Chapala Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Jalisco, Mexico

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Chapala in 2025? Explore comprehensive Airbnb analytics for Chapala, Jalisco, Mexico to uncover income potential. This 2025 STR market report for Chapala, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 111 active listings.

Whether you're considering an Airbnb investment in Chapala, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chapala Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Chapala Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$111
The average rental revenue earned for an occupied room per day in Chapala.
Occupancy Rate(?)
29.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,060
Typical annual income for an Airbnb listing in Chapala. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.8%
Significant decrease (-17.8%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Chapala.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Chapala.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
111
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Chapala (2025)

Understanding the monthly revenue variations for Airbnb listings in Chapala is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chapala is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chapala across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,845+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,015 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $503 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $237, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Chapala

Chapala Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Chapala STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chapala:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Chapala

Average Daily Rate (ADR) Airbnb Trends in Chapala (2025)

Effective short term rental pricing strategy in Chapala involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chapala typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
  • Typical properties (Median) charge around $70 per night.
  • Entry-level properties (Bottom 25%) earn around $44 per night.

Average Daily Rate (ADR) Trend by Month in Chapala

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Airbnb Seasonality Analysis & Trends in Chapala (2025)

Peak Season (December, August, March)
  • Revenue averages $1,073 per month
  • Occupancy rates average 32.6%
  • Daily rates average $111
Shoulder Season
  • Revenue averages $896 per month
  • Occupancy maintains around 29.3%
  • Daily rates hold near $113
Low Season (May, September, October)
  • Revenue drops to average $702 per month
  • Occupancy decreases to average 26.8%
  • Daily rates adjust to average $113

Seasonality Insights for Chapala

  • The Airbnb seasonality in Chapala shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Chapala's highest earning potential, with monthly revenues capable of climbing to $1,117, occupancy reaching a high of 37.5%, and ADRs peaking at $116.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $636, occupancy could drop to 22.2%, and ADRs may adjust down to $110.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chapala.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Chapala seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Chapala (2025)

Exploring the top neighborhoods for short-term rentals in Chapala? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ajijic
Charming lakeside village known for its vibrant expat community, art galleries, and beautiful scenery. Popular among tourists seeking tranquility and natural beauty.
Lake Chapala, Ajijic Malecon, Art Galleries, El Tepalo Waterfall, Chula Vista Country Club
Chapala
The town of Chapala is the largest in the region and offers various amenities, restaurants, and a lively local culture. Ideal for tourists looking for a more urban experience near the lake.
Chapala Malecon, Laguna de Chapala, Muelle de Chapala, Parroquia de San Francisco, Chapala Plaza
San Antonio Tlayacapan
A laid-back neighborhood close to Ajijic, known for its peaceful atmosphere and local eateries. Great for travelers seeking a quieter stay near the lake.
San Antonio Tlayacapan Church, Local Markets, Cafes and Restaurants, Calle Paseo, Cerro de San Miguel
Las Palmas
A serene area characterized by rental properties and proximity to the lake, attracting families and individuals wanting a more residential feel.
Playa de Las Palmas, Walking Paths, Local Markets, Restaurants, Green Spaces
Riberas del Pilar
This upscale neighborhood close to the lakeshore offers a peaceful retreat with beautiful homes and parks, suitable for luxury travelers.
Riberas del Pilar Park, Lakeside Restaurants, Art Features, Tennis Courts, Community Events
Mezcala
A historic town known for its archaeological sites and local culture. Attracts tourists interested in history and exploration.
Mezcala Island, Archaeological Museum, Church of Mezcala, Local Festivals, Scenic Walks
Santa Cruz de la Soledad
A small community that offers picturesque views and a quieter environment, perfect for nature lovers and those wanting to escape the busyness.
Nature Trails, Scenic Views, Local Fish Restaurants, Cultural Experiences, Community Events
Villa Corona
An emerging area near Chapala, offering various outdoor activities and local charm, attractive to adventurous travelers.
Outdoor Activities, Local Markets, Nature Parks, Cultural Events, Gastronomy Tours

Understanding Airbnb License Requirements & STR Laws in Chapala (2025)

While Chapala, Jalisco, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chapala to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Chapala (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Chapalabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa de descanso frente a lago de Chapala

Casa de descanso frente a lago de Chapala

Entire Place • 5 bedrooms

$98,684
Revenue
32.0%
Occupancy
$873.06
Daily Rate
"Villa Mariña" Vacation Home Lake & Mountain View

"Villa Mariña" Vacation Home Lake & Mountain View

Entire Place • 5 bedrooms

$39,200
Revenue
23.2%
Occupancy
$498.79
Daily Rate
House at the foot of Lake Chapala.

House at the foot of Lake Chapala.

Entire Place • 6 bedrooms

$37,696
Revenue
17.2%
Occupancy
$860.97
Daily Rate
All Inclusive Lake Chapala Experience

All Inclusive Lake Chapala Experience

Entire Place • 1 bedroom

$36,022
Revenue
26.9%
Occupancy
$401.43
Daily Rate
Skylake Glamping #1 of 4 With Jacuzzi&Vista Al Lago

Skylake Glamping #1 of 4 With Jacuzzi&Vista Al Lago

Entire Place • 1 bedroom

$22,110
Revenue
50.7%
Occupancy
$125.77
Daily Rate
Centro de Chapala, Jalisco  Mi casa es tu casa

Centro de Chapala, Jalisco Mi casa es tu casa

Entire Place • 4 bedrooms

$21,155
Revenue
32.9%
Occupancy
$235.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Chapala (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Chapala based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Javier2$136,380644.99/5.0
Diego A1$39,200444.91/5.0
Host #5628916591$36,0220N/A/5.0
Cony3$33,107884.88/5.0
Cristina7$30,5725284.58/5.0
Doris2$28,9762444.89/5.0
Villa QQ Chapala5$27,1871744.81/5.0
Jose Ernesto3$23,9827804.88/5.0
Cesar5$22,5622114.89/5.0
Elizabeth4$21,6484054.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chapala.

Dive Deeper: Advanced Chapala STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chapala. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Chapala Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Chapala

  • The Chapala Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.2% of the 111 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Chapala, House properties are the most common (50.5%), reflecting the local real estate landscape.
  • Houses represent a significant 50.5% portion, catering likely to families or larger groups.
  • The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 1.8%) offer potential for unique stay experiences.

Chapala Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Chapala

  • The dominant room capacity in Chapala is 1 bedroom listings, making up 48.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.9% of the active Airbnb listings in Chapala, indicating a high concentration in these sizes.
  • A significant 22.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Chapala.

Chapala Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Chapala

  • The most common guest capacity trend in Chapala vacation rentals is listings accommodating 2 guests (37.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Chapala STR market, accounting for 56.7% of listings.
  • A significant 40.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Chapala.
  • 26.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chapala.
  • On average, properties in Chapala are equipped to host 3.5 guests.

Chapala Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Chapala

  • The most common availability pattern in Chapala falls within the 271-366 days range, representing 73.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Chapala (47.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Chapala Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (63.3%)

1 Night

69 listings

63.3% of total

2 Nights (22%)

2 Nights

24 listings

22% of total

3 Nights (5.5%)

3 Nights

6 listings

5.5% of total

4-6 Nights (0.9%)

4-6 Nights

1 listings

0.9% of total

7-29 Nights (0.9%)

7-29 Nights

1 listings

0.9% of total

30+ Nights (7.3%)

30+ Nights

8 listings

7.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Chapala is 1 Night, adopted by 63.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (85.3%) of the Chapala Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 63.3% of Chapala hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chapala.

Chapala Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.7%)

Flexible

33 listings

31.7% of total

Moderate (23.1%)

Moderate

24 listings

23.1% of total

Firm (26.9%)

Firm

28 listings

26.9% of total

Strict (18.3%)

Strict

19 listings

18.3% of total

Cancellation Policy Insights for Chapala

  • The prevailing Airbnb cancellation policy trend in Chapala is Flexible, used by 31.7% of listings.
  • There's a relatively balanced mix between guest-friendly (54.8%) and stricter (45.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.7% market standard in Chapala.
  • Regularly review your cancellation policy against competitors and market demand shifts in Chapala.

Chapala STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Chapala

  • The overall average booking lead time for vacation rentals in Chapala is 32 days.
  • Guests book furthest in advance for stays during January (average 38 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (37 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Chapala.
  • Target marketing efforts for the Winter season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Chapala averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Chapala (2025)

Amenity Prevalence

Amenity Insights for Chapala

  • Essential amenities in Chapala that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Chapala: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Chapala to stay competitive.

Chapala Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Chapala

  • The typical guest profile for Airbnb in Chapala consists of primarily domestic travelers (73%), often arriving from nearby Guadalajara, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 73.1% of guests.
  • Key international markets include Mexico (73.1%) and United States (20.7%).
  • Top languages spoken are Spanish (49.9%) followed by English (40.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guadalajara and Zapopan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Chapala Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Juan Cosalá94$2,133$247.7431%
Tapalpa Country Club11$2,014$355.2723%
Cajititlán26$1,641$225.1429%
San Luis Soyatlán18$1,600$190.0129%
San Pedro Tesistán12$1,579$317.9819%
La Huerta262$1,526$263.7529%
Río de los Chilares10$1,491$164.1136%
La Calera23$1,456$198.3327%
San Miguel36$1,389$258.2126%
La Laguna33$1,341$176.3530%

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