Francisco Zarco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California, Mexico

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Francisco Zarco in 2025? Explore comprehensive Airbnb analytics for Francisco Zarco, Baja California, Mexico to uncover income potential. This 2025 STR market report for Francisco Zarco, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Francisco Zarco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Francisco Zarco Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Francisco Zarco Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$371
The average rental revenue earned for an occupied room per day in Francisco Zarco.
Occupancy Rate(?)
23.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$24,680
Typical annual income for an Airbnb listing in Francisco Zarco. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Francisco Zarco.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Francisco Zarco.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Francisco Zarco (2025)

Understanding the monthly revenue variations for Airbnb listings in Francisco Zarco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Francisco Zarco is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Francisco Zarco across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,452+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,714 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,831 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,126, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Francisco Zarco

Francisco Zarco Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Francisco Zarco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Francisco Zarco:

  • Best-in-class properties (Top 10%) achieve 39%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Francisco Zarco

Average Daily Rate (ADR) Airbnb Trends in Francisco Zarco (2025)

Effective short term rental pricing strategy in Francisco Zarco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Francisco Zarco typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $754+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $481 or more.
  • Typical properties (Median) charge around $260 per night.
  • Entry-level properties (Bottom 25%) earn around $165 per night.

Average Daily Rate (ADR) Trend by Month in Francisco Zarco

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Airbnb Seasonality Analysis & Trends in Francisco Zarco (2025)

Peak Season (May, March, August)
  • Revenue averages $4,803 per month
  • Occupancy rates average 32.5%
  • Daily rates average $394
Shoulder Season
  • Revenue averages $3,256 per month
  • Occupancy maintains around 26.0%
  • Daily rates hold near $365
Low Season (January, June, November)
  • Revenue drops to average $1,297 per month
  • Occupancy decreases to average 10.6%
  • Daily rates adjust to average $361

Seasonality Insights for Francisco Zarco

  • The Airbnb seasonality in Francisco Zarco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Francisco Zarco's highest earning potential, with monthly revenues capable of climbing to $5,038, occupancy reaching a high of 38.1%, and ADRs peaking at $433.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $344.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Francisco Zarco.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Francisco Zarco seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Francisco Zarco (2025)

Exploring the top neighborhoods for short-term rentals in Francisco Zarco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Tijuana
The bustling heart of Tijuana, ideal for travelers seeking vibrant culture, nightlife, and immediate access to restaurants and shops. Close to the US border, attracting a diverse crowd of visitors.
Cultural Center Tijuana, Avenida Revolución, Tijuana Arch, Plaza Rio Tijuana, Museo de Historia de Tijuana
Rosarito Beach
A popular beach destination known for its stunning coastline and vibrant atmosphere. Ideal for those looking to enjoy beachfront properties and a relaxed, seaside experience.
Rosarito Beach, La Huella, Fox Studio Tour, Playa Blanca, Puerto Nuevo
Ensenada
A picturesque coastal city famous for wine country and beautiful beaches. Great for tourists interested in culinary experiences and outdoor activities.
La Bufadora, Ensenada Wine Route, Plaza Civica, Cultural Museum of Ensenada, San Miguel Beach
Valle de Guadalupe
Renowned wine region of Mexico, attracting food and wine enthusiasts. Perfect for hosting unique experiences in a serene rural setting.
Wine tasting rooms, Local vineyards, Culinary festivals, Museo de la Vid y el Vino, Agua de Nieve
San Felipe
A coastal resort town known for its tranquil beaches and outdoor activities, appealing to those seeking a peaceful getaway.
San Felipe Beach, The Malecón, Los Algodones Dunes, Misión San Felipe, San Felipe Marina
Tecate
A charming town known for its breweries and natural beauty. Attracts visitors interested in local culture and outdoor adventures.
Tecate Brewery, Cerro Cuchuma, Parque Tecate, Historic Mission, Cultural events
Playas de Tijuana
A scenic beachfront area with a relaxed vibe, popular for local visitors and tourists, making it a great investment for Airbnb hosting.
Playas de Tijuana Beach, Tijuana Estuary, Casa de la Cultura, Surfing spots, Local seafood restaurants
Puerta de Hierro
An upscale residential area near the border, appealing to affluent travelers looking for luxury accommodations and exclusive experiences.
Exclusive restaurants, Golf courses, Shopping centers, Nearby wineries, Cultural events

Understanding Airbnb License Requirements & STR Laws in Francisco Zarco (2025)

With 30% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Francisco Zarco. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Francisco Zarco to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 30% licensed listings)

Top Performing Airbnb Properties in Francisco Zarco (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Francisco Zarcobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luna del Valle 6-Cabin Retreat

Luna del Valle 6-Cabin Retreat

Entire Place • 6 bedrooms

$159,758
Revenue
38.7%
Occupancy
$1184.13
Daily Rate
Mexico in the Skin: Master Villa

Mexico in the Skin: Master Villa

Entire Place • 5 bedrooms

$148,975
Revenue
40.0%
Occupancy
$1577.18
Daily Rate
The Elephant of the Valley

The Elephant of the Valley

Entire Place • 5 bedrooms

$53,216
Revenue
27.7%
Occupancy
$791.02
Daily Rate
Suite Andana

Suite Andana

Private Room • 1 bedroom

$33,561
Revenue
19.9%
Occupancy
$648.68
Daily Rate
Casa Sekui/piscina

Casa Sekui/piscina

Entire Place • 2 bedrooms

$29,443
Revenue
27.2%
Occupancy
$498.03
Daily Rate
Mexico en la Piel: Master Suite

Mexico en la Piel: Master Suite

Entire Place • 1 bedroom

$21,307
Revenue
16.0%
Occupancy
$506.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Francisco Zarco (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Francisco Zarco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Baja Stays20$574,971274.74/5.0
Host #3734365743$69,4100Not Rated
Host #5464973433$54,4750Not Rated
Mayra Alejandra1$29,4431Not Rated
Rafael1$9,49154.40/5.0
Jose Lorenzo2$2,59864.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Francisco Zarco.

Dive Deeper: Advanced Francisco Zarco STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Francisco Zarco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Francisco Zarco Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Francisco Zarco

  • The Francisco Zarco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Francisco Zarco, Outdoor/Unique properties are the most common (70%), reflecting the local real estate landscape.
  • Houses represent a significant 16.7% portion, catering likely to families or larger groups.
  • The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 3.3%) offer potential for unique stay experiences.

Francisco Zarco Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Francisco Zarco

  • The dominant room capacity in Francisco Zarco is 1 bedroom listings, making up 76.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 90.0% of the active Airbnb listings in Francisco Zarco, indicating a high concentration in these sizes.
  • With over half the market (76.7%) consisting of studios or 1-bedroom units, Francisco Zarco is particularly well-suited for individuals or couples.

Francisco Zarco Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Francisco Zarco

  • The most common guest capacity trend in Francisco Zarco vacation rentals is listings accommodating 2 guests (73.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Francisco Zarco STR market, accounting for 86.6% of listings.
  • A significant 73.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Francisco Zarco.
  • 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Francisco Zarco.
  • On average, properties in Francisco Zarco are equipped to host 3.2 guests.

Francisco Zarco Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Francisco Zarco

  • The most common availability pattern in Francisco Zarco falls within the 271-366 days range, representing 96.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Francisco Zarco (76.7%), reflecting common guest stay durations or potential owner blocking patterns.

Francisco Zarco Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (90%)

1 Night

27 listings

90% of total

2 Nights (10%)

2 Nights

3 listings

10% of total

Key Insights

  • The most prevalent minimum stay requirement in Francisco Zarco is 1 Night, adopted by 90% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Francisco Zarco Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 90% of Francisco Zarco hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Francisco Zarco.

Francisco Zarco Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28%)

Flexible

7 listings

28% of total

Firm (56%)

Firm

14 listings

56% of total

Strict (16%)

Strict

4 listings

16% of total

Cancellation Policy Insights for Francisco Zarco

  • The prevailing Airbnb cancellation policy trend in Francisco Zarco is Firm, used by 56% of listings.
  • A majority (72.0%) of hosts in Francisco Zarco utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 56% market standard in Francisco Zarco.
  • Regularly review your cancellation policy against competitors and market demand shifts in Francisco Zarco.

Francisco Zarco STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Francisco Zarco

  • The overall average booking lead time for vacation rentals in Francisco Zarco is 29 days.
  • Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (38 days avg.) sees the longest lead times, while Summer (11 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Francisco Zarco.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
  • Monitor your own booking lead times against these Francisco Zarco averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Francisco Zarco (2025)

Amenity Prevalence

Amenity Insights for Francisco Zarco

  • Essential amenities in Francisco Zarco that guests expect include: Free parking on premises, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Heating, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Francisco Zarco: Free parking on premises, Wifi, Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like Essentials or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Francisco Zarco to stay competitive.

Francisco Zarco Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Francisco Zarco

  • The typical guest profile for Airbnb in Francisco Zarco consists of a mix of domestic (37%) and international guests, with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 36.8% of guests.
  • Key international markets include United States (63.2%) and Mexico (36.8%).
  • Top languages spoken are Spanish (60%) followed by English (40%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Mexico.
  • Offer listing details and communication support in Spanish.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Francisco Zarco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rancho San Diego27$7,733$540.6452%
Thousand Palms35$7,695$718.1239%
GlenOak Hills36$7,147$636.3939%
Newport Beach1,295$7,035$676.7945%
Rancho Santa Fe32$6,378$912.0038%
Bermuda Dunes150$6,273$665.3438%
Del Mar134$6,067$604.8546%
Tenaja10$5,907$599.3146%
Santa Margarita Ranchos19$5,704$464.0537%
Encinitas575$5,273$510.1350%

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