Airbnb market data · 202512 months to April 2025
True Blue, Grenada Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in True Blue brought in EC$36,382 over the 12 months through April 2025, across just 17 active listings, so a single property can move that figure.
AirROI's latest figures for True Blue run through April 2025.
The short answer
True Blue Airbnb Market at a Glance
Listings averaged EC$713 a night and were booked on 42% of available nights.
Timing matters: in March, the best month, the average listing earned about 6.1 times as much as in September, the slowest. With only 17 active listings, a few bookings can reorder the months.
With 17 active listings, True Blue is the 14th-largest of 14 Saint George markets AirROI tracks.
Browse the live True Blue Airbnb market See Every True Blue ListingRevenue
How Much Do Airbnb Hosts Make in True Blue?
Gross bookings per True Blue listing averaged EC$36,382 over the 12 months to April 2025 (Saint George average: EC$45,376), before cleaning, platform and management costs and taxes.
The average True Blue listing brought in EC$18,500 in March, its best month, and EC$3,010 in September, its slowest. The three strongest months bring in 45% of a full year's revenue, where an even calendar would give any three months 25%.
Across True Blue's 17 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn EC$27,200+ a month, about 7.4 times the typical property.
- Strong performers (top 25%) earn EC$8,540 or more, roughly EC$4,900 a month above the median.
- Typical properties (median) earn about EC$3,680 a month.
- Entry-level properties (bottom 25%) earn EC$1,770 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earned about 6.1 times what September did
Average revenue per active listing, by month
The dashed line is the average of the months shown, EC$7,740. Dashed: April left out, as the latest month's data looks incomplete.
True Blue Airbnb Data by Month
Latest 12 months in the April 2025 data.
March led on revenue. Nightly rates peaked in January and bookings in May, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | EC$4,686 | 55.8% | EC$924 | 32 days |
| Jun 2024 | EC$6,117 | 30.0% | EC$924 | 31 days |
| Jul 2024 | EC$5,288 | 46.9% | EC$924 | 42 days |
| Aug 2024 | EC$5,794 | 46.8% | EC$919 | 52 days |
| Sep 2024 | EC$3,012 | 41.4% | EC$907 | 45 days |
| Oct 2024 | EC$3,877 | 26.9% | EC$912 | 40 days |
| Nov 2024 | EC$6,961 | 40.5% | EC$913 | 51 days |
| Dec 2024 | EC$8,041 | 38.7% | EC$1,127 | 105 days |
| Jan 2025 | EC$10,140 | 47.1% | EC$1,218 | 80 days |
| Feb 2025 | EC$12,746 | 36.4% | EC$1,204 | 62 days |
| Mar 2025 | EC$18,522 | 38.7% | EC$1,205 | 106 days |
| Apr 2025* | EC$12,437 | 27.6% | EC$925 | 54 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Apr 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
For a figure on one home rather than the whole True Blue market, enter its address and size in the Airbnb income calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in True Blue Profitable?
Yes, when it's run well. The average True Blue Airbnb took in EC$36,382 in the 12 months to April 2025, and run by its owner at everyday costs, about EC$2,210 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about EC$5,190 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
True Blue Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | EC$36,382 | EC$84,370 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −EC$5,640 | −EC$13,080 |
| Utilities and internetAbout 5% of bookings | −EC$1,820 | −EC$4,220 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −EC$730 | −EC$1,690 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −EC$1,090 | −EC$2,530 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −EC$360 | −EC$360 |
| Permit and registrationWhere one is required | −EC$180 | −EC$180 |
| ManagementEC$0 when you run it; co-hosts charge from about 10% of nightly bookings | EC$0 | EC$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | EC$0 | EC$0 |
| Lodging taxesAdded to the guest's bill and passed on | EC$0 | EC$0 |
| Total running costsAbout 27% of bookings | −EC$9,820 | −EC$22,060 |
| Left for housing costs, then profit | EC$26,562about EC$2,210 a month | EC$62,310about EC$5,190 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own True Blue Airbnb Profit
The estimate starts from True Blue's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one True Blue home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How True Blue's Top Earners Get There
- More nights booked. The busiest quarter of True Blue listings are booked on 54% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of EC$310 adds about EC$3,120 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge EC$520 a night or more, against a median of EC$310. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about EC$3,640 a year.
- Open for the busy months. March brought the average listing about EC$18,500, against EC$3,010 in September, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about EC$7,030 a month, against EC$3,030 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in True Blue?
True Blue listings were booked on 42% of the nights they were open over the past year, 6 percentage points above the Saint George average (36%) and 6 points above the Grenada average (36%). Occupancy swings from 27% in October to 56% in May.
Across True Blue's 17 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 39 points above the median.
- Strong performers (top 25%) fill 54% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
May was the busiest month in True Blue, October the quietest
Share of open nights booked, by month
Dashed: April data incomplete.
Nightly rates
How Much Does an Airbnb Cost per Night in True Blue?
The average nightly rate in True Blue, known as ADR (average daily rate), was EC$713 over the past year, about 24% above the Saint George and Grenada averages (both about EC$575). Averaged month by month, rates peak in January and March at about EC$1,220 and bottom out in September and October at about EC$905.
Across True Blue's 17 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge EC$3,995+ a night, about 12.8 times the median.
- Strong performers (top 25%) charge EC$520 or more, about EC$210 above the median.
- Typical properties (median) charge about EC$310 a night.
- Entry-level properties (bottom 25%) charge EC$225 or less, about three-quarters of the median.
January rates ran 34% above September's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, EC$1,020. Dashed: April data incomplete. The 12-month ADR of EC$713 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in True Blue
With only 17 active listings, the monthly pattern in True Blue is noisy, since a few long or pricey stays can lift a month; revenue peaked in March and bottomed out in September.
How Far in Advance Do Guests Book Airbnb in True Blue?
Guests book True Blue stays 50 days ahead on average (about seven weeks). March stays are booked furthest out, about 106 days ahead, and June stays closest to arrival, about 31 days. A typical March booking is made in late November.
March stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: April data incomplete. The 12-month figure of 50 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in True Blue
None of the 17 active listings in True Blue display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in True Blue.
Neighborhoods
Best Neighborhoods for Airbnb in True Blue
AirROI's area guide picks five True Blue neighborhoods that draw short-term rental guests, led by True Blue Beach, Bay Gardens and Sandy Island. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| True Blue Beach | A beautiful stretch of coastline popular with tourists for its calm waters and proximity to local attractions. Ideal for guests looking for beachfront experiences. | True Blue Beach, Morne Rouge Beach, Grand Anse Beach, Spice Island Beach Resort, Piemonte Restaurant |
| Bay Gardens | A picturesque area with lush gardens and nearby beaches, great for nature lovers and families looking for relaxation. | Grand Anse Beach, Bay Gardens Beach Resort, Local food stalls, Dudley Senhouse Botanical Gardens |
| Sandy Island | A small uninhabited island offering tranquility and beautiful snorkeling opportunities. Perfect for a unique getaway experience. | Snorkeling spots, Private beach access, Calm, clear waters, Natural wildlife |
| Morne Rouge | A scenic area known for its untouched beauty and relaxed atmosphere. Suitable for couples and families looking for a getaway. | Morne Rouge Beach, Local eateries, Bird watching spots, Nature trails |
| Groomes Beach | A more secluded beach perfect for those looking to escape the crowds. Ideal for romantic retreats and relaxation. | Groomes Beach, Water sports opportunities, Beachside cafes, Local market nearby |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
True Blue vs. Nearby Airbnb Markets
Of the four nearby markets in the table, all within 85 km, Lance Aux Epines (91 listings) earned the most per listing, about 87% more than True Blue.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Lance Aux Epines 1 km | 91 | EC$67,861 | EC$877 | 34% |
| Grand Anse 4 km | 120 | EC$47,289 | EC$458 | 40% |
| St. George's 6 km | 36 | EC$35,176 | EC$387 | 38% |
| Saint George's 85 km | 81 | EC$30,198 | EC$442 | 33% |
FAQ
True Blue Airbnb FAQ
How much do Airbnb hosts make in True Blue?
An active True Blue Airbnb grossed EC$36,382 on average in the 12 months to April 2025, according to AirROI's tracking of 17 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in EC$8,540 or more in a typical month.
How much can I make on Airbnb in True Blue?
It depends most on the home's size, location and how it's run. The middle half of True Blue listings earn between EC$1,770 and EC$8,540 in a typical month, and the top tenth EC$27,200 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in True Blue?
Listings in True Blue were booked on 42% of available nights over the past year. That compares with 36% for the Saint George average. May was the busiest month.
How much does an Airbnb cost per night in True Blue?
The average booked night in True Blue cost EC$713 before fees. Half of listings charge between EC$225 and EC$520; a few high-priced homes pull the average above that range.
Do you need a permit for an Airbnb in True Blue?
None of the active True Blue listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in True Blue?
Yes, when it's run well. The average True Blue Airbnb grossed EC$36,382 in the 12 months to April 2025, 20% below the Saint George average of EC$45,376, though with only 17 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, EC$26,562 a year (about EC$2,210 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about EC$5,190 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in True Blue?
March paid best over the past year, at EC$18,500 per active listing, and September paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in True Blue?
True Blue stays were booked 50 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in True Blue?
True Blue Beach, Bay Gardens and Sandy Island draw the most short-term rental interest in True Blue. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in True Blue?
AirROI counted 17 active Airbnb listings in True Blue as of April 2025. The closest tracked market is Lance Aux Epines, 1 km away.
Method
About This Data
Figures on this page cover 17 active Airbnb listings in True Blue from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in East Caribbean dollars at EC$2.70 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.