Tlaquepaque, Jalisco Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Tlaquepaque, Jalisco? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $6,094 per year — at a $66 nightly rate, 35.2% occupancy, and a $23 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Tlaquepaque's 539 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 97.4% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a tightening market, selectivity matters — focus on proven neighborhoods, competitive pricing, and guest experience to protect returns.
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What Are the Key Airbnb Metrics in Tlaquepaque?
In Tlaquepaque, the headline Airbnb metrics are $6,094 in average annual revenue,35.2% occupancy, $66 ADR, and $23 in RevPAR, and guests book about 21 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Tlaquepaque?
Understanding the monthly revenue variations for Airbnb listings in Tlaquepaque is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tlaquepaque is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tlaquepaque across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,383+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $912 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $528 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $254, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tlaquepaque
What Is the Monthly Airbnb Occupancy Rate in Tlaquepaque?
Maximize your bookings by understanding the Tlaquepaque STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tlaquepaque:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tlaquepaque
What Is the Average Airbnb Nightly Rate in Tlaquepaque?
Effective short term rental pricing strategy in Tlaquepaque involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tlaquepaque typically peaks in May and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $91+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $62 or more.
- Typical properties (Median) charge around $47 per night.
- Entry-level properties (Bottom 25%) earn around $37 per night.
Average Daily Rate (ADR) Trend by Month in Tlaquepaque
What Is the RevPAR for Airbnb in Tlaquepaque?
RevPAR in Tlaquepaque is currently $23. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $10 RevPAR.
- Typical properties (Median) generate $16 RevPAR.
- Strong performers (Top 25%) earn $25 RevPAR.
- Best-in-class (Top 10%) achieve $39 RevPAR.
Average Monthly RevPAR Trend in Tlaquepaque
RevPAR Insights for Tlaquepaque
- The average RevPAR in Tlaquepaque is $23. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($39) and bottom 25% ($10) is $29, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Tlaquepaque benchmarks. If your RevPAR falls below the median of $16, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $25+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Tlaquepaque?
Tlaquepaque's peak Airbnb season falls in December, June, November, while the softest stretch is February, March, May. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, June, November)
- Revenue averages $869 per month
- Occupancy rates average 41.5%
- Daily rates average $68
Shoulder Season
- Revenue averages $706 per month
- Occupancy maintains around 39.1%
- Daily rates hold near $64
Low Season (February, March, May)
- Revenue drops to average $604 per month
- Occupancy decreases to average 32.9%
- Daily rates adjust to average $70
Seasonality Insights for Tlaquepaque
- The Airbnb seasonality pattern in Tlaquepaque shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tlaquepaque's highest earning potential, with monthly revenues climbing to $903, occupancy reaching 43.7%, and ADRs peaking at $73.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $582, occupancy could drop to 30.5%, and ADRs may adjust to $61.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tlaquepaque.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Tlaquepaque seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Tlaquepaque?
Tlaquepaque, Jalisco, Mexico currently shows a low regulation profile despite having 539 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Tlaquepaque to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Tlaquepaque?
Location within Tlaquepaque matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | Cultural and historical heart of Tlaquepaque, known for its charming streets, artisan shops, and vibrant atmosphere. Ideal for tourists looking to experience local culture and crafts. | Parroquia de San Pedro, Centro Cultural El Refugio, Plaza de Tlaquepaque, Museo Regional de Cerámica, Tianguis de Artesanías |
| San Pedro Tlaquepaque | Sophisticated residential area with a mix of modern and traditional architecture. Offers a quieter experience while still being close to the vibrant artisan scene. | Jardín Hidalgo, Museo Pantaleon Panduro, Teatro Degollado, Casa Museo de Los Abuelos |
| Las Juntas | Growing neighborhood with a mix of local residents and tourists, known for its authentic dining options and local markets. Good spot for affordable accommodations. | Mercado de Abastos, Zona Río, Puente de Las Juntas |
| Lomas de Tlaquepaque | Upscale residential neighborhood with beautiful parks and green spaces. Attracts families and travelers looking for a peaceful environment. | Parque de la Revolución, Parque Arboledas, Centro Deportivo |
| El Carmen | Cultural zone known for its art galleries and artisanal shops. Attracts tourists who want to explore local art and crafts. | Galerías de Arte, Ex Convento del Carmen, Mercado de Artesanías |
| San Martín de las Flores | Lively local community with easy access to public transport. Great for travelers wanting to explore Tlaquepaque and nearby areas. | Jardín San Martín, Parroquia de San Martín, Plaza Principal |
| Santa Anita | Emerging neighborhood that is a blend of urban and suburban lifestyles. Ideal for budget-conscious travelers seeking nice accommodations. | Parque de Santa Anita, Centro Comercial Plaza San Isidro |
| La Duraznera | Residential area with a local vibe and close access to nature parks. Perfect for those looking for a retreat near the city. | Parque Ecológico, Cerro de la Duraznera |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Tlaquepaque offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Tlaquepaque?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tlaquepaque
- The Tlaquepaque Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82% of the 539 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tlaquepaque, Apartment/Condo properties are the most common (52.3%), reflecting the local real estate landscape.
- Houses represent a significant 32.8% portion, catering likely to families or larger groups.
- The presence of 12.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.
Tlaquepaque Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tlaquepaque
- The dominant room capacity in Tlaquepaque is 2 bedrooms listings, making up 44.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.4% of the active Airbnb listings in Tlaquepaque, indicating a high concentration in these sizes.
- A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tlaquepaque.
Tlaquepaque Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tlaquepaque
- The most common guest capacity trend in Tlaquepaque vacation rentals is listings accommodating 4 guests (33.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Tlaquepaque STR market, accounting for 49.7% of listings.
- 26.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tlaquepaque.
- On average, properties in Tlaquepaque are equipped to host 4.1 guests.
How Do Listings in Tlaquepaque Compare on Quality?
Listing quality in Tlaquepaque can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Tlaquepaque
- At 28.3 photos per listing on average, Tlaquepaque hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 31.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Tlaquepaque averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Tlaquepaque?
Amenity Prevalence
Amenity Insights for Tlaquepaque
- Essential amenities in Tlaquepaque that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tlaquepaque: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tlaquepaque to stay competitive.
Which Airbnb Amenities Boost Revenue in Tlaquepaque?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Tlaquepaque, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Babysitter recommendationsHigh opportunity | 1.7% | $15,382 | $5,937 | 159.1% |
CribHigh opportunity | 2.8% | $14,614 | $5,851 | 149.8% |
Pack ’n play/Travel cribHigh opportunity | 0.9% | $14,569 | $6,015 | 142.2% |
Hot water | 90.0% | $6,470 | $2,726 | 137.4% |
Children’s books and toysHigh opportunity | 2.4% | $12,252 | $5,942 | 106.2% |
Pool table | 3.3% | $11,672 | $5,902 | 97.8% |
Outdoor shower | 4.6% | $11,035 | $5,854 | 88.5% |
TV | 96.3% | $6,190 | $3,607 | 71.6% |
Fire pit | 4.5% | $9,968 | $5,914 | 68.6% |
Bikes | 0.9% | $10,173 | $6,056 | 68.0% |
Revenue Impact Insights for Tlaquepaque
- Babysitter recommendations tops the revenue impact list with a 159.1% uplift — listings with this amenity earn $15,382 vs. $5,937 without it.
- High-opportunity amenities — Babysitter recommendations, Crib, Pack ’n play/Travel crib — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water, TV — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Babysitter recommendations — it has the best combination of high revenue impact and low market saturation in Tlaquepaque.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Tlaquepaque STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tlaquepaque. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTlaquepaque Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Tlaquepaque
- The typical guest profile for Airbnb in Tlaquepaque consists of primarily domestic travelers (67%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 66.7% of guests.
- Key international markets include Mexico (66.7%) and United States (27.3%).
- Top languages spoken are Spanish (53.7%) followed by English (37.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Guadalajara.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Tlaquepaque?
Listings in Tlaquepaque average 4.8 out of 5 overall, with about 72.5 reviews per active listing and 34.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Tlaquepaque
- With an overall rating of 4.8, Tlaquepaque listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.89), while Cleanliness (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 34.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Tlaquepaque Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tlaquepaque
- The most common availability pattern in Tlaquepaque falls within the 271-366 days range, representing 52.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tlaquepaque (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Tlaquepaque?
Average Booking Lead Time by Month
Booking Lead Time Insights for Tlaquepaque
- The overall average booking lead time for vacation rentals in Tlaquepaque is 21 days.
- Guests book furthest in advance for stays during November (average 28 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (25 days avg.) sees the longest lead times, while Spring (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Tlaquepaque.
- Target marketing efforts for the Fall season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Tlaquepaque averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Tlaquepaque?
Guests in Tlaquepaque stay about 5.1 nights on average, generating roughly 10,256 reservations and 19 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Tlaquepaque
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Tlaquepaque
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 19 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (5.1 nights) and shorten in May (3.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Tlaquepaque Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
262 listings
48.6% of total
2 Nights
163 listings
30.2% of total
3 Nights
16 listings
3% of total
4-6 Nights
6 listings
1.1% of total
7-29 Nights
6 listings
1.1% of total
30+ Nights
86 listings
16% of total
Key Insights
- The most prevalent minimum stay requirement in Tlaquepaque is 1 Night, adopted by 48.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.8%) of the Tlaquepaque Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16%) caters to monthly stays (30+ nights) in Tlaquepaque, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.6% of Tlaquepaque hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tlaquepaque.
Tlaquepaque Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
0.6% of total
Flexible
246 listings
45.7% of total
Moderate
158 listings
29.4% of total
Firm
106 listings
19.7% of total
Strict
25 listings
4.6% of total
Cancellation Policy Insights for Tlaquepaque
- The prevailing Airbnb cancellation policy trend in Tlaquepaque is Flexible, used by 45.7% of listings.
- The market strongly favors guest-friendly terms, with 75.1% of listings offering Flexible or Moderate policies. This suggests guests in Tlaquepaque may expect booking flexibility.
- Strict cancellation policies are quite rare (4.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.7% market standard in Tlaquepaque.
- Using a Strict policy might deter some guests, as only 4.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Tlaquepaque.
How Much Are Airbnb Cleaning Fees in Tlaquepaque?
Cleaning fees in Tlaquepaque are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Tlaquepaque
- 77.6% of listings charge a cleaning fee, making it standard practice in Tlaquepaque. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $17 is close to the median ($16), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Tlaquepaque median of $16. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Tlaquepaque Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tlaquepaquebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
ITESO 5 ACCOMMODATION OPPORTUNITY full payment is invoiced
Entire Place • 3 bedrooms
Entire house. Mis Marías. Tlaquepaque downtown.
Entire Place • 9 bedrooms
Special Groups 4 Beautiful Hotel Type Rooms
Private Room • 4 bedrooms
Beautiful house in Tlaquepaque
Entire Place • 7 bedrooms
"Los Loros" Vacation Castle
Entire Place • 6 bedrooms
Fresh House
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Tlaquepaque?
Learn from the best! This table showcases top-performing Airbnb hosts in Tlaquepaque based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Villa Escondida Tlaquepaque | 15 | $186,730 | 359 | 4.68/5.0 |
| Alonso | 4 | $105,316 | 291 | 4.91/5.0 |
| Rutilio | 8 | $86,567 | 552 | 4.88/5.0 |
| Rodolfo | 9 | $83,624 | 87 | 4.59/5.0 |
| Leirand | 9 | $74,256 | 930 | 4.88/5.0 |
| Tony | 17 | $62,450 | 581 | 4.93/5.0 |
| Rodolfo | 9 | $61,987 | 1957 | 4.92/5.0 |
| Carlos | 10 | $60,367 | 393 | 4.97/5.0 |
| Adriana | 6 | $57,436 | 346 | 4.88/5.0 |
| Omar | 3 | $55,071 | 249 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tlaquepaque.
Who Are the Airbnb Hosts in Tlaquepaque?
Tlaquepaque is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Tlaquepaque
- With 57.1% Superhosts, Tlaquepaque has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 74.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 41.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Tlaquepaque averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Tlaquepaque's Airbnb Market Compare to Nearby Cities?
How does the Tlaquepaque Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Tapalpa Country Club, Tlaquepaque has 5 percentage points higher occupancy and about $328 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tapalpa Country Club | 13 | $2,706 | $394.22 | 30% |
| San Juan Cosalá | 91 | $2,047 | $264.43 | 28% |
| San Pedro Tesistán | 13 | $1,689 | $320.13 | 24% |
| La Calera | 25 | $1,685 | $236.64 | 27% |
| La Manzanilla | 28 | $1,609 | $225.10 | 29% |
| Cajititlán | 28 | $1,560 | $221.02 | 24% |
| San Miguel | 37 | $1,385 | $285.96 | 19% |
| Río de los Chilares | 14 | $1,372 | $191.34 | 27% |
| La Huerta | 246 | $1,342 | $308.17 | 26% |
| Tepec | 16 | $1,329 | $227.53 | 21% |
Frequently Asked Questions About Airbnb in Tlaquepaque
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Tlaquepaque.
How much do Airbnb hosts make in Tlaquepaque?
Tlaquepaque hosts earn about $6,094 per year on average, with an average nightly rate of $66 and RevPAR of $23. Those figures describe the typical revenue environment for active listings in Tlaquepaque, Jalisco, not the ceiling for the best operators. Source: AirROI 2026 data, Tlaquepaque market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Tlaquepaque?
The average Airbnb occupancy rate in Tlaquepaque is 35.2%. December is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Tlaquepaque?
Listings in Tlaquepaque average $66 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Tlaquepaque?
Tlaquepaque currently has about 539 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Tlaquepaque?
AirROI currently classifies the short-term rental regulation level in Tlaquepaque as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Tlaquepaque?
RevPAR in Tlaquepaque is about $23. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Tlaquepaque?
Occupancy of 35.2% means Tlaquepaque is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $6,094, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Tlaquepaque?
The average booking lead time in Tlaquepaque is about 21 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Tlaquepaque?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Tlaquepaque include Centro Histórico, San Pedro Tlaquepaque, Las Juntas. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Tlaquepaque?
entire_home listings make up 82.0% of the active supply in Tlaquepaque. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Tlaquepaque compare to nearby Airbnb markets?
Among neighboring markets, Tapalpa Country Club posts $32,470 in average annual revenue with 30.0% occupancy, compared to Tlaquepaque's $6,094 and 35.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Tlaquepaque?
The average Airbnb stay length in Tlaquepaque is about 5.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Tlaquepaque?
Airbnb listings in Tlaquepaque average 4.8 out of 5 overall. About 34.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Tlaquepaque?
Babysitter recommendations and Crib are among the strongest revenue-linked amenities in Tlaquepaque. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Tlaquepaque?
Yes. About 77.6% of active Airbnb listings in Tlaquepaque charge a cleaning fee, and the average fee is $17. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Tlaquepaque?
A 57.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.