La Misión Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California, Mexico
Is Airbnb profitable in La Misión in 2025? Explore comprehensive Airbnb analytics for La Misión, Baja California, Mexico to uncover income potential. This 2025 STR market report for La Misión, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in La Misión, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Misión Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Misión Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Misión (2025)
Understanding the monthly revenue variations for Airbnb listings in La Misión is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Misión is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Misión across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,789 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $837 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $339, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Misión
La Misión Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Misión STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Misión:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Misión
Average Daily Rate (ADR) Airbnb Trends in La Misión (2025)
Effective short term rental pricing strategy in La Misión involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Misión typically peaks in October and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $320+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in La Misión
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Airbnb Seasonality Analysis & Trends in La Misión (2025)
Peak Season (July, August, June)
- Revenue averages $2,305 per month
- Occupancy rates average 39.1%
- Daily rates average $173
Shoulder Season
- Revenue averages $1,155 per month
- Occupancy maintains around 21.2%
- Daily rates hold near $168
Low Season (February, March, April)
- Revenue drops to average $731 per month
- Occupancy decreases to average 17.1%
- Daily rates adjust to average $164
Seasonality Insights for La Misión
- The Airbnb seasonality in La Misión shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Misión's highest earning potential, with monthly revenues capable of climbing to $3,043, occupancy reaching a high of 45.7%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $657, occupancy could drop to 10.7%, and ADRs may adjust down to $159.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Misión.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Misión seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Misión (2025)
Exploring the top neighborhoods for short-term rentals in La Misión? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Misión Beach | A beautiful, serene beach that is perfect for relaxation and water sports. Attracts families and couples looking for a peaceful getaway with stunning ocean views. | La Misión Beach, Surfing and kayaking, Wine tasting in nearby Valle de Guadalupe, Local seafood restaurants |
| El Pescador | Known for its fishing activities and friendly local atmosphere, El Pescador is great for adventurous tourists and nature lovers. | Fishing tours, Kayaking, Local markets, Sunset views |
| Valle de Guadalupe | A famous wine region near La Misión, perfect for those looking to indulge in wine tasting and gourmet dining experiences. | Wine vineyards, Tasting rooms, Gourmet restaurants, Culinary festivals |
| Centro de La Misión | The central area with shops, restaurants, and local culture, providing visitors a taste of the local lifestyle and cuisine. | Local artisan shops, Cafes, Cultural events, Traditional markets |
| Cerro La Misión | Offers hiking and stunning panoramic views of the coastline, attracting outdoor enthusiasts and photographers. | Hiking trails, Scenic overlooks, Wildlife viewing |
| Las Palmas | A quiet neighborhood with easy beach access, appealing to families and those seeking a relaxing atmosphere. | Family-friendly parks, Beach access, Local eateries |
| Pueblo La Misión | A charming neighborhood with traditional Mexican architecture and close-knit community vibes, ideal for showcasing local culture. | Historic buildings, Cultural festivals, Artisan crafts |
| Baja Surf | A hotspot for surfers, this area draws a crowd looking for waves and surf culture, attracting a younger audience. | Surf schools, Surf competitions, Beach parties |
Understanding Airbnb License Requirements & STR Laws in La Misión (2025)
While La Misión, Baja California, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Misión to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Misión (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Misiónbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Hacienda Punta Piedra
Entire Place • 5 bedrooms
Gorgeous oceanfront home unique location.
Entire Place • 4 bedrooms
CASA NAPOLES
Entire Place • 3 bedrooms
STEPS TO BEACH- Private Hacienda
Entire Place • N/A
Beautiful beachfront 5 bedrooms home pool and spa
Entire Place • 5 bedrooms
"Rancho Cañada del Cielo" Casita Amarilla
Entire Place • 1 bedroom
Modern Ranch with Ocean View
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Misión (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Misión based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elena | 1 | $45,765 | 49 | 5.00/5.0 |
| Joe | 2 | $42,606 | 238 | 4.96/5.0 |
| Bobbie | 3 | $20,659 | 248 | 4.73/5.0 |
| Host #122729782 | 1 | $16,129 | 73 | 4.90/5.0 |
| Los Abuelitos | 1 | $9,598 | 37 | 4.97/5.0 |
| Yolanda | 1 | $9,598 | 6 | 5.00/5.0 |
| Host #395696089 | 1 | $5,059 | 0 | 0.00/5.0 |
| Host #141544946 | 1 | $4,920 | 1 | 0.00/5.0 |
| Rosa Maria | 1 | $4,046 | 9 | 5.00/5.0 |
| Arnaud And Maureen | 1 | $1,689 | 10 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Misión.
Dive Deeper: Advanced La Misión STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Misión. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Misión Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Misión
- The La Misión Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Misión, House properties are the most common (58.8%), reflecting the local real estate landscape.
- Houses represent a significant 58.8% portion, catering likely to families or larger groups.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
La Misión Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Misión
- The dominant room capacity in La Misión is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 47.1% of the active Airbnb listings in La Misión, indicating a high concentration in these sizes.
- A significant 35.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Misión.
La Misión Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Misión
- The most common guest capacity trend in La Misión vacation rentals is listings accommodating 8+ guests (35.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the La Misión STR market, accounting for 70.6% of listings.
- 35.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Misión.
- On average, properties in La Misión are equipped to host 4.8 guests.
La Misión Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Misión
- The most common availability pattern in La Misión falls within the 271-366 days range, representing 82.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in La Misión (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
La Misión Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
17.6% of total
2 Nights
12 listings
70.6% of total
3 Nights
2 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in La Misión is 2 Nights, adopted by 70.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the La Misión Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 70.6% of La Misión hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- A 2-night minimum appears standard (70.6%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Misión.
La Misión Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
20% of total
Moderate
4 listings
26.7% of total
Firm
1 listings
6.7% of total
Strict
7 listings
46.7% of total
Cancellation Policy Insights for La Misión
- The prevailing Airbnb cancellation policy trend in La Misión is Strict, used by 46.7% of listings.
- A majority (53.4%) of hosts in La Misión utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.7% market standard in La Misión.
- With 46.7% using Strict terms, this is a viable option in La Misión, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in La Misión.
La Misión STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Misión
- The overall average booking lead time for vacation rentals in La Misión is 42 days.
- Guests book furthest in advance for stays during February (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Spring (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in La Misión.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these La Misión averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Misión (2025)
Amenity Prevalence
Amenity Insights for La Misión
- Essential amenities in La Misión that guests expect include: Essentials. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Dishes and silverware, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Misión: Essentials.
- Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Misión to stay competitive.
La Misión Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Misión
- The typical guest profile for Airbnb in La Misión consists of predominantly international visitors (82%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 18.2% of guests.
- Key international markets include United States (81.8%) and Mexico (18.2%).
- Top languages spoken are English (52.3%) followed by Spanish (38.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Misión Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 26 | $8,486 | $514.80 | 53% |
| Thousand Palms | 32 | $8,286 | $679.73 | 42% |
| GlenOak Hills | 37 | $7,383 | $604.16 | 40% |
| Del Mar | 114 | $7,107 | $617.54 | 49% |
| Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
| Tenaja | 10 | $6,811 | $584.25 | 47% |
| Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
| Lakeside | 34 | $6,212 | $473.19 | 49% |
| Bermuda Dunes | 142 | $6,113 | $599.75 | 38% |
| Santa Margarita Ranchos | 17 | $6,092 | $477.27 | 38% |