Ciudad Morelos Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California, Mexico
Is Airbnb profitable in Ciudad Morelos in 2025? Explore comprehensive Airbnb analytics for Ciudad Morelos, Baja California, Mexico to uncover income potential. This 2025 STR market report for Ciudad Morelos, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Ciudad Morelos, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ciudad Morelos Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ciudad Morelos Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ciudad Morelos (2025)
Understanding the monthly revenue variations for Airbnb listings in Ciudad Morelos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ciudad Morelos is typically March, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ciudad Morelos across different performance tiers:
- Best-in-class properties (Top 10%) achieve $750+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $458 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $246 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $186, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ciudad Morelos
Ciudad Morelos Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ciudad Morelos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ciudad Morelos:
- Best-in-class properties (Top 10%) achieve 29%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 14% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 10%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ciudad Morelos
Average Daily Rate (ADR) Airbnb Trends in Ciudad Morelos (2025)
Effective short term rental pricing strategy in Ciudad Morelos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ciudad Morelos typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Ciudad Morelos
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Airbnb Seasonality Analysis & Trends in Ciudad Morelos (2025)
Peak Season (March, July, October)
- Revenue averages $575 per month
- Occupancy rates average 20.0%
- Daily rates average $108
Shoulder Season
- Revenue averages $385 per month
- Occupancy maintains around 13.9%
- Daily rates hold near $107
Low Season (February, May, November)
- Revenue drops to average $177 per month
- Occupancy decreases to average 6.4%
- Daily rates adjust to average $94
Seasonality Insights for Ciudad Morelos
- The Airbnb seasonality in Ciudad Morelos shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ciudad Morelos's highest earning potential, with monthly revenues capable of climbing to $619, occupancy reaching a high of 24.5%, and ADRs peaking at $125.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $147, occupancy could drop to 4.0%, and ADRs may adjust down to $75.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ciudad Morelos.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ciudad Morelos seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ciudad Morelos (2025)
Exploring the top neighborhoods for short-term rentals in Ciudad Morelos? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Historico | The historical center of Ciudad Morelos is rich in culture and history, attracting tourists who want to explore traditional Mexican life and landmarks. | Plaza Principal, Museo de Historia, Teatro Morelos, Templo del Santo Domingo, Mercado Municipal |
| Playas de Tijuana | This coastal area is popular for its beaches and proximity to the United States border, appealing to both local vacationers and international tourists. | Playa de Tijuana, Border Field State Park, Tijuana Estuary, Surf spots, Artisan market |
| Zona Rio | The modern heart of Tijuana known for its restaurants, nightlife, and shopping. Great for urban travelers who want a vibrant atmosphere and amenities. | Cultural Center Tijuana, Zona Rio restaurants, Plaza del Paso del Norte, Markets and boutiques, Tijuana's nightlife |
| Rosarito Beach | A short drive from Ciudad Morelos, Rosarito Beach draws many visitors looking for beach resorts, water sports, and a lively atmosphere. | Rosarito Beach, Puerto Nuevo Lobster Village, La Fonda, Beachfront clubs, Cultural festivals |
| El Porvenir | Famous for its wine production, El Porvenir attracts wine enthusiasts and tourists looking for a more rural, yet charming, experience. | Wine tours, Rancho La Lomita, Bodegas de Santo Tomás, Gastronomic experiences, Scenic countryside |
| San Antonio de las Minas | Another wine-producing area, perfect for those seeking an escape into nature with wineries and outdoor activities. | Casa de la Cultura, Wineries, Local artisan shops, Nature trails, Beautiful landscapes |
| Valle de Guadalupe | Noted for its vineyards and craft breweries, this area is ideal for food and wine lovers, especially for unique weekend getaways. | Valle de Guadalupe wineries, La Ruta del Vino, Gastronomy festivals, Art galleries, Scenic views |
| Baja Coast | Scenic coastal towns near Ciudad Morelos, often featuring beautiful beaches, making it attractive for tourists seeking ocean views and outdoor activities. | Beach access points, Surfing spots, Scenic drives, Local seafood restaurants, Outdoor festivals |
Understanding Airbnb License Requirements & STR Laws in Ciudad Morelos (2025)
While Ciudad Morelos, Baja California, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ciudad Morelos to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ciudad Morelos (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ciudad Morelosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
VILLAS DEL SOL
Entire Place • 2 bedrooms
Open concept house on the hill
Entire Place • 2 bedrooms
Home away from home
Entire Place • 2 bedrooms
Villa del Sol 2
Entire Place • 2 bedrooms
aquí si vamos
Entire Place • 2 bedrooms
Poolside unit at Rincon Tropical Resort #6
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ciudad Morelos (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ciudad Morelos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jim | 25 | $25,225 | 521 | 4.49/5.0 |
| Alicia | 2 | $13,782 | 31 | 4.88/5.0 |
| Lizbeth | 1 | $7,880 | 116 | 4.75/5.0 |
| Gabriela | 1 | $6,871 | 7 | 5.00/5.0 |
| Host #493645927 | 2 | $5,108 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ciudad Morelos.
Dive Deeper: Advanced Ciudad Morelos STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ciudad Morelos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCiudad Morelos Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ciudad Morelos
- The Ciudad Morelos Airbnb market composition is heavily skewed towards Private Room listings, which make up 83.9% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ciudad Morelos, Hotel/Boutique properties are the most common (83.9%), reflecting the local real estate landscape.
- The presence of 83.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Ciudad Morelos Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ciudad Morelos
- The dominant room capacity in Ciudad Morelos is 1 bedroom listings, making up 71% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 100.0% of the active Airbnb listings in Ciudad Morelos, indicating a high concentration in these sizes.
- With over half the market (71%) consisting of studios or 1-bedroom units, Ciudad Morelos is particularly well-suited for individuals or couples.
Ciudad Morelos Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ciudad Morelos
- The most common guest capacity trend in Ciudad Morelos vacation rentals is listings accommodating 2 guests (38.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ciudad Morelos STR market, accounting for 74.2% of listings.
- 25.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ciudad Morelos.
- On average, properties in Ciudad Morelos are equipped to host 3.8 guests.
Ciudad Morelos Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ciudad Morelos
- The most common availability pattern in Ciudad Morelos falls within the 271-366 days range, representing 96.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Ciudad Morelos (83.9%), reflecting common guest stay durations or potential owner blocking patterns.
Ciudad Morelos Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
90% of total
2 Nights
3 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Ciudad Morelos is 1 Night, adopted by 90% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Ciudad Morelos Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 90% of Ciudad Morelos hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ciudad Morelos.
Ciudad Morelos Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
27 listings
93.1% of total
Firm
1 listings
3.4% of total
Strict
1 listings
3.4% of total
Cancellation Policy Insights for Ciudad Morelos
- The prevailing Airbnb cancellation policy trend in Ciudad Morelos is Flexible, used by 93.1% of listings.
- The market strongly favors guest-friendly terms, with 93.1% of listings offering Flexible or Moderate policies. This suggests guests in Ciudad Morelos may expect booking flexibility.
- Strict cancellation policies are quite rare (3.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 93.1% market standard in Ciudad Morelos.
- Given the high prevalence of Flexible policies (93.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 3.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ciudad Morelos.
Ciudad Morelos STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ciudad Morelos
- The overall average booking lead time for vacation rentals in Ciudad Morelos is 66 days.
- Guests book furthest in advance for stays during May (average 146 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Ciudad Morelos.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 146 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Ciudad Morelos averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ciudad Morelos (2025)
Amenity Prevalence
Amenity Insights for Ciudad Morelos
- Essential amenities in Ciudad Morelos that guests expect include: Essentials, Hot water, Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Shampoo, Long term stays allowed are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ciudad Morelos.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ciudad Morelos: Essentials, Hot water, Free parking on premises, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Hangers or Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ciudad Morelos to stay competitive.
Ciudad Morelos Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ciudad Morelos
- The typical guest profile for Airbnb in Ciudad Morelos consists of a mix of domestic (50%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 50.0% of guests.
- Key international markets include Mexico (50%) and United States (50%).
- Top languages spoken are Spanish (60%) followed by English (36.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ciudad Morelos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 26 | $8,486 | $514.80 | 53% |
| Thousand Palms | 32 | $8,286 | $679.73 | 42% |
| GlenOak Hills | 37 | $7,383 | $604.16 | 40% |
| Del Mar | 114 | $7,107 | $617.54 | 49% |
| Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
| Tenaja | 10 | $6,811 | $584.25 | 47% |
| Manhattan Beach | 230 | $6,766 | $492.47 | 52% |
| Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
| Avalon | 216 | $6,558 | $624.27 | 38% |
| Lakeside | 34 | $6,212 | $473.19 | 49% |