What Are the Best Places to Invest in Airbnb in United States?

Source: AirROI Reviewed by Jun Zhou , Founder @ AirROI
Updated:

The short-term rental market in United States spans 100 cities tracked in AirROI's 2026 dataset, ranging from mature urban markets with thousands of active listings to emerging destinations where early operators still have pricing leverage. Supply growth, regulation, and seasonal demand vary significantly across the region — making market selection one of the highest-leverage decisions an Airbnb investor can make.

This page ranks the best Airbnb markets in United States across four dimensions: market depth (active listings), revenue, nightly rate (ADR), and occupancy rate. Four Corners, Florida leads by market size with 11,085 active listings and $3,328/month revenue. Across all ranked markets, average occupancy is 41.7% with $3,049/month in average revenue and $319/night ADR. 59 of 100 markets carry a low regulation profile — a key consideration for investors evaluating compliance costs and time-to-market.

Rankings based on AirROI's analysis of 20,000,000+ short-term rental listings across revenue, ADR, occupancy, and regulation. See ranking methodology.

Top Airbnb Markets in United States by Active Listings

Active listing count is the most direct measure of a market's depth, maturity, and investor confidence. Cities with the most Airbnb listings in United States attract the highest volume of travelers and offer the most reliable benchmarking data for pricing and revenue projections. Four Corners, Florida leads with 11,085 active short-term rental listings and $3,328/month in average revenue.

#MarketActive Listings (TTM)Revenue/moADROccupancyRegulation
1Four Corners, Florida11,085$3,328$32143.6%Low
2New York, New York10,501$2,052$21843.9%High
3Panama City Beach, Florida10,211$3,115$35440.3%High
4Los Angeles, California9,886$2,679$29642.7%High
5Kissimmee, Florida9,604$3,191$29146.4%Low
6San Diego, California9,459$4,784$38849.9%High
7Houston, Texas8,811$1,605$20737.9%High
8Austin, Texas8,619$2,730$29741.1%Moderate
9Myrtle Beach, South Carolina8,427$2,033$25136.9%Low
10Miami, Florida8,136$3,176$30345.4%Moderate
11Sevierville, Tennessee6,924$4,710$39845.0%Low
12Chicago, Illinois6,278$3,024$26546.2%High
13Nashville-Davidson, Tennessee5,790$3,900$34743.5%Moderate
14Phoenix, Arizona5,748$3,083$29144.4%Low
15Atlanta, Georgia5,746$1,851$23037.3%Low
16Honolulu, Hawaii5,491$3,781$28254.0%High
17San Antonio, Texas5,383$1,965$21040.2%High
18Seattle, Washington5,348$2,874$23350.5%High
19Gulf Shores, Alabama5,139$3,730$41739.2%Low
20New Orleans, Louisiana4,968$3,346$32940.0%High
21Miramar Beach, Florida4,779$3,740$45037.1%Low
22Washington, District of Columbia4,763$2,529$24245.0%High
23Philadelphia, Pennsylvania4,652$1,631$17640.2%High
24Hilton Head Island, South Carolina4,652$3,176$43037.5%Low
25Dallas, Texas4,484$1,971$22740.4%Low
26North Myrtle Beach, South Carolina4,335$2,799$37236.0%Low
27Miami Beach, Florida4,325$3,724$38241.7%High
28Scottsdale, Arizona4,263$4,686$42045.2%Low
29Orange Beach, Alabama4,237$3,288$42035.9%Low
30Orlando, Florida4,236$2,688$24645.4%Low
31San Francisco, California4,217$3,058$27649.4%High
32Tampa, Florida4,182$2,281$21943.3%Low
33Ocean City, Maryland4,081$2,304$35035.0%High
34Destin, Florida4,075$4,075$46938.9%Low
35Galveston, Texas3,918$2,538$31834.4%High
36Park City, Utah3,905$3,986$66330.2%Low
37Cape Coral, Florida3,899$2,386$29937.0%Low
38Las Vegas, Nevada3,895$2,273$26839.5%High
39Tucson, Arizona3,835$1,979$20241.4%Low
40Gatlinburg, Tennessee3,795$4,335$37543.7%Low
41San Juan, Puerto Rico3,644$3,070$23250.4%Low
42Fort Lauderdale, Florida3,626$3,996$38145.2%Low
43Hollywood, Florida3,623$2,985$31641.1%Low
44Denver, Colorado3,591$2,463$21449.7%High
45Davenport, Florida3,567$2,747$29342.1%Low
46Santa Rosa Beach, Florida3,383$5,082$57939.3%Low
47Charlotte, North Carolina3,377$1,950$22140.3%Low
48Paradise, Nevada3,345$2,733$29238.9%High
49Palm Springs, California3,340$4,963$53437.5%High
50Portland, Oregon3,245$2,138$17451.7%High
51Sarasota, Florida3,231$3,303$32842.3%Low
52Pigeon Forge, Tennessee3,211$4,069$35943.0%Low
53Broken Bow, Oklahoma3,091$4,483$45936.7%Low
54Branson, Missouri3,084$2,428$24937.7%Low
55Big Bear Lake, California3,045$3,097$47527.9%High
56Indianapolis, Indiana3,038$1,940$22637.9%Moderate
57Breckenridge, Colorado3,000$5,265$58937.6%High
58Nashville, Tennessee2,843$3,325$36042.0%Moderate
59Boston, Massachusetts2,812$3,048$28245.3%High
60Mammoth Lakes, California2,531$4,096$46634.6%High
61Pensacola, Florida2,530$2,596$27243.2%Low
62Savannah, Georgia2,494$3,582$31845.3%Low
63Columbus, Ohio2,462$2,016$19443.2%High
64Fort Walton Beach, Florida2,461$2,640$34537.4%Low
65Port Aransas, Texas2,440$3,521$46833.2%Low
66Jacksonville, Florida2,384$1,557$17541.4%Low
67Pittsburgh, Pennsylvania2,347$2,276$22242.8%Low
68Colorado Springs, Colorado2,346$2,638$23247.9%Low
69South Padre Island, Texas2,326$3,039$36235.9%Low
70Kihei, Hawaii2,311$4,834$39548.8%High
71Naples, Florida2,280$3,406$38637.9%Low
72San Jose, California2,200$1,791$19442.8%Low
73Fredericksburg, Texas2,195$3,255$34533.4%Low
74Louisville, Kentucky2,148$2,633$33638.5%High
75Anchorage, Alaska2,130$2,223$23248.3%Moderate
76Steamboat Springs, Colorado2,122$3,850$59530.6%Moderate
77Carolina, Puerto Rico2,061$2,916$20651.7%Low
78Corpus Christi, Texas2,028$1,999$24537.3%Moderate
79Clearwater, Florida1,988$3,304$30143.9%Low
80Charleston, South Carolina1,920$5,655$42751.2%Low
81Albuquerque, New Mexico1,896$1,966$18546.0%Low
82El Paso, Texas1,895$1,185$13140.8%Low
83St. Louis, Missouri1,889$1,981$18446.0%Low
84Cleveland, Ohio1,849$1,634$17441.7%Low
85Bend, Oregon1,828$3,159$31144.6%Low
86Asheville, North Carolina1,802$2,778$25642.6%Low
87Santa Fe, New Mexico1,763$3,887$33746.6%High
88Salt Lake City, Utah1,749$2,017$17948.1%Low
89Sedona, Arizona1,724$6,143$45049.0%Low
90Bradenton, Florida1,705$3,608$32944.1%Low
91Memphis, Tennessee1,693$1,583$19137.4%Low
92South Lake Tahoe, California1,673$4,249$50634.5%Low
93Carolina Beach, North Carolina1,671$3,167$35742.1%Low
94Saint Augustine, Florida1,659$3,665$30844.8%Low
95Raleigh, North Carolina1,653$1,982$19942.9%Moderate
96Cincinnati, Ohio1,648$1,858$19540.7%Moderate
97New Smyrna Beach, Florida1,602$2,281$30335.0%Low
98Wilmington, North Carolina1,596$2,338$23043.4%Low
99Oklahoma City, Oklahoma1,594$1,602$17041.7%Moderate
100Kaanapali, Hawaii1,591$6,522$91536.5%High

Most Profitable Airbnb Markets in United States by Revenue

The most profitable Airbnb cities in United States are those where hosts earn the highest average monthly revenue per listing — the single most telling indicator of a market's income potential. Kaanapali, Hawaii leads with $6,522/month at $915 ADR and 36.5% occupancy. Whether you are evaluating your first STR investment or benchmarking an existing property, these top-earning Airbnb markets show where vacation rentals generate the greatest short-term rental income.

#MarketRevenue/moActive Listings (TTM)ADROccupancyRegulation
1Kaanapali, Hawaii$6,5221,591$91536.5%High
2Sedona, Arizona$6,1431,724$45049.0%Low
3Charleston, South Carolina$5,6551,920$42751.2%Low
4Breckenridge, Colorado$5,2653,000$58937.6%High
5Santa Rosa Beach, Florida$5,0823,383$57939.3%Low
6Palm Springs, California$4,9633,340$53437.5%High
7Kihei, Hawaii$4,8342,311$39548.8%High
8San Diego, California$4,7849,459$38849.9%High
9Sevierville, Tennessee$4,7106,924$39845.0%Low
10Scottsdale, Arizona$4,6864,263$42045.2%Low
11Broken Bow, Oklahoma$4,4833,091$45936.7%Low
12Gatlinburg, Tennessee$4,3353,795$37543.7%Low
13South Lake Tahoe, California$4,2491,673$50634.5%Low
14Mammoth Lakes, California$4,0962,531$46634.6%High
15Destin, Florida$4,0754,075$46938.9%Low
16Pigeon Forge, Tennessee$4,0693,211$35943.0%Low
17Fort Lauderdale, Florida$3,9963,626$38145.2%Low
18Park City, Utah$3,9863,905$66330.2%Low
19Nashville-Davidson, Tennessee$3,9005,790$34743.5%Moderate
20Santa Fe, New Mexico$3,8871,763$33746.6%High
21Steamboat Springs, Colorado$3,8502,122$59530.6%Moderate
22Honolulu, Hawaii$3,7815,491$28254.0%High
23Miramar Beach, Florida$3,7404,779$45037.1%Low
24Gulf Shores, Alabama$3,7305,139$41739.2%Low
25Miami Beach, Florida$3,7244,325$38241.7%High
26Saint Augustine, Florida$3,6651,659$30844.8%Low
27Bradenton, Florida$3,6081,705$32944.1%Low
28Savannah, Georgia$3,5822,494$31845.3%Low
29Port Aransas, Texas$3,5212,440$46833.2%Low
30Naples, Florida$3,4062,280$38637.9%Low
31New Orleans, Louisiana$3,3464,968$32940.0%High
32Four Corners, Florida$3,32811,085$32143.6%Low
33Nashville, Tennessee$3,3252,843$36042.0%Moderate
34Clearwater, Florida$3,3041,988$30143.9%Low
35Sarasota, Florida$3,3033,231$32842.3%Low
36Orange Beach, Alabama$3,2884,237$42035.9%Low
37Fredericksburg, Texas$3,2552,195$34533.4%Low
38Kissimmee, Florida$3,1919,604$29146.4%Low
39Hilton Head Island, South Carolina$3,1764,652$43037.5%Low
40Miami, Florida$3,1768,136$30345.4%Moderate
41Carolina Beach, North Carolina$3,1671,671$35742.1%Low
42Bend, Oregon$3,1591,828$31144.6%Low
43Panama City Beach, Florida$3,11510,211$35440.3%High
44Big Bear Lake, California$3,0973,045$47527.9%High
45Phoenix, Arizona$3,0835,748$29144.4%Low
46San Juan, Puerto Rico$3,0703,644$23250.4%Low
47San Francisco, California$3,0584,217$27649.4%High
48Boston, Massachusetts$3,0482,812$28245.3%High
49South Padre Island, Texas$3,0392,326$36235.9%Low
50Chicago, Illinois$3,0246,278$26546.2%High
51Hollywood, Florida$2,9853,623$31641.1%Low
52Carolina, Puerto Rico$2,9162,061$20651.7%Low
53Seattle, Washington$2,8745,348$23350.5%High
54North Myrtle Beach, South Carolina$2,7994,335$37236.0%Low
55Asheville, North Carolina$2,7781,802$25642.6%Low
56Davenport, Florida$2,7473,567$29342.1%Low
57Paradise, Nevada$2,7333,345$29238.9%High
58Austin, Texas$2,7308,619$29741.1%Moderate
59Orlando, Florida$2,6884,236$24645.4%Low
60Los Angeles, California$2,6799,886$29642.7%High
61Fort Walton Beach, Florida$2,6402,461$34537.4%Low
62Colorado Springs, Colorado$2,6382,346$23247.9%Low
63Louisville, Kentucky$2,6332,148$33638.5%High
64Pensacola, Florida$2,5962,530$27243.2%Low
65Galveston, Texas$2,5383,918$31834.4%High
66Washington, District of Columbia$2,5294,763$24245.0%High
67Denver, Colorado$2,4633,591$21449.7%High
68Branson, Missouri$2,4283,084$24937.7%Low
69Cape Coral, Florida$2,3863,899$29937.0%Low
70Wilmington, North Carolina$2,3381,596$23043.4%Low
71Ocean City, Maryland$2,3044,081$35035.0%High
72New Smyrna Beach, Florida$2,2811,602$30335.0%Low
73Tampa, Florida$2,2814,182$21943.3%Low
74Pittsburgh, Pennsylvania$2,2762,347$22242.8%Low
75Las Vegas, Nevada$2,2733,895$26839.5%High
76Anchorage, Alaska$2,2232,130$23248.3%Moderate
77Portland, Oregon$2,1383,245$17451.7%High
78New York, New York$2,05210,501$21843.9%High
79Myrtle Beach, South Carolina$2,0338,427$25136.9%Low
80Salt Lake City, Utah$2,0171,749$17948.1%Low
81Columbus, Ohio$2,0162,462$19443.2%High
82Corpus Christi, Texas$1,9992,028$24537.3%Moderate
83Raleigh, North Carolina$1,9821,653$19942.9%Moderate
84St. Louis, Missouri$1,9811,889$18446.0%Low
85Tucson, Arizona$1,9793,835$20241.4%Low
86Dallas, Texas$1,9714,484$22740.4%Low
87Albuquerque, New Mexico$1,9661,896$18546.0%Low
88San Antonio, Texas$1,9655,383$21040.2%High
89Charlotte, North Carolina$1,9503,377$22140.3%Low
90Indianapolis, Indiana$1,9403,038$22637.9%Moderate
91Cincinnati, Ohio$1,8581,648$19540.7%Moderate
92Atlanta, Georgia$1,8515,746$23037.3%Low
93San Jose, California$1,7912,200$19442.8%Low
94Cleveland, Ohio$1,6341,849$17441.7%Low
95Philadelphia, Pennsylvania$1,6314,652$17640.2%High
96Houston, Texas$1,6058,811$20737.9%High
97Oklahoma City, Oklahoma$1,6021,594$17041.7%Moderate
98Memphis, Tennessee$1,5831,693$19137.4%Low
99Jacksonville, Florida$1,5572,384$17541.4%Low
100El Paso, Texas$1,1851,895$13140.8%Low

Most Expensive Airbnb Markets in United States by Nightly Rate

The average daily rate (ADR) measures how much guests pay per night in each market, making it the clearest indicator of a city's short-term rental pricing power. Kaanapali, Hawaii commands the highest Airbnb nightly rate in United States at $915/night, generating $6,522/month at 36.5% occupancy. Markets with premium nightly pricing typically feature high-demand destinations where travelers pay a significant premium over hotel alternatives.

#MarketADRActive Listings (TTM)Revenue/moOccupancyRegulation
1Kaanapali, Hawaii$9151,591$6,52236.5%High
2Park City, Utah$6633,905$3,98630.2%Low
3Steamboat Springs, Colorado$5952,122$3,85030.6%Moderate
4Breckenridge, Colorado$5893,000$5,26537.6%High
5Santa Rosa Beach, Florida$5793,383$5,08239.3%Low
6Palm Springs, California$5343,340$4,96337.5%High
7South Lake Tahoe, California$5061,673$4,24934.5%Low
8Big Bear Lake, California$4753,045$3,09727.9%High
9Destin, Florida$4694,075$4,07538.9%Low
10Port Aransas, Texas$4682,440$3,52133.2%Low
11Mammoth Lakes, California$4662,531$4,09634.6%High
12Broken Bow, Oklahoma$4593,091$4,48336.7%Low
13Miramar Beach, Florida$4504,779$3,74037.1%Low
14Sedona, Arizona$4501,724$6,14349.0%Low
15Hilton Head Island, South Carolina$4304,652$3,17637.5%Low
16Charleston, South Carolina$4271,920$5,65551.2%Low
17Scottsdale, Arizona$4204,263$4,68645.2%Low
18Orange Beach, Alabama$4204,237$3,28835.9%Low
19Gulf Shores, Alabama$4175,139$3,73039.2%Low
20Sevierville, Tennessee$3986,924$4,71045.0%Low
21Kihei, Hawaii$3952,311$4,83448.8%High
22San Diego, California$3889,459$4,78449.9%High
23Naples, Florida$3862,280$3,40637.9%Low
24Miami Beach, Florida$3824,325$3,72441.7%High
25Fort Lauderdale, Florida$3813,626$3,99645.2%Low
26Gatlinburg, Tennessee$3753,795$4,33543.7%Low
27North Myrtle Beach, South Carolina$3724,335$2,79936.0%Low
28South Padre Island, Texas$3622,326$3,03935.9%Low
29Nashville, Tennessee$3602,843$3,32542.0%Moderate
30Pigeon Forge, Tennessee$3593,211$4,06943.0%Low
31Carolina Beach, North Carolina$3571,671$3,16742.1%Low
32Panama City Beach, Florida$35410,211$3,11540.3%High
33Ocean City, Maryland$3504,081$2,30435.0%High
34Nashville-Davidson, Tennessee$3475,790$3,90043.5%Moderate
35Fort Walton Beach, Florida$3452,461$2,64037.4%Low
36Fredericksburg, Texas$3452,195$3,25533.4%Low
37Santa Fe, New Mexico$3371,763$3,88746.6%High
38Louisville, Kentucky$3362,148$2,63338.5%High
39New Orleans, Louisiana$3294,968$3,34640.0%High
40Bradenton, Florida$3291,705$3,60844.1%Low
41Sarasota, Florida$3283,231$3,30342.3%Low
42Four Corners, Florida$32111,085$3,32843.6%Low
43Savannah, Georgia$3182,494$3,58245.3%Low
44Galveston, Texas$3183,918$2,53834.4%High
45Hollywood, Florida$3163,623$2,98541.1%Low
46Bend, Oregon$3111,828$3,15944.6%Low
47Saint Augustine, Florida$3081,659$3,66544.8%Low
48Miami, Florida$3038,136$3,17645.4%Moderate
49New Smyrna Beach, Florida$3031,602$2,28135.0%Low
50Clearwater, Florida$3011,988$3,30443.9%Low
51Cape Coral, Florida$2993,899$2,38637.0%Low
52Austin, Texas$2978,619$2,73041.1%Moderate
53Los Angeles, California$2969,886$2,67942.7%High
54Davenport, Florida$2933,567$2,74742.1%Low
55Paradise, Nevada$2923,345$2,73338.9%High
56Phoenix, Arizona$2915,748$3,08344.4%Low
57Kissimmee, Florida$2919,604$3,19146.4%Low
58Honolulu, Hawaii$2825,491$3,78154.0%High
59Boston, Massachusetts$2822,812$3,04845.3%High
60San Francisco, California$2764,217$3,05849.4%High
61Pensacola, Florida$2722,530$2,59643.2%Low
62Las Vegas, Nevada$2683,895$2,27339.5%High
63Chicago, Illinois$2656,278$3,02446.2%High
64Asheville, North Carolina$2561,802$2,77842.6%Low
65Myrtle Beach, South Carolina$2518,427$2,03336.9%Low
66Branson, Missouri$2493,084$2,42837.7%Low
67Orlando, Florida$2464,236$2,68845.4%Low
68Corpus Christi, Texas$2452,028$1,99937.3%Moderate
69Washington, District of Columbia$2424,763$2,52945.0%High
70Seattle, Washington$2335,348$2,87450.5%High
71Anchorage, Alaska$2322,130$2,22348.3%Moderate
72Colorado Springs, Colorado$2322,346$2,63847.9%Low
73San Juan, Puerto Rico$2323,644$3,07050.4%Low
74Atlanta, Georgia$2305,746$1,85137.3%Low
75Wilmington, North Carolina$2301,596$2,33843.4%Low
76Dallas, Texas$2274,484$1,97140.4%Low
77Indianapolis, Indiana$2263,038$1,94037.9%Moderate
78Pittsburgh, Pennsylvania$2222,347$2,27642.8%Low
79Charlotte, North Carolina$2213,377$1,95040.3%Low
80Tampa, Florida$2194,182$2,28143.3%Low
81New York, New York$21810,501$2,05243.9%High
82Denver, Colorado$2143,591$2,46349.7%High
83San Antonio, Texas$2105,383$1,96540.2%High
84Houston, Texas$2078,811$1,60537.9%High
85Carolina, Puerto Rico$2062,061$2,91651.7%Low
86Tucson, Arizona$2023,835$1,97941.4%Low
87Raleigh, North Carolina$1991,653$1,98242.9%Moderate
88Cincinnati, Ohio$1951,648$1,85840.7%Moderate
89Columbus, Ohio$1942,462$2,01643.2%High
90San Jose, California$1942,200$1,79142.8%Low
91Memphis, Tennessee$1911,693$1,58337.4%Low
92Albuquerque, New Mexico$1851,896$1,96646.0%Low
93St. Louis, Missouri$1841,889$1,98146.0%Low
94Salt Lake City, Utah$1791,749$2,01748.1%Low
95Philadelphia, Pennsylvania$1764,652$1,63140.2%High
96Jacksonville, Florida$1752,384$1,55741.4%Low
97Cleveland, Ohio$1741,849$1,63441.7%Low
98Portland, Oregon$1743,245$2,13851.7%High
99Oklahoma City, Oklahoma$1701,594$1,60241.7%Moderate
100El Paso, Texas$1311,895$1,18540.8%Low

Highest Occupancy Airbnb Markets in United States

Airbnb occupancy rate measures the percentage of available nights actually booked — the most telling indicator of short-term rental demand in a market. Honolulu, Hawaii leads United States with 54.0% occupancy, $3,781/month revenue, and 5,491 active listings. Markets with the highest STR occupancy rates reflect strong, sustained guest demand — a critical signal for investors evaluating where properties will stay consistently booked year-round. This ranking is filtered to markets with 300+ listings to ensure statistical reliability.

#MarketOccupancyActive Listings (TTM)Revenue/moADRRegulation
1Honolulu, Hawaii54.0%5,491$3,781$282High
2Carolina, Puerto Rico51.7%2,061$2,916$206Low
3Portland, Oregon51.7%3,245$2,138$174High
4Charleston, South Carolina51.2%1,920$5,655$427Low
5Seattle, Washington50.5%5,348$2,874$233High
6San Juan, Puerto Rico50.4%3,644$3,070$232Low
7San Diego, California49.9%9,459$4,784$388High
8Denver, Colorado49.7%3,591$2,463$214High
9San Francisco, California49.4%4,217$3,058$276High
10Sedona, Arizona49.0%1,724$6,143$450Low
11Kihei, Hawaii48.8%2,311$4,834$395High
12Anchorage, Alaska48.3%2,130$2,223$232Moderate
13Salt Lake City, Utah48.1%1,749$2,017$179Low
14Colorado Springs, Colorado47.9%2,346$2,638$232Low
15Santa Fe, New Mexico46.6%1,763$3,887$337High
16Kissimmee, Florida46.4%9,604$3,191$291Low
17Chicago, Illinois46.2%6,278$3,024$265High
18Albuquerque, New Mexico46.0%1,896$1,966$185Low
19St. Louis, Missouri46.0%1,889$1,981$184Low
20Orlando, Florida45.4%4,236$2,688$246Low
21Miami, Florida45.4%8,136$3,176$303Moderate
22Boston, Massachusetts45.3%2,812$3,048$282High
23Savannah, Georgia45.3%2,494$3,582$318Low
24Scottsdale, Arizona45.2%4,263$4,686$420Low
25Fort Lauderdale, Florida45.2%3,626$3,996$381Low
26Sevierville, Tennessee45.0%6,924$4,710$398Low
27Washington, District of Columbia45.0%4,763$2,529$242High
28Saint Augustine, Florida44.8%1,659$3,665$308Low
29Bend, Oregon44.6%1,828$3,159$311Low
30Phoenix, Arizona44.4%5,748$3,083$291Low
31Bradenton, Florida44.1%1,705$3,608$329Low
32New York, New York43.9%10,501$2,052$218High
33Clearwater, Florida43.9%1,988$3,304$301Low
34Gatlinburg, Tennessee43.7%3,795$4,335$375Low
35Four Corners, Florida43.6%11,085$3,328$321Low
36Nashville-Davidson, Tennessee43.5%5,790$3,900$347Moderate
37Wilmington, North Carolina43.4%1,596$2,338$230Low
38Tampa, Florida43.3%4,182$2,281$219Low
39Pensacola, Florida43.2%2,530$2,596$272Low
40Columbus, Ohio43.2%2,462$2,016$194High
41Pigeon Forge, Tennessee43.0%3,211$4,069$359Low
42Raleigh, North Carolina42.9%1,653$1,982$199Moderate
43Pittsburgh, Pennsylvania42.8%2,347$2,276$222Low
44San Jose, California42.8%2,200$1,791$194Low
45Los Angeles, California42.7%9,886$2,679$296High
46Asheville, North Carolina42.6%1,802$2,778$256Low
47Sarasota, Florida42.3%3,231$3,303$328Low
48Davenport, Florida42.1%3,567$2,747$293Low
49Carolina Beach, North Carolina42.1%1,671$3,167$357Low
50Nashville, Tennessee42.0%2,843$3,325$360Moderate
51Miami Beach, Florida41.7%4,325$3,724$382High
52Cleveland, Ohio41.7%1,849$1,634$174Low
53Oklahoma City, Oklahoma41.7%1,594$1,602$170Moderate
54Tucson, Arizona41.4%3,835$1,979$202Low
55Jacksonville, Florida41.4%2,384$1,557$175Low
56Hollywood, Florida41.1%3,623$2,985$316Low
57Austin, Texas41.1%8,619$2,730$297Moderate
58El Paso, Texas40.8%1,895$1,185$131Low
59Cincinnati, Ohio40.7%1,648$1,858$195Moderate
60Dallas, Texas40.4%4,484$1,971$227Low
61Panama City Beach, Florida40.3%10,211$3,115$354High
62Charlotte, North Carolina40.3%3,377$1,950$221Low
63Philadelphia, Pennsylvania40.2%4,652$1,631$176High
64San Antonio, Texas40.2%5,383$1,965$210High
65New Orleans, Louisiana40.0%4,968$3,346$329High
66Las Vegas, Nevada39.5%3,895$2,273$268High
67Santa Rosa Beach, Florida39.3%3,383$5,082$579Low
68Gulf Shores, Alabama39.2%5,139$3,730$417Low
69Destin, Florida38.9%4,075$4,075$469Low
70Paradise, Nevada38.9%3,345$2,733$292High
71Louisville, Kentucky38.5%2,148$2,633$336High
72Naples, Florida37.9%2,280$3,406$386Low
73Houston, Texas37.9%8,811$1,605$207High
74Indianapolis, Indiana37.9%3,038$1,940$226Moderate
75Branson, Missouri37.7%3,084$2,428$249Low
76Breckenridge, Colorado37.6%3,000$5,265$589High
77Hilton Head Island, South Carolina37.5%4,652$3,176$430Low
78Palm Springs, California37.5%3,340$4,963$534High
79Memphis, Tennessee37.4%1,693$1,583$191Low
80Fort Walton Beach, Florida37.4%2,461$2,640$345Low
81Corpus Christi, Texas37.3%2,028$1,999$245Moderate
82Atlanta, Georgia37.3%5,746$1,851$230Low
83Miramar Beach, Florida37.1%4,779$3,740$450Low
84Cape Coral, Florida37.0%3,899$2,386$299Low
85Myrtle Beach, South Carolina36.9%8,427$2,033$251Low
86Broken Bow, Oklahoma36.7%3,091$4,483$459Low
87Kaanapali, Hawaii36.5%1,591$6,522$915High
88North Myrtle Beach, South Carolina36.0%4,335$2,799$372Low
89Orange Beach, Alabama35.9%4,237$3,288$420Low
90South Padre Island, Texas35.9%2,326$3,039$362Low
91New Smyrna Beach, Florida35.0%1,602$2,281$303Low
92Ocean City, Maryland35.0%4,081$2,304$350High
93Mammoth Lakes, California34.6%2,531$4,096$466High
94South Lake Tahoe, California34.5%1,673$4,249$506Low
95Galveston, Texas34.4%3,918$2,538$318High
96Fredericksburg, Texas33.4%2,195$3,255$345Low
97Port Aransas, Texas33.2%2,440$3,521$468Low
98Steamboat Springs, Colorado30.6%2,122$3,850$595Moderate
99Park City, Utah30.2%3,905$3,986$663Low
100Big Bear Lake, California27.9%3,045$3,097$475High

How to Choose an Airbnb Investment Market in United States

No single ranking tells the full story. The best Airbnb market for a given investor depends on their capital, risk tolerance, operating model, and income goals. The four ranking dimensions on this page — market depth, revenue, ADR, and occupancy — serve different investor profiles.

If you prioritize predictable cash flow, start with the occupancy rankings. Markets where occupancy exceeds 55% offer consistent bookings and lower vacancy risk. High-occupancy markets may not have the highest nightly rates, but their revenue stability makes them better suited for mortgage-backed investments where monthly debt coverage matters more than peak earnings.

If you're targeting maximum income per property, use the revenue rankings. Revenue is the product of nightly rate and occupancy — it captures the combined effect of both. The highest-revenue Airbnb markets in United States tend to be destination cities where travelers stay longer and pay a premium for entire-home listings.

If you're evaluating luxury or premium positioning, the ADR rankings show where guests are willing to pay top dollar per night. High-ADR markets reward property upgrades, professional photography, and amenity investments. However, a high nightly rate with low occupancy may generate less income than a moderately priced listing that stays booked consistently.

If you want the deepest market data, the active listings rankings identify cities with the largest short-term rental supply. More listings mean more comparable properties for pricing, more data points for revenue projections, and typically a more liquid resale market if your investment thesis changes.

In all cases, check the regulation column before committing capital. A profitable market with high regulation may require permits, annual caps on rental days, or costly compliance steps that erode returns. Markets with low regulation offer faster time-to-market but may tighten rules as STR supply grows.

Short-Term Rental Regulation in United States

Understanding the regulatory environment is critical for any Airbnb investment in United States. Regulation affects licensing costs, annual operating limits, tax obligations, and the long-term viability of a short-term rental strategy.

Across the 100 markets ranked on this page: 59 have a low regulation profile (generally operator-friendly with minimal licensing requirements), 0 have medium regulation (some permit or registration requirements), and 30 have high regulation (strict licensing, annual rental day caps, or active enforcement). Markets with low regulation offer the lowest barrier to entry, while high-regulation markets may still be profitable — but require careful compliance planning and often limit the number of properties a single operator can manage.

AirROI classifies regulation as a market-level signal based on available ordinance data and platform registration patterns. This is not legal advice — always verify current local ordinances, as short-term rental rules can change rapidly, especially in high-growth markets where municipalities are actively responding to STR expansion.

How We Rank the Best Airbnb Investment Markets in United States

This page ranks Airbnb markets in United States across four dimensions that matter most to short-term rental investors and operators: market depth (active listings), revenue potential (monthly income per listing), pricing power (average daily rate), and booking demand (occupancy rate). Each ranking uses the same underlying dataset but sorts by a different metric, giving you multiple lenses to evaluate where to invest in Airbnb in United States.

No single metric tells the full story. A market with high ADR but low occupancy may underperform one with moderate pricing and strong demand. Revenue captures the combined effect of rate and occupancy, while active listings signal whether a market has enough depth for reliable benchmarking and a liquid resale environment. We include regulation data alongside every ranking so you can weigh compliance risk before committing capital.

Ranking Methodology & Data Sources

  • Active Listings (TTM): The count of active short-term rental listings in each market over the trailing twelve months — a proxy for market maturity, data reliability, and investor confidence in United States.
  • Monthly Revenue: Average gross revenue per listing per month — the bottom-line metric for evaluating Airbnb profitability in United States and projecting cash flow.
  • Average Daily Rate (ADR): The mean nightly booking price across all active listings — the clearest measure of a market's short-term rental pricing power.
  • Occupancy Rate: Percentage of available nights booked — the demand signal that determines how much of your nightly rate converts to actual income. Occupancy rankings are filtered to markets with 300+ listings to exclude small markets with unreliable averages.
  • Regulation: An indicator of the local regulatory climate in United States, from low (operator-friendly) to high (strict licensing and enforcement) — essential for assessing compliance risk.

All data is sourced from AirROI's proprietary analytics pipeline, which tracks 20,000,000+ properties across 190+ countries. Metrics are recalculated on a rolling basis using trailing twelve-month aggregates from active listings. For full methodology, see the data methodology page.

Frequently Asked Questions About the Best Airbnb Markets in United States

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for United States.

What are the best places to invest in Airbnb in United States?

Four Corners, Florida leads this ranking for United States with 11,085 active listings — the largest market by depth. Markets are ranked by listing count because deeper markets offer more comparable data, more pricing benchmarks, and a more predictable operating environment for investors. Each row also shows revenue, ADR, occupancy, and regulation so investors can evaluate based on what matters most to them.

Which market has the highest Airbnb revenue in United States?

Kaanapali, Hawaii posts the highest average monthly revenue in this ranking at $6,522. Revenue leaders often combine healthy rates, solid occupancy, and enough listing scale to support repeatable operations rather than one-off outliers.

Which market has the strongest Airbnb occupancy in United States?

Honolulu, Hawaii has the highest occupancy rate in this comparison at 54.0%. High occupancy can signal resilient demand, but investors still need to balance it against nightly rates, regulation, and supply depth before deciding where to buy or operate.

Which Airbnb markets in United States have the lowest regulation?

Four Corners (Florida), Kissimmee (Florida), Myrtle Beach (South Carolina) currently show low regulation profiles in this ranking. Lower regulation can reduce compliance costs and time-to-market for new hosts, but investors should always verify local ordinances before purchasing — rules can change quickly as short-term rental markets grow.

Is short-term rental investing still profitable in United States in 2026?

The markets ranked here average 41.7% occupancy, and the top performer posts $6,522 in monthly revenue. Profitability depends on property acquisition cost, local operating expenses, and regulation compliance — but the data shows active, performing markets exist across United States for well-researched investors.

How often are AirROI's top Airbnb market rankings updated?

AirROI updates these rankings using the latest market snapshot available in the dataset, which for this page is anchored to 2026. Rankings should be treated as current market intelligence rather than permanent truths because pricing, demand, regulation, and supply can all shift over time.

What metrics should I use to evaluate Airbnb investments in United States?

The most important metrics for comparing short-term rental markets are active listing count (market depth and data reliability), occupancy rate (demand consistency), average daily rate (pricing power), monthly revenue (income potential), and regulation level (compliance cost and risk). This ranking sorts by market depth first; use the other columns to filter for the profile that fits your investment strategy.

What makes a good Airbnb market for first-time investors in United States?

First-time investors in United States should prioritize markets with high occupancy (55%+) and low regulation, which reduce the risk of empty calendars and compliance surprises. Markets with 200+ active listings also provide better benchmarking data and a more predictable operating environment. Revenue is important, but consistent demand is more forgiving for operators still learning pricing and guest management.

What is a good Airbnb occupancy rate in United States?

Across the markets ranked here, the average occupancy rate in United States is 41.7%. Occupancy above 50% is generally considered healthy for short-term rentals, and above 65% signals strong, sustained demand. However, the best occupancy rate depends on pricing strategy — some hosts maximize revenue by targeting fewer bookings at higher nightly rates rather than maximizing booking volume.

How does regulation affect Airbnb investment returns in United States?

Regulation is one of the most overlooked risks in short-term rental investing. In United States, 59 of 100 ranked markets have low regulation, 0 have medium, and 30 have high. High-regulation markets often require permits, limit annual rental days, or impose occupancy taxes — all of which reduce net returns. Low-regulation markets offer faster time-to-market and lower compliance costs, but rules can tighten as STR supply grows.

What is the difference between ADR and RevPAR for Airbnb investing?

ADR (Average Daily Rate) is the average nightly price guests pay, while RevPAR (Revenue Per Available Rental night) factors in both price and occupancy. A market with $200 ADR and 50% occupancy has $100 RevPAR — the same as a market with $125 ADR and 80% occupancy. RevPAR is a better single-number benchmark for comparing markets because it captures how effectively nightly rates convert to realized income. AirROI's city-level reports include RevPAR with percentile breakdowns for deeper analysis.

How many Airbnb listings does a market need to be investable in United States?

Markets with fewer than 100 active listings can show volatile averages that do not predict future performance. The median market in this United States ranking has about 3,245 listings. Larger markets (500+) offer more reliable data, more comparable properties for pricing, and typically a more liquid exit if you decide to sell. Smaller markets can still be profitable, but investors should treat the data as directional rather than precise.

How do seasonal and year-round Airbnb markets differ in United States?

Seasonal markets in United States experience dramatic swings in booking demand — often earning 60-70% of annual revenue in just 3-4 peak months. Year-round markets deliver steadier cash flow with lower peak-to-trough variation. Investors who need predictable monthly income should prioritize high-occupancy markets with low seasonal variance, while those comfortable with cash-flow timing can target seasonal markets where peak rates compensate for off-season softness.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hospitality consultants, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports, the data portal for bulk downloads, the Airbnb API with 22 endpoints, and an Airbnb MCP Server for AI agents.

All metrics reflect trailing twelve-month aggregates from active listings as of 2026-06-02. Revenue figures are market averages, not projections. For full methodology, see the data methodology page.

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