Herrenberg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baden-Württemberg, Germany

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Herrenberg in 2025? Explore comprehensive Airbnb analytics for Herrenberg, Baden-Württemberg, Germany to uncover income potential. This 2025 STR market report for Herrenberg, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Herrenberg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Herrenberg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Herrenberg Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$73
The average rental revenue earned for an occupied room per day in Herrenberg.
Occupancy Rate(?)
50.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$10,558
Typical annual income for an Airbnb listing in Herrenberg. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.0%
Positive growth (7.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Herrenberg.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Herrenberg.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Herrenberg (2025)

Understanding the monthly revenue variations for Airbnb listings in Herrenberg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Herrenberg is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Herrenberg across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,285+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,404 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $889 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $609, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Herrenberg

Herrenberg Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Herrenberg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Herrenberg:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Herrenberg

Average Daily Rate (ADR) Airbnb Trends in Herrenberg (2025)

Effective short term rental pricing strategy in Herrenberg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Herrenberg typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $106+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $78 or more.
  • Typical properties (Median) charge around $49 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Herrenberg

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Airbnb Seasonality Analysis & Trends in Herrenberg (2025)

Peak Season (August, September, October)
  • Revenue averages $1,492 per month
  • Occupancy rates average 61.6%
  • Daily rates average $68
Shoulder Season
  • Revenue averages $1,093 per month
  • Occupancy maintains around 54.6%
  • Daily rates hold near $72
Low Season (January, February, November)
  • Revenue drops to average $907 per month
  • Occupancy decreases to average 49.8%
  • Daily rates adjust to average $69

Seasonality Insights for Herrenberg

  • The Airbnb seasonality in Herrenberg shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Herrenberg's highest earning potential, with monthly revenues capable of climbing to $1,509, occupancy reaching a high of 64.7%, and ADRs peaking at $78.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $885, occupancy could drop to 42.8%, and ADRs may adjust down to $67.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Herrenberg.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Herrenberg seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Herrenberg (2025)

Exploring the top neighborhoods for short-term rentals in Herrenberg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town Herrenberg
Charming historic center with medieval architecture, perfect for tourists interested in culture and history. Close to restaurants and shops.
Stiftskirche Herrenberg, Herrenberg Castle, Historic Market Square, Herrenberg Rathaus, Museum im Minsters
Herrenberg Park
Large green space and recreational area, ideal for families and nature lovers. Attracts visitors looking for outdoor activities and relaxation.
Herrenberg Botanical Garden, Playground areas, Walking and biking paths, Picnic spots
Herrenberg Train Station Area
Convenient access to public transport, making it easy for guests to explore nearby cities while staying in Herrenberg. Attracts business travelers and day-trippers.
Train routes to Stuttgart, Bus connections, Nearby cafes and shops
Stiftskirche Area
Area surrounding the historical church with scenic views and a blend of cultural experiences. Great for tourists interested in local history and architecture.
Stiftskirche Herrenberg, Art galleries nearby, Local artisan shops
Herrenberg Shopping District
Central shopping area with diverse retail options and dining choices. Attracts both locals and tourists looking for shopping and gastronomy.
Main shopping street, Various restaurants and cafes, Weekly markets
Tübingen Day Trip Hub
Close proximity to Tübingen, a popular university town with a vibrant cultural scene. Ideal for guests wanting to explore nearby attractions.
Tübingen Castle, Old Neckar Town, Philosopher's Walk
Nature Trails and Hiking
Surrounded by stunning landscapes and hiking opportunities in the Swabian Jura, appealing to nature enthusiasts and outdoor adventurers.
Swabian Jura National Park, Local hiking trails, Beautiful viewpoints
Local Culinary Experiences
Herrenberg and its surroundings offer rich culinary experiences with Swabian cuisine, attracting food lovers and visitors seeking authentic local dining.
Local breweries, Traditional Swabian restaurants, Seasonal food markets

Understanding Airbnb License Requirements & STR Laws in Herrenberg (2025)

While Herrenberg, Baden-Württemberg, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Herrenberg to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Herrenberg (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Herrenbergbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Anna's - Semi-detached house with large garden

Anna's - Semi-detached house with large garden

Entire Place • 2 bedrooms

$30,337
Revenue
70.3%
Occupancy
$110.66
Daily Rate
Herrenberg: Business Apartment

Herrenberg: Business Apartment

Entire Place • 1 bedroom

$29,228
Revenue
39.2%
Occupancy
$376.14
Daily Rate
Herrenberg: Historic half-timbered house on the Schlossberg

Herrenberg: Historic half-timbered house on the Schlossberg

Entire Place • 2 bedrooms

$27,378
Revenue
89.6%
Occupancy
$83.65
Daily Rate
Beautiful, quiet granny apartment right on the edge of the field

Beautiful, quiet granny apartment right on the edge of the field

Entire Place • 1 bedroom

$21,916
Revenue
78.1%
Occupancy
$71.70
Daily Rate
Spacious, bright apartment in the countryside

Spacious, bright apartment in the countryside

Entire Place • 2 bedrooms

$18,164
Revenue
71.7%
Occupancy
$67.12
Daily Rate
Lovely apartment near Stuttgart right by the Schönbuch

Lovely apartment near Stuttgart right by the Schönbuch

Entire Place • 1 bedroom

$17,836
Revenue
55.5%
Occupancy
$76.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Herrenberg (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Herrenberg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Manuel6$30,5981444.85/5.0
Elke1$30,337635.00/5.0
Birol1$29,22884.75/5.0
Matthias1$27,378674.85/5.0
Steffen1$21,916834.98/5.0
Thea1$18,1642514.95/5.0
Waltraud1$17,836415.00/5.0
Sandra2$16,3361854.96/5.0
Jan1$14,437634.95/5.0
Silvia1$11,617984.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Herrenberg.

Dive Deeper: Advanced Herrenberg STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Herrenberg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Herrenberg Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Herrenberg

  • The Herrenberg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 40% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Herrenberg, Apartment/Condo properties are the most common (76%), reflecting the local real estate landscape.
  • Houses represent a significant 24% portion, catering likely to families or larger groups.

Herrenberg Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Herrenberg

  • The dominant room capacity in Herrenberg is 1 bedroom listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Herrenberg, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (4.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Herrenberg.

Herrenberg Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Herrenberg

  • The most common guest capacity trend in Herrenberg vacation rentals is listings accommodating 2 guests (16%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Herrenberg STR market, accounting for 32.0% of listings.
  • On average, properties in Herrenberg are equipped to host 2.1 guests.

Herrenberg Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Herrenberg

  • The most common availability pattern in Herrenberg falls within the 91-180 days range, representing 32% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 52.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Herrenberg (32%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 48.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Herrenberg Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36%)

1 Night

9 listings

36% of total

2 Nights (20%)

2 Nights

5 listings

20% of total

3 Nights (4%)

3 Nights

1 listings

4% of total

4-6 Nights (28%)

4-6 Nights

7 listings

28% of total

7-29 Nights (4%)

7-29 Nights

1 listings

4% of total

30+ Nights (8%)

30+ Nights

2 listings

8% of total

Key Insights

  • The most prevalent minimum stay requirement in Herrenberg is 1 Night, adopted by 36% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 36% of Herrenberg hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Herrenberg.

Herrenberg Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28%)

Flexible

7 listings

28% of total

Moderate (28%)

Moderate

7 listings

28% of total

Firm (12%)

Firm

3 listings

12% of total

Strict (32%)

Strict

8 listings

32% of total

Cancellation Policy Insights for Herrenberg

  • The prevailing Airbnb cancellation policy trend in Herrenberg is Strict, used by 32% of listings.
  • There's a relatively balanced mix between guest-friendly (56.0%) and stricter (44.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32% market standard in Herrenberg.
  • With 32% using Strict terms, this is a viable option in Herrenberg, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Herrenberg.

Herrenberg STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Herrenberg

  • The overall average booking lead time for vacation rentals in Herrenberg is 29 days.
  • Guests book furthest in advance for stays during July (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (42 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Herrenberg.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Herrenberg averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Herrenberg (2025)

Amenity data is currently unavailable for Herrenberg.

Herrenberg Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Herrenberg

  • The typical guest profile for Airbnb in Herrenberg consists of primarily domestic travelers (72%), often arriving from nearby Taunusstein, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 72.0% of guests.
  • Key international markets include Germany (72%) and United States (5%).
  • Top languages spoken are English (38.1%) followed by German (33.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Taunusstein and Frankfurt.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Herrenberg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rothenburg10$5,701$296.1162%
Brand60$4,132$536.4633%
Bürserberg41$3,821$346.9942%
Ittenheim21$3,787$250.0341%
Lucerne374$3,656$278.2751%
Vitznau33$3,591$378.5345%
Bassersdorf16$3,329$349.6047%
Le Valtin16$3,243$333.6141%
Furdenheim21$3,153$366.8447%
Meggen10$3,109$219.6755%

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