Rivera Suites beachfront apartment Entire home · 2 bedrooms Rated 5.00 - Revenue
- $16,342
- Occupancy
- 24.8%
- Daily rate
- $186
Airbnb market data · 202612 months to October 2026
The average Airbnb in Santa Marianita brought in US$3,476 over the 12 months through October 2026, about 33% less than the Manabí average of $5,184.
The short answer
Bookings in Santa Marianita trail the Manabí average, at prices about 10% higher. Listings averaged $115 a night and were booked on 17% of available nights, against $105 and 21% for the Manabí average.
Timing matters: in August, usually the best month, the average listing earns about 2.3 times as much as in May, usually the slowest. With only 47 active listings, a few bookings can reorder the months.
With 47 active listings, Santa Marianita is the 13th-largest of 21 Manabí markets AirROI tracks. From a year earlier, average revenue fell 12%.
Browse the live Santa Marianita Airbnb market See Every Santa Marianita ListingRevenue
Gross bookings per Santa Marianita listing averaged $3,476 over the 12 months to October 2026 (Manabí average: $5,184), before cleaning, platform and management costs and taxes.
In a typical year, the average Santa Marianita listing brings in $933 in August, its best month, and $406 in May, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 5.2 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.3 times what May does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue and nightly rate; bookings peaked in July 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $448 | 9.7% | $115 | $14 | 16 days | 3.5 nights |
| Nov 2025 | $639 | 20.3% | $116 | $21 | 29 days | 4.7 nights |
| Dec 2025 | $506 | 16.3% | $115 | $16 | 55 days | 5 nights |
| Jan 2026 | $587 | 20.3% | $113 | $19 | 32 days | 6.3 nights |
| Feb 2026 | $826 | 28.8% | $114 | $29 | 22 days | 5.2 nights |
| Mar 2026 | $594 | 18.1% | $114 | $19 | 12 days | 3.3 nights |
| Apr 2026 | $517 | 16.4% | $116 | $17 | 13 days | 2.7 nights |
| May 2026 | $298 | 9.7% | $117 | $10 | 10 days | 3.9 nights |
| Jun 2026 | $579 | 18.2% | $120 | $19 | 14 days | 2.7 nights |
| Jul 2026 | $926 | 30.5% | $118 | $30 | 16 days | 7.8 nights |
| Aug 2026 | $929 | 27.0% | $123 | $30 | 28 days | 4.8 nights |
| Sep 2026 | $730 | 18.1% | $119 | $24 | 21 days | 2.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Santa Marianita market, enter its address and size in the Airbnb estimator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Santa Marianita Airbnb took in $3,476 in the 12 months to October 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about $7,740, and run by its owner at everyday costs, about $420 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $3,146 | $7,010 |
| Cleaning fees guests pay9% of Santa Marianita bookings | $330 | $730 |
| Gross bookings | $3,476 | $7,740 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 94% of Santa Marianita listings on Simplified Pricing, 3% for the rest | −$510 | −$1,140 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$330 | −$730 |
| Utilities and internetAbout 5% of bookings | −$170 | −$390 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$70 | −$150 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$100 | −$230 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$30 | −$30 |
| Permit and registrationWhere one is required | −$20 | −$20 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$1,230 | −$2,690 |
| Left for housing costs, then profit | $2,246about $190 a month | $5,050about $420 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Santa Marianita's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Santa Marianita home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $650 a month, against $290 for the average one.
Occupancy
Santa Marianita listings were booked on 17% of the nights they were open over the past year, 4 percentage points below the Manabí average (21%) and 9 points below the Ecuador average (26%). In a typical year, occupancy climbs to 26% in July and falls to 12% in May.
The busiest tenth of listings are booked about 7.7 times as often as the bottom quarter.
July is usually the busiest month in Santa Marianita, May the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 17% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Santa Marianita, known as ADR (average daily rate), was $115 over the past year, about 10% above the Manabí average of $105 and about 44% above the Ecuador average of $80. In a typical year, rates barely change through the year, staying between about $110 and $120.
Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.
Average nightly rate by month in Santa Marianita
Average nightly rate (ADR), by month, October 2024 to September 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Santa Marianita it averaged $18 over the past year, from about $13 in a typical May to about $30 in a typical August.
Per open night, by tier:
August RevPAR is about 2.3 times May's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $18 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 47 active listings, the monthly pattern in Santa Marianita is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in May.
Average revenue by month in Santa Marianita
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $551 |
| February | $678 |
| March | $652 |
| April | $654 |
| May | $406 |
| June | $538 |
| July | $773 |
| August | $933 |
| September | $610 |
| October | $490 |
| November | $513 |
| December | $623 |
Guests book Santa Marianita stays 25 days ahead on average (about four weeks). December stays are booked furthest out, about 40 days ahead, and May stays closest to arrival, about 12 days. A typical December booking is made in early November.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 25 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 47 active listings in Santa Marianita display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Santa Marianita.
Neighborhoods
AirROI's area guide picks seven Santa Marianita neighborhoods that draw short-term rental guests, led by Santa Marianita Beach, San Lorenzo and El Murcielago. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Santa Marianita Beach | A beautiful beach town known for its stunning sunsets and surfing opportunities. Great for tourists looking for a relaxing beach getaway with local charm. | Santa Marianita Beach, Surfing activities, Beachfront restaurants, Whale watching tours, Local artisan shops |
| San Lorenzo | A nearby coastal area ideal for those seeking quieter beach experiences and nature walks. Perfect for ecotourism and visitors looking for a tranquil environment. | San Lorenzo Beach, Nature trails, Fishing opportunities, Local wildlife observing, Peaceful environment |
| El Murcielago | A popular beach destination within easy reach of Santa Marianita, El Murcielago offers vibrant beach life and an array of dining options. | El Murcielago Beach, Restaurants and bars, Water sports, Nightlife options, Live music venues |
| Cerro de Hojas | Known for its breathtaking views of the coastline, Cerro de Hojas is a great spot for nature lovers and hikers. It attracts those seeking adventure and scenic beauty. | Cerro de Hojas viewpoint, Hiking trails, Photography spots, Flora and fauna, Sunset views |
| Pueblo Nuevo | A charming village atmosphere close to Santa Marianita that provides a glimpse into local life and culture, appealing to tourists interested in authenticity. | Local markets, Traditional cuisine, Cultural experiences, Crafts and souvenirs, Friendly community |
| Mall de los Samanes | A shopping center that offers a variety of entertainment options, restaurants, and shops, important for guests seeking convenience. | Shopping options, Cafes and restaurants, Movie theaters, Entertainment areas, Family-friendly activities |
| Parque de la Paz | A park that serves as a recreational area for families and visitors, providing green space and activities for both relaxation and social gatherings. | Parks and gardens, Walking paths, Children's play areas, Cultural events, Community activities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 85% of listings in Santa Marianita, alongside 7 private-room listings (15%). Apartments and condos are the most common property type at 51%, about 2.2 times the share of houses (23%).
Mostly entire homes, with a private-room segment
Santa Marianita Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 85.1% | 40 |
| Private room | 14.9% | 7 |
Listings by property type
Santa Marianita Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 51.1% | 24 |
| House | 23.4% | 11 |
| Hotel/Boutique | 8.5% | 4 |
| Others | 8.5% | 4 |
| Cabin/Outdoor | 8.5% | 4 |
Two-bedroom homes are the most common size in Santa Marianita (54% of entire homes), followed by one-bedroom homes (20%). Shares are of the 35 entire homes that give a bedroom count; rented rooms are left out.
Santa Marianita entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.7% | 2 |
| 1 bedroom | 20.0% | 7 |
| 2 bedrooms | 54.3% | 19 |
| 3 bedrooms | 8.6% | 3 |
| 4 bedrooms | 8.6% | 3 |
| 5+ bedrooms | 2.9% | 1 |
The most common capacity in Santa Marianita is five guests (27% of listings), and 24% of listings sleep six or more. Shares are of the 41 listings with a guest capacity on file (87% of the market).
Santa Marianita listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 19.5% | 8 |
| 3 guests | 9.8% | 4 |
| 4 guests | 19.5% | 8 |
| 5 guests | 26.8% | 11 |
| 6 guests | 12.2% | 5 |
| 7 guests | 2.4% | 1 |
| 8+ guests | 9.8% | 4 |
Santa Marianita hosts set up an average of 2.9 beds per listing. 51% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is close to standard in Santa Marianita: 91% of listings offer it, and 43% have a pool.
Share of Santa Marianita listings with each common amenity
Guests
Most Santa Marianita guests are domestic, but a sizeable minority come from abroad: 28% of those who left reviews live outside Ecuador, led by visitors from the United States and Spain. Guests speak a mix of languages: Spanish leads at 46%, followed by English and French.
72% of Santa Marianita guests are domestic
Where guests who left reviews live
Where Santa Marianita guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Quito | 44.4% |
| Guayaquil | 9.5% |
| Portoviejo | 7.9% |
| Santo Domingo | 4.8% |
| New York | 3.2% |
Where Santa Marianita guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Ecuador | 71.9% |
| United States | 17.2% |
| Spain | 3.1% |
| France | 3.1% |
| Colombia | 1.6% |
Languages spoken by Santa Marianita guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 45.9% |
| English | 37.7% |
| French | 6.6% |
| Portuguese | 3.3% |
| German | 3.3% |
Santa Marianita Airbnbs average 4.86 stars, and 51% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.78.
Communication scores highest in Santa Marianita; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.89 |
| Cleanliness | 4.83 |
| Communication | 4.91 |
| Location | 4.86 |
| Check-in | 4.88 |
| Value | 4.78 |
Booking patterns
All Santa Marianita listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 57% of listings; blocked nights include any the host closes off.
Days a year Santa Marianita listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 93.6% | 44 |
| 181-270 days | 6.4% | 3 |
Days a year Santa Marianita listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 8.5% | 4 |
| 31-90 days | 34.0% | 16 |
| 1-30 days | 57.4% | 27 |
The average Santa Marianita booking lasts 4.8 nights, longest in July and shortest in September. Listings took about 7 bookings each over the year. Nearly half of listings that give a check-in time set it at 2 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Santa Marianita
Average nights per booking, by month of stay
Two-year average by calendar month.
About nine in ten listings in Santa Marianita accept stays of one or two nights.
Minimum stay set by Santa Marianita listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Santa Marianita, used by 36% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than two-thirds of listings offer Flexible or Moderate terms, against 32% on Firm or stricter ones.
Cancellation policies of Santa Marianita listings, from most to least flexible
Share of listings by the policy they use
Nearly half of Santa Marianita listings charge a cleaning fee. The typical fee is $25, and some higher fees lift the average to $36. Spread over the average stay of 4.8 nights, that adds roughly $5 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Santa Marianita, a two-bedroom unit, took in $16,300 over the past year, about 4.7 times the city's average of $3,480.
Rivera Suites beachfront apartment Entire home · 2 bedrooms Rated 5.00
Cozy oceanfront house in Santa Marianita Entire home Rated 4.92
Santa Marianita Beach House Entire home · 4 bedrooms Rated 4.88
'The pretty beach house' Entire home · 2 bedrooms Rated 5.00
Room with a pool on Sta. Marianita beach Private room Rated 4.98
Travesía House - Santa Marianita Beach - Manta Entire home · 8 bedrooms Rated 5.00 Fewer than 1% of Santa Marianita listings are classed as professionally managed, though 28% of listings have a co-host. Superhosts run 43% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 63 km, Charapotó (45 km away, 59 listings) earned the most per listing, about 79% more than Santa Marianita. Manta and Portoviejo were the busiest, each booked on 23% of nights against 17% in Santa Marianita.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Manta 13 km | 864 | $4,484 | $92 | 23% |
| Montecristi 20 km | 46 | $3,735 | $131 | 17% |
| Parroquia Jaramijó 22 km | 42 | $2,758 | $87 | 15% |
| Crucita 37 km | 109 | $5,390 | $139 | 17% |
| Puerto Cayo 42 km | 33 | $3,638 | $106 | 16% |
| Portoviejo 42 km | 110 | $2,435 | $60 | 23% |
| Charapotó 45 km | 59 | $6,224 | $167 | 15% |
| Bahía de Caráquez 63 km | 37 | $3,956 | $121 | 17% |
See all 21 Manabí Airbnb markets
Markets elsewhere in Ecuador with a similar nightly rate and occupancy to Santa Marianita:
FAQ
An active Santa Marianita Airbnb grossed US$3,476 on average in the 12 months to October 2026, according to AirROI's tracking of 47 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in US$944 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Santa Marianita listings earn between US$181 and US$944 in a typical month, and the top tenth US$1,440 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Santa Marianita were booked on 17% of available nights over the past year. That compares with 21% for the Manabí average. July is usually the busiest month.
The average booked night in Santa Marianita cost US$115 before fees. Half of listings charge between US$64 and US$140, so bedroom count and location move the price more than the average suggests.
None of the active Santa Marianita listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Santa Marianita Airbnb grossed US$3,476 in the 12 months to October 2026, 33% below the Manabí average of US$5,184, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about US$420 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
August usually pays best, averaging US$933 per active listing over the past two years, and May usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Santa Marianita listing was open to book earned US$18 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made US$35 or more.
Santa Marianita stays were booked 25 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Santa Marianita Airbnb stay lasted 4.8 nights over the past year. A listing took 7 reservations over the year on average.
Guests rate Santa Marianita Airbnbs 4.86 out of 5 on average. Guests score communication highest and value lowest.
Santa Marianita Beach, San Lorenzo and El Murcielago draw the most short-term rental interest in Santa Marianita. The neighborhood guide explains what brings guests to each.
AirROI counted 47 active Airbnb listings in Santa Marianita as of October 2026. The closest tracked market is Manta, 13 km away.
In Santa Marianita, nearly half of listings add a cleaning fee. The median fee is US$25, and some higher fees lift the average to US$36.
Method
Figures on this page cover 47 active Airbnb listings in Santa Marianita from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.