Pierrerue, Provence-Alpes-Côte d'Azur Airbnb Market Data 2025: STR Report & Statistics

Source: AirROI · Airbnb DataReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Pierrerue, Provence-Alpes-Côte d'Azur? Based on AirROI's 2025 dataset (August 2024 – July 2025), the short answer is $4,949 per year — at a $125 nightly rate, 36.6% occupancy, and a N/A RevPAR.

With just 18 active listings, Pierrerue is a micro-market where moderate demand with room for well-positioned listings to outperform. The market trimmed 14.3% of its supply as weaker listings exited. For hosts in Pierrerue, fewer competitors means an opportunity to capture share through operational excellence, smart pricing, and tapping underserved guest segments before the next growth cycle.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Pierrerue?

In Pierrerue, the headline Airbnb metrics are $4,949 in average annual revenue,36.6% occupancy, $125 ADR, and $0 in RevPAR, and guests book about 47 days in advance.

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in Pierrerue.
Occupancy Rate(?)
36.6%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$4,949
Average annual income for an Airbnb listing in Pierrerue. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$0
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-43.0%
Significant decrease (-43.0%) vs. last year.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
47 days
How far in advance guests typically book in Pierrerue. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pierrerue.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Pierrerue.
Airbnb Data API
Access this data programmatically. 22 endpoints, 20M+ properties, 190+ countries.
API Access

How Much Do Airbnb Hosts Earn Monthly in Pierrerue?

Understanding the monthly revenue variations for Airbnb listings in Pierrerue is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pierrerue is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pierrerue across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,405+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,093 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $766 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $505, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pierrerue

What Is the Monthly Airbnb Occupancy Rate in Pierrerue?

Maximize your bookings by understanding the Pierrerue STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pierrerue:

  • Best-in-class properties (Top 10%) achieve 37%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pierrerue

What Is the Average Airbnb Nightly Rate in Pierrerue?

Effective short term rental pricing strategy in Pierrerue involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pierrerue typically peaks in November and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
  • Typical properties (Median) charge around $130 per night.
  • Entry-level properties (Bottom 25%) earn around $93 per night.

Average Daily Rate (ADR) Trend by Month in Pierrerue

What Is the RevPAR for Airbnb in Pierrerue?

RevPAR in Pierrerue is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see N/A RevPAR.
  • Typical properties (Median) generate N/A RevPAR.
  • Strong performers (Top 25%) earn N/A RevPAR.
  • Best-in-class (Top 10%) achieve N/A RevPAR.

Average Monthly RevPAR Trend in Pierrerue

RevPAR Insights for Pierrerue

  • RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Pierrerue benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

Get Live Pierrerue Market Intelligence 👇

Discover Pierrerue Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

When Is the Peak Season for Airbnb in Pierrerue?

Pierrerue's peak Airbnb season falls in August, September, July, while the softest stretch is January, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, September, July)
  • Revenue averages $1,673 per month
  • Occupancy rates average 45.2%
  • Daily rates average $145
Shoulder Season
  • Revenue averages $676 per month
  • Occupancy maintains around 20.1%
  • Daily rates hold near $136
Low Season (January, November, December)
  • Revenue drops to average $249 per month
  • Occupancy decreases to average 7.2%
  • Daily rates adjust to average $149

Seasonality Insights for Pierrerue

  • Airbnb seasonality in Pierrerue is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Pierrerue's highest earning potential, with monthly revenues climbing to $2,432, occupancy reaching 68.2%, and ADRs peaking at $150.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $178, occupancy could drop to 4.9%, and ADRs may adjust to $123.
  • Lower occupancy paired with meaningful seasonality means hosts in Pierrerue need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Pierrerue, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Pierrerue?

Low regulation and minimal registration activity in Pierrerue, Provence-Alpes-Côte d'Azur, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Pierrerue to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Pierrerue?

With a compact short-term rental market, Pierrerue gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Pierrerue
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Roussillon
A picturesque hilltop village famous for its ochre cliffs and stunning landscapes. Attracts tourists interested in art, nature, and hiking, with a charming atmosphere.
Ochre Cliffs, Cedar Forest, Village of Roussillon, Roussillon's Conservatory of Ochre, Local art galleries
Gordes
Known for its stunning stone architecture and breathtaking views, Gordes draws tourists seeking a romantic getaway and a taste of Provence.
Gordes Castle, Abbey of Senanque, Viewpoints over the Luberon, Art galleries, Local markets
Lourmarin
Known for its culinary scene and vibrant markets, this village attracts food lovers and those looking for a tranquil retreat in the heart of Provence.
Château de Lourmarin, Lourmarin markets, Local vineyards, Artisan shops, Cafés and restaurants
Apt
A bustling town famous for its ancient architecture and vibrant markets. Ideal for visitors looking for a true Provencal experience.
Apt Market, Cathedral of Saint Anne, Historic streets, Luberon Regional Park, Cascades de Sorgue
Avignon
A historic city known for its impressive palaces and festivals. It's a cultural hub that attracts tourists year-round.
Palace of the Popes, Pont Saint-Bénézet, Avignon Festival, Place de l'Horloge, Local food markets
Isle-sur-la-Sorgue
Recognized for its antique shops and picturesque canals, it is a favorite among visitors seeking unique finds and scenic views.
Antique Market, Sorgue River, Isle-sur-la-Sorgue Market, Art galleries, Café culture
Menerbes
This charming village offers stunning views and a peaceful atmosphere, ideal for nature lovers and those seeking relaxation.
Village views, Château de Menerbes, Lavender fields, Local restaurants, Boulevard des Templiers
Lubéron National Park
A stunning natural park that attracts outdoor enthusiasts for hiking, biking, and exploring the unique flora and fauna of Provence.
Hiking trails, Rock climbing, Scenic viewpoints, Wildlife spotting, Luberon villages

With 8 distinct neighborhoods showing meaningful short-term rental activity, Pierrerue offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Pierrerue?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pierrerue

  • The Pierrerue Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Pierrerue, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 33.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Pierrerue Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pierrerue

  • The dominant room capacity in Pierrerue is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.1% of the active Airbnb listings in Pierrerue, indicating a high concentration in these sizes.

Pierrerue Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pierrerue

  • The most common guest capacity trend in Pierrerue vacation rentals is listings accommodating 6 guests (27.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Pierrerue STR market, accounting for 44.5% of listings.
  • 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pierrerue.
  • On average, properties in Pierrerue are equipped to host 2.9 guests.

What Amenities Do Airbnb Guests Expect in Pierrerue?

Amenity Prevalence

Amenity Insights for Pierrerue

  • Essential amenities in Pierrerue that guests expect include: Hot water. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Wifi, Cooking basics are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pierrerue: Hot water.
  • Consider adding popular differentiators like Heating or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pierrerue to stay competitive.

Dive Deeper: Advanced Pierrerue STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pierrerue. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pierrerue Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pierrerue

  • The typical guest profile for Airbnb in Pierrerue consists of primarily domestic travelers (76%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 76.1% of guests.
  • Key international markets include France (76.1%) and Germany (10.9%).
  • Top languages spoken are French (35.7%) followed by English (33.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Aix-en-Provence.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Pierrerue Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pierrerue

  • The most common availability pattern in Pierrerue falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pierrerue (55.6%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Pierrerue?

Average Booking Lead Time by Month

Booking Lead Time Insights for Pierrerue

  • The overall average booking lead time for vacation rentals in Pierrerue is 47 days.
  • Guests book furthest in advance for stays during May (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 5 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (41 days avg.) sees the longest lead times, while Winter (6 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Pierrerue.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Pierrerue averages to identify opportunities for dynamic pricing adjustments.

Pierrerue Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.9%)

1 Night

1 listings

5.9% of total

2 Nights (58.8%)

2 Nights

10 listings

58.8% of total

3 Nights (5.9%)

3 Nights

1 listings

5.9% of total

4-6 Nights (11.8%)

4-6 Nights

2 listings

11.8% of total

7-29 Nights (11.8%)

7-29 Nights

2 listings

11.8% of total

30+ Nights (5.9%)

30+ Nights

1 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Pierrerue is 2 Nights, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.7%) of the Pierrerue Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 58.8% of Pierrerue hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.9% currently do.
  • A 2-night minimum appears standard (58.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pierrerue.

Pierrerue Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (17.6%)

Flexible

3 listings

17.6% of total

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Firm (29.4%)

Firm

5 listings

29.4% of total

Strict (17.6%)

Strict

3 listings

17.6% of total

Cancellation Policy Insights for Pierrerue

  • The prevailing Airbnb cancellation policy trend in Pierrerue is Moderate, used by 35.3% of listings.
  • There's a relatively balanced mix between guest-friendly (52.9%) and stricter (47.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 35.3% market standard in Pierrerue.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pierrerue.

What Do the Top Airbnb Listings in Pierrerue Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pierreruebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gite Cocotte Luberon, Forcalquier

Gite Cocotte Luberon, Forcalquier

Entire Place • 1 bedroom

$10,107
Revenue
34.1%
Occupancy
$124.11
Daily Rate
Charming little house

Charming little house

Entire Place • 1 bedroom

$10,015
Revenue
22.7%
Occupancy
$118.04
Daily Rate
Charming quiet cottage

Charming quiet cottage

Entire Place • 1 bedroom

$9,442
Revenue
26.9%
Occupancy
$109.09
Daily Rate
Charming family suite -B&B- Pool-Parking-Kitchen.

Charming family suite -B&B- Pool-Parking-Kitchen.

Private Room • 2 bedrooms

$8,716
Revenue
52.3%
Occupancy
$140.58
Daily Rate
Charming house "Goustesoulé" near Forcalquier

Charming house "Goustesoulé" near Forcalquier

Entire Place • 2 bedrooms

$8,523
Revenue
41.7%
Occupancy
$169.08
Daily Rate
Charming private room - B&B- Balcony-Pool-Parking

Charming private room - B&B- Balcony-Pool-Parking

Private Room • N/A

$6,829
Revenue
43.5%
Occupancy
$138.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Pierrerue?

Learn from the best! This table showcases top-performing Airbnb hosts in Pierrerue based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Pierrerue by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Wendy6$34,225964.99/5.0
Lili Céline1$10,10794.89/5.0
Eve Et Jérémy1$10,015684.79/5.0
Isabelle1$9,442185.00/5.0
Aurelie1$8,5232Not Rated
Emilie1$4,15835.00/5.0
Christian2$4,11473.96/5.0
Leila1$2,30664.83/5.0
Pascal1$1,796214.95/5.0
Ilya1$1,63945.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pierrerue.

How Does Pierrerue's Airbnb Market Compare to Nearby Cities?

How does the Pierrerue Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Vaunaveys-la-Rochette, Pierrerue has 8 percentage points lower occupancy and about $128 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Pierrerue — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ramatuelle227$3,318$668.3037%
Vaunaveys-la-Rochette10$3,079$252.4245%
Saint-Tropez766$3,028$489.0637%
Divajeu22$3,027$400.2239%
Gordes229$2,882$391.2539%
Redessan20$2,768$327.2231%
Goult83$2,703$318.3843%
Chantepérier22$2,596$293.4434%
Soyans12$2,595$183.5043%
Cavillargues13$2,577$294.6139%

Frequently Asked Questions About Airbnb in Pierrerue

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Pierrerue.

How much do Airbnb hosts make in Pierrerue?

Pierrerue hosts earn about $4,949 per year on average, with an average nightly rate of $125 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Pierrerue, Provence-Alpes-Côte d'Azur, not the ceiling for the best operators. Source: AirROI 2025 data, Pierrerue market, August 2024 to July 2025.

What is the average Airbnb occupancy rate in Pierrerue?

The average Airbnb occupancy rate in Pierrerue is 36.6%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Pierrerue?

Listings in Pierrerue average $125 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Pierrerue?

Pierrerue currently has about 18 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Pierrerue?

AirROI currently classifies the short-term rental regulation level in Pierrerue as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Pierrerue?

RevPAR in Pierrerue is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Pierrerue?

Occupancy of 36.6% means Pierrerue is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $4,949, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Pierrerue?

The average booking lead time in Pierrerue is about 47 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Pierrerue?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Pierrerue include Roussillon, Gordes, Lourmarin. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Pierrerue?

entire_home listings make up 66.7% of the active supply in Pierrerue. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Pierrerue compare to nearby Airbnb markets?

Among neighboring markets, Ramatuelle posts $39,817 in average annual revenue with 36.7% occupancy, compared to Pierrerue's $4,949 and 36.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

When is the peak season for Airbnb in Pierrerue?

August is the highest-revenue month in Pierrerue, while January is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2025-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Pierrerue. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access