San Juanico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California Sur, Mexico
Is Airbnb profitable in San Juanico in 2025? Explore comprehensive Airbnb analytics for San Juanico, Baja California Sur, Mexico to uncover income potential. This 2025 STR market report for San Juanico, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in San Juanico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Juanico Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Juanico Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Juanico (2025)
Understanding the monthly revenue variations for Airbnb listings in San Juanico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Juanico is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Juanico across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,791+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,597 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $802 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $378, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Juanico
San Juanico Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Juanico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Juanico:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Juanico
Average Daily Rate (ADR) Airbnb Trends in San Juanico (2025)
Effective short term rental pricing strategy in San Juanico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Juanico typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $216+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $115 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in San Juanico
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Airbnb Seasonality Analysis & Trends in San Juanico (2025)
Peak Season (June, July, August)
- Revenue averages $1,745 per month
- Occupancy rates average 33.5%
- Daily rates average $134
Shoulder Season
- Revenue averages $1,240 per month
- Occupancy maintains around 28.8%
- Daily rates hold near $127
Low Season (March, September, November)
- Revenue drops to average $909 per month
- Occupancy decreases to average 24.5%
- Daily rates adjust to average $126
Seasonality Insights for San Juanico
- The Airbnb seasonality in San Juanico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Juanico's highest earning potential, with monthly revenues capable of climbing to $1,906, occupancy reaching a high of 43.0%, and ADRs peaking at $135.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $840, occupancy could drop to 15.1%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Juanico.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Juanico seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Juanico (2025)
Exploring the top neighborhoods for short-term rentals in San Juanico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa San Juanico | Known for its stunning natural beauty and surf spots. Ideal for travelers looking for relaxation and outdoor adventures, making it a great location for vacation rentals. | San Juanico Beach, Surfing at La Villa, Diving and snorkeling spots, Scenic viewpoints, Local seafood restaurants |
| Bahía de San Juanico | A picturesque bay known for its calm waters, perfect for kayaking and swimming. It attracts families and tourists seeking a tranquil beach experience. | Kayaking in the bay, Beach picnics, Bird watching, Small beachfront cafes, Fishing tours |
| San Juanico Town | The charming town offers a glimpse into local life and culture. It’s great for guests wanting to experience authentic Baja culture and hospitality. | Local markets, Cultural festivals, Traditional cuisine, Artisan shops, Friendly local community |
| Cruz del Sur | A nearby area famed for its stunning sunsets and views. Attracts couples and photographers looking for romantic getaways. | Sunset viewing spots, Hiking trails, Beaches, Photography opportunities, Quiet retreats |
| La Poza | A secluded beach renowned for its unique rock formations. Perfect for guests who want a peaceful retreat and to connect with nature. | Rock pools, Bird watching, Snorkeling, Fishing, Camping spots |
| Punta Abreojos | An hour away, this remote paradise is known for its pristine beaches and rich marine life. Great for adventurous travelers and eco-tourism. | Whales and dolphin watching, Eco-tours, Bird sanctuary, Beautiful seascapes, Fishing excursions |
| Jacques Cousteau Marine Preserve | Affordable access to some of the best diving and snorkelling experiences. Very appealing for water sports enthusiasts. | Diving tours, Coral reefs, Marine biodiversity, Water sports, Scenic boat rides |
| Isla San Francisco | A beautiful island nearby known for its camping and secluded beaches. Good for travelers seeking adventure and solitude. | Camping sites, Stargazing, Hiking trails, Deserted beaches, Wildlife observation |
Understanding Airbnb License Requirements & STR Laws in San Juanico (2025)
While San Juanico, Baja California Sur, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Juanico to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in San Juanico (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Juanicobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Verde - San Juan Surf&Stay
Entire Place • 3 bedrooms
Luxury Living with the Best View in Town
Entire Place • 2 bedrooms
Casa 3 daughters
Entire Place • 1 bedroom
Casa La Loma - Beautiful Established Home
Entire Place • 4 bedrooms
The Best View in San Juanico
Entire Place • N/A
Steps away from the longest wave- Casa Del Faro
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Juanico (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Juanico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jeffrey | 4 | $54,805 | 110 | 4.88/5.0 |
| Jamie | 1 | $44,432 | 3 | 5.00/5.0 |
| Anneira | 2 | $26,201 | 11 | 2.50/5.0 |
| Gabriela | 1 | $12,902 | 52 | 4.79/5.0 |
| Host #143246117 | 1 | $12,105 | 1 | 0.00/5.0 |
| Ron | 1 | $9,998 | 5 | 5.00/5.0 |
| Host #93899656 | 2 | $7,468 | 71 | 4.95/5.0 |
| Francesca | 2 | $6,132 | 56 | 4.98/5.0 |
| Francisco Javier | 2 | $3,359 | 41 | 4.80/5.0 |
| Jaime Rodrigo | 1 | $2,630 | 37 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Juanico.
Dive Deeper: Advanced San Juanico STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Juanico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Juanico Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Juanico
- The San Juanico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Juanico, House properties are the most common (71.4%), reflecting the local real estate landscape.
- Houses represent a significant 71.4% portion, catering likely to families or larger groups.
- The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
San Juanico Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Juanico
- The dominant room capacity in San Juanico is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.7% of the active Airbnb listings in San Juanico, indicating a high concentration in these sizes.
San Juanico Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Juanico
- The most common guest capacity trend in San Juanico vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the San Juanico STR market, accounting for 47.6% of listings.
- 23.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Juanico.
- On average, properties in San Juanico are equipped to host 3.8 guests.
San Juanico Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Juanico
- The most common availability pattern in San Juanico falls within the 271-366 days range, representing 71.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in San Juanico (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
San Juanico Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
42.1% of total
2 Nights
6 listings
31.6% of total
3 Nights
3 listings
15.8% of total
30+ Nights
2 listings
10.5% of total
Key Insights
- The most prevalent minimum stay requirement in San Juanico is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.7%) of the San Juanico Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.5%) caters to monthly stays (30+ nights) in San Juanico, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.1% of San Juanico hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Juanico.
San Juanico Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
52.9% of total
Moderate
2 listings
11.8% of total
Firm
5 listings
29.4% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for San Juanico
- The prevailing Airbnb cancellation policy trend in San Juanico is Flexible, used by 52.9% of listings.
- There's a relatively balanced mix between guest-friendly (64.7%) and stricter (35.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.9% market standard in San Juanico.
- Given the high prevalence of Flexible policies (52.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in San Juanico.
San Juanico STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Juanico
- The overall average booking lead time for vacation rentals in San Juanico is 45 days.
- Guests book furthest in advance for stays during January (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (52 days avg.) sees the longest lead times, while Spring (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in San Juanico.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these San Juanico averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Juanico (2025)
Amenity Prevalence
Amenity Insights for San Juanico
- Essential amenities in San Juanico that guests expect include: Wifi, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Outdoor dining area, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Juanico: Wifi, Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Kitchen, Free parking on premises.
- Consider adding popular differentiators like Essentials or Outdoor dining area to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Juanico to stay competitive.
San Juanico Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Juanico
- The typical guest profile for Airbnb in San Juanico consists of predominantly international visitors (81%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 18.8% of guests.
- Key international markets include United States (70.3%) and Mexico (18.8%).
- Top languages spoken are English (46.2%) followed by Spanish (42.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Juanico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Carlos | 81 | $2,556 | $326.50 | 26% |
| Marina Real | 13 | $2,236 | $547.81 | 26% |
| Nopoló | 115 | $1,684 | $235.44 | 37% |
| El Tomate | 131 | $1,608 | $181.16 | 31% |
| San Carlos Nuevo Guaymas | 620 | $1,298 | $193.06 | 28% |
| El Renacimiento | 15 | $1,190 | $191.28 | 30% |
| Loreto | 286 | $1,101 | $128.57 | 35% |
| Heroica Mulegé | 69 | $1,046 | $91.98 | 44% |
| Ciudad Constitución | 16 | $419 | $57.47 | 37% |