Airbnb market data · 202512 months to March 2025
Waitara, New Zealand Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Waitara brought in NZ$24,094 over the 12 months through March 2025, across just 17 active listings, so a single property can move that figure.
AirROI's latest figures for Waitara run through March 2025.
The short answer
Waitara Airbnb Market at a Glance
Listings averaged NZ$177 a night and were booked on 41% of available nights.
Timing matters: in April, the best month, the average listing earned about three times as much as in August, the slowest. With only 17 active listings, a few bookings can reorder the months.
With 17 active listings, Waitara is the sixth-largest of 6 Taranaki markets AirROI tracks.
Browse the live Waitara Airbnb market See Every Waitara ListingRevenue
How Much Do Airbnb Hosts Make in Waitara?
Gross bookings per Waitara listing averaged NZ$24,094 over the 12 months to March 2025 (Taranaki average: NZ$25,095), before cleaning, platform and management costs and taxes.
The average Waitara listing brought in NZ$3,380 in April, its best month, and NZ$1,090 in August, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
Across Waitara's 17 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn NZ$4,180+ a month, about twice the typical property.
- Strong performers (top 25%) earn NZ$3,400 or more, roughly NZ$1,300 a month above the median.
- Typical properties (median) earn about NZ$2,070 a month.
- Entry-level properties (bottom 25%) earn NZ$1,220 or less, about 59% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about three times what August did
Average revenue per active listing, by month
The dashed line is the average of the months shown, NZ$2,480. Dashed: March left out, as the latest month's data looks incomplete.
Waitara Airbnb Data by Month
Latest 12 months in the March 2025 data.
April led on revenue. Nightly rates peaked in December and bookings in October, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Apr 2024 | NZ$3,377 | 49.4% | NZ$170 | 47 days |
| May 2024 | NZ$3,062 | 35.8% | NZ$165 | 45 days |
| Jun 2024 | NZ$2,719 | 25.3% | NZ$164 | 31 days |
| Jul 2024 | NZ$2,403 | 45.4% | NZ$165 | 46 days |
| Aug 2024 | NZ$1,093 | 27.0% | NZ$167 | 40 days |
| Sep 2024 | NZ$1,565 | 33.6% | NZ$167 | 29 days |
| Oct 2024 | NZ$3,178 | 58.8% | NZ$172 | 37 days |
| Nov 2024 | NZ$2,130 | 39.5% | NZ$181 | 77 days |
| Dec 2024 | NZ$2,791 | 53.4% | NZ$182 | 65 days |
| Jan 2025 | NZ$2,794 | 53.4% | NZ$181 | 57 days |
| Feb 2025 | NZ$2,174 | 46.9% | NZ$174 | 123 days |
| Mar 2025* | NZ$1,668 | 36.3% | NZ$172 | 70 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Mar 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Waitara home could earn, enter its address, bedrooms and guests in the Airbnb income calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Waitara Profitable?
Yes, when it's run well. The average Waitara Airbnb took in NZ$24,094 in the 12 months to March 2025, and run by its owner at everyday costs, about NZ$1,470 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about NZ$2,420 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Waitara Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | NZ$24,094 | NZ$39,530 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −NZ$3,730 | −NZ$6,130 |
| Utilities and internetAbout 5% of bookings | −NZ$1,200 | −NZ$1,980 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −NZ$480 | −NZ$790 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −NZ$720 | −NZ$1,190 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −NZ$240 | −NZ$240 |
| Permit and registrationWhere one is required | −NZ$120 | −NZ$120 |
| ManagementNZ$0 when you run it; co-hosts charge from about 10% of nightly bookings | NZ$0 | NZ$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | NZ$0 | NZ$0 |
| Lodging taxesAdded to the guest's bill and passed on | NZ$0 | NZ$0 |
| Total running costsAbout 27% of bookings | −NZ$6,490 | −NZ$10,450 |
| Left for housing costs, then profit | NZ$17,604about NZ$1,470 a month | NZ$29,080about NZ$2,420 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Waitara Airbnb Profit
The estimate starts from Waitara's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Waitara home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Waitara's Top Earners Get There
- More nights booked. The busiest quarter of Waitara listings are booked on 58% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of NZ$150 adds about NZ$1,510 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge NZ$235 a night or more, against a median of NZ$150. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about NZ$2,410 a year.
- Open for the busy months. April brought the average listing about NZ$3,380, against NZ$1,090 in August, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about NZ$3,290 a month, against NZ$2,010 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Waitara?
Waitara listings were booked on 41% of the nights they were open over the past year, 3 percentage points above the Taranaki average (38%) and 3 points below the New Zealand average (44%). Occupancy swings from 25% in June to 59% in October.
Across Waitara's 17 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 72%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 58% or more, roughly four nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 22% or less, under two nights a week.
October was the busiest month in Waitara, June the quietest
Share of open nights booked, by month
Dashed: March data incomplete.
Nightly rates
How Much Does an Airbnb Cost per Night in Waitara?
The average nightly rate in Waitara, known as ADR (average daily rate), was NZ$177 over the past year, about 32% below the Taranaki average of NZ$260 and about 50% below the New Zealand average of NZ$355. Rates peak in January and December at about NZ$180 and bottom out in May and June at about NZ$165.
Across Waitara's 17 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge NZ$345+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge NZ$235 or more, about NZ$85 above the median.
- Typical properties (median) charge about NZ$150 a night.
- Entry-level properties (bottom 25%) charge NZ$89 or less, about 59% of the median.
December rates ran 11% above June's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, NZ$172. Dashed: March data incomplete.
Seasonality
Best and Worst Months for Airbnb in Waitara
With only 17 active listings, the monthly pattern in Waitara is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in August.
How Far in Advance Do Guests Book Airbnb in Waitara?
Guests book Waitara stays 55 days ahead on average (about eight weeks). February stays are booked furthest out, about 123 days ahead, and September stays closest to arrival, about 29 days. A typical February booking is made in mid-October.
February stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: March data incomplete.
Permits
Airbnb Permits and Registration in Waitara
None of the 17 active listings in Waitara display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Waitara.
Neighborhoods
Best Neighborhoods for Airbnb in Waitara
AirROI's area guide picks seven Waitara neighborhoods that draw short-term rental guests, led by Waitara Beach, Central Waitara and Hawera. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Waitara Beach | Beautiful beach area ideal for holidaymakers and summer guests. Offers stunning views, swimming, and relaxation opportunities. | Waitara Beach, Waitara River, Kaupokonui Beach, Surf Lifesaving Club, local cafes and eateries |
| Central Waitara | Convenient location with easy access to shops, restaurants, and local attractions. Ideal for guests looking for comfort and convenience. | Waitara Township, community parks, local markets, vintage shops, restaurants |
| Hawera | Nearby town known for its charming attractions and proximity to South Taranaki destinations, appealing to visitors exploring the region. | Hawera Water Tower, Taranaki Pioneer Village, Bernard McGowan park, local arts and crafts galleries |
| Tawhiti Museum | Unique cultural attraction near Waitara, great for guests interested in history and local culture. | Tawhiti Museum, local crafts, historical exhibits |
| Mount Taranaki | Iconic mountain for those who love outdoor activities such as hiking and nature exploration. | Egmont National Park, hiking trails, scenic drives, nature photography spots |
| Pilot Road | Quiet area close to Waitara for those looking for a more rural and peaceful stay, perfect for families. | local farms, open spaces, nature walks, community events |
| Inglewood | Charming township with close proximity to Waitara, offering a blend of rural vibe and access to urban amenities. | Inglewood Village, local parks, cultural events, craft markets |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Waitara vs. Nearby Airbnb Markets
Of the three nearby markets in the table, all within 37 km, Ōakura (27 km away, 58 listings) earned the most per listing, about 33% more than Waitara.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| New Plymouth 15 km | 479 | NZ$24,851 | NZ$256 | 38% |
| Ōakura 27 km | 58 | NZ$31,937 | NZ$333 | 40% |
| Stratford 37 km | 30 | NZ$18,553 | NZ$158 | 35% |
Markets Similar to Waitara
Markets elsewhere in New Zealand with a similar nightly rate and occupancy to Waitara:
- Palmerston North Airbnb data New Zealand · NZ$203/night · 41.7%
- Lower Hutt Airbnb data New Zealand · NZ$198/night · 42.4%
- Whanganui Airbnb data New Zealand · NZ$208/night · 39.4%
FAQ
Waitara Airbnb FAQ
How much do Airbnb hosts make in Waitara?
An active Waitara Airbnb grossed NZ$24,094 on average in the 12 months to March 2025, according to AirROI's tracking of 17 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in NZ$3,400 or more in a typical month.
How much can I make on Airbnb in Waitara?
It depends most on the home's size, location and how it's run. The middle half of Waitara listings earn between NZ$1,220 and NZ$3,400 in a typical month, and the top tenth NZ$4,180 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Waitara?
Listings in Waitara were booked on 41% of available nights over the past year. That compares with 38% for the Taranaki average. October was the busiest month.
How much does an Airbnb cost per night in Waitara?
The average booked night in Waitara cost NZ$177 before fees. Half of listings charge between NZ$89 and NZ$235, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Waitara?
None of the active Waitara listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Waitara?
Yes, when it's run well. The average Waitara Airbnb grossed NZ$24,094 in the 12 months to March 2025, in line with the Taranaki average, though with only 17 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, NZ$17,604 a year (about NZ$1,470 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about NZ$2,420 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Waitara?
April paid best over the past year, at NZ$3,380 per active listing, and August paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Waitara?
Waitara stays were booked 55 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Waitara?
Waitara Beach, Central Waitara and Hawera draw the most short-term rental interest in Waitara. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Waitara?
AirROI counted 17 active Airbnb listings in Waitara as of March 2025. The closest tracked market is New Plymouth, 15 km away.
Method
About This Data
Figures on this page cover 17 active Airbnb listings in Waitara from April 2024 to March 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in New Zealand dollars at NZ$1.72 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.