Aalen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baden-Württemberg, Germany

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Aalen in 2025? Explore comprehensive Airbnb analytics for Aalen, Baden-Württemberg, Germany to uncover income potential. This 2025 STR market report for Aalen, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 60 active listings.

Whether you're considering an Airbnb investment in Aalen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aalen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Aalen Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$110
The average rental revenue earned for an occupied room per day in Aalen.
Occupancy Rate(?)
37.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,412
Typical annual income for an Airbnb listing in Aalen. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.3%
Significant decrease (-12.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Aalen.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Aalen.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
60
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Aalen (2025)

Understanding the monthly revenue variations for Airbnb listings in Aalen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aalen is typically August, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aalen across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,258+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,590 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $929 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $518, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Aalen

Aalen Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Aalen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aalen:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Aalen

Average Daily Rate (ADR) Airbnb Trends in Aalen (2025)

Effective short term rental pricing strategy in Aalen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aalen typically peaks in June and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $134 or more.
  • Typical properties (Median) charge around $80 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in Aalen

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Airbnb Seasonality Analysis & Trends in Aalen (2025)

Peak Season (August, October, December)
  • Revenue averages $1,350 per month
  • Occupancy rates average 45.6%
  • Daily rates average $106
Shoulder Season
  • Revenue averages $1,149 per month
  • Occupancy maintains around 40.5%
  • Daily rates hold near $111
Low Season (April, May, July)
  • Revenue drops to average $947 per month
  • Occupancy decreases to average 35.3%
  • Daily rates adjust to average $116

Seasonality Insights for Aalen

  • The Airbnb seasonality in Aalen shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Aalen's highest earning potential, with monthly revenues capable of climbing to $1,465, occupancy reaching a high of 49.4%, and ADRs peaking at $122.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $782, occupancy could drop to 29.1%, and ADRs may adjust down to $101.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aalen.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Aalen seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Aalen (2025)

Exploring the top neighborhoods for short-term rentals in Aalen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Aalen City Center
The heart of Aalen, offering easy access to shops, restaurants, and cultural landmarks. Attracts tourists looking to explore the local history and amenities.
Aalen Castle, Limes Museum, St. Nicholas Church, Marketplace Aalen, Aalen Town Hall
Wasseralfingen
A charming district of Aalen known for its scenic views and quiet atmosphere. Ideal for families and those seeking a peaceful retreat close to the city center.
Wasseralfingen Church, Local parks, Aalen's hiking trails
Aalen's Science Park
A hub for innovation and technology, attracting business travelers and professionals visiting local companies and universities. Great for short-term rental opportunities.
Fraunhofer Institute, Innovation Center, Aalen University
Aalen's Thermal Baths
A wellness area known for relaxation and health tourism, attracting visitors seeking spa experiences and rejuvenation.
Therme Aalen, Health spas, Wellness hotels
Ebnat
A residential area with local charm, popular among those looking for a quiet stay while still being close to Aalen’s main attractions.
Aalen Botanical Garden, Local eateries, Scenic nature areas
Aalen's Cultural Quarter
Rich in culture and art, perfect for travelers interested in heritage and local events throughout the year.
Aalen Cultural Center, Theater Aalen, Local festivals
Oberkochen
A neighboring town with a small-town feel and quick access to Aalen, appealing to guests who want a tranquil stay with the option to explore.
Oberkochen Town Center, Hiking trails around the Swabian Jura
Local Vineyards
Aalen is near several vineyards and wine routes, attracting visitors interested in wine tasting and rural tourism experiences.
Wine tasting tours, Scenic vineyard views, Wine festivals

Understanding Airbnb License Requirements & STR Laws in Aalen (2025)

While Aalen, Baden-Württemberg, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aalen to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Aalen (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Aalenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Newly built 1-room apartment close to the center

Newly built 1-room apartment close to the center

Entire Place • 1 bedroom

$22,660
Revenue
61.9%
Occupancy
$87.29
Daily Rate
Aalen Reichsstädter Str. | Suite

Aalen Reichsstädter Str. | Suite

Entire Place • 1 bedroom

$21,793
Revenue
51.8%
Occupancy
$116.41
Daily Rate
Suite for 6 Aalen WiFi Netflix

Suite for 6 Aalen WiFi Netflix

Entire Place • 2 bedrooms

$18,953
Revenue
40.8%
Occupancy
$261.84
Daily Rate
WellandHome Aalen - Apartment

WellandHome Aalen - Apartment

Entire Place • 1 bedroom

$18,656
Revenue
43.9%
Occupancy
$127.62
Daily Rate
Dream apartment best  location

Dream apartment best location

Entire Place • 1 bedroom

$17,860
Revenue
81.6%
Occupancy
$60.01
Daily Rate
Beautiful Fuchs apartment

Beautiful Fuchs apartment

Entire Place • 2 bedrooms

$17,670
Revenue
80.4%
Occupancy
$59.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Aalen (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Aalen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pajo6$69,399534.91/5.0
Chris Und Jenapartments5$60,209134.25/5.0
Benjamin Und Saskia4$54,962164.87/5.0
Limehome4$53,638824.41/5.0
Matthias4$35,612564.94/5.0
Vanja1$22,660304.97/5.0
Markus1$17,860504.96/5.0
Rita1$17,670754.96/5.0
Kemal1$17,335234.87/5.0
Aaron1$15,375264.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aalen.

Dive Deeper: Advanced Aalen STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aalen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Aalen Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Aalen

  • The Aalen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 60 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Aalen, Apartment/Condo properties are the most common (73.3%), reflecting the local real estate landscape.
  • The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.7%) offer potential for unique stay experiences.

Aalen Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Aalen

  • The dominant room capacity in Aalen is 1 bedroom listings, making up 55% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in Aalen, indicating a high concentration in these sizes.
  • With over half the market (55%) consisting of studios or 1-bedroom units, Aalen is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Aalen.

Aalen Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Aalen

  • The most common guest capacity trend in Aalen vacation rentals is listings accommodating 2 guests (26.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Aalen STR market, accounting for 46.7% of listings.
  • 13.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aalen.
  • On average, properties in Aalen are equipped to host 2.8 guests.

Aalen Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Aalen

  • The most common availability pattern in Aalen falls within the 271-366 days range, representing 61.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Aalen (35%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Aalen Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30%)

1 Night

18 listings

30% of total

2 Nights (18.3%)

2 Nights

11 listings

18.3% of total

3 Nights (11.7%)

3 Nights

7 listings

11.7% of total

4-6 Nights (8.3%)

4-6 Nights

5 listings

8.3% of total

7-29 Nights (8.3%)

7-29 Nights

5 listings

8.3% of total

30+ Nights (23.3%)

30+ Nights

14 listings

23.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Aalen is 1 Night, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (23.3%) caters to monthly stays (30+ nights) in Aalen, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30% of Aalen hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 23.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aalen.

Aalen Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (46.6%)

Flexible

27 listings

46.6% of total

Moderate (37.9%)

Moderate

22 listings

37.9% of total

Firm (5.2%)

Firm

3 listings

5.2% of total

Strict (10.3%)

Strict

6 listings

10.3% of total

Cancellation Policy Insights for Aalen

  • The prevailing Airbnb cancellation policy trend in Aalen is Flexible, used by 46.6% of listings.
  • The market strongly favors guest-friendly terms, with 84.5% of listings offering Flexible or Moderate policies. This suggests guests in Aalen may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 46.6% market standard in Aalen.
  • Using a Strict policy might deter some guests, as only 10.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Aalen.

Aalen STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Aalen

  • The overall average booking lead time for vacation rentals in Aalen is 36 days.
  • Guests book furthest in advance for stays during May (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (49 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Aalen.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 49 days) to capture early planners.
  • Monitor your own booking lead times against these Aalen averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Aalen (2025)

Amenity Prevalence

Amenity Insights for Aalen

  • Essential amenities in Aalen that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Aalen: Smoke alarm, Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Aalen to stay competitive.

Aalen Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Aalen

  • The typical guest profile for Airbnb in Aalen consists of primarily domestic travelers (76%), often arriving from nearby Aalen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 76.3% of guests.
  • Key international markets include Germany (76.3%) and France (3.8%).
  • Top languages spoken are English (38.1%) followed by German (34.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Aalen and Frankfurt.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Aalen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Balderschwang10$4,949$295.7157%
Brand62$4,171$530.2933%
Bayrischzell39$4,166$386.7436%
Bürserberg42$3,818$332.3141%
Pfafflar11$3,246$255.6852%
Sankt Anton am Arlberg148$3,231$510.6139%
Warth28$3,167$361.6740%
Stans12$2,976$284.2139%
Kusterdingen12$2,938$188.3549%
Wiesing19$2,730$232.4343%

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