Mühlacker Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baden-Württemberg, Germany
Is Airbnb profitable in Mühlacker in 2025? Explore comprehensive Airbnb analytics for Mühlacker, Baden-Württemberg, Germany to uncover income potential. This 2025 STR market report for Mühlacker, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Mühlacker, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mühlacker Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mühlacker Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mühlacker (2025)
Understanding the monthly revenue variations for Airbnb listings in Mühlacker is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mühlacker is typically December, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mühlacker across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,683+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,508 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $832 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $401, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mühlacker
Mühlacker Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mühlacker STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mühlacker:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mühlacker
Average Daily Rate (ADR) Airbnb Trends in Mühlacker (2025)
Effective short term rental pricing strategy in Mühlacker involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mühlacker typically peaks in September and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $167+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $98 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Mühlacker
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Airbnb Seasonality Analysis & Trends in Mühlacker (2025)
Peak Season (December, July, March)
- Revenue averages $1,561 per month
- Occupancy rates average 54.6%
- Daily rates average $82
Shoulder Season
- Revenue averages $1,157 per month
- Occupancy maintains around 40.8%
- Daily rates hold near $81
Low Season (January, February, August)
- Revenue drops to average $966 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $80
Seasonality Insights for Mühlacker
- The Airbnb seasonality in Mühlacker shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mühlacker's highest earning potential, with monthly revenues capable of climbing to $1,770, occupancy reaching a high of 59.9%, and ADRs peaking at $85.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $896, occupancy could drop to 35.6%, and ADRs may adjust down to $74.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mühlacker.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mühlacker seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mühlacker (2025)
Exploring the top neighborhoods for short-term rentals in Mühlacker? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mühlacker Old Town | Charming historic area with traditional half-timbered houses and a relaxed atmosphere. Ideal for guests looking to experience local culture and history. | St. Lawrence Church, Mühlacker Town Hall, Kulturhaus, Local boutiques and cafes |
| Lienzingen | Picturesque village known for its serene landscapes and proximity to outdoor activities. Perfect for nature lovers and those seeking tranquility so close to Mühlacker. | Lienzingen Castle, Nature trails, Local vineyards |
| Enz Valley | Scenic valley with beautiful river views and hiking opportunities. Attracts guests interested in outdoor activities and nature. | Enz river walks, Hiking trails, Cycling routes |
| Pflugfelden | Residential area known for its family-friendly environment and local amenities. Great for long-term stays or families visiting. | Parks, Community centers, Local markets |
| Mühlacker Train Station Area | Convenient location with easy transport links to Stuttgart and surrounding cities. Appeals to travelers looking for accessibility. | Train services to major cities, Local eateries, Shopping options |
| Lauffen am Neckar | Nearby town with historic charm and beautiful Neckar river views. A great spot for guests looking for cultural experiences and wine tasting. | Neckar river walks, Wine festivals, Historic buildings |
| Viaduct Park | Expansive park area ideal for outdoor activities and family fun. Inviting for guests seeking leisure and natural beauty. | Playgrounds, Walking paths, Picnic areas |
| Local Cultural Events | Mühlacker hosts several local festivals throughout the year which can draw tourists. Perfect for engaging visitors looking for local experiences. | Annual festivals, Cultural workshops, Food markets |
Understanding Airbnb License Requirements & STR Laws in Mühlacker (2025)
While Mühlacker, Baden-Württemberg, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mühlacker to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mühlacker (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mühlackerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
RELAX-Apartment. Sauna & Spacious. Garage. 105 m²
Entire Place • 2 bedrooms
BOHO-Apartment. Feel like Home. Tiny Bath. Garage
Entire Place • 1 bedroom
TINY-Apartment. Vineyard view & Idyllic Nature
Entire Place • N/A
Pure country living.
Entire Place • 1 bedroom
Schäfer Farm Apartment 2
Entire Place • 1 bedroom
4-room apartment + south balcony
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mühlacker (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mühlacker based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gloria | 2 | $85,028 | 159 | 4.81/5.0 |
| Christos | 1 | $15,631 | 55 | 4.89/5.0 |
| Sascha | 1 | $15,297 | 38 | 4.97/5.0 |
| Tobias | 1 | $12,604 | 28 | 4.89/5.0 |
| Bettina | 2 | $9,519 | 193 | 4.92/5.0 |
| Pascal | 2 | $9,388 | 17 | 5.00/5.0 |
| Vincenza | 1 | $8,487 | 38 | 4.95/5.0 |
| Tanja | 1 | $8,428 | 12 | 4.83/5.0 |
| L8 Street | 1 | $8,170 | 5 | 4.00/5.0 |
| Sabine | 1 | $7,830 | 103 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mühlacker.
Dive Deeper: Advanced Mühlacker STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mühlacker. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMühlacker Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mühlacker
- The Mühlacker Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mühlacker, Apartment/Condo properties are the most common (95%), reflecting the local real estate landscape.
Mühlacker Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mühlacker
- The dominant room capacity in Mühlacker is 1 bedroom listings, making up 55% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.0% of the active Airbnb listings in Mühlacker, indicating a high concentration in these sizes.
- With over half the market (55%) consisting of studios or 1-bedroom units, Mühlacker is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Mühlacker.
Mühlacker Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mühlacker
- The most common guest capacity trend in Mühlacker vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Mühlacker STR market, accounting for 65.0% of listings.
- On average, properties in Mühlacker are equipped to host 2.6 guests.
Mühlacker Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mühlacker
- The most common availability pattern in Mühlacker falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mühlacker (30%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mühlacker Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
20% of total
2 Nights
3 listings
15% of total
3 Nights
4 listings
20% of total
4-6 Nights
2 listings
10% of total
30+ Nights
7 listings
35% of total
Key Insights
- The most prevalent minimum stay requirement in Mühlacker is 30+ Nights, adopted by 35% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35%) caters to monthly stays (30+ nights) in Mühlacker, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35% of Mühlacker hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mühlacker.
Mühlacker Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
60% of total
Moderate
5 listings
25% of total
Firm
3 listings
15% of total
Cancellation Policy Insights for Mühlacker
- The prevailing Airbnb cancellation policy trend in Mühlacker is Flexible, used by 60% of listings.
- The market strongly favors guest-friendly terms, with 85.0% of listings offering Flexible or Moderate policies. This suggests guests in Mühlacker may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 60% market standard in Mühlacker.
- Given the high prevalence of Flexible policies (60%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Mühlacker.
Mühlacker STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mühlacker
- The overall average booking lead time for vacation rentals in Mühlacker is 26 days.
- Guests book furthest in advance for stays during August (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (41 days avg.) sees the longest lead times, while Fall (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Mühlacker.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Mühlacker averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mühlacker (2025)
Amenity Prevalence
Amenity Insights for Mühlacker
- Essential amenities in Mühlacker that guests expect include: Kitchen, Cooking basics, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Refrigerator, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mühlacker: Kitchen, Cooking basics, TV, Wifi.
- Prioritize adding missing essentials: Cooking basics, TV, Wifi.
- Consider adding popular differentiators like Heating or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mühlacker to stay competitive.
Mühlacker Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mühlacker
- The typical guest profile for Airbnb in Mühlacker consists of a mix of domestic (60%) and international guests, often arriving from nearby Stuttgart, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 60.2% of guests.
- Key international markets include Germany (60.2%) and Netherlands (8.8%).
- Top languages spoken are English (38%) followed by German (28.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Stuttgart and Schiffdorf.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mühlacker Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rothenburg | 11 | $5,709 | $293.66 | 64% |
| Bassersdorf | 16 | $4,604 | $383.02 | 49% |
| Ittenheim | 21 | $4,514 | $279.01 | 42% |
| Vitznau | 31 | $4,346 | $414.25 | 47% |
| Brand | 63 | $4,028 | $534.79 | 32% |
| Bürserberg | 43 | $3,990 | $337.09 | 42% |
| Lucerne | 339 | $3,934 | $284.83 | 52% |
| Furdenheim | 20 | $3,928 | $375.82 | 43% |
| Le Valtin | 14 | $3,280 | $372.84 | 39% |
| Sattel | 12 | $3,279 | $217.29 | 57% |