Airbnb market data · 202612 months to May 2026
Jacksonville, AL Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Jacksonville brought in $19,591 over the 12 months through May 2026, across just 20 active listings, so a single property can move that figure.
AirROI's latest figures for Jacksonville run through May 2026.
The short answer
Jacksonville Airbnb Market at a Glance
Listings averaged $175 a night and were booked on 40% of available nights.
June, the best month, brought in about 32% more per listing than January, the slowest. With only 20 active listings, a few bookings can reorder the months.
With 20 active listings, Jacksonville is the 77th-largest of 87 Alabama markets AirROI tracks.
Browse the live Jacksonville Airbnb market See Every Jacksonville ListingRevenue
How Much Do Airbnb Hosts Make in Jacksonville?
Gross bookings per Jacksonville listing averaged $19,591 over the 12 months to May 2026 (Alabama average: $34,976), before cleaning, platform and management costs and taxes.
The average Jacksonville listing brought in $2,540 in June, its best month, and $1,930 in January, its slowest. The swing is mild: the best month earns about 32% more than the slowest.
Across Jacksonville's 20 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $3,870+ a month, about 1.8 times the typical property.
- Strong performers (top 25%) earn $3,120 or more, roughly $1,000 a month above the median.
- Typical properties (median) earn about $2,110 a month.
- Entry-level properties (bottom 25%) earn $1,130 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
Average monthly revenue per Jacksonville listing
Average revenue per active listing, by month
Dashed: May left out, as the latest month's data looks incomplete.
Jacksonville Airbnb Data by Month
Latest 12 months in the May 2026 data.
June led on revenue. Nightly rates peaked in January and bookings in November, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | $2,536 | 45.5% | $214 | $85 | 31 days | 4.5 nights |
| Jul 2025 | $2,148 | 44.9% | $211 | $69 | 15 days | 6.3 nights |
| Aug 2025 | $1,991 | 44.0% | $208 | $64 | 21 days | 2.9 nights |
| Sep 2025 | $2,060 | 40.3% | $212 | $69 | 54 days | 2.5 nights |
| Oct 2025 | $2,413 | 42.6% | $213 | $78 | 48 days | 2.7 nights |
| Nov 2025 | $2,465 | 46.7% | $212 | $82 | 52 days | 2.6 nights |
| Dec 2025 | $2,090 | 39.4% | $208 | $67 | 38 days | 3.3 nights |
| Jan 2026 | $1,926 | 38.7% | $245 | $62 | 6 days | 4 nights |
| Feb 2026 | $2,186 | 38.5% | $239 | $78 | 30 days | 2.9 nights |
| Mar 2026 | $2,337 | 40.3% | $232 | $75 | 31 days | 3.6 nights |
| Apr 2026 | $2,437 | 42.2% | $234 | $81 | 57 days | 3 nights |
| May 2026* | $2,189 | 33.4% | $239 | $71 | 77 days | 3.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month. *May 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
For a figure on one home rather than the whole Jacksonville market, enter its address and size in the Airbnb income calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Jacksonville Profitable?
Yes, when it's run well. The average Jacksonville Airbnb took in $19,591 in the 12 months to May 2026, and run by its owner at everyday costs, about $1,010 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,500 a month.
Cleaning it yourself keeps the $2,720 a year guests pay in cleaning fees, for about $1,230 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $860 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Jacksonville Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $16,871 | $24,990 |
| Cleaning fees guests pay14% of Jacksonville bookings | $2,720 | $4,030 |
| Gross bookings | $19,591 | $29,020 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Jacksonville listings on Simplified Pricing, 3% for the rest | −$2,550 | −$3,770 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,720 | −$4,030 |
| Utilities and internetAbout 5% of bookings | −$980 | −$1,450 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$390 | −$580 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$590 | −$870 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$200 | −$200 |
| Permit and registrationWhere one is required | −$100 | −$100 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$7,530 | −$11,000 |
| Left for housing costs, then profit | $12,061about $1,010 a month | $18,020about $1,500 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Jacksonville Airbnb Profit
The estimate starts from Jacksonville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Jacksonville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Jacksonville's Top Earners Get There
- More nights booked. The busiest quarter of Jacksonville listings are booked on 56% or more of their nights, against 36% for the median listing. Ten more booked nights a year at the median rate of $170 adds about $1,710 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $195 a night or more, against a median of $170. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,690 a year.
- Open for the busy months. June brought the average listing about $2,540, against $1,930 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Jacksonville listings average 4.93 stars, and 80% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,420 a month, against $1,630 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Jacksonville?
Jacksonville listings were booked on 40% of the nights they were open over the past year, 3 percentage points above the Alabama average (37%) and in line with the U.S. average. Occupancy stays within a narrow band, from 38% in February to 47% in November.
Across Jacksonville's 20 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 74%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 56% or more, roughly four nights a week.
- Typical properties (median) fill about 36% of open nights.
- Entry-level properties (bottom 25%) fill 22% or less, under two nights a week.
November was the busiest month in Jacksonville, February the quietest
Share of open nights booked, by month
Dashed: May data incomplete. The 12-month rate of 40% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Jacksonville?
The average nightly rate in Jacksonville, known as ADR (average daily rate), was $175 over the past year, about 50% below the Alabama average of $350 and about 45% below the U.S. average of $320. Averaged month by month, rates peak in January at about $245 and bottom out in August and December at about $210.
Across Jacksonville's 20 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $280+ a night, about 1.6 times the median.
- Strong performers (top 25%) charge $195 or more, about $25 above the median.
- Typical properties (median) charge about $170 a night.
- Entry-level properties (bottom 25%) charge $130 or less, about three-quarters of the median.
January rates ran 18% above August's
Average nightly rate (ADR), by month
Dashed: May data incomplete. The 12-month ADR of $175 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Jacksonville?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Jacksonville it averaged $68 over the past year, from about $62 in January to about $85 in June.
Across Jacksonville's 20 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $100+ per open night, about 1.5 times the median.
- Strong performers (top 25%) earn $82 or more, about $17 a night above the median.
- Typical properties (median) earn about $65 per open night.
- Entry-level properties (bottom 25%) earn $51 or less, about three-quarters of the median.
June RevPAR was about 1.4 times January's
Revenue per open night (RevPAR), by month
Dashed: May data incomplete. The 12-month RevPAR of $68 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Jacksonville
Jacksonville earns at a steady pace year-round: no month runs more than 13% above the monthly average.
How Far in Advance Do Guests Book Airbnb in Jacksonville?
Guests book Jacksonville stays 39 days ahead on average (about six weeks). April stays are booked furthest out, about 57 days ahead, and January stays closest to arrival, about 6 days. A typical April booking is made in mid-February.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: May data incomplete. The 12-month figure of 39 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Jacksonville
None of the 20 active listings in Jacksonville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Jacksonville.
Neighborhoods
Best Neighborhoods for Airbnb in Jacksonville
AirROI's area guide picks seven Jacksonville neighborhoods that draw short-term rental guests, led by Downtown Jacksonville, Riverside and San Marco. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Jacksonville | The heart of the city with a mix of business, shopping, and entertainment. A hub for tourists and professionals, ideal for those wanting to explore urban life. | Jacksonville Landing, Museum of Science and History, Times-Union Center for the Performing Arts, Friendship Fountain, EverBank Field |
| Riverside | A historic neighborhood with a vibrant arts scene and charming streets. Perfect for visitors seeking a local experience with eclectic shops and restaurants. | Cummer Museum of Art and Gardens, Five Points, Riverside Park, Lake Shore, King Street shops |
| San Marco | Known for its upscale dining and shopping, San Marco attracts affluent visitors and locals. Great for short-term rentals catering to business travelers and tourists. | San Marco Square, Theatre Jacksonville, Bolles School, Lake Marco, San Marco Plaza |
| Springfield | One of the oldest neighborhoods in Jacksonville featuring Victorian architecture. Attracts visitors interested in history and unique accommodations. | Springfield Historic District, Vulcan Park and Museum, The Cummer Museum, Local eateries, Gardens of Time |
| Mandarin | A suburban area known for its family-friendly environment and parks. Great for guests looking for a quiet retreat while still being close to the city. | Mandarin Park, Lakeside Park, The Jacksonville Zoo and Gardens, Shopping centers, Historic Mandarin Museum |
| St. Johns Town Center | A premier shopping and dining destination in Jacksonville. Attracts both locals and tourists looking for a wide variety of modern amenities and entertainment. | St. Johns Town Center shopping mall, Expansive dining options, Nearby parks, Brewery tours, Fitness centers |
| Atlantic Beach | A relaxed beach community known for its surfing and vibrant arts scene. Ideal for visitors looking for a peaceful beach experience. | Atlantic Beach, Kirk Park, Beaches Town Center, Royal Palms Park, Local surf shops |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Jacksonville vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 56 km, Cedar Bluff (49 km away, 54 listings) earned the most per listing, about 90% more than Jacksonville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Anniston 16 km | 56 | $15,475 | $170 | 39% |
| Gadsden 29 km | 40 | $13,857 | $168 | 29% |
| Birmingham 35 km | 1,064 | $21,919 | $209 | 38% |
| Leesburg 42 km | 45 | $24,432 | $292 | 35% |
| Lincoln 43 km | 32 | $21,215 | $246 | 30% |
| Cedar Bluff 49 km | 54 | $37,159 | $393 | 34% |
| Talladega 55 km | 69 | $16,583 | $191 | 28% |
| Wedowee 56 km | 57 | $27,233 | $302 | 29% |
Other Airbnb Markets in Alabama
- Gulf Shores Airbnb data 5,280 listings
- Orange Beach Airbnb data 4,378 listings
- Dauphin Island Airbnb data 623 listings
- Mobile Airbnb data 539 listings
- Huntsville Airbnb data 519 listings
- Montgomery Airbnb data 499 listings
- Auburn Airbnb data 494 listings
- Tuscaloosa Airbnb data 477 listings
See all 87 Alabama Airbnb markets
Markets Similar to Jacksonville
Markets elsewhere in the United States with a similar nightly rate and occupancy to Jacksonville:
- Laurel Airbnb data MS · $174/night · 39.6%
- Butte Airbnb data MT · $179/night · 39.7%
- Pomona Airbnb data CA · $172/night · 39.8%
- Wickenburg Airbnb data AZ · $176/night · 38.9%
- Norcross Airbnb data GA · $169/night · 39.7%
- New Bern Airbnb data NC · $180/night · 39.2%
FAQ
Jacksonville Airbnb FAQ
How much do Airbnb hosts make in Jacksonville?
An active Jacksonville Airbnb grossed $19,591 on average in the 12 months to May 2026, according to AirROI's tracking of 20 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,120 or more in a typical month.
How much can I make on Airbnb in Jacksonville?
It depends most on the home's size, location and how it's run. The middle half of Jacksonville listings earn between $1,130 and $3,120 in a typical month, and the top tenth $3,870 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Jacksonville?
Listings in Jacksonville were booked on 40% of available nights over the past year. That compares with 37% for the Alabama average. November was the busiest month.
How much does an Airbnb cost per night in Jacksonville?
The average booked night in Jacksonville cost $175 before fees. Half of listings charge between $130 and $195, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Jacksonville?
None of the active Jacksonville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Jacksonville?
Yes, when it's run well. The average Jacksonville Airbnb grossed $19,591 in the 12 months to May 2026, 44% below the Alabama average of $34,976, though with only 20 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $12,061 a year (about $1,010 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,500 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Jacksonville?
June paid best over the past year, at $2,540 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Jacksonville?
Each night a Jacksonville listing was open to book earned $68 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $100 or more.
How far in advance do guests book Airbnbs in Jacksonville?
Jacksonville stays were booked 39 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Jacksonville?
The average Jacksonville Airbnb stay lasted 3.9 nights over the past year. A listing took 27 reservations over the year on average.
How are Airbnbs in Jacksonville rated?
Guests rate Jacksonville Airbnbs 4.93 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Jacksonville?
Downtown Jacksonville, Riverside and San Marco draw the most short-term rental interest in Jacksonville. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Jacksonville?
AirROI counted 20 active Airbnb listings in Jacksonville as of May 2026. The closest tracked market is Anniston, 16 km away.
How much are Airbnb cleaning fees in Jacksonville?
In Jacksonville, nearly two-thirds of listings add a cleaning fee, and the typical fee is about $125.
Method
About This Data
Figures on this page cover 20 active Airbnb listings in Jacksonville from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.