Naucalpan de Juárez, State of Mexico Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Naucalpan de Juárez, State of Mexico? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $8,147 per year — at a $70 nightly rate, 37.2% occupancy, and a $27 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 160 active listings, Naucalpan de Juárez is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 42.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Naucalpan de Juárez?
In Naucalpan de Juárez, the headline Airbnb metrics are $8,147 in average annual revenue,37.2% occupancy, $70 ADR, and $27 in RevPAR, and guests book about 22 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Naucalpan de Juárez?
Understanding the monthly revenue variations for Airbnb listings in Naucalpan de Juárez is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naucalpan de Juárez is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naucalpan de Juárez across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,656+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $957 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $506 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $216, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naucalpan de Juárez
What Is the Monthly Airbnb Occupancy Rate in Naucalpan de Juárez?
Maximize your bookings by understanding the Naucalpan de Juárez STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naucalpan de Juárez:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naucalpan de Juárez
What Is the Average Airbnb Nightly Rate in Naucalpan de Juárez?
Effective short term rental pricing strategy in Naucalpan de Juárez involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naucalpan de Juárez typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $112+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $68 or more.
- Typical properties (Median) charge around $40 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Naucalpan de Juárez
What Is the RevPAR for Airbnb in Naucalpan de Juárez?
RevPAR in Naucalpan de Juárez is currently $27. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $9 RevPAR.
- Typical properties (Median) generate $15 RevPAR.
- Strong performers (Top 25%) earn $27 RevPAR.
- Best-in-class (Top 10%) achieve $54 RevPAR.
Average Monthly RevPAR Trend in Naucalpan de Juárez
RevPAR Insights for Naucalpan de Juárez
- The average RevPAR in Naucalpan de Juárez is $27. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($54) and bottom 25% ($9) is $45, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Naucalpan de Juárez benchmarks. If your RevPAR falls below the median of $15, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $27+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Naucalpan de Juárez?
Naucalpan de Juárez's peak Airbnb season falls in December, November, October, while the softest stretch is March, May, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, November, October)
- Revenue averages $1,090 per month
- Occupancy rates average 44.2%
- Daily rates average $64
Shoulder Season
- Revenue averages $912 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $62
Low Season (March, May, September)
- Revenue drops to average $852 per month
- Occupancy decreases to average 35.2%
- Daily rates adjust to average $63
Seasonality Insights for Naucalpan de Juárez
- The Airbnb seasonality pattern in Naucalpan de Juárez shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Naucalpan de Juárez's highest earning potential, with monthly revenues climbing to $1,160, occupancy reaching 46.2%, and ADRs peaking at $67.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $815, occupancy could drop to 33.6%, and ADRs may adjust to $59.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naucalpan de Juárez.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Naucalpan de Juárez seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Naucalpan de Juárez?
Low regulation and minimal registration activity in Naucalpan de Juárez, State of Mexico, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Naucalpan de Juárez to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Naucalpan de Juárez?
Naucalpan de Juárez is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Avenida de los Jardines | A bustling street lined with shops and eateries, popular among both locals and visitors. It offers a lively atmosphere and easy access to local attractions. | Parque Naucalli, Museo de la Ciudad de Naucalpan, Torres de Satélite, Plaza Satélite, Cinemex |
| Lomas Verdes | An upscale residential area that offers a quieter, more suburban feel while being close to amenities and attractions. Ideal for families and longer stays. | Centro Nacional de Artes, Parque de la Cañada, Cinemex, Plaza Lomas Verdes, Local markets |
| Naucalpan Centro | The historical and cultural heart of Naucalpan, featuring important landmarks and an authentic Mexican experience. Attracts visitors interested in culture and history. | La Catedral de Naucalpan, Antiguo Palacio Municipal, Mercado de San Bartolo, Museo Casa de la Cultura |
| Satélite | A modern and vibrant neighborhood known for its shopping centers and proximity to cultural sites. Popular with younger crowds and those seeking entertainment options. | Plaza Satélite, Teatro de la Ciudad, Galería de Arte Mexicano, Cinemex, Centro Cívico |
| Los Remedios | A serene area known for its natural parks and recreational opportunities, appealing to nature lovers and families seeking relaxation and outdoor activities. | Parque Nacional de los Remedios, Zona Arqueológica de Tenayuca, Museo del Chocolate, Sendero Ecoturístico |
| El Molinito | A charming neighborhood that offers a local experience with nearby markets and eateries. Great for travelers looking for authenticity and local culture. | Mercado de El Molinito, Restaurantes locales, Parque de la Amistad |
| San Lorenzo | A developing area that is becoming more popular with tourists and locals alike, offering good access to various local attractions and facilities. | Parque Arboledas, Plaza de San Lorenzo, Cafeterías locales |
| Naucalpan Norte | A bustling commercial district that draws visitors for its shopping and dining options, located near key transport routes for easy access to the rest of the city. | Centro Comercial Perinorte, Parque de los Ciervos, Cafés y restaurantes |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Naucalpan de Juárez offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Naucalpan de Juárez?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naucalpan de Juárez
- The Naucalpan de Juárez Airbnb market composition is heavily skewed towards Private Room listings, which make up 51.2% of the 160 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Naucalpan de Juárez, Apartment/Condo properties are the most common (51.2%), reflecting the local real estate landscape.
- Houses represent a significant 28.1% portion, catering likely to families or larger groups.
- The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.1%) offer potential for unique stay experiences.
Naucalpan de Juárez Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naucalpan de Juárez
- The dominant room capacity in Naucalpan de Juárez is 1 bedroom listings, making up 41.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.9% of the active Airbnb listings in Naucalpan de Juárez, indicating a high concentration in these sizes.
Naucalpan de Juárez Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naucalpan de Juárez
- The most common guest capacity trend in Naucalpan de Juárez vacation rentals is listings accommodating 2 guests (21.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Naucalpan de Juárez STR market, accounting for 31.9% of listings.
- 11.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naucalpan de Juárez.
- On average, properties in Naucalpan de Juárez are equipped to host 2.2 guests.
How Do Listings in Naucalpan de Juárez Compare on Quality?
Listing quality in Naucalpan de Juárez can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Naucalpan de Juárez
- At 21.8 photos per listing on average, Naucalpan de Juárez hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 23.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Naucalpan de Juárez averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Naucalpan de Juárez?
Amenity Prevalence
Amenity Insights for Naucalpan de Juárez
- Essential amenities in Naucalpan de Juárez that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Hot water, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naucalpan de Juárez: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naucalpan de Juárez to stay competitive.
Which Airbnb Amenities Boost Revenue in Naucalpan de Juárez?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Naucalpan de Juárez, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pack ’n play/Travel cribHigh opportunity | 3.1% | $82,980 | $5,733 | 1347.5% |
DishwasherHigh opportunity | 5.6% | $45,532 | $5,918 | 669.4% |
Babysitter recommendationsHigh opportunity | 3.1% | $38,245 | $7,176 | 433.0% |
Sound systemHigh opportunity | 4.4% | $33,278 | $6,997 | 375.6% |
Oven | 32.5% | $16,876 | $3,944 | 327.9% |
CribHigh opportunity | 9.4% | $25,532 | $6,348 | 302.2% |
Dryer | 20.0% | $20,048 | $5,171 | 287.7% |
Outdoor furniture | 20.6% | $19,475 | $5,203 | 274.3% |
Stove | 51.2% | $12,615 | $3,449 | 265.7% |
Coffee maker | 65.6% | $10,752 | $3,172 | 239.0% |
Revenue Impact Insights for Naucalpan de Juárez
- Pack ’n play/Travel crib tops the revenue impact list with a 1347.5% uplift — listings with this amenity earn $82,980 vs. $5,733 without it.
- High-opportunity amenities — Pack ’n play/Travel crib, Dishwasher, Babysitter recommendations — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Recommendations for Hosts
- Prioritize adding Pack ’n play/Travel crib — it has the best combination of high revenue impact and low market saturation in Naucalpan de Juárez.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Naucalpan de Juárez STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naucalpan de Juárez. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaucalpan de Juárez Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Naucalpan de Juárez
- The typical guest profile for Airbnb in Naucalpan de Juárez consists of primarily domestic travelers (78%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 78.2% of guests.
- Key international markets include Mexico (78.2%) and United States (12.8%).
- Top languages spoken are Spanish (49.8%) followed by English (38.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Naucalpan de Juárez?
Listings in Naucalpan de Juárez average 4.76 out of 5 overall, with about 62.3 reviews per active listing and 36.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Naucalpan de Juárez
- An average rating of 4.76 places Naucalpan de Juárez in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.82), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 36.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Naucalpan de Juárez Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naucalpan de Juárez
- The most common availability pattern in Naucalpan de Juárez falls within the 271-366 days range, representing 49.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Naucalpan de Juárez (30%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Naucalpan de Juárez?
Average Booking Lead Time by Month
Booking Lead Time Insights for Naucalpan de Juárez
- The overall average booking lead time for vacation rentals in Naucalpan de Juárez is 22 days.
- Guests book furthest in advance for stays during October (average 30 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (25 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Naucalpan de Juárez.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Naucalpan de Juárez averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Naucalpan de Juárez?
Guests in Naucalpan de Juárez stay about 5.6 nights on average, generating roughly 3,350 reservations and 21.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Naucalpan de Juárez
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Naucalpan de Juárez
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (6 nights) and shorten in Apr (3.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Naucalpan de Juárez Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
79 listings
49.4% of total
2 Nights
32 listings
20% of total
3 Nights
6 listings
3.8% of total
4-6 Nights
9 listings
5.6% of total
7-29 Nights
3 listings
1.9% of total
30+ Nights
31 listings
19.4% of total
Key Insights
- The most prevalent minimum stay requirement in Naucalpan de Juárez is 1 Night, adopted by 49.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.4%) of the Naucalpan de Juárez Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.4%) caters to monthly stays (30+ nights) in Naucalpan de Ju árez, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 49.4% of Naucalpan de Juárez hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naucalpan de Juárez.
Naucalpan de Juárez Airbnb Cancellation Policy Trends Analysis (2026)
Limited
7 listings
4.4% of total
Flexible
59 listings
36.9% of total
Moderate
41 listings
25.6% of total
Firm
47 listings
29.4% of total
Strict
6 listings
3.8% of total
Cancellation Policy Insights for Naucalpan de Juárez
- The prevailing Airbnb cancellation policy trend in Naucalpan de Juárez is Flexible, used by 36.9% of listings.
- There's a relatively balanced mix between guest-friendly (62.5%) and stricter (33.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.9% market standard in Naucalpan de Juárez.
- Using a Strict policy might deter some guests, as only 3.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Naucalpan de Juárez.
How Much Are Airbnb Cleaning Fees in Naucalpan de Juárez?
Cleaning fees in Naucalpan de Juárez are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Naucalpan de Juárez
- About 60.6% of Naucalpan de Juárez listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $25 is close to the median ($16), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Naucalpan de Juárez median of $16. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Naucalpan de Juárez Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naucalpan de Juárezbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Come & Dream in Quetzalcoatl`s Nest
Entire Place • 3 bedrooms
Dream in El Nido de Quetzalcóatl 7
Entire Place • 3 bedrooms
Perfect for Groups, Large Garden, Exclusive Suburb
Entire Place • 7 bedrooms
Amazing and spacious apartment, very nicely located!
Entire Place • 4 bedrooms
Beautiful colonial house with a great location
Entire Place • 3 bedrooms
Luz del Bosque Suite, Fireplace
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Naucalpan de Juárez?
Learn from the best! This table showcases top-performing Airbnb hosts in Naucalpan de Juárez based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Patricia | 2 | $302,052 | 935 | 4.95/5.0 |
| Raquel | 1 | $97,039 | 52 | 4.90/5.0 |
| Monica Maria | 3 | $53,455 | 423 | 4.90/5.0 |
| Guillermo Eduardo | 1 | $40,213 | 37 | 4.89/5.0 |
| Unity | 6 | $28,466 | 43 | 4.60/5.0 |
| Ulises | 1 | $26,660 | 88 | 4.99/5.0 |
| Maria Roxana | 1 | $25,116 | 49 | 4.92/5.0 |
| Jose Del Carmen | 1 | $21,715 | 130 | 4.89/5.0 |
| Condesa | 4 | $21,266 | 155 | 4.73/5.0 |
| Ricardo | 1 | $21,187 | 57 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naucalpan de Juárez.
Who Are the Airbnb Hosts in Naucalpan de Juárez?
Naucalpan de Juárez has a relatively balanced host base.
Host Profile Insights for Naucalpan de Juárez
- A 47.5% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 74.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 38.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Naucalpan de Juárez averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Naucalpan de Juárez
These are the highest-grossing professional property management operations in Naucalpan de Juárez, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Raquel | 1 | $97,039 | $432 | 60.4% | 4.90/5 |
| Unity | 6 | $28,466 | $78 | 24.2% | 4.60/5 |
| Natalia | 4 | $21,042 | $36 | 44.1% | 4.81/5 |
Management Company Insights for Naucalpan de Juárez
- The leading management company, Raquel, operates 1 listings with $97,039 in gross revenue — a useful benchmark for what scale looks like in Naucalpan de Juárez.
- Top managers average 4 properties each, suggesting professional management in Naucalpan de Juárez still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.77/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Naucalpan de Juárez's Airbnb Market Compare to Nearby Cities?
How does the Naucalpan de Juárez Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Xalmolonco, Naucalpan de Juárez has 9 percentage points higher occupancy and about $231 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Santuario | 45 | $2,466 | $424.43 | 23% |
| Yautepec de Zaragoza | 17 | $2,182 | $266.96 | 26% |
| Tepeji del Rio de Ocampo | 11 | $2,146 | $331.07 | 27% |
| Xalmolonco | 22 | $2,088 | $301.63 | 28% |
| Cerro Gordo | 37 | $2,020 | $446.75 | 20% |
| Avandaro | 205 | $1,865 | $434.71 | 23% |
| La Ladrillera | 27 | $1,704 | $290.21 | 24% |
| Lomas de Cocoyoc | 136 | $1,679 | $267.88 | 27% |
| Rancho San Diego | 20 | $1,676 | $291.29 | 24% |
| La Tortuga | 70 | $1,650 | $245.76 | 27% |
Frequently Asked Questions About Airbnb in Naucalpan de Juárez
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Naucalpan de Juárez.
How much do Airbnb hosts make in Naucalpan de Juárez?
Naucalpan de Juárez hosts earn about $8,147 per year on average, with an average nightly rate of $70 and RevPAR of $27. Those figures describe the typical revenue environment for active listings in Naucalpan de Juárez, State of Mexico, not the ceiling for the best operators. Source: AirROI 2026 data, Naucalpan de Juárez market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Naucalpan de Juárez?
The average Airbnb occupancy rate in Naucalpan de Juárez is 37.2%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Naucalpan de Juárez?
Listings in Naucalpan de Juárez average $70 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Naucalpan de Juárez?
Naucalpan de Juárez currently has about 160 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Naucalpan de Juárez?
AirROI currently classifies the short-term rental regulation level in Naucalpan de Juárez as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Naucalpan de Juárez?
RevPAR in Naucalpan de Juárez is about $27. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Naucalpan de Juárez?
Occupancy of 37.2% means Naucalpan de Juárez is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $8,147, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Naucalpan de Juárez?
The average booking lead time in Naucalpan de Juárez is about 22 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Naucalpan de Juárez?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Naucalpan de Juárez include Avenida de los Jardines, Lomas Verdes, Naucalpan Centro. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Naucalpan de Juárez?
private_room listings make up 51.2% of the active supply in Naucalpan de Juárez. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Naucalpan de Juárez compare to nearby Airbnb markets?
Among neighboring markets, El Santuario posts $29,587 in average annual revenue with 23.1% occupancy, compared to Naucalpan de Juárez's $8,147 and 37.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Naucalpan de Juárez?
The average Airbnb stay length in Naucalpan de Juárez is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Naucalpan de Juárez?
Airbnb listings in Naucalpan de Juárez average 4.76 out of 5 overall. About 36.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Naucalpan de Juárez?
Pack ’n play/Travel crib and Dishwasher are among the strongest revenue-linked amenities in Naucalpan de Juárez. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Naucalpan de Juárez?
Yes. About 60.6% of active Airbnb listings in Naucalpan de Juárez charge a cleaning fee, and the average fee is $25. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Naucalpan de Juárez?
A 47.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.