Saint Augustine, Florida Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Saint Augustine, Florida? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $41,860 per year — at a $299 nightly rate, 44.3% occupancy, and a $135 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With 1,727 active listings and moderate demand with room for well-positioned listings to outperform, Saint Augustine is an established vacation rental market. Supply grew 40.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Saint Augustine?

In Saint Augustine, the headline Airbnb metrics are $41,860 in average annual revenue,44.3% occupancy, $299 ADR, and $135 in RevPAR, and guests book about 60 days in advance.

Avg. Daily Rate (ADR)(?)
$299
The average rental revenue earned for an occupied room per day in Saint Augustine.
Occupancy Rate(?)
44.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$41,860
Average annual income for an Airbnb listing in Saint Augustine. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$135
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
11.6%
Strong growth (11.6%) vs. last year.
Active Airbnb Listings(?)
1,727
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
60 days
How far in advance guests typically book in Saint Augustine. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Saint Augustine.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Saint Augustine.
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How Much Do Airbnb Hosts Earn Monthly in Saint Augustine?

Understanding the monthly revenue variations for Airbnb listings in Saint Augustine is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint Augustine is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint Augustine across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,003+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,624 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,393 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,850, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint Augustine

What Is the Monthly Airbnb Occupancy Rate in Saint Augustine?

Maximize your bookings by understanding the Saint Augustine STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint Augustine:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint Augustine

What Is the Average Airbnb Nightly Rate in Saint Augustine?

Effective short term rental pricing strategy in Saint Augustine involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint Augustine typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $495+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $344 or more.
  • Typical properties (Median) charge around $244 per night.
  • Entry-level properties (Bottom 25%) earn around $179 per night.

Average Daily Rate (ADR) Trend by Month in Saint Augustine

What Is the RevPAR for Airbnb in Saint Augustine?

RevPAR in Saint Augustine is currently $135. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $67 RevPAR.
  • Typical properties (Median) generate $104 RevPAR.
  • Strong performers (Top 25%) earn $167 RevPAR.
  • Best-in-class (Top 10%) achieve $266 RevPAR.

Average Monthly RevPAR Trend in Saint Augustine

RevPAR Insights for Saint Augustine

  • The average RevPAR in Saint Augustine is $135. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($266) and bottom 25% ($67) is $199, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Dec and bottoms out in Sep, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Saint Augustine benchmarks. If your RevPAR falls below the median of $104, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $167+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Saint Augustine?

Saint Augustine's peak Airbnb season falls in December, July, June, while the softest stretch is August, September, October. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (December, July, June)
  • Revenue averages $5,435 per month
  • Occupancy rates average 52.5%
  • Daily rates average $309
Shoulder Season
  • Revenue averages $4,440 per month
  • Occupancy maintains around 49.0%
  • Daily rates hold near $295
Low Season (August, September, October)
  • Revenue drops to average $3,476 per month
  • Occupancy decreases to average 39.7%
  • Daily rates adjust to average $271

Seasonality Insights for Saint Augustine

  • The Airbnb seasonality pattern in Saint Augustine shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint Augustine's highest earning potential, with monthly revenues climbing to $5,843, occupancy reaching 56.3%, and ADRs peaking at $327.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,977, occupancy could drop to 35.1%, and ADRs may adjust to $267.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint Augustine.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Saint Augustine seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Saint Augustine?

Saint Augustine, Florida, United States currently shows a low regulation profile despite having 1,727 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Saint Augustine to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Saint Augustine?

Saint Augustine is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Saint Augustine, Florida.

Best neighborhoods for Airbnb in Saint Augustine
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic District
The heart of old St. Augustine, featuring centuries-old architecture, cobblestone streets, and a plethora of historic sites. Ideal for tourists wanting to dive into the rich history and culture of the oldest city in the U.S.
Castillo de San Marcos, Flagler College, Lightner Museum, Historic Downtown, St. George Street
St. Augustine Beach
A beautiful coastal area with direct beach access, perfect for sunbathers and water sports enthusiasts. This area attracts families and beach lovers looking for a relaxed getaway.
St. Augustine Beach, Anastasia State Park, Beachfront restaurants, Fishing and boating, The St. Augustine Pier
Anastasia Island
A picturesque island with natural beauty and outdoor activities, appealing to tourists who enjoy nature and tranquility. It offers a mix of beach, shops, and scenic views.
Anastasia State Park, Historic St. Augustine Lighthouse, Salt Run, Surfing and kayaking, Nature trails
Vilano Beach
A charming beach community known for its scenic views and small-town feel, attracting visitors looking for a quieter beach experience while being close to St. Augustine’s attractions.
Vilano Beach, Intracoastal Waterway, Fishing pier, Restaurants with ocean views, Historical sites nearby
Nocatee
A rapidly growing area just outside St. Augustine offering a mix of suburban living and access to amenities. Attracts families and long-term rentals due to its community feel and modern developments.
Nocatee Preserve, Water parks, Community events, Parks and recreation, Shopping centers
Marineland
A small coastal community famous for its marine attractions, ideal for families and those seeking unique experiences with wildlife and sea life.
Marineland Dolphin Adventure, Ocean front trails, Wildlife tours, Kayaking excursions, Scenic beaches
Sandwich Beach
A lesser-known beach area that provides a serene setting for vacationers, it's a hidden gem attracting those who prefer less crowded beach experiences.
Quiet beaches, Sunset views, Beachcombing, Local eateries, Proximity to St. Augustine
Downtown St. Augustine
The bustling center of St. Augustine filled with shops, dining, and nightlife. Ideal for visitors wanting to experience the local culture and vibrant atmosphere.
Restaurants and boutiques, Live music venues, Historical reenactments, Shopping on St. George Street, The Cathedral Basilica

With 8 distinct neighborhoods showing meaningful short-term rental activity, Saint Augustine offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Saint Augustine?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint Augustine

  • The Saint Augustine Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.5% of the 1,727 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint Augustine, House properties are the most common (60.7%), reflecting the local real estate landscape.
  • Houses represent a significant 60.7% portion, catering likely to families or larger groups.
  • The presence of 6.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 3.5%) offer potential for unique stay experiences.

Saint Augustine Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint Augustine

  • The dominant room capacity in Saint Augustine is 2 bedrooms listings, making up 32.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 59.0% of the active Airbnb listings in Saint Augustine, indicating a high concentration in these sizes.
  • A significant 41.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint Augustine.

Saint Augustine Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint Augustine

  • The most common guest capacity trend in Saint Augustine vacation rentals is listings accommodating 8+ guests (28.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Saint Augustine STR market, accounting for 54.0% of listings.
  • 56.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint Augustine.
  • On average, properties in Saint Augustine are equipped to host 5.4 guests.

How Do Listings in Saint Augustine Compare on Quality?

Listing quality in Saint Augustine can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
38.2
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
35.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Saint Augustine

  • At 38.2 photos per listing on average, Saint Augustine hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 35.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Saint Augustine averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Saint Augustine?

Amenity Prevalence

Amenity Insights for Saint Augustine

  • Essential amenities in Saint Augustine that guests expect include: Air conditioning, Wifi, TV, Heating, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint Augustine: Air conditioning, Wifi, TV, Heating, Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: Air conditioning, Wifi, TV, Heating, Smoke alarm, Free parking on premises.
  • Consider adding popular differentiators like Coffee maker or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint Augustine to stay competitive.

Which Airbnb Amenities Boost Revenue in Saint Augustine?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Saint Augustine, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Kitchen
91.1%$44,121$18,601137.2%
Bread makerHigh opportunity
0.8%$97,284$41,439134.8%
Children’s bikesHigh opportunity
0.8%$94,585$41,429128.3%
Children's playroomHigh opportunity
2.7%$91,118$40,512124.9%
Washer
83.4%$45,922$21,475113.8%
Life size gamesHigh opportunity
2.8%$86,523$40,583113.2%
Cooking basics
86.1%$45,192$21,212113.1%
Heating
97.9%$42,340$19,938112.4%
Smoke alarm
97.9%$42,334$20,217109.4%
Arcade gamesHigh opportunity
2.6%$84,949$40,707108.7%

Revenue Impact Insights for Saint Augustine

  • Kitchen tops the revenue impact list with a 137.2% uplift — listings with this amenity earn $44,121 vs. $18,601 without it.
  • High-opportunity amenities — Bread maker, Children’s bikes, Children's playroom — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Kitchen, Washer, Cooking basics, Heating, Smoke alarm — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Bread maker — it has the best combination of high revenue impact and low market saturation in Saint Augustine.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Saint Augustine STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint Augustine. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint Augustine Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint Augustine

  • The typical guest profile for Airbnb in Saint Augustine consists of primarily domestic travelers (97%), often arriving from nearby Orlando, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.6% of guests.
  • Key international markets include United States (96.6%) and United Kingdom (0.7%).
  • Top languages spoken are English (72.8%) followed by Spanish (16.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Orlando and Tampa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Saint Augustine?

Listings in Saint Augustine average 4.86 out of 5 overall, with about 104.3 reviews per active listing and 54.9% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Saint Augustine

  • With an overall rating of 4.86, Saint Augustine listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.93), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 54.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Saint Augustine Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint Augustine

  • The most common availability pattern in Saint Augustine falls within the 271-366 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint Augustine (31.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Saint Augustine?

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint Augustine

  • The overall average booking lead time for vacation rentals in Saint Augustine is 60 days.
  • Guests book furthest in advance for stays during February (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (66 days avg.) sees the longest lead times, while Summer (51 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Saint Augustine.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Saint Augustine averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Saint Augustine?

Guests in Saint Augustine stay about 4.2 nights on average, generating roughly 57,935 reservations and 33.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Saint Augustine

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Saint Augustine

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 33.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Jan (5.3 nights) and shorten in Sep (3.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Saint Augustine Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.9%)

1 Night

291 listings

16.9% of total

2 Nights (23.5%)

2 Nights

405 listings

23.5% of total

3 Nights (7.8%)

3 Nights

134 listings

7.8% of total

4-6 Nights (4.2%)

4-6 Nights

72 listings

4.2% of total

7-29 Nights (3.1%)

7-29 Nights

53 listings

3.1% of total

30+ Nights (44.7%)

30+ Nights

772 listings

44.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint Augustine is 30+ Nights, adopted by 44.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (44.7%) caters to monthly stays (30+ nights) in Saint Augustine, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 44.7% of Saint Augustine hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 44.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint Augustine.

Saint Augustine Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days (6.3%)

Super Strict 30 Days

108 listings

6.3% of total

Super Strict 60 Days

16 listings

0.9% of total

Limited

62 listings

3.6% of total

Non-refundable

1 listings

0.1% of total

Flexible (9.3%)

Flexible

161 listings

9.3% of total

Moderate (28.3%)

Moderate

487 listings

28.3% of total

Firm (42.9%)

Firm

740 listings

42.9% of total

Strict (8.6%)

Strict

148 listings

8.6% of total

Cancellation Policy Insights for Saint Augustine

  • The prevailing Airbnb cancellation policy trend in Saint Augustine is Firm, used by 42.9% of listings.
  • A majority (51.5%) of hosts in Saint Augustine utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (8.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 42.9% market standard in Saint Augustine.
  • Using a Strict policy might deter some guests, as only 8.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint Augustine.

How Much Are Airbnb Cleaning Fees in Saint Augustine?

Cleaning fees in Saint Augustine are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$205
Median Cleaning Fee
$175
Listings Charging a Fee
92.0%
Fee as Revenue Share
15.1%

Cleaning Fee Insights for Saint Augustine

  • 92.0% of listings charge a cleaning fee, making it standard practice in Saint Augustine. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($205) and median ($175) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 15.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Saint Augustine median of $175. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Saint Augustine Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint Augustinebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Fully Restored Historic Luxury Home Griffin Estate

Fully Restored Historic Luxury Home Griffin Estate

Entire Place • 6 bedrooms

$433,073
Revenue
56.3%
Occupancy
$2232.13
Daily Rate
7BD/6BA,Walk to Beach, Pool, Dream Backyard!

7BD/6BA,Walk to Beach, Pool, Dream Backyard!

Entire Place • 7 bedrooms

$354,990
Revenue
78.2%
Occupancy
$1103.93
Daily Rate
King Suites, Heated Pool+Hot tub, Mini Golf, Beach

King Suites, Heated Pool+Hot tub, Mini Golf, Beach

Entire Place • 7 bedrooms

$353,150
Revenue
75.3%
Occupancy
$1187.54
Daily Rate
Ocean Therapy|Luxe 4-Story Beachfront|S PonteVedra

Ocean Therapy|Luxe 4-Story Beachfront|S PonteVedra

Entire Place • 5 bedrooms

$293,529
Revenue
67.9%
Occupancy
$1183.83
Daily Rate
Sleeps 24 Heated Pool Beach Hot Tub Pet Golf

Sleeps 24 Heated Pool Beach Hot Tub Pet Golf

Entire Place • 6 bedrooms

$270,608
Revenue
50.2%
Occupancy
$1341.69
Daily Rate
Beach Therapy|Oceanfront Modern-Luxe-5BR|Sleeps 12

Beach Therapy|Oceanfront Modern-Luxe-5BR|Sleeps 12

Entire Place • 5 bedrooms

$245,925
Revenue
60.2%
Occupancy
$1038.59
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Saint Augustine?

Learn from the best! This table showcases top-performing Airbnb hosts in Saint Augustine based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Saint Augustine by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Andrea & Danny55$2,899,67269944.89/5.0
Dani34$2,514,16124904.86/5.0
David30$1,730,45611024.87/5.0
Michael29$1,614,22940124.89/5.0
The Proper Group26$1,291,6916394.83/5.0
Jessica6$1,201,3022495.00/5.0
David12$1,194,1237154.85/5.0
Jamie11$1,081,35019794.95/5.0
Lauren23$873,7598844.83/5.0
Adam6$801,2244794.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint Augustine.

Who Are the Airbnb Hosts in Saint Augustine?

Saint Augustine is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
69.1%
Professional Management
29.9%
Cohosted Listings
33.6%
Instant Book Enabled
8.4%
Simplified Pricing
74.3%

Host Profile Insights for Saint Augustine

  • With 69.1% Superhosts, Saint Augustine has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 29.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 8.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 74.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 33.6% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Saint Augustine averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Saint Augustine

These are the highest-grossing professional property management operations in Saint Augustine, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Saint Augustine
CompanyListingsRevenueADROcc.Rating
Andrea & Danny55$2,899,672$32348.5%4.89/5
Dani34$2,514,161$37053.7%4.86/5
David30$1,730,456$35348.1%4.87/5
Michael29$1,614,229$29950.6%4.89/5
The Proper Group26$1,291,691$51231.6%4.83/5
Jamie11$1,081,350$44060.6%4.95/5
Lauren23$873,759$30942.3%4.83/5
Adam6$801,224$53065.1%4.94/5
Elite Vacation Rentals8$737,434$65642.7%4.91/5
Evolve23$709,885$21550.8%4.73/5

Management Company Insights for Saint Augustine

  • The leading management company, Andrea & Danny, operates 55 listings with $2,899,672 in gross revenue — a useful benchmark for what scale looks like in Saint Augustine.
  • Top managers average 25 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
  • Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Saint Augustine's Airbnb Market Compare to Nearby Cities?

How does the Saint Augustine Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with St. Johns County, Saint Augustine has 4 percentage points lower occupancy and about $339 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Saint Augustine — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St. Johns County13$7,723$637.6648%
Ponte Vedra Beach219$5,514$593.0841%
Vilano Beach171$5,394$468.0743%
Melbourne Beach275$5,367$507.2141%
Reunion12$5,246$584.2142%
Jacksonville Beach739$4,129$342.8847%
Thonotosassa17$4,074$359.6647%
Campbell22$4,014$359.8548%
Indialantic58$3,862$359.6643%
Cocoa Beach961$3,762$319.6145%

Frequently Asked Questions About Airbnb in Saint Augustine

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Saint Augustine.

How much do Airbnb hosts make in Saint Augustine?

Saint Augustine hosts earn about $41,860 per year on average, with an average nightly rate of $299 and RevPAR of $135. Those figures describe the typical revenue environment for active listings in Saint Augustine, Florida, not the ceiling for the best operators. Source: AirROI 2026 data, Saint Augustine market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Saint Augustine?

The average Airbnb occupancy rate in Saint Augustine is 44.3%. December is the strongest month and September is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Saint Augustine?

Listings in Saint Augustine average $299 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Saint Augustine?

Saint Augustine currently has about 1,727 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Saint Augustine?

AirROI currently classifies the short-term rental regulation level in Saint Augustine as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Saint Augustine?

RevPAR in Saint Augustine is about $135. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Saint Augustine?

At 44.3% occupancy, Saint Augustine can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $41,860, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Saint Augustine?

The average booking lead time in Saint Augustine is about 60 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Saint Augustine?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Saint Augustine include Historic District, St. Augustine Beach, Anastasia Island. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Saint Augustine?

entire_home listings make up 94.5% of the active supply in Saint Augustine. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Saint Augustine compare to nearby Airbnb markets?

Among neighboring markets, St. Johns County posts $92,678 in average annual revenue with 48.2% occupancy, compared to Saint Augustine's $41,860 and 44.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Saint Augustine?

The average Airbnb stay length in Saint Augustine is about 4.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Saint Augustine?

Airbnb listings in Saint Augustine average 4.86 out of 5 overall. About 54.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Saint Augustine?

Kitchen and Bread maker are among the strongest revenue-linked amenities in Saint Augustine. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Saint Augustine?

Yes. About 92.0% of active Airbnb listings in Saint Augustine charge a cleaning fee, and the average fee is $205. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Saint Augustine?

A 69.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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