Top 30 Best Places in Jalisco, Mexico to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-06-01

Unlock high-ROI opportunities in Jalisco, Mexico‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Jalisco, Mexico. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Jalisco, Mexico for 2025.

Top Short-Term Rental Markets in Jalisco, Mexico

Rank:#1Market:Puerto VallartaCountry:MexicoProperties:7,186Monthly Revenue:$1841.15Daily Rate (ADR):$208.95Occupancy:40.45%Regulation:Low
Rank:#2Market:GuadalajaraCountry:MexicoProperties:4,668Monthly Revenue:$550.08Daily Rate (ADR):$54.75Occupancy:43.03%Regulation:Low
Rank:#3Market:ZapopanCountry:MexicoProperties:2,083Monthly Revenue:$643.49Daily Rate (ADR):$67.56Occupancy:41.48%Regulation:Low
Rank:#4Market:MazamitlaCountry:MexicoProperties:1,050Monthly Revenue:$947.43Daily Rate (ADR):$156.10Occupancy:26.68%Regulation:Low
Rank:#5Market:TlaquepaqueCountry:MexicoProperties:529Monthly Revenue:$487.45Daily Rate (ADR):$59.84Occupancy:39.79%Regulation:Low
Rank:#6Market:TapalpaCountry:MexicoProperties:400Monthly Revenue:$901.14Daily Rate (ADR):$192.98Occupancy:21.26%Regulation:Low
Rank:#7Market:AjijicCountry:MexicoProperties:360Monthly Revenue:$1001.93Daily Rate (ADR):$137.40Occupancy:33.42%Regulation:Low
Rank:#8Market:TequilaCountry:MexicoProperties:354Monthly Revenue:$575.07Daily Rate (ADR):$96.90Occupancy:23.95%Regulation:Low
Rank:#9Market:Boca de TomatlánCountry:MexicoProperties:293Monthly Revenue:$2524.29Daily Rate (ADR):$421.25Occupancy:35.46%Regulation:Low
Rank:#10Market:La HuertaCountry:MexicoProperties:262Monthly Revenue:$1525.75Daily Rate (ADR):$263.75Occupancy:29.11%Regulation:Low
Rank:#11Market:Tepatitlán de MorelosCountry:MexicoProperties:148Monthly Revenue:$429.13Daily Rate (ADR):$64.49Occupancy:28.39%Regulation:Low
Rank:#12Market:YelapaCountry:MexicoProperties:142Monthly Revenue:$963.97Daily Rate (ADR):$110.21Occupancy:36.53%Regulation:Low
Rank:#13Market:TonaláCountry:MexicoProperties:133Monthly Revenue:$344.50Daily Rate (ADR):$51.34Occupancy:34.74%Regulation:Low
Rank:#14Market:Lagos de MorenoCountry:MexicoProperties:130Monthly Revenue:$297.69Daily Rate (ADR):$51.16Occupancy:27.85%Regulation:Low
Rank:#15Market:Ciudad GuzmánCountry:MexicoProperties:116Monthly Revenue:$333.62Daily Rate (ADR):$47.14Occupancy:33.60%Regulation:Low
Rank:#16Market:ChapalaCountry:MexicoProperties:111Monthly Revenue:$588.34Daily Rate (ADR):$111.39Occupancy:29.12%Regulation:Low
Rank:#17Market:Las JuntasCountry:MexicoProperties:109Monthly Revenue:$550.18Daily Rate (ADR):$108.66Occupancy:32.87%Regulation:Low
Rank:#18Market:ArandasCountry:MexicoProperties:107Monthly Revenue:$308.06Daily Rate (ADR):$67.56Occupancy:25.68%Regulation:Low
Rank:#19Market:San Juan de los LagosCountry:MexicoProperties:104Monthly Revenue:$504.21Daily Rate (ADR):$87.15Occupancy:26.10%Regulation:Low
Rank:#20Market:La CofradíaCountry:MexicoProperties:102Monthly Revenue:$871.52Daily Rate (ADR):$143.69Occupancy:22.91%Regulation:Low
Rank:#21Market:San AgustínCountry:MexicoProperties:102Monthly Revenue:$500.42Daily Rate (ADR):$59.11Occupancy:38.57%Regulation:Low
Rank:#22Market:La EstacadaCountry:MexicoProperties:98Monthly Revenue:$592.73Daily Rate (ADR):$158.25Occupancy:20.64%Regulation:Low
Rank:#23Market:Barra de NavidadCountry:MexicoProperties:96Monthly Revenue:$846.39Daily Rate (ADR):$118.18Occupancy:30.71%Regulation:Low
Rank:#24Market:El SaltoCountry:MexicoProperties:96Monthly Revenue:$424.24Daily Rate (ADR):$55.21Occupancy:36.30%Regulation:Low
Rank:#25Market:Las MojonerasCountry:MexicoProperties:94Monthly Revenue:$442.40Daily Rate (ADR):$70.46Occupancy:33.61%Regulation:Low
Rank:#26Market:San Juan CosaláCountry:MexicoProperties:94Monthly Revenue:$2132.54Daily Rate (ADR):$247.74Occupancy:30.74%Regulation:Low
Rank:#27Market:San Antonio TlayacapanCountry:MexicoProperties:86Monthly Revenue:$885.16Daily Rate (ADR):$118.35Occupancy:31.68%Regulation:Low
Rank:#28Market:Chantepec (El Chante)Country:MexicoProperties:77Monthly Revenue:$585.53Daily Rate (ADR):$127.67Occupancy:28.17%Regulation:Low
Rank:#29Market:IxtapaCountry:MexicoProperties:77Monthly Revenue:$274.01Daily Rate (ADR):$66.73Occupancy:27.58%Regulation:Low
Rank:#30Market:MelaqueCountry:MexicoProperties:77Monthly Revenue:$546.03Daily Rate (ADR):$108.93Occupancy:27.18%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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