Malsch Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baden-Württemberg, Germany

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Malsch in 2025? Explore comprehensive Airbnb analytics for Malsch, Baden-Württemberg, Germany to uncover income potential. This 2025 STR market report for Malsch, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Malsch, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Malsch Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Malsch Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$109
The average rental revenue earned for an occupied room per day in Malsch.
Occupancy Rate(?)
41.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,188
Typical annual income for an Airbnb listing in Malsch. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
103.4%
Strong growth (103.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Malsch.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Malsch.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Malsch (2025)

Understanding the monthly revenue variations for Airbnb listings in Malsch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Malsch is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Malsch across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,107+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,069 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,234 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $720, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Malsch

Malsch Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Malsch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Malsch:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Malsch

Average Daily Rate (ADR) Airbnb Trends in Malsch (2025)

Effective short term rental pricing strategy in Malsch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Malsch typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $106 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Malsch

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Airbnb Seasonality Analysis & Trends in Malsch (2025)

Peak Season (August, April, July)
  • Revenue averages $1,977 per month
  • Occupancy rates average 51.3%
  • Daily rates average $100
Shoulder Season
  • Revenue averages $1,605 per month
  • Occupancy maintains around 44.0%
  • Daily rates hold near $101
Low Season (February, June, November)
  • Revenue drops to average $1,022 per month
  • Occupancy decreases to average 33.6%
  • Daily rates adjust to average $101

Seasonality Insights for Malsch

  • The Airbnb seasonality in Malsch shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Malsch's highest earning potential, with monthly revenues capable of climbing to $2,217, occupancy reaching a high of 55.8%, and ADRs peaking at $111.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $672, occupancy could drop to 25.9%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Malsch.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Malsch seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Malsch (2025)

Exploring the top neighborhoods for short-term rentals in Malsch? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Malsch Center
The heart of Malsch, with easy access to local shops, restaurants, and public transport. It's ideal for guests looking for convenience and proximity to local amenities.
Local cafes and restaurants, Malsch Town Hall, Nearby parks, Public transport connections, Malsch Museum
Nearby Heidelberg
Just a short drive away, Heidelberg is a picturesque city known for its historic university and romantic old town. It's popular with tourists and families alike.
Heidelberg Castle, Philosopher's Walk, Old Bridge, Heidelberg University, Heidelberg Zoo
Walldorf
Known for its business environment due to SAP headquarters, Walldorf attracts business travelers and tech professionals. Ideal for short stays during conferences.
SAP Arena, Local parks, Walldorf Town Center
Lukasfeld
A growing residential area within Malsch, ideal for families and those looking for a quieter stay while still being close to the urban amenities.
Family-friendly parks, Schools, Community centers
Bruchhausen
A beautiful suburban area with lush green spaces. Great for nature lovers looking for a peaceful getaway close to nature trails and parks.
Local hiking trails, Nature reserves, Community parks
Hockenheim
Famous for its racing circuit, Hockenheim attracts motorsport fans and tourists. Perfect for those attending events at the racetrack.
Hockenheimring, Local dining options, Parks and recreation areas
St. Leon-Rot
Known for its golf courses and affluent residential communities, this area attracts guests looking for luxury and leisure activities.
Golf courses, High-end restaurants, Local shops
Leimen
A short distance from Malsch, Leimen offers a blend of residential living and access to local attractions. It’s great for tourists who want a quiet stay out of the main city.
Leimen Town Center, Cultural events, Local parks

Understanding Airbnb License Requirements & STR Laws in Malsch (2025)

While Malsch, Baden-Württemberg, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Malsch to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Malsch (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Malschbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Vineyard Chalet 1 with private sauna

Vineyard Chalet 1 with private sauna

Entire Place • 1 bedroom

$33,419
Revenue
47.8%
Occupancy
$190.75
Daily Rate
Vineyard chalet with children's room

Vineyard chalet with children's room

Entire Place • 2 bedrooms

$32,096
Revenue
55.1%
Occupancy
$160.49
Daily Rate
Vineyard Chalet 2 with private sauna

Vineyard Chalet 2 with private sauna

Entire Place • 1 bedroom

$25,611
Revenue
39.4%
Occupancy
$189.34
Daily Rate
Vineyard chalet for 3

Vineyard chalet for 3

Entire Place • 2 bedrooms

$24,725
Revenue
45.4%
Occupancy
$165.62
Daily Rate
Laika apartment in the vineyards

Laika apartment in the vineyards

Entire Place • 2 bedrooms

$19,607
Revenue
45.3%
Occupancy
$140.69
Daily Rate
Appartement LeCoq Malsch

Appartement LeCoq Malsch

Entire Place • 2 bedrooms

$15,862
Revenue
50.8%
Occupancy
$84.82
Daily Rate
Private Apartment with Air Conditioning and Wi-Fi

Private Apartment with Air Conditioning and Wi-Fi

Entire Place • 1 bedroom

$15,862
Revenue
76.6%
Occupancy
$54.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Malsch (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Malsch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alexander4$115,851894.99/5.0
Claudia1$19,607694.90/5.0
Daniela2$17,876504.83/5.0
Marina1$15,8622124.85/5.0
Johannes1$15,862315.00/5.0
Lars1$13,489574.89/5.0
Linda1$8,283304.97/5.0
Hartmut1$6,15034.00/5.0
Marlies2$5,246264.61/5.0
Uwe1$4,48955.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Malsch.

Dive Deeper: Advanced Malsch STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Malsch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Malsch Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Malsch

  • The Malsch Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Malsch, Apartment/Condo properties are the most common (64.7%), reflecting the local real estate landscape.
  • Houses represent a significant 35.3% portion, catering likely to families or larger groups.

Malsch Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Malsch

  • The dominant room capacity in Malsch is 1 bedroom listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 88.3% of the active Airbnb listings in Malsch, indicating a high concentration in these sizes.

Malsch Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Malsch

  • The most common guest capacity trend in Malsch vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Malsch STR market, accounting for 58.8% of listings.
  • On average, properties in Malsch are equipped to host 3.2 guests.

Malsch Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Malsch

  • The most common availability pattern in Malsch falls within the 271-366 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Malsch (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Malsch Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.6%)

1 Night

3 listings

17.6% of total

2 Nights (17.6%)

2 Nights

3 listings

17.6% of total

3 Nights (29.4%)

3 Nights

5 listings

29.4% of total

4-6 Nights (5.9%)

4-6 Nights

1 listings

5.9% of total

7-29 Nights (11.8%)

7-29 Nights

2 listings

11.8% of total

30+ Nights (17.6%)

30+ Nights

3 listings

17.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Malsch is 3 Nights, adopted by 29.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (17.6%) caters to monthly stays (30+ nights) in Malsch, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 29.4% of Malsch hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Malsch.

Malsch Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (29.4%)

Flexible

5 listings

29.4% of total

Moderate (17.6%)

Moderate

3 listings

17.6% of total

Firm (47.1%)

Firm

8 listings

47.1% of total

Strict (5.9%)

Strict

1 listings

5.9% of total

Cancellation Policy Insights for Malsch

  • The prevailing Airbnb cancellation policy trend in Malsch is Firm, used by 47.1% of listings.
  • A majority (53.0%) of hosts in Malsch utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 47.1% market standard in Malsch.
  • Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Malsch.

Malsch STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Malsch

  • The overall average booking lead time for vacation rentals in Malsch is 41 days.
  • Guests book furthest in advance for stays during September (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (58 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Malsch.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 58 days) to capture early planners.
  • Monitor your own booking lead times against these Malsch averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Malsch (2025)

Amenity Prevalence

Amenity Insights for Malsch

  • Essential amenities in Malsch that guests expect include: Kitchen, TV, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Malsch: Kitchen, TV, Wifi.
  • Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Malsch to stay competitive.

Malsch Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Malsch

  • The typical guest profile for Airbnb in Malsch consists of a mix of domestic (56%) and international guests, often arriving from nearby Stuttgart, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 55.8% of guests.
  • Key international markets include Germany (55.8%) and Netherlands (10.4%).
  • Top languages spoken are English (35.8%) followed by German (27.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Malsch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Furdenheim15$5,806$428.6745%
Ittenheim19$5,472$327.4943%
Le Valtin13$3,940$406.2343%
Kruft12$3,726$263.4736%
Dettwiller11$3,190$225.0935%
Griesheim-près-Molsheim19$3,171$274.7940%
Hurtigheim10$3,077$242.8440%
Rust167$2,827$202.1152%
Unkel21$2,770$217.8239%
Kusterdingen12$2,749$198.4442%

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