Tromsø, Troms og Finnmark Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Tromsø, Troms og Finnmark? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,802 per year — at a $244 nightly rate, 43.7% occupancy, and a $105 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Tromsø's 2,338 active listings and moderate demand with room for well-positioned listings to outperform make it a major short-term rental market. Supply grew 197.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Tromsø?
In Tromsø, the headline Airbnb metrics are $24,802 in average annual revenue,43.7% occupancy, $244 ADR, and $105 in RevPAR, and guests book about 69 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Tromsø?
Understanding the monthly revenue variations for Airbnb listings in Tromsø is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tromsø is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tromsø across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,249+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,181 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,585 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,426, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tromsø
What Is the Monthly Airbnb Occupancy Rate in Tromsø?
Maximize your bookings by understanding the Tromsø STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tromsø:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tromsø
What Is the Average Airbnb Nightly Rate in Tromsø?
Effective short term rental pricing strategy in Tromsø involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tromsø typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $425+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $296 or more.
- Typical properties (Median) charge around $203 per night.
- Entry-level properties (Bottom 25%) earn around $139 per night.
Average Daily Rate (ADR) Trend by Month in Tromsø
What Is the RevPAR for Airbnb in Tromsø?
RevPAR in Tromsø is currently $105. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $57 RevPAR.
- Typical properties (Median) generate $92 RevPAR.
- Strong performers (Top 25%) earn $137 RevPAR.
- Best-in-class (Top 10%) achieve $192 RevPAR.
Average Monthly RevPAR Trend in Tromsø
RevPAR Insights for Tromsø
- The average RevPAR in Tromsø is $105. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($192) and bottom 25% ($57) is $136, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Tromsø benchmarks. If your RevPAR falls below the median of $92, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $137+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Tromsø?
Tromsø's peak Airbnb season falls in December, January, February, while the softest stretch is May, August, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, January, February)
- Revenue averages $5,473 per month
- Occupancy rates average 65.2%
- Daily rates average $301
Shoulder Season
- Revenue averages $2,707 per month
- Occupancy maintains around 41.9%
- Daily rates hold near $237
Low Season (May, August, September)
- Revenue drops to average $1,788 per month
- Occupancy decreases to average 31.7%
- Daily rates adjust to average $213
Seasonality Insights for Tromsø
- Airbnb seasonality in Tromsø is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Tromsø's highest earning potential, with monthly revenues climbing to $5,719, occupancy reaching 69.2%, and ADRs peaking at $310.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,652, occupancy could drop to 29.3%, and ADRs may adjust to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tromsø.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Tromsø, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Tromsø?
Tromsø, Troms og Finnmark, Norway currently shows a low regulation profile despite having 2,338 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Tromsø to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Tromsø?
Tromsø is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Tromsø, Troms og Finnmark.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tromsø City Center | The bustling heart of Tromsø, known for its vibrant atmosphere, restaurants, and shopping. It’s the main hub for tourists and offers easy access to attractions like the Arctic Cathedral and the Polaria aquarium. | Arctic Cathedral, Polaria, Tromsø Museum, Fjellheisen Cable Car, Tromsø Cathedral, Mack Brewery |
| Ersfjorden | A stunning area with breathtaking fjord views and opportunities for outdoor activities like hiking and northern lights watching. It's ideal for those looking for a scenic and serene getaway close to nature. | Ersfjorden Fjord, Kvaløya Island, Hiking Trails, Northern Lights Viewing, Fishing Opportunities |
| Kvaløya | An island adjacent to Tromsø, popular for its natural beauty and outdoor activities. Offers a more rural and tranquil experience while still being close to the city. | Kvaløya Island, Fjellheisen, Hiking Routes, Wildlife Watching, Beaches |
| Storgata | Known as Tromsø's main street, Storgata is lined with shops, cafes, and cultural sites, making it a convenient place for visitors to stay and explore the city's culture. | Shops and Cafés, Tromsø's Unique Architecture, Art Galleries, Cultural Events, Local Markets |
| Skulsfjord | An enchanting coastal area that provides opportunities for whale watching and enjoying the scenic beauty of the Norwegian coast. Great for those who love oceanic adventures. | Whale Watching Tours, Beautiful Coastal Views, Fishing, Boating, Kayaking |
| Breivikeidet | A scenic area known for outdoor activities, including hiking and winter sports. It is a gateway to the Lyngen Alps and other natural attractions in the region. | Lyngen Alps, Hiking Trails, Ski Resorts, Nature Reserves, Northern Lights |
| Lyngseidet | A charming village located across the fjord from Tromsø, it offers picturesque views and a peaceful atmosphere, ideal for travelers looking to relax and connect with nature. | Scenic Views, Nature Walks, Local Culture, Historic Sites, Fishing |
| Hurtigruten Terminal | As a significant starting point for cruises, this area attracts many tourists who are keen on exploring the fjords and coastlines of Norway. It's a prime location for those looking to reach northern destinations. | Hurtigruten Cruises, Dockside Activities, Local Shops, Restaurants, Cultural Experiences |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Tromsø offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Tromsø?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tromsø
- The Tromsø Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.8% of the 2,338 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tromsø, Apartment/Condo properties are the most common (68.1%), reflecting the local real estate landscape.
- Houses represent a significant 24% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique, others, unique stays (combined 7.8%) offer potential for unique stay experiences.
Tromsø Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tromsø
- The dominant room capacity in Tromsø is 1 bedroom listings, making up 34.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.4% of the active Airbnb listings in Tromsø, indicating a high concentration in these sizes.
- A significant 22.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tromsø.
Tromsø Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tromsø
- The most common guest capacity trend in Tromsø vacation rentals is listings accommodating 4 guests (25.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Tromsø STR market, accounting for 49.6% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tromsø.
- On average, properties in Tromsø are equipped to host 3.6 guests.
How Do Listings in Tromsø Compare on Quality?
Listing quality in Tromsø can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Tromsø
- At 23.7 photos per listing on average, Tromsø hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 35.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Tromsø averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Tromsø?
Amenity Prevalence
Amenity Insights for Tromsø
- Essential amenities in Tromsø that guests expect include: Wifi, Heating, Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tromsø: Wifi, Heating, Kitchen, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Heating, Kitchen, Smoke alarm.
- Consider adding popular differentiators like Fire extinguisher or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tromsø to stay competitive.
Which Airbnb Amenities Boost Revenue in Tromsø?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Tromsø, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 90.4% | $26,571 | $8,109 | 227.7% |
Movie theater | 0.3% | $49,039 | $24,739 | 98.2% |
Outdoor kitchen | 0.9% | $43,818 | $24,621 | 78.0% |
Hot tub | 3.6% | $40,996 | $24,198 | 69.4% |
Dishwasher | 70.0% | $28,207 | $16,850 | 67.4% |
Laundromat nearby | 4.3% | $40,342 | $24,107 | 67.3% |
Stove | 78.8% | $27,084 | $16,306 | 66.1% |
Hot water | 93.0% | $25,512 | $15,386 | 65.8% |
Bed linens | 86.2% | $26,223 | $15,903 | 64.9% |
Refrigerator | 87.6% | $26,062 | $15,900 | 63.9% |
Revenue Impact Insights for Tromsø
- TV tops the revenue impact list with a 227.7% uplift — listings with this amenity earn $26,571 vs. $8,109 without it.
- TV, Hot water, Bed linens, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Tromsø STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tromsø. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTromsø Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Tromsø
- The typical guest profile for Airbnb in Tromsø consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 5.7% of guests.
- Key international markets include United Kingdom (13.4%) and Germany (12.6%).
- Top languages spoken are English (42.3%) followed by German (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Tromsø?
Listings in Tromsø average 4.87 out of 5 overall, with about 50.9 reviews per active listing and 48.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Tromsø
- With an overall rating of 4.87, Tromsø listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 48.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Tromsø Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tromsø
- The most common availability pattern in Tromsø falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tromsø (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Tromsø?
Average Booking Lead Time by Month
Booking Lead Time Insights for Tromsø
- The overall average booking lead time for vacation rentals in Tromsø is 69 days.
- Guests book furthest in advance for stays during February (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (70 days avg.) sees the longest lead times, while Spring (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Tromsø.
- Target marketing efforts for the Winter season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Tromsø averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Tromsø?
Guests in Tromsø stay about 5.4 nights on average, generating roughly 48,083 reservations and 20.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Tromsø
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Tromsø
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 20.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (6.3 nights) and shorten in Jun (4.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Tromsø Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
356 listings
15.2% of total
2 Nights
548 listings
23.4% of total
3 Nights
268 listings
11.5% of total
4-6 Nights
136 listings
5.8% of total
7-29 Nights
8 listings
0.3% of total
30+ Nights
1022 listings
43.7% of total
Key Insights
- The most prevalent minimum stay requirement in Tromsø is 30+ Nights, adopted by 43.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (43.7%) caters to monthly stays (30+ nights) in Tromsø, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.7% of Tromsø hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tromsø.
Tromsø Airbnb Cancellation Policy Trends Analysis (2026)
Limited
96 listings
4.1% of total
Super Strict 30 Days
30 listings
1.3% of total
Super Strict 60 Days
20 listings
0.9% of total
Flexible
528 listings
22.7% of total
Moderate
704 listings
30.2% of total
Firm
828 listings
35.5% of total
Strict
125 listings
5.4% of total
Cancellation Policy Insights for Tromsø
- The prevailing Airbnb cancellation policy trend in Tromsø is Firm, used by 35.5% of listings.
- There's a relatively balanced mix between guest-friendly (52.9%) and stricter (40.9%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.5% market standard in Tromsø.
- Using a Strict policy might deter some guests, as only 5.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Tromsø.
How Much Are Airbnb Cleaning Fees in Tromsø?
Cleaning fees in Tromsø are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Tromsø
- About 68.4% of Tromsø listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($73) and median ($49) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Tromsø median of $49. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Tromsø Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tromsøbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Platinum VIP northern light luxury house
Entire Place • 4 bedrooms
Premium Waterfront Aurora - Sea & Mountain View
Entire Place • 3 bedrooms
Perfect for large groups. Comfy beds. FREE garage
Entire Place • 4 bedrooms
Lovely house in a quiet setting.
Entire Place • 5 bedrooms
Deluxe Penthouse by Paramount
Entire Place • 2 bedrooms
PremiumPenthouse Sea & Mountain view Aurora Tromsø
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Tromsø?
Learn from the best! This table showcases top-performing Airbnb hosts in Tromsø based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mathias | 17 | $966,518 | 588 | 4.89/5.0 |
| Tromsø BNB | 18 | $909,678 | 335 | 4.87/5.0 |
| Lasse | 38 | $786,204 | 258 | 4.58/5.0 |
| TotalApartments | 20 | $551,926 | 551 | 4.55/5.0 |
| Ingrid | 8 | $504,554 | 285 | 4.91/5.0 |
| Northern Highlights | 4 | $491,167 | 39 | 5.00/5.0 |
| Paramount AS | 6 | $400,818 | 163 | 4.92/5.0 |
| Aksel | 6 | $375,667 | 492 | 4.91/5.0 |
| Giæver Vertskap | 15 | $371,485 | 877 | 4.83/5.0 |
| Kai | 5 | $321,623 | 246 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tromsø.
Who Are the Airbnb Hosts in Tromsø?
Tromsø is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Tromsø
- With 55.8% Superhosts, Tromsø has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 41.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Tromsø averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Tromsø
These are the highest-grossing professional property management operations in Tromsø, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Global Rental Hub AS | 38 | $786,204 | $435 | 33.7% | 4.58/5 |
| TotalApartments | 20 | $551,926 | $424 | 27.8% | 4.55/5 |
| Northern Highlights | 4 | $491,167 | $1,213 | 28.9% | 5.00/5 |
| Paramount AS | 6 | $400,818 | $434 | 43.2% | 4.92/5 |
| Kai | 5 | $321,623 | $324 | 51.2% | 4.92/5 |
| Mats | 4 | $276,609 | $566 | 36.2% | 4.90/5 |
| Aleksander | 5 | $250,793 | $396 | 43.3% | 4.86/5 |
| Thomas | 4 | $217,703 | $334 | 39.0% | 4.73/5 |
| North Estate Tromsø | 9 | $204,412 | $344 | 24.2% | 4.67/5 |
| Lasse | 2 | $166,004 | $462 | 55.1% | 4.94/5 |
Management Company Insights for Tromsø
- The leading management company, Global Rental Hub AS, operates 38 listings with $786,204 in gross revenue — a useful benchmark for what scale looks like in Tromsø.
- Top managers average 10 properties each, suggesting professional management in Tromsø still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.81/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 3.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Tromsø's Airbnb Market Compare to Nearby Cities?
How does the Tromsø Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Skaland, Tromsø has 7 percentage points lower occupancy and about $95 higher ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fjordgård | 11 | $3,316 | $291.13 | 41% |
| Balsfjord | 60 | $1,876 | $222.80 | 35% |
| Laksvatn | 10 | $1,828 | $166.14 | 47% |
| Senja | 107 | $1,777 | $189.48 | 42% |
| Karlsøy | 33 | $1,765 | $269.27 | 33% |
| Skaland | 17 | $1,634 | $149.82 | 51% |
| Målselv | 49 | $1,602 | $239.84 | 32% |
| Kiruna kommun | 89 | $1,554 | $253.67 | 35% |
| Narvik | 156 | $1,207 | $154.96 | 39% |
| Bardu | 17 | $1,003 | $143.33 | 36% |
Frequently Asked Questions About Airbnb in Tromsø
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Tromsø.
How much do Airbnb hosts make in Tromsø?
Tromsø hosts earn about $24,802 per year on average, with an average nightly rate of $244 and RevPAR of $105. Those figures describe the typical revenue environment for active listings in Tromsø, Troms og Finnmark, not the ceiling for the best operators. Source: AirROI 2026 data, Tromsø market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Tromsø?
The average Airbnb occupancy rate in Tromsø is 43.7%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Tromsø?
Listings in Tromsø average $244 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Tromsø?
Tromsø currently has about 2,338 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Tromsø?
AirROI currently classifies the short-term rental regulation level in Tromsø as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Tromsø?
RevPAR in Tromsø is about $105. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Tromsø?
At 43.7% occupancy, Tromsø can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $24,802, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Tromsø?
The average booking lead time in Tromsø is about 69 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Tromsø?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Tromsø include Tromsø City Center, Ersfjorden, Kvaløya. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Tromsø?
entire_home listings make up 85.8% of the active supply in Tromsø. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Tromsø compare to nearby Airbnb markets?
Among neighboring markets, Fjordgård posts $39,793 in average annual revenue with 40.6% occupancy, compared to Tromsø's $24,802 and 43.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Tromsø?
The average Airbnb stay length in Tromsø is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Tromsø?
Airbnb listings in Tromsø average 4.87 out of 5 overall. About 48.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Tromsø?
TV and Movie theater are among the strongest revenue-linked amenities in Tromsø. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Tromsø?
Yes. About 68.4% of active Airbnb listings in Tromsø charge a cleaning fee, and the average fee is $73. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Tromsø?
A 55.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.