Guerrero Negro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California Sur, Mexico
Is Airbnb profitable in Guerrero Negro in 2025? Explore comprehensive Airbnb analytics for Guerrero Negro, Baja California Sur, Mexico to uncover income potential. This 2025 STR market report for Guerrero Negro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 44 active listings.
Whether you're considering an Airbnb investment in Guerrero Negro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Guerrero Negro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Guerrero Negro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Guerrero Negro (2025)
Understanding the monthly revenue variations for Airbnb listings in Guerrero Negro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guerrero Negro is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guerrero Negro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,734+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,072 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $548 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $240, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Guerrero Negro
Guerrero Negro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Guerrero Negro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guerrero Negro:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Guerrero Negro
Average Daily Rate (ADR) Airbnb Trends in Guerrero Negro (2025)
Effective short term rental pricing strategy in Guerrero Negro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guerrero Negro typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $126+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Guerrero Negro
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Airbnb Seasonality Analysis & Trends in Guerrero Negro (2025)
Peak Season (June, April, May)
- Revenue averages $1,293 per month
- Occupancy rates average 24.1%
- Daily rates average $89
Shoulder Season
- Revenue averages $705 per month
- Occupancy maintains around 32.8%
- Daily rates hold near $82
Low Season (September, October, November)
- Revenue drops to average $395 per month
- Occupancy decreases to average 18.5%
- Daily rates adjust to average $84
Seasonality Insights for Guerrero Negro
- The Airbnb seasonality in Guerrero Negro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Guerrero Negro's highest earning potential, with monthly revenues capable of climbing to $1,365, occupancy reaching a high of 46.0%, and ADRs peaking at $89.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $335, occupancy could drop to 14.1%, and ADRs may adjust down to $79.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Guerrero Negro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Guerrero Negro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Guerrero Negro (2025)
Exploring the top neighborhoods for short-term rentals in Guerrero Negro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Guerrero Negro | This central area is close to businesses, restaurants, and shops, making it a convenient spot for visitors. It attracts tourists looking for easy access to local culture and services. | Plaza de la Libertad, Guerrero Negro Museum, local markets, restaurants, historical sites |
| Laguna Salada | An area known for its beautiful salt flats and unique landscapes, appealing to those who enjoy nature and outdoor activities such as photography and bird watching. | Salinas de Guerrero Negro, wildlife viewing, fotographic vistas, nature trails |
| San Ignacio | A nearby oasis village that attracts visitors for its charming atmosphere and natural beauty, popular for those seeking a serene retreat. | San Ignacio Mission, Laguna San Ignacio, hot springs, natural springs, ecotourism opportunities |
| El Barril | A rustic area on the coast known for its stunning ocean views and tranquility. It attracts beach lovers looking for a peaceful getaway. | beach access, scenic views, fishing spots, camping areas |
| Punta Eugenia | Known for its remote beauty and great surfing conditions, this area appeals to adventure seekers and surf enthusiasts. | surfing spots, wildlife, beach hiking, remote coastal beauty |
| Bahía Asunción | A picturesque bay known for its stunning vistas and marine life. It attracts those interested in fishing, diving, and eco-tours. | whale watching, snorkeling, local seafood restaurants, coastal trails |
| Santa Rosalía | A nearby town with rich history and culture, featuring old mining operations and a unique architectural style, drawing visitors interested in historical tours. | Baja California Sur Museum, historical mining sites, local cuisine, town architecture |
| Pueblo Nuevo | A quaint village in the vicinity that offers a glimpse into local life and is attractive to those looking for an authentic Baja experience. | local crafts, small markets, community events, cultural experiences |
Understanding Airbnb License Requirements & STR Laws in Guerrero Negro (2025)
While Guerrero Negro, Baja California Sur, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Guerrero Negro to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Guerrero Negro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Guerrero Negrobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Perla - 11
Entire Place • 4 bedrooms
The Black Warrior Spot
Entire Place • 2 bedrooms
Casa Perla- 8
Entire Place • 3 bedrooms
Casa Astral
Entire Place • 2 bedrooms
Desert Haus Studio with A/C
Entire Place • N/A
Arrebol Haus
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Guerrero Negro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Guerrero Negro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Perla | 3 | $49,368 | 31 | 5.00/5.0 |
| Aidee | 4 | $44,488 | 371 | 4.96/5.0 |
| Julio Cesar | 3 | $24,277 | 27 | 3.32/5.0 |
| Beatriz | 7 | $21,923 | 114 | 4.92/5.0 |
| Conchita Y Andres | 3 | $20,423 | 501 | 4.93/5.0 |
| Flora | 1 | $18,740 | 17 | 5.00/5.0 |
| Alejandra | 1 | $16,657 | 53 | 4.94/5.0 |
| Marino | 1 | $14,889 | 78 | 4.88/5.0 |
| José Nicolás | 2 | $11,883 | 175 | 4.77/5.0 |
| Edgar | 1 | $11,108 | 84 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guerrero Negro.
Dive Deeper: Advanced Guerrero Negro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guerrero Negro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGuerrero Negro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Guerrero Negro
- The Guerrero Negro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.5% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Guerrero Negro, House properties are the most common (45.5%), reflecting the local real estate landscape.
- Houses represent a significant 45.5% portion, catering likely to families or larger groups.
- The presence of 25% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.3%) offer potential for unique stay experiences.
Guerrero Negro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Guerrero Negro
- The dominant room capacity in Guerrero Negro is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.4% of the active Airbnb listings in Guerrero Negro, indicating a high concentration in these sizes.
Guerrero Negro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Guerrero Negro
- The most common guest capacity trend in Guerrero Negro vacation rentals is listings accommodating 4 guests (34.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Guerrero Negro STR market, accounting for 47.7% of listings.
- 18.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Guerrero Negro.
- On average, properties in Guerrero Negro are equipped to host 3.8 guests.
Guerrero Negro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Guerrero Negro
- The most common availability pattern in Guerrero Negro falls within the 271-366 days range, representing 52.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Guerrero Negro (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Guerrero Negro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
43 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Guerrero Negro is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Guerrero Negro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Guerrero Negro hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guerrero Negro.
Guerrero Negro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
18 listings
41.9% of total
Moderate
15 listings
34.9% of total
Firm
1 listings
2.3% of total
Strict
9 listings
20.9% of total
Cancellation Policy Insights for Guerrero Negro
- The prevailing Airbnb cancellation policy trend in Guerrero Negro is Flexible, used by 41.9% of listings.
- The market strongly favors guest-friendly terms, with 76.8% of listings offering Flexible or Moderate policies. This suggests guests in Guerrero Negro may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.9% market standard in Guerrero Negro.
- Regularly review your cancellation policy against competitors and market demand shifts in Guerrero Negro.
Guerrero Negro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Guerrero Negro
- The overall average booking lead time for vacation rentals in Guerrero Negro is 33 days.
- Guests book furthest in advance for stays during February (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (35 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Guerrero Negro.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Guerrero Negro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Guerrero Negro (2025)
Amenity Prevalence
Amenity Insights for Guerrero Negro
- Essential amenities in Guerrero Negro that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Guerrero Negro: Wifi.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Guerrero Negro to stay competitive.
Guerrero Negro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Guerrero Negro
- The typical guest profile for Airbnb in Guerrero Negro consists of a mix of domestic (38%) and international guests, with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 38.2% of guests.
- Key international markets include United States (51.4%) and Mexico (38.2%).
- Top languages spoken are English (47.4%) followed by Spanish (40%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Guerrero Negro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bahía de los Ángeles | 27 | $1,011 | $125.42 | 31% |