Slano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Dubrovnik-Neretva County, Croatia
Is Airbnb profitable in Slano in 2025? Explore comprehensive Airbnb analytics for Slano, Dubrovnik-Neretva County, Croatia to uncover income potential. This 2025 STR market report for Slano, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 85 active listings.
Whether you're considering an Airbnb investment in Slano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Slano Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Slano Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Slano (2025)
Understanding the monthly revenue variations for Airbnb listings in Slano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Slano is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Slano across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,278+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,039 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,042 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $556, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Slano
Slano Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Slano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Slano:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Slano
Average Daily Rate (ADR) Airbnb Trends in Slano (2025)
Effective short term rental pricing strategy in Slano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Slano typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Slano
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Airbnb Seasonality Analysis & Trends in Slano (2025)
Peak Season (August, July, October)
- Revenue averages $4,016 per month
- Occupancy rates average 55.9%
- Daily rates average $156
Shoulder Season
- Revenue averages $2,214 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $160
Low Season (January, February, December)
- Revenue drops to average $682 per month
- Occupancy decreases to average 18.5%
- Daily rates adjust to average $144
Seasonality Insights for Slano
- The Airbnb seasonality in Slano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Slano's highest earning potential, with monthly revenues capable of climbing to $4,656, occupancy reaching a high of 68.3%, and ADRs peaking at $189.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $434, occupancy could drop to 15.6%, and ADRs may adjust down to $131.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Slano.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Slano seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Slano (2025)
Exploring the top neighborhoods for short-term rentals in Slano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Slano Village | Quaint coastal village known for its beautiful beaches and tranquil atmosphere. Great for families and travelers seeking a peaceful retreat near the sea. | Slano Beach, Franciscan Monastery, Restaurants with local cuisine, Nature trails, Nearby islands for exploration |
| Kolocep Island | A nearby island perfect for those looking to escape the hustle and bustle. It offers stunning scenery, crystal clear waters, and a laid-back island vibe. | Beaches, Diving spots, Secluded coves, Local gastronomy, Hiking trails |
| Trsteno | Famous for its historic arboretum and stunning seaside views. A picturesque spot for visitors interested in nature and history. | Trsteno Arboretum, Old stone houses, Seafront cafes, Waterfront hiking paths |
| Dubrovnik Old Town | A UNESCO World Heritage site known for its well-preserved medieval architecture and rich history. Attracts tourists year-round. | City Walls, Rector's Palace, Sponza Palace, Dubrovnik Cathedral, Stradun Street |
| Zaton Bay | A beautiful bay area known for its scenic landscapes and calm waters, ideal for families and couples looking for a quiet getaway. | Beaches, Water sports, Scenic walks, Dining by the sea, Family-friendly activities |
| Mlini | Charming coastal town offering both relaxation and access to Dubrovnik, with beautiful beaches and restaurants. | Mlini Beach, Promenade, Local seafood restaurants, Historical sites, Nearby hiking paths |
| Cavtat | A picturesque town with rich history and vibrant waterfront, popular for its proximity to Dubrovnik and beautiful coastal scenery. | Cavtat Harbor, Racic Mausoleum, Historical buildings, Beaches, Walking paths |
| Ston | Famous for its medieval walls and salt pans, a unique destination with a focus on history and local gastronomy. | Ston Walls, Saltworks, Mljet National Park nearby, Winery tours, Seafood tasting |
Understanding Airbnb License Requirements & STR Laws in Slano (2025)
While Slano, Dubrovnik-Neretva County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Slano to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Slano (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Slanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Sol Del Mar I
Entire Place • 5 bedrooms
Hedera Estate, Villa Hedera XV
Entire Place • 6 bedrooms
Villa Sol Del Mar III
Entire Place • 5 bedrooms
5 bedroom gorgeous home in Slano
Entire Place • 5 bedrooms
Villa Sol Del Mar II
Entire Place • 4 bedrooms
Villa Nika with private heated pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Slano (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Slano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sandra | 2 | $240,907 | 49 | 5.00/5.0 |
| Novasol | 4 | $124,641 | 25 | 4.85/5.0 |
| Antonija | 1 | $113,126 | 22 | 4.91/5.0 |
| Sandra | 1 | $102,658 | 17 | 5.00/5.0 |
| Martina | 7 | $72,780 | 23 | 4.71/5.0 |
| Marijana | 1 | $39,789 | 16 | 5.00/5.0 |
| Tiziana & Andrea | 3 | $38,665 | 50 | 4.88/5.0 |
| Pero | 5 | $38,243 | 118 | 4.76/5.0 |
| Ivana & Matko | 1 | $32,203 | 62 | 4.95/5.0 |
| Tabu D.O.O. | 1 | $30,338 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Slano.
Dive Deeper: Advanced Slano STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Slano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSlano Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Slano
- The Slano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 85 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Slano, Apartment/Condo properties are the most common (56.5%), reflecting the local real estate landscape.
- Houses represent a significant 37.6% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 5.9%) offer potential for unique stay experiences.
Slano Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Slano
- The dominant room capacity in Slano is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.6% of the active Airbnb listings in Slano, indicating a high concentration in these sizes.
- A significant 21.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Slano.
Slano Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Slano
- The most common guest capacity trend in Slano vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Slano STR market, accounting for 50.6% of listings.
- 24.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Slano.
- On average, properties in Slano are equipped to host 4.1 guests.
Slano Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Slano
- The most common availability pattern in Slano falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Slano (49.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Slano Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
6.6% of total
2 Nights
10 listings
13.2% of total
3 Nights
19 listings
25% of total
4-6 Nights
23 listings
30.3% of total
30+ Nights
19 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Slano is 4-6 Nights, adopted by 30.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (19.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (25%) caters to monthly stays (30+ nights) in Slano, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 30.3% of Slano hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Slano.
Slano Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
9 listings
10.6% of total
Super Strict 30 Days
2 listings
2.4% of total
Flexible
15 listings
17.6% of total
Moderate
8 listings
9.4% of total
Firm
25 listings
29.4% of total
Strict
26 listings
30.6% of total
Cancellation Policy Insights for Slano
- The prevailing Airbnb cancellation policy trend in Slano is Strict, used by 30.6% of listings.
- A majority (60.0%) of hosts in Slano utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.6% market standard in Slano.
- With 30.6% using Strict terms, this is a viable option in Slano, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Slano.
Slano STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Slano
- The overall average booking lead time for vacation rentals in Slano is 59 days.
- Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 1 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Slano.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Slano averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Slano (2025)
Amenity data is currently unavailable for Slano.
Slano Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Slano
- The typical guest profile for Airbnb in Slano consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 0.6% of guests.
- Key international markets include France (19.9%) and United Kingdom (16.6%).
- Top languages spoken are English (39.9%) followed by French (14.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Slano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Strožanac Gornji | 41 | $3,108 | $384.84 | 45% |
| Srinjine | 36 | $2,918 | $364.02 | 48% |
| Gornje Sitno | 11 | $2,761 | $341.71 | 51% |
| Grubine | 29 | $2,650 | $358.28 | 50% |
| Općina Klis | 93 | $2,631 | $315.75 | 52% |
| Dugopolje | 25 | $2,532 | $343.98 | 47% |
| Zavrelje | 15 | $2,328 | $460.85 | 49% |
| Donji Proložac | 19 | $2,326 | $420.50 | 46% |
| Grad Solin | 234 | $2,217 | $256.56 | 46% |
| Ledenice | 11 | $2,213 | $389.43 | 37% |