Historic Five Points Charmer Entire home · 4 bedrooms Rated 5.00 - Revenue
- $290,059
- Occupancy
- 57.7%
- Daily rate
- $1,221
Airbnb market data · 202612 months to September 2026
The average Airbnb in Athens brought in $25,009 over the 12 months through September 2026, about 17% less than the Georgia average of $30,219.
The short answer
Athens earns on price rather than volume. Listings averaged $386 a night and were booked on 33% of available nights, against $290 and 38% for the Georgia average.
Timing matters: in October, the best month, the average listing earned about twice as much as in January, the slowest.
With 319 active listings, Athens is the 20th-largest of 209 Georgia markets AirROI tracks.
Browse the live Athens Airbnb market
See Every Athens Listing
Revenue
Gross bookings per Athens listing averaged $25,009 over the 12 months to September 2026 (Georgia average: $30,219), before cleaning, platform and management costs and taxes.
The average Athens listing brought in $5,170 in October, its best month, and $2,500 in January, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.3 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about twice what January did
Average revenue per active listing, by month, September 2025 to August 2026
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
October 2025 led on revenue. Nightly rates peaked in August 2026 and bookings in June 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $4,002 | 28.8% | $390 | $133 | 77 days | 3.1 nights |
| Oct 2025 | $5,165 | 33.1% | $394 | $167 | 87 days | 3.1 nights |
| Nov 2025 | $4,435 | 34.3% | $384 | $148 | 96 days | 2.8 nights |
| Dec 2025 | $3,766 | 36.4% | $365 | $121 | 23 days | 4.8 nights |
| Jan 2026 | $2,500 | 32.3% | $343 | $81 | 30 days | 5.1 nights |
| Feb 2026 | $2,663 | 34.6% | $344 | $95 | 45 days | 3.2 nights |
| Mar 2026 | $3,060 | 35.7% | $343 | $99 | 44 days | 4.4 nights |
| Apr 2026 | $3,106 | 33.3% | $353 | $104 | 74 days | 3 nights |
| May 2026 | $4,039 | 35.5% | $423 | $130 | 98 days | 3.8 nights |
| Jun 2026 | $3,629 | 40.0% | $414 | $121 | 40 days | 5 nights |
| Jul 2026 | $3,257 | 36.9% | $422 | $105 | 46 days | 5.6 nights |
| Aug 2026 | $3,129 | 34.9% | $441 | $101 | 33 days | 3.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Athens home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Athens Airbnb took in $25,009 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,310 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,320 a month.
Cleaning it yourself keeps the $3,110 a year guests pay in cleaning fees, for about $1,570 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,130 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $21,899 | $38,210 |
| Cleaning fees guests pay12% of Athens bookings | $3,110 | $5,420 |
| Gross bookings | $25,009 | $43,630 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Athens listings on Simplified Pricing, 3% for the rest | −$3,250 | −$5,670 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,110 | −$5,420 |
| Utilities and internetAbout 5% of bookings | −$1,250 | −$2,180 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$500 | −$870 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$750 | −$1,310 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$250 | −$250 |
| Permit and registrationWhere one is required | −$130 | −$130 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$9,240 | −$15,830 |
| Left for housing costs, then profit | $15,769about $1,310 a month | $27,800about $2,320 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Athens's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Athens home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,640 a month, against $2,080 for the average one.
Occupancy
Athens listings were booked on 33% of the nights they were open over the past year, 5 percentage points below the Georgia average (38%) and 8 points below the U.S. average (41%). Occupancy climbs to 40% in June and falls to 29% in September.
The busiest tenth of listings are booked about 4.8 times as often as the bottom quarter.
June was the busiest month in Athens, September the quietest
Share of open nights booked, by month, September 2025 to August 2026
Nightly rates
The average nightly rate in Athens, known as ADR (average daily rate), was $386 over the past year, about 33% above the Georgia average of $290 and about 21% above the U.S. average of $320. Rates peak in August at about $440 and bottom out in January and March at about $345.
Prices span a wide range: the top 10% charge about 4.7 times the rate of the bottom quarter.
August rates ran 29% above March's
Average nightly rate (ADR), by month, September 2025 to August 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Athens it averaged $120 over the past year, from about $81 in January to about $167 in October.
Per open night, by tier:
October RevPAR was about twice January's
Revenue per open night (RevPAR), by month, September 2025 to August 2026
Seasonality
Athens has two high seasons, May and September–November, which makes it a moderately seasonal market. Business is slowest from January to April, with a midsummer dip in July–August as well.
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay, September–November | $4,410 | 33% | $398 |
| Shoulder seasonJune, December | $3,700 | 38% | $390 |
| Low seasonJanuary–April, July–August | $2,950 | 35% | $374 |
Seasons are grouped by revenue per listing, so a better-paying season can fill fewer nights when higher rates carry it.
Guests book Athens stays 58 days ahead on average (about eight weeks). May stays are booked furthest out, about 98 days ahead, and December stays closest to arrival, about 23 days. A typical May booking is made in early February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2025 to August 2026
Permits
None of the 319 active listings in Athens display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Athens.
Neighborhoods
AirROI's area guide picks eight Athens neighborhoods that draw short-term rental guests, led by Downtown Athens, Five Points and Normaltown. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Athens | The vibrant heart of Athens, known for its eclectic mix of shops, restaurants, and nightlife. Proximity to the University of Georgia makes it a top choice for visitors. | University of Georgia, The Georgia Theatre, Clayton Street, Athens Farmers Market, The Foundry, Flagpole Magazine |
| Five Points | A charming neighborhood with beautiful historic homes and a local feel. Close to many eateries and shops, it's popular among families and students alike. | Five Points Park, local shops and boutiques, The Varsity, restaurants and coffee shops, shady streets for walking |
| Normaltown | A growing area with a mix of residential and commercial properties, known for its community vibe and local bars. Great for young professionals and creative types. | Normaltown Square, local breweries, unique shops, fitness studios, live music venues |
| University Heights | An area near the University of Georgia, attracting students, faculty, and parents visiting for events. Investments here can yield good rental returns. | UGA football games, local cafes, student nightlife, outdoor parks, University Golf Course |
| East Athens | A more affordable area with a mix of residential properties and proximity to outdoor activities. Ideal for budget-conscious travelers and families. | Sandy Creek Park, local hiking trails, affordable eateries, the botanical garden, community events at East Athens Park |
| Westside | A booming area with new developments, craft breweries, and arts venues. It has a creative atmosphere and is attracting a younger demographic. | Terrapin Beer Company, The Lyndon House Arts Center, Westside Community Park, local music venues, art galleries |
| Boulevard | A historic and diverse neighborhood close to the downtown area. Known for its cultural richness and variety of restaurants. | Boulevard Woods Park, local dining options, historic homes, community events, art shops |
| Ridgewood | A peaceful suburban neighborhood that attracts families and long-term renters. It's ideal for those looking for a quiet place to stay while visiting Athens. | Ridgewood Park, family-friendly activities, good schools, local markets, safe streets for walking |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Athens are entire homes (94%), with private rooms at 6%. Houses are the most common property type at 58%, about 1.9 times the share of apartments and condos (31%).
Nearly all listings rent the whole place
Athens Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 94.0% | 300 |
| Private room | 6.0% | 19 |
Listings by property type
Athens Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 57.7% | 184 |
| Apartment/Condo | 31.0% | 99 |
| Hotel/Boutique | 5.3% | 17 |
| Cabin/Outdoor | 2.8% | 9 |
| Others | 2.2% | 7 |
| Unique stay | 0.9% | 3 |
Two-bedroom homes are the most common size in Athens (37% of entire homes), and 40% have three or more bedrooms. Shares are of the 297 entire homes that give a bedroom count; rented rooms are left out.
Athens entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.7% | 11 |
| 1 bedroom | 19.2% | 57 |
| 2 bedrooms | 37.4% | 111 |
| 3 bedrooms | 19.9% | 59 |
| 4 bedrooms | 14.8% | 44 |
| 5+ bedrooms | 5.1% | 15 |
A typical studio in Athens earned $15,400 over the past year, against $46,100 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 11 | $15,400 | $17,400 | $161 | 33% |
| 1 bedroom | 57 | $11,800 | $17,100 | $219 | 34% |
| 2 bedrooms | 111 | $16,300 | $21,600 | $291 | 35% |
| 3 bedrooms | 59 | $23,600 | $25,400 | $428 | 34% |
| 4 bedrooms | 44 | $24,900 | $42,500 | $645 | 29% |
| 5+ bedrooms | 15 | $46,100 | $45,800 | $1,148 | 30% |
The most common capacity in Athens is four guests (32% of listings), and 47% of listings sleep six or more.
Athens listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 1 guest | 0.3% | 1 |
| 2 guests | 9.4% | 29 |
| 3 guests | 3.9% | 12 |
| 4 guests | 31.6% | 97 |
| 5 guests | 8.1% | 25 |
| 6 guests | 18.2% | 56 |
| 7 guests | 2.0% | 6 |
| 8+ guests | 26.4% | 81 |
Athens hosts set up an average of 3.1 beds per listing, close to one bed per bedroom. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Athens: 89% of listings offer it.
Share of Athens listings with each common amenity
Listings in Athens with an outdoor playground earned about 2.3 times as much a year, on average, as those without: $56,100 against $24,000. The gap is smaller for a record player (about twice as much) and a piano (about 80% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Athens listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Outdoor playground | 3% | $56,100 | $24,000 | +134% |
| Record player | 5% | $48,800 | $23,800 | +105% |
| Piano | 3% | $43,500 | $24,400 | +78% |
| Backyard | 38% | $32,000 | $20,700 | +55% |
| Sound system | 10% | $36,500 | $23,700 | +54% |
| Outdoor furniture | 42% | $30,800 | $20,800 | +48% |
| Indoor fireplace | 18% | $33,200 | $23,300 | +43% |
| Outdoor dining area | 36% | $30,400 | $21,900 | +39% |
| Exercise equipment | 10% | $32,900 | $24,100 | +37% |
| Elevator | 4% | $33,000 | $24,700 | +34% |
Guests
Athens draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Atlanta is the largest source outside Athens, at about 9% of reviews. English is spoken by 79% of guests, and Spanish by 12%.
98% of Athens guests are domestic
Where guests who left reviews live
Where Athens guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Atlanta | 9.5% |
| Athens | 2.8% |
| Marietta | 1.9% |
| Savannah | 1.6% |
| Charlotte | 1.6% |
Where Athens guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 98.3% |
| Canada | 0.4% |
| Georgia | 0.2% |
| Germany | 0.1% |
Languages spoken by Athens guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 78.9% |
| Spanish | 11.6% |
| French | 2.3% |
| German | 2.0% |
| Portuguese | 1.5% |
Athens Airbnbs average 4.87 stars, and 50% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.79.
Communication scores highest in Athens; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.87 |
| Communication | 4.93 |
| Location | 4.85 |
| Check-in | 4.92 |
| Value | 4.79 |
Booking patterns
94% of Athens listings are open to guests more than 180 days a year, but only 7% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 38% of listings; blocked nights include any the host closes off.
Days a year Athens listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 65.5% | 209 |
| 181-270 days | 28.8% | 92 |
| 91-180 days | 5.3% | 17 |
| 31-90 days | 0.3% | 1 |
Days a year Athens listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 0.3% | 1 |
| 181-270 days | 6.3% | 20 |
| 91-180 days | 28.8% | 92 |
| 31-90 days | 38.2% | 122 |
| 1-30 days | 26.3% | 84 |
The average Athens booking lasts 4.4 nights, longest in July and shortest in November. Listings took about 19 bookings each over the year, some 5,960 in all. More than half of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Athens
Average nights per booking, by month of stay
Nearly nine in ten listings in Athens accept stays of one or two nights.
Minimum stay set by Athens listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Athens, used by 41% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Nearly half of listings offer Flexible or Moderate terms and 47% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Athens listings, from most to least flexible
Share of listings by the policy they use
About eight in ten Athens listings charge a cleaning fee. The typical fee is $125, and some higher fees lift the average to $185. Spread over the average stay of 4.4 nights, that adds roughly $30 a night to what guests pay. For listings that charge one, cleaning fees make up about 12% of gross revenue.
Top earners
The top-grossing Airbnb in Athens, a four-bedroom home, took in $290,000 over the past year, about 12 times the city's average of $25,000.
Historic Five Points Charmer Entire home · 4 bedrooms Rated 5.00
Hotel Mell-1 Bed Apt in Historic House-5pts Entire home · 1 bedroom Rated 5.00
Cozy Athens House walk to UGA/Downtown/Stadium Entire home · 2 bedrooms Rated 4.94
Walk to Sanford Stadium and Downtown Entire home · 4 bedrooms Rated 4.89
Game Day Haven: Your Ultimate UGA Football Retreat Entire home · 4 bedrooms Rated 5.00
Great rental for UGA games or graduation! Entire home · 4 bedrooms Rated 4.86 Cairo Walters is the top-grossing host in Athens, with $359,000 in bookings across 7 listings over the past year. Together, the ten top-grossing hosts run 15% of the market's 319 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Cairo Walters | 7 | $359,345 | $51,335 | 4.78/5 | |
| Guest Haus Company | 16 | $338,225 | $21,139 | 4.52/5 | |
| Mari Catherine | 1 | $290,059 | $290,059 | 5.00/5 | |
| 4 | Elizabeth | 1 | $174,604 | $174,604 | 5.00/5 |
| 5 | Fairly | 3 | $172,065 | $57,355 | 5.00/5 |
| 6 | Aveline | 6 | $164,682 | $27,447 | 4.94/5 |
| 7 | Lori | 5 | $161,131 | $32,226 | 4.94/5 |
| 8 | Jack | 1 | $154,180 | $154,180 | 4.94/5 |
| 9 | Dean | 5 | $141,916 | $28,383 | 4.87/5 |
| 10 | The Comfort Collective | 2 | $134,756 | $67,378 | 4.86/5 |
Only 13% of Athens listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 47% of listings. Most hosts still vet their guests: only 29% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
Nearby markets
AirROI also tracks listings in this area under another name: Athens-Clarke County Unified Government (603 active listings) has its own page and is left out of the comparison below.
Of the eight nearby markets in the table, all within 57 km, Greensboro (57 km away, 55 listings) earned the most per listing, about 44% more than Athens. Buford was the busiest, booked on 38% of nights against 33% in Athens.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Watkinsville 11 km | 70 | $33,415 | $464 | 35% |
| Winder 31 km | 32 | $20,844 | $238 | 36% |
| Monroe 33 km | 47 | $19,438 | $206 | 36% |
| Dacula 47 km | 38 | $16,336 | $214 | 35% |
| Loganville 49 km | 38 | $14,076 | $217 | 36% |
| Flowery Branch 56 km | 55 | $35,075 | $355 | 35% |
| Greensboro 57 km | 55 | $36,068 | $480 | 27% |
| Buford 57 km | 145 | $26,786 | $268 | 38% |
See all 209 Georgia Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Athens:
FAQ
An active Athens Airbnb grossed $25,009 on average in the 12 months to September 2026, according to AirROI's tracking of 319 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,070 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Athens listings earn between $1,200 and $4,070 in a typical month, and the top tenth $7,480 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Athens were booked on 33% of available nights over the past year. That compares with 38% for the Georgia average. June was the busiest month.
The average booked night in Athens cost $386 before fees. Half of listings charge between $165 and $405, so bedroom count and location move the price more than the average suggests.
None of the active Athens listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Athens Airbnb grossed $25,009 in the 12 months to September 2026, 17% below the Georgia average of $30,219. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $15,769 a year (about $1,310 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,320 a month. Check a specific home in the Airbnb estimator.
October paid best over the past year, at $5,170 per active listing, and January paid least. The month-by-month table above shows how rates and bookings each move.
Each night a Athens listing was open to book earned $120 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $233 or more.
Athens stays were booked 58 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Athens Airbnb stay lasted 4.4 nights over the past year. A listing took 19 reservations over the year on average.
Guests rate Athens Airbnbs 4.87 out of 5 on average. Guests score communication highest and value lowest.
Downtown Athens, Five Points and Normaltown draw the most short-term rental interest in Athens. The neighborhood guide explains what brings guests to each.
AirROI counted 319 active Airbnb listings in Athens as of September 2026. The closest tracked market is Watkinsville, 11 km away.
In Athens, about eight in ten listings add a cleaning fee. The median fee is $125, and some higher fees lift the average to $185.
Method
Figures on this page cover 319 active Airbnb listings in Athens from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.