Jaén, Cajamarca Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Jaén, Cajamarca? Based on AirROI's 2025 dataset (May 2024 – April 2025), the short answer is $2,167 per year — at a $35 nightly rate, 15.3% occupancy, and a N/A RevPAR.
With just 26 active listings, Jaén is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 271.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Jaén?
In Jaén, the headline Airbnb metrics are $2,167 in average annual revenue,15.3% occupancy, $35 ADR, and $0 in RevPAR, and guests book about 8 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Jaén?
Understanding the monthly revenue variations for Airbnb listings in Jaén is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jaén is typically May, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jaén across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,087+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $876 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $267 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $193, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jaén
What Is the Monthly Airbnb Occupancy Rate in Jaén?
Maximize your bookings by understanding the Jaén STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jaén:
- Best-in-class properties (Top 10%) achieve 26%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 20% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 14%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jaén
What Is the Average Airbnb Nightly Rate in Jaén?
Effective short term rental pricing strategy in Jaén involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jaén typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $51+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $39 or more.
- Typical properties (Median) charge around $19 per night.
- Entry-level properties (Bottom 25%) earn around $18 per night.
Average Daily Rate (ADR) Trend by Month in Jaén
What Is the RevPAR for Airbnb in Jaén?
RevPAR in Jaén is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Jaén
RevPAR Insights for Jaén
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Jaén benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Jaén?
Jaén's peak Airbnb season falls in May, June, March, while the softest stretch is July, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (May, June, March)
- Revenue averages $951 per month
- Occupancy rates average 21.2%
- Daily rates average $66
Shoulder Season
- Revenue averages $517 per month
- Occupancy maintains around 15.0%
- Daily rates hold near $57
Low Season (July, November, December)
- Revenue drops to average $215 per month
- Occupancy decreases to average 10.0%
- Daily rates adjust to average $66
Seasonality Insights for Jaén
- Airbnb seasonality in Jaén is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Jaén's highest earning potential, with monthly revenues climbing to $1,116, occupancy reaching 41.9%, and ADRs peaking at $83.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $99, occupancy could drop to 0.0%, and ADRs may adjust to $34.
- Lower occupancy paired with meaningful seasonality means hosts in Jaén need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Jaén, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Jaén?
Low regulation and minimal registration activity in Jaén, Cajamarca, Peru point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Jaén to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Jaén?
With a compact short-term rental market, Jaén gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | Cultural heart of Jaén, this historical center attracts tourists interested in heritage, colonial architecture, and local history. | Plaza de Armas, Catedral de Jaén, Museo de Historia Natural, Iglesia de San Francisco, Calle de los Olivos |
| La Libertad | A vibrant neighborhood popular for its markets and local cuisine, ideal for tourists seeking authenticity and local experiences. | Mercado Central, Plaza de la Bandera, restaurantes locales, parque de la ciudad |
| Tingo | A picturesque area known for its natural beauty and adventures, perfect for eco-tourism and outdoor activities. | Laguna de Tingo, Cataratas de Tinajones, caminatas por la naturaleza |
| Bellavista | A residential area close to key attractions, appealing to families and longer-term stays. | Parque Bellavista, centros comerciales, restaurantes familiares |
| San Vicente | A growing neighborhood with access to both urban life and recreational activities, great for tourists looking to experience local life. | Parque San Vicente, Caminos de la Historia, cultura local |
| Villa Rica | Known for its stunning landscapes and coffee plantations, attracting visitors interested in agritourism and scenic views. | Cafeterías locales, plantaciones de café, eventos culturales |
| Santuario de Chacupe | A spiritual and natural destination with the Sanctuary, attracting visitors for its peace and tranquility. | Santuario de Chacupe, caminatas naturales, observación de aves |
| Carpa | An emerging neighborhood with investments in tourism aimed at enhancing local hospitality and outdoor experiences. | Senderos de Carpa, actividades al aire libre, cultura local |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Jaén offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Jaén?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jaén
- The Jaén Airbnb market composition is heavily skewed towards Private Room listings, which make up 80.8% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jaén, Hotel/Boutique properties are the most common (73.1%), reflecting the local real estate landscape.
- The presence of 73.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Jaén Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jaén
- The dominant room capacity in Jaén is 1 bedroom listings, making up 73.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.6% of the active Airbnb listings in Jaén, indicating a high concentration in these sizes.
- With over half the market (73.1%) consisting of studios or 1-bedroom units, Jaén is particularly well-suited for individuals or couples.
Jaén Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jaén
- The most common guest capacity trend in Jaén vacation rentals is listings accommodating 2 guests (73.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Jaén STR market, accounting for 80.8% of listings.
- A significant 76.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Jaén.
- 11.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jaén.
- On average, properties in Jaén are equipped to host 2.8 guests.
What Amenities Do Airbnb Guests Expect in Jaén?
Amenity Prevalence
Amenity Insights for Jaén
- Essential amenities in Jaén that guests expect include: TV, Wifi, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Carbon monoxide alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Jaén: TV, Wifi, Hot water, Essentials.
- Prioritize adding missing essentials: Hot water, Essentials.
- Consider adding popular differentiators like Washer or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jaén to stay competitive.
Dive Deeper: Advanced Jaén STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jaén. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJaén Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Jaén
- The typical guest profile for Airbnb in Jaén consists of a mix of domestic (58%) and international guests, often arriving from nearby Lima, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 58.3% of guests.
- Key international markets include Peru (58.3%) and Canada (16.7%).
- Top languages spoken are Spanish (47.1%) followed by English (35.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Jaén Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jaén
- The most common availability pattern in Jaén falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Jaén (88.5%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Jaén?
Average Booking Lead Time by Month
Booking Lead Time Insights for Jaén
- The overall average booking lead time for vacation rentals in Jaén is 8 days.
- Guests book furthest in advance for stays during January (average 19 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (11 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (8 days) as a baseline for your pricing and availability strategy in Jaén.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 19 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 11 days) to capture early planners.
- Monitor your own booking lead times against these Jaén averages to identify opportunities for dynamic pricing adjustments.
Jaén Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
96% of total
2 Nights
1 listings
4% of total
Key Insights
- The most prevalent minimum stay requirement in Jaén is 1 Night, adopted by 96% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Jaén Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96% of Jaén hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jaén.
Jaén Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
3 listings
75% of total
Moderate
1 listings
25% of total
Cancellation Policy Insights for Jaén
- The prevailing Airbnb cancellation policy trend in Jaén is Flexible, used by 75% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Jaén may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 75% market standard in Jaén.
- Given the high prevalence of Flexible policies (75%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Jaén.
What Do the Top Airbnb Listings in Jaén Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jaénbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Local comercial o departamento en un segundo piso
Entire Place • N/A
Departamento amplio
Entire Place • 2 bedrooms
150
Entire Place • 2 bedrooms
Hotel, restaurante, discoteca 3
Private Room • 1 bedroom
Hotel, restaurante, discoteca 3
Private Room • 1 bedroom
Departamento ubicado en Jaén
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Jaén?
Learn from the best! This table showcases top-performing Airbnb hosts in Jaén based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stalin | 14 | $21,337 | 19 | 0.71/5.0 |
| Host #485056132 | 1 | $18,830 | 0 | 0.00/5.0 |
| Host #489350526 | 1 | $3,684 | 0 | 0.00/5.0 |
| Victor Julio | 4 | $3,550 | 16 | 1.17/5.0 |
| Host #481315975 | 1 | $3,298 | 0 | 0.00/5.0 |
| Host #443144321 | 1 | $2,570 | 0 | 0.00/5.0 |
| Host #378352255 | 1 | $826 | 0 | 0.00/5.0 |
| Host #79261493 | 1 | $790 | 0 | 0.00/5.0 |
| Hugo | 1 | $733 | 11 | 4.36/5.0 |
| Host #302268756 | 1 | $717 | 4 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jaén.
How Does Jaén's Airbnb Market Compare to Nearby Cities?
How does the Jaén Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with La Victoria, Jaén has 22 percentage points lower occupancy and about $5 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malacatos | 60 | $599 | $111.05 | 17% |
| Pimentel | 83 | $459 | $54.70 | 27% |
| Valera | 17 | $418 | $89.26 | 22% |
| La Victoria | 18 | $351 | $39.65 | 37% |
| Vilcabamba | 97 | $351 | $55.31 | 23% |
| Etén Puerto | 17 | $296 | $55.31 | 23% |
| Chiclayo | 161 | $248 | $27.07 | 30% |
| Loja | 222 | $242 | $34.08 | 27% |
| Chachapoyas | 53 | $220 | $42.47 | 24% |
| Zamora | 16 | $218 | $38.48 | 26% |
Frequently Asked Questions About Airbnb in Jaén
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Jaén.
How much do Airbnb hosts make in Jaén?
Jaén hosts earn about $2,167 per year on average, with an average nightly rate of $35 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Jaén, Cajamarca, not the ceiling for the best operators. Source: AirROI 2025 data, Jaén market, May 2024 to April 2025.
What is the average Airbnb occupancy rate in Jaén?
The average Airbnb occupancy rate in Jaén is 15.3%. May is the strongest month and December is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Jaén?
Listings in Jaén average $35 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Jaén?
Jaén currently has about 26 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Jaén?
AirROI currently classifies the short-term rental regulation level in Jaén as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Jaén?
RevPAR in Jaén is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Jaén?
Occupancy of 15.3% means Jaén is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $2,167, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Jaén?
The average booking lead time in Jaén is about 8 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Jaén?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Jaén include Centro Histórico, La Libertad, Tingo. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Jaén?
private_room listings make up 80.8% of the active supply in Jaén. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Jaén compare to nearby Airbnb markets?
Among neighboring markets, Malacatos posts $7,182 in average annual revenue with 17.4% occupancy, compared to Jaén's $2,167 and 15.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Jaén?
May is the highest-revenue month in Jaén, while December is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-04-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.