets, local cafes
Turu A growing neighborhood with significant development, appealing to young professionals and families. Offers a variety of amenities and easy access to the city.local parks, shopping areas, family-friendly events, restaurants
São Francisco Known for its cultural influence and artistic vibe, this neighborhood attracts creatives and artists looking to be part of a bustling community.Centro Cultural São Paulo, art galleries, workshops, street art
Cohama A strategic area for business and leisure, popular with locals and visitors alike. Great for offering amenities, dining, and easy access to transportation.shopping centers, business hubs, restaurants and bars, community events

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

São Luís Airbnb Listings by Type and Size

Entire homes make up 79% of listings in São Luís, but private rooms are a real segment: about one listing in five (21%) rents out a single room. Apartments and condos are the most common property type at 72%, about 3.6 times the share of houses (20%).

Mostly entire homes, with a private-room segment

São Luís Airbnb listings by room type

  • Entire home 79%
  • Private room 21%
  • Shared room <1%
  • Hotel room <1%
Room types in numbers
São Luís Airbnb listings by room type
Room type Share of listings Listings
Entire home78.5%785
Private room21.2%212
Shared room0.2%2
Hotel room0.1%1

Listings by property type

São Luís Airbnb listings by property type

  • Apartment/Condo 72%
  • House 20%
  • Hotel/Boutique 6%
  • Others <1%
Property types in numbers
São Luís Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo72.4%724
House20.3%203
Hotel/Boutique6.4%64
Others0.9%9

How Many Bedrooms Do Airbnb Listings in São Luís Have?

Two-bedroom homes are the most common size in São Luís (43% of entire homes), followed by one-bedroom homes (37%). Shares are of the 773 entire homes that give a bedroom count; rented rooms are left out.

São Luís entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
São Luís entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio10.1%78
1 bedroom36.9%285
2 bedrooms43.3%335
3 bedrooms6.7%52
4 bedrooms1.8%14
5+ bedrooms1.2%9

What Each Home Size Earns in São Luís

A typical studio in São Luís earned R$22,600 over the past year, against R$15,800 for a four-bedroom home.

What each home size earns in São Luís
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
Studio78R$22,600R$24,200R$21339%
1 bedroom285R$17,700R$26,200R$24039%
2 bedrooms335R$20,100R$27,200R$27238%
3 bedrooms52R$17,800R$32,700R$48434%
4 bedrooms14R$15,800R$34,000R$72028%

How Many Guests Do Airbnbs in São Luís Sleep?

Most São Luís listings are sized for couples and small families: 69% sleep four guests or fewer, and just 9% take eight or more. Shares are of the 845 listings with a guest capacity on file (85% of the market).

São Luís listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
São Luís listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
1 guest0.9%8
2 guests23.7%200
3 guests13.7%116
4 guests30.2%255
5 guests10.7%90
6 guests8.6%73
7 guests3.0%25
8+ guests9.2%78

How São Luís Airbnb Listings Are Set Up

São Luís hosts set up an average of 2.4 beds per listing. About four in ten listings (40%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
14
Beds per listing
2.4
Show exact location
40%

What Amenities Do Airbnb Listings in São Luís Offer?

Free on-site parking is close to standard in São Luís: 76% of listings offer it.

Share of São Luís listings with each common amenity

  • Wifi Nearly all
  • Air conditioning 94%
  • Kitchen 90%
  • TV 89%
  • Free parking on premises 76%
  • Bed linens 63%
  • Dishes and silverware 63%
  • Stove 61%
  • Cooking basics 59%
  • Hangers 55%

Airbnb Amenities Linked to Higher Revenue in São Luís

Listings in São Luís with free on-site parking earned about 2.6 times as much a year, on average, as those without: R$28,500 against R$11,100. The gap is smaller for a doorman (about 2.2 times as much) and beach essentials (about twice as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for São Luís listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Free parking on premises +157% on 76% of listings
  • Doorman +118% on 3% of listings
  • Beach essentials +113% on 2% of listings
  • Sun loungers +106% on 6% of listings
  • Ocean view +103% on 5% of listings
  • Elevator +91% on 24% of listings
  • Beach access +90% on 27% of listings
  • Waterfront +87% on 6% of listings
  • Outdoor kitchen +85% on 2% of listings
  • Children's playroom +82% on 2% of listings
Revenue by amenity in numbers
Average annual revenue of São Luís listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Free parking on premises76%R$28,500R$11,100+157%
Doorman3%R$51,000R$23,400+118%
Beach essentials2%R$50,700R$23,800+113%
Sun loungers6%R$46,900R$22,700+106%
Ocean view5%R$47,100R$23,200+103%
Elevator24%R$38,200R$20,000+91%
Beach access27%R$37,100R$19,500+90%
Waterfront6%R$42,900R$23,000+87%
Outdoor kitchen2%R$44,000R$23,800+85%
Children's playroom2%R$43,700R$24,000+82%

Guests

Who Books Airbnbs in São Luís?

São Luís draws mostly domestic guests: 88% of those who left reviews live in Brazil. São Paulo alone accounts for 11% of reviews. Of the 12% from abroad, the largest groups come from France and the United States. Guests speak a mix of languages: Portuguese leads at 42%, followed by English and Spanish.

88% of São Luís guests are domestic

Where guests who left reviews live

  • Domestic 88%
  • International 12%

Where São Luís guests come from: top cities

Share of guests who left reviews

  • São Paulo 11%
  • Rio de Janeiro 6%
  • São Luís 3%
  • Belém 3%
  • Teresina 2%
Top origin cities in numbers
Where São Luís guests come from: top cities
Origin city Share of guests
São Paulo11.0%
Rio de Janeiro5.6%
São Luís3.3%
Belém2.6%
Teresina2.5%

Where São Luís guests come from: top countries

Share of guests who left reviews

  • Brazil 88%
  • France 2%
  • United States 2%
  • Germany 1%
  • United Kingdom 1%
Top origin countries in numbers
Where São Luís guests come from: top countries
Origin country Share of guests
Brazil88.3%
France2.1%
United States1.7%
Germany1.2%
United Kingdom0.7%

Languages spoken by São Luís guests

Share of guests who left reviews

  • Portuguese 42%
  • English 28%
  • Spanish 16%
  • French 6%
  • German 2%
Top languages in numbers
Languages spoken by São Luís guests
Language Share of guests
Portuguese42.4%
English28.3%
Spanish16.4%
French5.7%
German2.4%

What Are Airbnb Guest Ratings in São Luís?

São Luís Airbnbs average 4.74 stars, and 34% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.71, against 4.86 for host communication and check-in.

Communication and check-in score highest in São Luís; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.77
  • Cleanliness 4.76
  • Communication 4.86
  • Location 4.79
  • Check-in 4.86
  • Value 4.71
Category scores in numbers
São Luís guest ratings by category
Category Average rating (out of 5)
Accuracy4.77
Cleanliness4.76
Communication4.86
Location4.79
Check-in4.86
Value4.71

Booking patterns

How Guests Book in São Luís: Stays, Rules and Fees

85% of São Luís listings are open to guests more than 180 days a year, but only 16% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 29% of listings; blocked nights include any the host closes off.

Days a year São Luís listings are open to guests

Share of listings by days a year

  • 271-366 days 61%
  • 181-270 days 25%
  • 91-180 days 12%
  • 31-90 days 3%
  • 1-30 days <1%
Open days in numbers
Days a year São Luís listings are open to guests
Days a year Share of listings Listings
271-366 days60.7%607
181-270 days24.6%246
91-180 days12.0%120
31-90 days2.6%26
1-30 days0.1%1

Days a year São Luís listings are booked or blocked

Share of listings by days a year

  • 271-366 days 3%
  • 181-270 days 13%
  • 91-180 days 26%
  • 31-90 days 29%
  • 1-30 days 29%
Booked or blocked days in numbers
Days a year São Luís listings are booked or blocked
Days a year Share of listings Listings
271-366 days3.3%33
181-270 days12.6%126
91-180 days25.6%256
31-90 days29.3%293
1-30 days29.2%292

What Is the Average Length of Stay for Airbnb in São Luís?

The average São Luís booking lasts 5 nights, longest in November and shortest in August. Listings took about 18 bookings each over the year, some 17,400 in all. 56% of listings that give a check-in time set it at 2 p.m., with check-out usually at 11 a.m.

Average length of stay by month in São Luís

Average nights per booking, by month of stay

Two-year average by calendar month.

São Luís Airbnb Minimum Stay Requirements

More than eight in ten listings in São Luís accept stays of one or two nights.

Minimum stay set by São Luís listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 48% 483 listings
  • 2 Nights 34% 341 listings
  • 3 Nights 12% 122 listings
  • 4-6 Nights 3% 33 listings
  • 7-29 Nights 2% 17 listings
  • 30+ Nights <1% 4 listings

What Cancellation Policies Do Airbnb Hosts Use in São Luís?

Flexible is the most common cancellation policy in São Luís, used by 33% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: nearly six in ten listings offer Flexible or Moderate terms, against 36% on Firm or stricter ones.

Cancellation policies of São Luís listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 33% 327 listings
  • Moderate 24% 242 listings
  • Limited 7% 69 listings
  • Firm 30% 297 listings
  • Strict 6% 63 listings
  • Super Strict 60 Days <1% 2 listings

How Much Are Airbnb Cleaning Fees in São Luís?

About two-thirds of São Luís listings charge a cleaning fee. The typical fee is R$93, and some higher fees lift the average to R$126. Spread over the average stay of 5 nights, that adds roughly R$19 a night to what guests pay. For listings that charge one, cleaning fees make up about 7% of gross revenue.

Median cleaning fee
R$93
Average cleaning fee
R$126
Listings charging a fee
67.2%
Share of gross revenue
6.9%

Top earners

Top-Earning Airbnbs and Hosts in São Luís

The top-grossing listing, a one-bedroom unit at R$1,909 a night (about 4.5 times the R$425 that puts a listing in the top 10% here), is left out below: a price like that usually means it covers several rooms or units, or that it is misrecorded. Leaving it out, the top earner in São Luís, a five-bedroom home, took in R$262,000 over the past year, about 11 times the city's average of R$24,200. Three of the six listings below have five or more bedrooms; the other three have one and two bedrooms.

Casa Bris - The perfect retreat awaits you Casa Bris - The perfect retreat awaits you Entire home · 5 bedrooms Rated 4.88
Revenue
R$261,658
Occupancy
35.7%
Daily rate
R$1,925
House in Calhau with swimming pool and workstations House in Calhau with swimming pool and workstations Entire home · 5 bedrooms Rated 4.95
Revenue
R$187,662
Occupancy
37.2%
Daily rate
R$1,303
The best are luis a few steps from the coastal avenue The best are luis a few steps from the coastal avenue Entire home · 6 bedrooms Rated 4.56
Revenue
R$185,000
Occupancy
33.9%
Daily rate
R$1,769
Apartment near the beach and historic center Apartment near the beach and historic center Entire home · 2 bedrooms Rated 4.44
Revenue
R$163,772
Occupancy
55.3%
Daily rate
R$878
BEING AT PEACE IS THE BEST PLACE. BEING AT PEACE IS THE BEST PLACE. Entire home · 2 bedrooms Rated 4.96
Revenue
R$152,475
Occupancy
88.1%
Daily rate
R$451
Flat1 BEACH Ponta Areia SEA VIEW, Praia block Flat1 BEACH Ponta Areia SEA VIEW, Praia block Entire home · 1 bedroom Rated 4.78
Revenue
R$146,632
Occupancy
46.4%
Daily rate
R$915

Who Are the Top Airbnb Hosts in São Luís?

Graziela is the top-grossing host in São Luís, with R$1.08 million in bookings across 22 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 12% of the market's 1,000 listings. Per listing, a smaller operator earns more: Lira Hospedagens grossed R$123,000 per listing, about 2.5 times Graziela's R$49,000.

Top Airbnb hosts in São Luís by revenue
# Host Listings Gross revenue Per listing Avg. rating
Graziela 22R$1,078,754R$49,0344.72/5
Lira Hospedagens 7R$862,915R$123,2744.70/5
Fremiot 27R$786,812R$29,1414.63/5
4 Luciano 20R$608,734R$30,4374.58/5
5 Best Home 8R$509,669R$63,7094.83/5
6 Ana Paula Gonçalves 9R$448,594R$49,8444.94/5
7 Marina 5R$367,116R$73,4234.94/5
8 Gerlane 8R$364,116R$45,5154.78/5
9 House Eight 7R$325,390R$46,4844.85/5
10 Sossega Temporada 4R$318,204R$79,5514.75/5

Who Are the Airbnb Hosts in São Luís?

Only 3% of São Luís listings are classed as professionally managed. Superhosts run 44% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 76% of listings.

Superhosts
43.6%
Professional management
3.4%
Cohosted listings
18.3%
Instant Book enabled
35.9%
Simplified Pricing
75.7%

Nearby markets

São Luís vs. Nearby Airbnb Markets

São Luís out-earns São José de Ribamar (10 km away), the only nearby market in the table, which averaged about 21% less per listing.

Airbnb markets near São Luís: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
São José de Ribamar 10 km 129R$19,137R$38329%

Other Airbnb Markets in Maranhão

See all 8 Maranhão Airbnb markets

Markets Similar to São Luís

Markets elsewhere in Brazil with a similar nightly rate and occupancy to São Luís:

FAQ

São Luís Airbnb FAQ

How much do Airbnb hosts make in São Luís?

An active São Luís Airbnb grossed R$24,248 on average in the 12 months to September 2026, according to AirROI's tracking of 1,000 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in R$4,490 or more in a typical month.

How much can I make on Airbnb in São Luís?

It depends most on the home's size, location and how it's run. The middle half of São Luís listings earn between R$1,070 and R$4,490 in a typical month, and the top tenth R$6,770 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in São Luís?

Listings in São Luís were booked on 35% of available nights over the past year. That compares with 32% for the Maranhão average. June is usually the busiest month.

How much does an Airbnb cost per night in São Luís?

The average booked night in São Luís cost R$271 before fees. Half of listings charge between R$150 and R$295, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in São Luís?

None of the active São Luís listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in São Luís?

Yes, when it's run well. The average São Luís Airbnb grossed R$24,248 in the 12 months to September 2026, 19% below the Maranhão average of R$29,925, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about R$2,600 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in São Luís?

July usually pays best, averaging R$4,390 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in São Luís?

Each night a São Luís listing was open to book earned R$96 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made R$187 or more.

How far in advance do guests book Airbnbs in São Luís?

São Luís stays were booked 27 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in São Luís?

The average São Luís Airbnb stay lasted 5 nights over the past year. A listing took 18 reservations over the year on average.

How are Airbnbs in São Luís rated?

Guests rate São Luís Airbnbs 4.74 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in São Luís?

Jardins, Ponta do Farol and Calhau draw the most short-term rental interest in São Luís. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in São Luís?

AirROI counted 1,000 active Airbnb listings in São Luís as of September 2026. The closest tracked market is São José de Ribamar, 10 km away.

How much are Airbnb cleaning fees in São Luís?

In São Luís, about two-thirds of listings add a cleaning fee. The median fee is R$93, and some higher fees lift the average to R$126.

Method

About This Data

Figures on this page cover 1,000 active Airbnb listings in São Luís from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Brazilian reals at R$5.19 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.