Airbnb market data · 202612 months to October 2026
Zhushan Township, Taiwan Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Zhushan Township brought in NT$378,592 over the 12 months through October 2026, across just 22 active listings, so a single property can move that figure.
The short answer
Zhushan Township Airbnb Market at a Glance
Zhushan Township earns on price rather than volume. Listings averaged NT$8,869 a night and were booked on 16% of available nights, against NT$6,530 and 20% for the Nantou County average.
May, usually the best month, brings in about 89% more per listing than August, usually the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, Zhushan Township is the sixth-largest of 6 Nantou County markets AirROI tracks.
Browse the live Zhushan Township Airbnb market See Every Zhushan Township ListingRevenue
How Much Do Airbnb Hosts Make in Zhushan Township?
Gross bookings per Zhushan Township listing averaged NT$378,592 over the 12 months to October 2026 (Nantou County average: NT$357,647), before cleaning, platform and management costs and taxes.
In a typical year, the average Zhushan Township listing brings in NT$63,300 in May, its best month, and NT$33,500 in August, its slowest. September runs within 4% of August, so either can be the slowest in a given year. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Zhushan Township's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn NT$149,000+ a month, about 9 times the typical property.
- Strong performers (top 25%) earn NT$42,200 or more, roughly NT$26,000 a month above the median.
- Typical properties (median) earn about NT$16,600 a month.
- Entry-level properties (bottom 25%) earn NT$9,340 or less, about 56% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
May earns about 1.9 times what August does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, NT$49,800. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Zhushan Township Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
December 2025 led on revenue. Nightly rates peaked in April 2026 and bookings in October 2025, so the best-paying month is not always the busiest or the priciest. Across the past two years, May is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | NT$54,398 | 25.6% | NT$7,394 | NT$1,755 | 130 days | 1.4 nights |
| Nov 2025 | NT$37,144 | 15.7% | NT$7,425 | NT$1,238 | 155 days | 1.2 nights |
| Dec 2025 | NT$72,003 | 18.1% | NT$7,448 | NT$2,323 | 140 days | 1.2 nights |
| Jan 2026 | NT$65,336 | 22.3% | NT$7,426 | NT$2,108 | 44 days | 1.2 nights |
| Feb 2026 | NT$63,594 | 18.0% | NT$7,896 | NT$2,271 | 71 days | 2 nights |
| Mar 2026 | NT$49,969 | 19.3% | NT$7,681 | NT$1,612 | 61 days | 2.3 nights |
| Apr 2026 | NT$53,200 | 23.5% | NT$8,016 | NT$1,773 | 82 days | 1.3 nights |
| May 2026 | NT$52,181 | 24.5% | NT$7,753 | NT$1,683 | 108 days | 1.7 nights |
| Jun 2026 | NT$53,674 | 16.2% | NT$7,149 | NT$1,789 | 82 days | 1.6 nights |
| Jul 2026 | NT$34,254 | 13.8% | NT$6,629 | NT$1,105 | 98 days | 1.3 nights |
| Aug 2026 | NT$28,297 | 8.8% | NT$6,909 | NT$913 | 89 days | 1 night |
| Sep 2026 | NT$26,495 | 12.7% | NT$6,869 | NT$883 | 82 days | 1.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Zhushan Township market, enter its address and size in the Airbnb income calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Zhushan Township Profitable?
Yes, when it's run well. The average Zhushan Township Airbnb took in NT$378,592 in the 12 months to October 2026, and run by its owner at everyday costs, about NT$23,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about NT$59,500 a month.
Cleaning it yourself keeps the NT$4,100 a year guests pay in cleaning fees, for about NT$23,400 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about NT$19,900 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Zhushan Township Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | NT$374,492 | NT$954,000 |
| Cleaning fees guests pay1% of Zhushan Township bookings | NT$4,100 | NT$10,300 |
| Gross bookings | NT$378,592 | NT$964,300 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 91% of Zhushan Township listings on Simplified Pricing, 3% for the rest | −NT$54,400 | −NT$138,500 |
| Cleaning and laundryPaid for by the cleaning fee; NT$0 if you clean yourself | −NT$4,100 | −NT$10,300 |
| Utilities and internetAbout 5% of bookings | −NT$18,900 | −NT$48,200 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −NT$7,600 | −NT$19,300 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −NT$11,400 | −NT$28,900 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −NT$3,800 | −NT$3,800 |
| Permit and registrationWhere one is required | −NT$1,900 | −NT$1,900 |
| ManagementNT$0 when you run it; co-hosts charge from about 10% of nightly bookings | NT$0 | NT$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | NT$0 | NT$0 |
| Lodging taxesAdded to the guest's bill and passed on | NT$0 | NT$0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −NT$102,100 | −NT$250,900 |
| Left for housing costs, then profit | NT$276,492about NT$23,000 a month | NT$713,400about NT$59,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Zhushan Township Airbnb Profit
The estimate starts from Zhushan Township's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Zhushan Township home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Zhushan Township's Top Earners Get There
- More nights booked. The busiest quarter of Zhushan Township listings are booked on 24% or more of their nights, against 15% for the median listing. Ten more booked nights a year at the median rate of NT$3,485 adds about NT$34,800 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge NT$11,300 a night or more, against a median of NT$3,485. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about NT$37,400 a year.
- Open for the busy months. In a typical year, May brings the average listing about NT$63,300, against NT$33,500 in August, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Zhushan Township listings average 4.80 stars, and 14% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about NT$80,400 a month, against NT$31,500 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Zhushan Township?
Zhushan Township listings were booked on 16% of the nights they were open over the past year, 4 percentage points below the Nantou County average (20%) and 20 points below the Taiwan average (36%). In a typical year, occupancy climbs to 28% in May and falls to 13% in August.
Across Zhushan Township's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 31%+ of open nights, 16 points above the median.
- Strong performers (top 25%) fill 24% or more, roughly one and a half nights a week.
- Typical properties (median) fill about 15% of open nights.
- Entry-level properties (bottom 25%) fill 8% or less, less than one night a week.
May is usually the busiest month in Zhushan Township, August the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 16% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Zhushan Township?
The average nightly rate in Zhushan Township, known as ADR (average daily rate), was NT$8,869 over the past year, about 36% above the Nantou County average of NT$6,530 and about 2.3 times the Taiwan average of NT$3,780. Averaged month by month over the past two years, rates peak in March and April at about NT$7,795 and bottom out in October and December at about NT$6,525.
Across Zhushan Township's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge NT$16,400+ a night, about 4.7 times the median.
- Strong performers (top 25%) charge NT$11,300 or more, about NT$7,800 above the median.
- Typical properties (median) charge about NT$3,485 a night.
- Entry-level properties (bottom 25%) charge NT$2,205 or less, about two-thirds of the median.
March rates run 19% above October's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, NT$7,200. The 12-month ADR of NT$8,869 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Zhushan Township?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Zhushan Township it averaged NT$1,400 over the past year, from about NT$1,080 in a typical August to about NT$2,040 in a typical May.
Across Zhushan Township's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn NT$2,630+ per open night, about four times the median.
- Strong performers (top 25%) earn NT$1,550 or more, about NT$900 a night above the median.
- Typical properties (median) earn about NT$651 per open night.
- Entry-level properties (bottom 25%) earn NT$540 or less, about 17% below the median.
May RevPAR is about 1.9 times August's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, NT$1,640. The 12-month RevPAR of NT$1,400 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Zhushan Township
With only 22 active listings, the monthly pattern in Zhushan Township is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in May and bottom out in August.
Average revenue by month in Zhushan Township
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, NT$49,800.
Revenue by month in Zhushan Township in numbers
| Month | Revenue per listing |
|---|---|
| January | NT$54,500 |
| February | NT$50,500 |
| March | NT$55,700 |
| April | NT$52,400 |
| May | NT$63,300 |
| June | NT$52,600 |
| July | NT$37,500 |
| August | NT$33,500 |
| September | NT$34,700 |
| October | NT$60,200 |
| November | NT$42,500 |
| December | NT$60,000 |
How Far in Advance Do Guests Book Airbnb in Zhushan Township?
Guests book Zhushan Township stays 80 days ahead on average (about two and a half months), so guests here plan well ahead. November stays are booked furthest out, about 108 days ahead, and January stays closest to arrival, about 48 days. A typical November booking is made in late July.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
Airbnb Permits and Registration in Zhushan Township
None of the 22 active listings in Zhushan Township display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Zhushan Township.
Neighborhoods
Best Neighborhoods for Airbnb in Zhushan Township
AirROI's area guide picks eight Zhushan Township neighborhoods that draw short-term rental guests, led by Zhushan Old Street, Sun Moon Lake and Xitou Nature Education Area. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Zhushan Old Street | A historic street that showcases traditional Taiwanese architecture and local culture. Great for tourists interested in exploring the local heritage and trying traditional foods. | Local food stalls, Traditional shops, Cultural festivals, Historic temples |
| Sun Moon Lake | One of Taiwan's most famous attractions, known for its stunning scenery and outdoor activities. Ideal for visitors seeking relaxation as well as adventure. | Boat tours, Cycling around the lake, Sun Moon Lake National Scenic Area, Temples such as Wenwu Temple |
| Xitou Nature Education Area | A beautiful natural area known for hiking, forest walks, and educational experiences. Perfect for nature lovers and families looking for outdoor activities. | Xitou Monster Village, Hiking trails, Nature walks, Forest Recreation Area |
| Aowanda National Forest Recreation Area | Famous for its stunning natural scenery, including cedar trees and beautiful hiking paths. Attracts nature enthusiasts and families. | Hiking trails, Scenic viewing spots, Wildlife watching, Seasonal flower viewing |
| Jiji Township | Known for its quaint atmosphere and historic railway station. Great for tourists interested in exploring the vibrant local culture and history. | Jiji Railway Station, Old street market, Art installations, Cultural heritage sites |
| Nantou City | A central city in Nantou County that offers local markets, restaurants, and cultural experiences. Convenient for travelers looking to explore and shop. | Local night market, Nantou County Museum, Historic temples, Shopping streets |
| Bamboo Garden | A tranquil garden famous for its bamboo species and peaceful environment. Great for visitors seeking relaxation away from the city's hustle and bustle. | Beautiful bamboo landscapes, Relaxing paths, Photography opportunities |
| Tea Plantations near Zhushan | Renowned for its high-quality tea production, offering experiences such as tea tastings and tours. Attracts tourists interested in tea culture and agriculture. | Tea tasting workshops, Tea planting tours, Beautiful picturesque views, Cultural experiences related to tea |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Zhushan Township vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 96 km, Alishan Township (31 km away, 52 listings) earned the most per listing, about 2.5 times as much as Zhushan Township.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Yuchi Township 27 km | 117 | NT$454,322 | NT$6,376 | 24% |
| Alishan Township 31 km | 52 | NT$935,800 | NT$5,260 | 44% |
| Puli Township 38 km | 112 | NT$370,261 | NT$7,136 | 21% |
| Chiayi 38 km | 73 | NT$413,224 | NT$3,937 | 31% |
| Taichung 48 km | 648 | NT$379,966 | NT$4,436 | 29% |
| Renai Township 58 km | 58 | NT$210,390 | NT$5,623 | 15% |
| Ji'an 95 km | 120 | NT$115,580 | NT$3,185 | 18% |
| Tainan 96 km | 1,036 | NT$282,438 | NT$3,442 | 29% |
FAQ
Zhushan Township Airbnb FAQ
How much do Airbnb hosts make in Zhushan Township?
An active Zhushan Township Airbnb grossed NT$378,592 on average in the 12 months to October 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in NT$42,200 or more in a typical month.
How much can I make on Airbnb in Zhushan Township?
It depends most on the home's size, location and how it's run. The middle half of Zhushan Township listings earn between NT$9,340 and NT$42,200 in a typical month, and the top tenth NT$149,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Zhushan Township?
Listings in Zhushan Township were booked on 16% of available nights over the past year. That compares with 20% for the Nantou County average. May is usually the busiest month.
How much does an Airbnb cost per night in Zhushan Township?
The average booked night in Zhushan Township cost NT$8,869 before fees. Half of listings charge between NT$2,205 and NT$11,300, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Zhushan Township?
None of the active Zhushan Township listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Zhushan Township?
Yes, when it's run well. The average Zhushan Township Airbnb grossed NT$378,592 in the 12 months to October 2026, 6% above the Nantou County average of NT$357,647, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, NT$276,492 a year (about NT$23,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about NT$59,500 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Zhushan Township?
May usually pays best, averaging NT$63,300 per active listing over the past two years, and August usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Zhushan Township?
Each night a Zhushan Township listing was open to book earned NT$1,400 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made NT$2,630 or more.
How far in advance do guests book Airbnbs in Zhushan Township?
Zhushan Township stays were booked 80 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Zhushan Township?
The average Zhushan Township Airbnb stay lasted 1.5 nights over the past year. A listing took 7 reservations over the year on average.
How are Airbnbs in Zhushan Township rated?
Guests rate Zhushan Township Airbnbs 4.80 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Zhushan Township?
Zhushan Old Street, Sun Moon Lake and Xitou Nature Education Area draw the most short-term rental interest in Zhushan Township. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Zhushan Township?
AirROI counted 22 active Airbnb listings in Zhushan Township as of October 2026. The closest tracked market is Yuchi Township, 27 km away.
How much are Airbnb cleaning fees in Zhushan Township?
In Zhushan Township, more than a third of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up only about 1% of gross revenue.
How many tourists visit Zhushan Township, Taiwan?
All of Taiwan had 7.9 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 156 Airbnb stays in Zhushan Township, Taiwan in the 12 months to October 2026, which counts bookings and not tourists. See Taiwan tourism statistics.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in Zhushan Township from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in New Taiwan dollars at NT$31.6 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.