Airbnb market data · 202512 months to November 2025
Santa Clara, Panama Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Santa Clara brought in US$11,267 over the 12 months through November 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Santa Clara run through November 2025.
The short answer
Santa Clara Airbnb Market at a Glance
Listings averaged $180 a night and were booked on 29% of available nights.
Timing matters: in February, the best month, the average listing earned about 2.8 times as much as in May, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Santa Clara is the seventh-largest of 7 Coclé markets AirROI tracks.
Browse the live Santa Clara Airbnb market See Every Santa Clara ListingRevenue
How Much Do Airbnb Hosts Make in Santa Clara?
Gross bookings per Santa Clara listing averaged $11,267 over the 12 months to November 2025 (Coclé average: $11,130), before cleaning, platform and management costs and taxes.
The average Santa Clara listing brought in $2,390 in February, its best month, and $842 in May, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
Across Santa Clara's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $3,650+ a month, about 3.4 times the typical property.
- Strong performers (top 25%) earn $1,690 or more, roughly $620 a month above the median.
- Typical properties (median) earn about $1,070 a month.
- Entry-level properties (bottom 25%) earn $647 or less, about 60% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
February earned about 2.8 times what May did
Average revenue per active listing, by month
Santa Clara Airbnb Data by Month
Latest 12 months in the November 2025 data.
February led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Dec 2024 | $1,786 | 31.7% | $196 | 77 days |
| Jan 2025 | $1,591 | 30.2% | $195 | 48 days |
| Feb 2025 | $2,386 | 47.6% | $196 | 53 days |
| Mar 2025 | $1,293 | 30.6% | $193 | 64 days |
| Apr 2025 | $1,725 | 46.9% | $190 | 56 days |
| May 2025 | $842 | 21.8% | $192 | 29 days |
| Jun 2025 | $1,141 | 29.6% | $193 | 13 days |
| Jul 2025 | $1,690 | 35.1% | $169 | 39 days |
| Aug 2025 | $1,241 | 28.1% | $164 | 29 days |
| Sep 2025 | $1,662 | 33.9% | $160 | 29 days |
| Oct 2025 | $1,233 | 27.2% | $164 | 22 days |
| Nov 2025 | $1,383 | 28.6% | $166 | 36 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
The typical Santa Clara listing earns about $1,070 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Santa Clara Profitable?
Yes, when it's run well. The average Santa Clara Airbnb took in $11,267 in the 12 months to November 2025, and run by its owner at everyday costs, about $680 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,090 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Santa Clara Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $11,267 | $17,770 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$1,750 | −$2,750 |
| Utilities and internetAbout 5% of bookings | −$560 | −$890 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$230 | −$360 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$340 | −$530 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$110 | −$110 |
| Permit and registrationWhere one is required | −$60 | −$60 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$3,050 | −$4,700 |
| Left for housing costs, then profit | $8,217about $680 a month | $13,070about $1,090 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Santa Clara Airbnb Profit
The estimate starts from Santa Clara's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Santa Clara home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Santa Clara's Top Earners Get There
- More nights booked. The busiest quarter of Santa Clara listings are booked on 47% or more of their nights, against 26% for the median listing. Ten more booked nights a year at the median rate of $170 adds about $1,680 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $240 a night or more, against a median of $170. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,130 a year.
- Open for the busy months. February brought the average listing about $2,390, against $842 in May, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,480 a month, against $940 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Santa Clara?
Santa Clara listings were booked on 29% of the nights they were open over the past year, 2 percentage points above the Coclé average (27%) and 9 points below the Panama average (38%). Occupancy swings from 22% in May to 48% in February.
Across Santa Clara's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 62%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 47% or more, roughly three nights a week.
- Typical properties (median) fill about 26% of open nights.
- Entry-level properties (bottom 25%) fill 14% or less, less than one night a week.
February was the busiest month in Santa Clara, May the quietest
Share of open nights booked, by month
The 12-month rate of 29% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Santa Clara?
The average nightly rate in Santa Clara, known as ADR (average daily rate), was $180 over the past year, about 6% above the Coclé average of $170 and about 20% above the Panama average of $150. Rates peak in February and December at about $195 and bottom out in September at about $160.
Across Santa Clara's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $360+ a night, about 2.1 times the median.
- Strong performers (top 25%) charge $240 or more, about $70 above the median.
- Typical properties (median) charge about $170 a night.
- Entry-level properties (bottom 25%) charge $85 or less, about half of the median.
February rates ran 22% above September's
Average nightly rate (ADR), by month
Seasonality
Best and Worst Months for Airbnb in Santa Clara
With only 19 active listings, the monthly pattern in Santa Clara is noisy, since a few long or pricey stays can lift a month; revenue peaked in February and bottomed out in May.
How Far in Advance Do Guests Book Airbnb in Santa Clara?
Guests book Santa Clara stays 34 days ahead on average (about five weeks). December stays are booked furthest out, about 77 days ahead, and June stays closest to arrival, about 13 days. A typical December booking is made in late September.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 34 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Santa Clara
None of the 19 active listings in Santa Clara display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Santa Clara.
Neighborhoods
Best Neighborhoods for Airbnb in Santa Clara
AirROI's area guide picks five Santa Clara neighborhoods that draw short-term rental guests, led by Playa Blanca, El Valle de Antón and Penonomé. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Playa Blanca | One of the most popular beach destinations in Panama, known for its beautiful white sand beaches and luxury resorts. A hotspot for tourists seeking relaxation and leisure activities. | Playa Blanca Beach, The Decameron Resort, Scuba diving and snorkeling, Horseback riding on the beach, Water sports activities |
| El Valle de Antón | A picturesque mountain town located in a volcanic crater, famous for its cool climate, lush landscapes, and vibrant flora. Ideal for nature lovers and adventure seekers. | El Valle de Antón Zoo, Hiking in the surrounding hills, Las Mozas Waterfall, Local artisan markets, Hot springs |
| Penonomé | A charming town that serves as a gateway to various attractions in Coclé province, known for its warm hospitality and local culture. | Penonomé Cathedral, Local handicrafts, Cultural festivals, Nearby nature reserves, Historical sites |
| Antón | A bustling town known for its close proximity to beautiful beaches and a range of outdoor activities, making it an attractive spot for visitors. | Playa La Pintada, Artisan markets, Local dining options, Cultural events, Nature tours |
| Coclé Province Beaches | The stretch of coastline with various beautiful beaches, offering a mix of relaxation and adventure. Ideal for beachgoers and water sports enthusiasts. | Playa El Palmar, Playa Santa Clara, Surfing spots, Coastal tours, Tropical ecosystems |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Santa Clara vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 29 km, El Chirú (8 km away, 81 listings) earned the most per listing, about 82% more than Santa Clara. El Valle was the busiest, booked on 32% of nights against 29% in Santa Clara.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Farallon 4 km | 187 | $10,914 | $193 | 25% |
| Bijao 5 km | 33 | $8,514 | $188 | 21% |
| Rio Hato 5 km | 166 | $12,080 | $214 | 27% |
| El Chirú 8 km | 81 | $20,525 | $332 | 27% |
| Distrito de San Carlos 18 km | 63 | $14,826 | $172 | 30% |
| Distrito San Carlos 18 km | 264 | $14,967 | $212 | 26% |
| El Valle 25 km | 152 | $13,020 | $160 | 32% |
| Coronado 29 km | 190 | $11,656 | $177 | 28% |
Markets Similar to Santa Clara
Markets elsewhere in Panama with a similar nightly rate and occupancy to Santa Clara:
- Bastimentos Airbnb data Panama · $202/night · 30.7%
- Bocas del Toro Airbnb data Panama · $163/night · 33.3%
FAQ
Santa Clara Airbnb FAQ
How much do Airbnb hosts make in Santa Clara?
An active Santa Clara Airbnb grossed US$11,267 on average in the 12 months to November 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in US$1,690 or more in a typical month.
How much can I make on Airbnb in Santa Clara?
It depends most on the home's size, location and how it's run. The middle half of Santa Clara listings earn between US$647 and US$1,690 in a typical month, and the top tenth US$3,650 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Santa Clara?
Listings in Santa Clara were booked on 29% of available nights over the past year. That compares with 27% for the Coclé average. February was the busiest month.
How much does an Airbnb cost per night in Santa Clara?
The average booked night in Santa Clara cost US$180 before fees. Half of listings charge between US$85 and US$240, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Santa Clara?
None of the active Santa Clara listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Santa Clara?
Yes, when it's run well. The average Santa Clara Airbnb grossed US$11,267 in the 12 months to November 2025, in line with the Coclé average, though with only 19 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, US$8,217 a year (about US$680 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about US$1,090 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Santa Clara?
February paid best over the past year, at US$2,390 per active listing, and May paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Santa Clara?
Santa Clara stays were booked 34 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Santa Clara?
Playa Blanca, El Valle de Antón and Penonomé draw the most short-term rental interest in Santa Clara. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Santa Clara?
AirROI counted 19 active Airbnb listings in Santa Clara as of November 2025. The closest tracked market is Farallon, 4 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Santa Clara from December 2024 to November 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.