Town of Baraboo, Wisconsin Airbnb Market Data 2025: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Town of Baraboo, Wisconsin? Based on AirROI's 2025 dataset (September 2024 – August 2025), the short answer is $38,591 per year — at a $290 nightly rate, 44.1% occupancy, and a N/A RevPAR.

With just 19 active listings, Town of Baraboo is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 137.5% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Town of Baraboo?

In Town of Baraboo, the headline Airbnb metrics are $38,591 in average annual revenue,44.1% occupancy, $290 ADR, and $0 in RevPAR, and guests book about 67 days in advance.

Avg. Daily Rate (ADR)(?)
$290
The average rental revenue earned for an occupied room per day in Town of Baraboo.
Occupancy Rate(?)
44.1%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$38,591
Average annual income for an Airbnb listing in Town of Baraboo. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$0
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-30.6%
Significant decrease (-30.6%) vs. last year.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
67 days
How far in advance guests typically book in Town of Baraboo. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Town of Baraboo.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Town of Baraboo.
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How Much Do Airbnb Hosts Earn Monthly in Town of Baraboo?

Understanding the monthly revenue variations for Airbnb listings in Town of Baraboo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Baraboo is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Baraboo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $11,908+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,870 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $5,500 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $3,864, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Baraboo

What Is the Monthly Airbnb Occupancy Rate in Town of Baraboo?

Maximize your bookings by understanding the Town of Baraboo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Baraboo:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Baraboo

What Is the Average Airbnb Nightly Rate in Town of Baraboo?

Effective short term rental pricing strategy in Town of Baraboo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Baraboo typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $578+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $423 or more.
  • Typical properties (Median) charge around $194 per night.
  • Entry-level properties (Bottom 25%) earn around $165 per night.

Average Daily Rate (ADR) Trend by Month in Town of Baraboo

What Is the RevPAR for Airbnb in Town of Baraboo?

RevPAR in Town of Baraboo is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see N/A RevPAR.
  • Typical properties (Median) generate N/A RevPAR.
  • Strong performers (Top 25%) earn N/A RevPAR.
  • Best-in-class (Top 10%) achieve N/A RevPAR.

Average Monthly RevPAR Trend in Town of Baraboo

RevPAR Insights for Town of Baraboo

  • RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Town of Baraboo benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Town of Baraboo?

Town of Baraboo's peak Airbnb season falls in July, June, August, while the softest stretch is March, September, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, June, August)
  • Revenue averages $10,700 per month
  • Occupancy rates average 71.7%
  • Daily rates average $320
Shoulder Season
  • Revenue averages $5,215 per month
  • Occupancy maintains around 42.5%
  • Daily rates hold near $282
Low Season (March, September, November)
  • Revenue drops to average $3,794 per month
  • Occupancy decreases to average 35.3%
  • Daily rates adjust to average $276

Seasonality Insights for Town of Baraboo

  • Airbnb seasonality in Town of Baraboo is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Town of Baraboo's highest earning potential, with monthly revenues climbing to $12,174, occupancy reaching 80.6%, and ADRs peaking at $324.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $3,462, occupancy could drop to 29.0%, and ADRs may adjust to $271.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Baraboo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Town of Baraboo, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Town of Baraboo?

Low regulation and minimal registration activity in Town of Baraboo, Wisconsin, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Town of Baraboo to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Town of Baraboo?

With a compact short-term rental market, Town of Baraboo gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Town of Baraboo
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Baraboo
The heart of Baraboo filled with shops, restaurants, and historical sites. Attracts visitors looking for a small-town vibe with modern conveniences.
Al. Ringling Theatre, Baraboo Arts Temple, The Circus World Museum, Local eateries and shops
Devil's Lake State Park
A natural paradise known for its stunning views and outdoor activities. Perfect for travelers seeking adventure and nature, especially in the summer.
Devil's Lake, Hiking Trails, Rock Climbing, Picnic areas, Nature Stays
Baraboo Riverwalk
A scenic riverside walk that attracts those looking to enjoy nature, art, and the community. Ideal for visitors who appreciate leisurely strolls and local events.
Baraboo River, Local sculptures and art, Community events, Fishing spots
Whiskey Baraboo
A lively area known for its nightlife, local breweries, and entertainment. Appeals to younger crowds and those looking for fun dining and nightlife experiences.
Local bars and breweries, Live music venues, Events and festivals
Circus World
A beloved museum celebrating the history of American circus. Great for families and those with an interest in unique American history.
Circus performances, Historical exhibits, Kids’ activities, Giant circus tent experiences
Long Lake
A tranquil area perfect for those seeking a quiet escape by the water. Offers various water activities and a relaxed atmosphere.
Swimming, Kayaking, Fishing, Picnicking spots
Sauk Prairie
Adjacent to Baraboo, this area offers historical significance and proximity to interesting attractions. A great option for a broader market.
Sauk Prairie Historic Sites, Local parks, Community festivals
Barnum Bay
An up-and-coming area known for its picturesque views and nature. Provides a unique experience for tourists looking for peace and beauty away from crowds.
Lakeside views, Walking trails, Nature explorations

With 8 distinct neighborhoods showing meaningful short-term rental activity, Town of Baraboo offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Town of Baraboo?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Baraboo

  • The Town of Baraboo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Baraboo, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.

Town of Baraboo Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Baraboo

  • The dominant room capacity in Town of Baraboo is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 57.9% of the active Airbnb listings in Town of Baraboo, indicating a high concentration in these sizes.
  • A significant 42.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Baraboo.

Town of Baraboo Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Baraboo

  • The most common guest capacity trend in Town of Baraboo vacation rentals is listings accommodating 8+ guests (73.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Town of Baraboo STR market, accounting for 84.2% of listings.
  • 89.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Baraboo.
  • On average, properties in Town of Baraboo are equipped to host 7.3 guests.

What Amenities Do Airbnb Guests Expect in Town of Baraboo?

Amenity Prevalence

Amenity Insights for Town of Baraboo

  • Essential amenities in Town of Baraboo that guests expect include: Heating, Kitchen, Free parking on premises, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Wifi, BBQ grill are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Baraboo: Heating, Kitchen, Free parking on premises, Air conditioning.
  • Consider adding popular differentiators like Smoke alarm or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Baraboo to stay competitive.

Dive Deeper: Advanced Town of Baraboo STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Baraboo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Baraboo Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Baraboo

  • The typical guest profile for Airbnb in Town of Baraboo consists of primarily domestic travelers (99%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.6% of guests.
  • Key international markets include United States (98.6%) and Germany (0.7%).
  • Top languages spoken are English (69.8%) followed by Spanish (14.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Town of Baraboo Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Baraboo

  • The most common availability pattern in Town of Baraboo falls within the 271-366 days range, representing 57.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Town of Baraboo (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Town of Baraboo?

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Baraboo

  • The overall average booking lead time for vacation rentals in Town of Baraboo is 67 days.
  • Guests book furthest in advance for stays during August (average 144 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (142 days avg.) sees the longest lead times, while Fall (59 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Town of Baraboo.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 144 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 142 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Baraboo averages to identify opportunities for dynamic pricing adjustments.

Town of Baraboo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (52.6%)

1 Night

10 listings

52.6% of total

2 Nights (31.6%)

2 Nights

6 listings

31.6% of total

30+ Nights (15.8%)

30+ Nights

3 listings

15.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Baraboo is 1 Night, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.2%) of the Town of Baraboo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.8%) caters to monthly stays (30+ nights) in Town of Baraboo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 52.6% of Town of Baraboo hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Baraboo.

Town of Baraboo Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 30 Days (5.3%)

Super Strict 30 Days

1 listings

5.3% of total

Flexible (21.1%)

Flexible

4 listings

21.1% of total

Firm (31.6%)

Firm

6 listings

31.6% of total

Strict (42.1%)

Strict

8 listings

42.1% of total

Cancellation Policy Insights for Town of Baraboo

  • The prevailing Airbnb cancellation policy trend in Town of Baraboo is Strict, used by 42.1% of listings.
  • A majority (73.7%) of hosts in Town of Baraboo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 42.1% market standard in Town of Baraboo.
  • With 42.1% using Strict terms, this is a viable option in Town of Baraboo, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Baraboo.

What Do the Top Airbnb Listings in Town of Baraboo Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Baraboobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Baraboo Chalet
tucked in a canopy of trees.

The Baraboo Chalet tucked in a canopy of trees.

Entire Place • 3 bedrooms

$126,467
Revenue
86.4%
Occupancy
$374.58
Daily Rate
Magical Secluded 5king Lodge > Parks & Attractions

Magical Secluded 5king Lodge > Parks & Attractions

Entire Place • 5 bedrooms

$108,878
Revenue
44.7%
Occupancy
$619.78
Daily Rate
Devils Lake Escape (5 bedrooms,8 beds, 4 baths

Devils Lake Escape (5 bedrooms,8 beds, 4 baths

Entire Place • 5 bedrooms

$106,469
Revenue
48.6%
Occupancy
$590.58
Daily Rate
Devils Lake Lodge - Beautiful Lodge, Sleeps 10

Devils Lake Lodge - Beautiful Lodge, Sleeps 10

Entire Place • 5 bedrooms

$90,550
Revenue
45.7%
Occupancy
$541.00
Daily Rate
Devils Lake School House

Devils Lake School House

Entire Place • 4 bedrooms

$69,666
Revenue
51.1%
Occupancy
$464.81
Daily Rate
Lovely Devils Lake Cabin Baraboo Dells Huge Yard

Lovely Devils Lake Cabin Baraboo Dells Huge Yard

Entire Place • 3 bedrooms

$68,565
Revenue
51.6%
Occupancy
$351.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Town of Baraboo?

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Baraboo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Town of Baraboo by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gregg2$176,1351114.93/5.0
Nellie1$126,467384.92/5.0
Christopher Michael2$116,5642314.95/5.0
Tom1$108,8781534.96/5.0
Michelle1$68,5652564.96/5.0
Kristen1$53,9963504.98/5.0
Lea9$44,1941124.93/5.0
⁨Amanda6245⁩1$37,555204.95/5.0
Vacasa Wisconsin1$87362.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Baraboo.

How Does Town of Baraboo's Airbnb Market Compare to Nearby Cities?

How does the Town of Baraboo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Town of Sugar Creek, Town of Baraboo has 9 percentage points lower occupancy and about $386 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Town of Baraboo — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Sugar Creek17$9,953$675.5753%
Monona31$6,437$602.8051%
Twin Lakes34$5,893$501.5344%
Town of Richmond10$5,813$407.4444%
Town of Wilson15$5,347$566.3238%
Town of Newton10$4,962$459.7841%
Town of Germantown70$4,807$500.5037%
Town of Osceola10$4,797$390.6540%
Lake Geneva187$4,777$431.9341%
McHenry32$4,705$453.6043%

Frequently Asked Questions About Airbnb in Town of Baraboo

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Town of Baraboo.

How much do Airbnb hosts make in Town of Baraboo?

Town of Baraboo hosts earn about $38,591 per year on average, with an average nightly rate of $290 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Town of Baraboo, Wisconsin, not the ceiling for the best operators. Source: AirROI 2025 data, Town of Baraboo market, September 2024 to August 2025.

What is the average Airbnb occupancy rate in Town of Baraboo?

The average Airbnb occupancy rate in Town of Baraboo is 44.1%. July is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Town of Baraboo?

Listings in Town of Baraboo average $290 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Town of Baraboo?

Town of Baraboo currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Town of Baraboo?

AirROI currently classifies the short-term rental regulation level in Town of Baraboo as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Town of Baraboo?

RevPAR in Town of Baraboo is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Town of Baraboo?

At 44.1% occupancy, Town of Baraboo can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $38,591, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Town of Baraboo?

The average booking lead time in Town of Baraboo is about 67 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Town of Baraboo?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Town of Baraboo include Downtown Baraboo, Devil's Lake State Park, Baraboo Riverwalk. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Town of Baraboo?

entire_home listings make up 100.0% of the active supply in Town of Baraboo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Town of Baraboo compare to nearby Airbnb markets?

Among neighboring markets, Town of Sugar Creek posts $119,434 in average annual revenue with 52.6% occupancy, compared to Town of Baraboo's $38,591 and 44.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

When is the peak season for Airbnb in Town of Baraboo?

July is the highest-revenue month in Town of Baraboo, while November is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2025-08-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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