Toufen, Miaoli County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Toufen, Miaoli County? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $7,002 per year — at a $79 nightly rate, 31.7% occupancy, and a $22 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 30 active listings, Toufen is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 25.0% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Toufen?
In Toufen, the headline Airbnb metrics are $7,002 in average annual revenue,31.7% occupancy, $79 ADR, and $22 in RevPAR, and guests book about 30 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Toufen?
Understanding the monthly revenue variations for Airbnb listings in Toufen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Toufen is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Toufen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,560+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $907 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $462 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $251, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Toufen
What Is the Monthly Airbnb Occupancy Rate in Toufen?
Maximize your bookings by understanding the Toufen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Toufen:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Toufen
What Is the Average Airbnb Nightly Rate in Toufen?
Effective short term rental pricing strategy in Toufen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Toufen typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $137+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
- Typical properties (Median) charge around $47 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in Toufen
What Is the RevPAR for Airbnb in Toufen?
RevPAR in Toufen is currently $22. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $10 RevPAR.
- Typical properties (Median) generate $18 RevPAR.
- Strong performers (Top 25%) earn $28 RevPAR.
- Best-in-class (Top 10%) achieve $40 RevPAR.
Average Monthly RevPAR Trend in Toufen
RevPAR Insights for Toufen
- The average RevPAR in Toufen is $22. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($40) and bottom 25% ($10) is $30, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Toufen benchmarks. If your RevPAR falls below the median of $18, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $28+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Toufen?
Toufen's peak Airbnb season falls in August, October, January, while the softest stretch is March, April, June. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, October, January)
- Revenue averages $802 per month
- Occupancy rates average 35.0%
- Daily rates average $74
Shoulder Season
- Revenue averages $686 per month
- Occupancy maintains around 31.6%
- Daily rates hold near $73
Low Season (March, April, June)
- Revenue drops to average $581 per month
- Occupancy decreases to average 28.6%
- Daily rates adjust to average $71
Seasonality Insights for Toufen
- The Airbnb seasonality pattern in Toufen shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Toufen's highest earning potential, with monthly revenues climbing to $863, occupancy reaching 37.4%, and ADRs peaking at $76.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $552, occupancy could drop to 23.9%, and ADRs may adjust to $69.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Toufen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Toufen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Toufen?
Low regulation and minimal registration activity in Toufen, Miaoli County, Taiwan point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Toufen to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Toufen?
With a compact short-term rental market, Toufen gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Toufen City Center | The lively hub of Toufen featuring shops, restaurants, and easy access to public transportation. Perfect for visitors wanting to experience local culture with convenient amenities. | Toufen Night Market, Miaoli Hakka Cultural Museum, Toufen Park, Dahu Strawberry Garden, Xiangshan Tea Plantation |
| Zhongzheng Park | A tranquil area known for its beautiful park and green spaces, popular among families and nature lovers. Ideal for guests who prefer a peaceful environment. | Zhongzheng Park, Miaoli County Stadium, Toufen Riverside Park, Hiking trails, Scenic picnic areas |
| Hengshan Township | A close-knit community famous for its beautiful mountainous scenery and outdoor activities. Attracts nature enthusiasts and adventurers. | Hengshan Tea Gardens, Hiking trails, Yuanli Luminous Insects, Natural hot springs |
| Zhunan, Miaoli | Nearby town with a rich history and cultural significance, making it a great location for historical tourism. | Zhunan Temple, Zhunan Railway Station, Local artisan shops, Historic old streets |
| Dahu Township | Known for its strawberries and beautiful nature, it's ideal for agritourism. Great for guests looking for a farm experience. | Dahu Strawberry Farm, Dahu Scenic Area, Local farmers' markets, Outdoor engagement activities |
| Sanyi Township | Famous for wood carving arts and crafts, attracts art lovers and culture enthusiasts. Unique offerings for guests interested in local handicrafts. | Sanyi Wood Sculpture Museum, Sanyi Railway Station, Cultural heritage parks, Local artisan workshops |
| Miaoli Mountain Area | Offers stunning mountain views and hiking opportunities, ideal for those seeking adventure and nature. | Nanzhuang Old Street, Hehuanshan Mountain, Miaoli Pineapple Farm, Family-friendly hiking trails |
| Guanxi Township | Known for its historical and cultural sites, along with stunning rural landscapes, making it appealing for cultural tourists. | Guanxi Old Street, Local food markets, Historical temples, Scenic rural views |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Toufen offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Toufen?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Toufen
- The Toufen Airbnb market composition is heavily skewed towards Private Room listings, which make up 63.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Toufen, Apartment/Condo properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 36.7% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.
Toufen Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Toufen
- The dominant room capacity in Toufen is 1 bedroom listings, making up 26.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 36.7% of the active Airbnb listings in Toufen, indicating a high concentration in these sizes.
Toufen Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Toufen
- The most common guest capacity trend in Toufen vacation rentals is listings accommodating 2 guests (23.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Toufen STR market, accounting for 36.6% of listings.
- 16.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Toufen.
- On average, properties in Toufen are equipped to host 2.0 guests.
How Do Listings in Toufen Compare on Quality?
Listing quality in Toufen can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Toufen
- At 20.2 photos per listing on average, Toufen hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 10.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Toufen averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Toufen?
Amenity Prevalence
Amenity Insights for Toufen
- Essential amenities in Toufen that guests expect include: Air conditioning, Hair dryer, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Toufen: Air conditioning, Hair dryer, Wifi.
- Prioritize adding missing essentials: Hair dryer, Wifi.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Toufen to stay competitive.
Which Airbnb Amenities Boost Revenue in Toufen?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Toufen, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 83.3% | $7,975 | $2,141 | 272.4% |
Kitchen | 20.0% | $15,580 | $4,858 | 220.7% |
Cooking basics | 20.0% | $15,580 | $4,858 | 220.7% |
Microwave | 16.7% | $16,351 | $5,133 | 218.6% |
Freezer | 16.7% | $15,432 | $5,316 | 190.3% |
Dishes and silverware | 26.7% | $12,739 | $4,916 | 159.1% |
Dining table | 20.0% | $13,673 | $5,335 | 156.3% |
Hot water kettle | 40.0% | $10,635 | $4,581 | 132.2% |
Private entrance | 30.0% | $11,531 | $5,062 | 127.8% |
Refrigerator | 50.0% | $9,382 | $4,623 | 103.0% |
Revenue Impact Insights for Toufen
- TV tops the revenue impact list with a 272.4% uplift — listings with this amenity earn $7,975 vs. $2,141 without it.
- TV — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Toufen STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Toufen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsToufen Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Toufen
- The typical guest profile for Airbnb in Toufen consists of primarily domestic travelers (80%), often arriving from nearby Taipei, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Chinese or English.
- Domestic travelers account for 79.5% of guests.
- Key international markets include Taiwan (79.5%) and Singapore (4.5%).
- Top languages spoken are Chinese (55.3%) followed by English (35.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Taipei and Kaohsiung City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Toufen?
Listings in Toufen average 4.88 out of 5 overall, with about 86.2 reviews per active listing and 53.3% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Toufen
- With an overall rating of 4.88, Toufen listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.97), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 53.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Toufen Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Toufen
- The most common availability pattern in Toufen falls within the 181-270 days range, representing 53.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Toufen (56.7%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Toufen?
Average Booking Lead Time by Month
Booking Lead Time Insights for Toufen
- The overall average booking lead time for vacation rentals in Toufen is 30 days.
- Guests book furthest in advance for stays during May (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (38 days avg.) sees the longest lead times, while Summer (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Toufen.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Toufen averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Toufen?
Guests in Toufen stay about 3.3 nights on average, generating roughly 558 reservations and 18.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Toufen
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Toufen
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.6 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Dec (5.4 nights) and shorten in Feb (1.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Toufen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
80% of total
4-6 Nights
2 listings
6.7% of total
30+ Nights
4 listings
13.3% of total
Key Insights
- The most prevalent minimum stay requirement in Toufen is 1 Night, adopted by 80% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.0%) of the Toufen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.3%) caters to monthly stays (30+ nights) in Toufen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 80% of Toufen hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Toufen.
Toufen Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
3.3% of total
Flexible
2 listings
6.7% of total
Moderate
20 listings
66.7% of total
Firm
6 listings
20% of total
Strict
1 listings
3.3% of total
Cancellation Policy Insights for Toufen
- The prevailing Airbnb cancellation policy trend in Toufen is Moderate, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 73.4% of listings offering Flexible or Moderate policies. This suggests guests in Toufen may expect booking flexibility.
- Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 66.7% market standard in Toufen.
- Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Toufen.
How Much Are Airbnb Cleaning Fees in Toufen?
Cleaning fees in Toufen are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Toufen
- Only 30.0% of listings charge a cleaning fee, suggesting that most hosts in Toufen bundle cleaning costs into the nightly rate.
- The average cleaning fee of $17 is close to the median ($9), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 3.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Toufen median of $9. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Toufen Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Toufenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Monthly rent/Diva sonata no.7 Elegant hidden gem holiday home
Entire Place • 3 bedrooms
Salmon House — The Warmest Home
Private Room • 5 bedrooms
頭份美國派American Paradise
Entire Place • 3 bedrooms
"Little Days" Private Sky Deck 4 ~ 8 People Quality Private Sky Deck 4k Movie Theater Line Up Early
Entire Place • 4 bedrooms
007 Super Quality Room for 2-4 People with 2 Double Beds, Head Share Shanshun Yule World, Nanzhuang
Private Room • N/A
Guangyu Good House | Whole Floor | Away from the Dust | 10-15 minutes from the interchange | Designe
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Toufen?
Learn from the best! This table showcases top-performing Airbnb hosts in Toufen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alison | 12 | $51,310 | 220 | 4.92/5.0 |
| 美意 | 6 | $43,114 | 1281 | 4.88/5.0 |
| Teresa | 4 | $38,431 | 393 | 4.80/5.0 |
| Catherine | 1 | $26,927 | 119 | 4.96/5.0 |
| 月亮 | 1 | $16,318 | 81 | 4.77/5.0 |
| June | 1 | $14,856 | 14 | 4.93/5.0 |
| Yungai | 1 | $10,452 | 161 | 4.99/5.0 |
| Cherry | 1 | $4,522 | 37 | 4.86/5.0 |
| Alain | 2 | $3,859 | 265 | 4.75/5.0 |
| Jason | 1 | $283 | 14 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Toufen.
Who Are the Airbnb Hosts in Toufen?
Toufen is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Toufen
- With 90.0% Superhosts, Toufen has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 6.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 76.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 43.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Toufen averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Toufen's Airbnb Market Compare to Nearby Cities?
How does the Toufen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with 建明里, Toufen has 36 percentage points lower occupancy and about $138 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| 建泰里 | 10 | $5,316 | $282.72 | 66% |
| 建明里 | 12 | $4,320 | $216.75 | 68% |
| Zhuangwei | 20 | $2,629 | $283.02 | 30% |
| Alishan Township | 48 | $2,319 | $156.36 | 42% |
| 新起里 | 13 | $2,257 | $138.37 | 55% |
| 黎明里 | 14 | $1,954 | $158.76 | 55% |
| Nanzhuang | 12 | $1,852 | $248.76 | 24% |
| Caotun Township | 10 | $1,636 | $205.58 | 28% |
| 車層里 | 10 | $1,577 | $115.03 | 60% |
| Huwei Township | 15 | $1,557 | $139.95 | 30% |
Frequently Asked Questions About Airbnb in Toufen
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Toufen.
How much do Airbnb hosts make in Toufen?
Toufen hosts earn about $7,002 per year on average, with an average nightly rate of $79 and RevPAR of $22. Those figures describe the typical revenue environment for active listings in Toufen, Miaoli County, not the ceiling for the best operators. Source: AirROI 2026 data, Toufen market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Toufen?
The average Airbnb occupancy rate in Toufen is 31.7%. August is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Toufen?
Listings in Toufen average $79 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Toufen?
Toufen currently has about 30 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Toufen?
AirROI currently classifies the short-term rental regulation level in Toufen as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Toufen?
RevPAR in Toufen is about $22. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Toufen?
Occupancy of 31.7% means Toufen is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,002, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Toufen?
The average booking lead time in Toufen is about 30 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Toufen?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Toufen include Toufen City Center, Zhongzheng Park, Hengshan Township. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Toufen?
private_room listings make up 63.3% of the active supply in Toufen. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Toufen compare to nearby Airbnb markets?
Among neighboring markets, 建泰里 posts $63,786 in average annual revenue with 66.4% occupancy, compared to Toufen's $7,002 and 31.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Toufen?
The average Airbnb stay length in Toufen is about 3.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Toufen?
Airbnb listings in Toufen average 4.88 out of 5 overall. About 53.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Toufen?
TV and Kitchen are among the strongest revenue-linked amenities in Toufen. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Toufen?
Yes. About 30.0% of active Airbnb listings in Toufen charge a cleaning fee, and the average fee is $17. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Toufen?
A 90.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.