La Manzanilla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Jalisco, Mexico

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in La Manzanilla in 2025? Explore comprehensive Airbnb analytics for La Manzanilla, Jalisco, Mexico to uncover income potential. This 2025 STR market report for La Manzanilla, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in La Manzanilla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Manzanilla Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Manzanilla Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$176
The average rental revenue earned for an occupied room per day in La Manzanilla.
Occupancy Rate(?)
33.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,715
Typical annual income for an Airbnb listing in La Manzanilla. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in La Manzanilla.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in La Manzanilla.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Manzanilla (2025)

Understanding the monthly revenue variations for Airbnb listings in La Manzanilla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Manzanilla is typically April, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Manzanilla across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,902+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,347 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,051 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $558, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Manzanilla

La Manzanilla Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Manzanilla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Manzanilla:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Manzanilla

Average Daily Rate (ADR) Airbnb Trends in La Manzanilla (2025)

Effective short term rental pricing strategy in La Manzanilla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Manzanilla typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $379+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $274 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in La Manzanilla

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Airbnb Seasonality Analysis & Trends in La Manzanilla (2025)

Peak Season (April, December, March)
  • Revenue averages $2,373 per month
  • Occupancy rates average 42.2%
  • Daily rates average $176
Shoulder Season
  • Revenue averages $1,469 per month
  • Occupancy maintains around 24.8%
  • Daily rates hold near $179
Low Season (August, September, October)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $167

Seasonality Insights for La Manzanilla

  • The Airbnb seasonality in La Manzanilla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Manzanilla's highest earning potential, with monthly revenues capable of climbing to $2,734, occupancy reaching a high of 43.4%, and ADRs peaking at $198.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $162.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Manzanilla.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Manzanilla seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Manzanilla (2025)

Exploring the top neighborhoods for short-term rentals in La Manzanilla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Manzanilla Beach
A serene beach known for its natural beauty and tranquility. Ideal for vacationers looking for a peaceful getaway with stunning sunsets and warm waters.
La Manzanilla Beach, Cocodrilo Beach, Laguna de las Garzas, Fishing expeditions, Local seafood restaurants
Centro La Manzanilla
The charming town center offers a glimpse of local culture and community. Perfect for those wanting to immerse themselves in local life and easy access to amenities.
Main square, Local shops, La Manzanilla Church, Artisan markets, Traditional restaurants
El Chanchal
A thriving area known for its lush landscapes and proximity to nature. Great for eco-tourism and attracting visitors looking to explore the outdoors.
Chanchal Bay, Hiking trails, Wildlife watching, Private beaches, Water sports
Punta Perula
A nearby secluded spot known for its stunning landscapes and pristine beaches. Attractive to tourists seeking off-the-beaten-path experiences.
Punta Perula Beach, Beautiful cliffs, Snorkeling spots, Cozy beach bars, Sunset views
Las Palmas
A tranquil residential area appealing to families and long-term visitors. Offers a peaceful environment close to local attractions.
Local parks, Private residences, Community beach access, Family-friendly restaurants, Playgrounds
La Manzanilla Lagoon
A unique natural habitat that appeals to nature lovers and bird watchers. Perfect for those seeking a blend of relaxation and adventure in a spectacular setting.
Mangrove tours, Bird watching, Kayaking, Eco tours, Scenic views
Pueblo La Manzanilla
A quaint village atmosphere filled with authentic local experiences, attracting those looking for cultural immersion and local cuisine.
Traditional restaurants, Cultural festivals, Community events, Local art, Cultural attractions
Costa Alegre
A coastal region known for its breathtaking beaches and luxurious resorts. Ideal for high-end tourists and those looking for a premium vacation experience.
Private beaches, Upscale resorts, Water sports activities, Dining with ocean views, Relaxing spas

Understanding Airbnb License Requirements & STR Laws in La Manzanilla (2025)

While La Manzanilla, Jalisco, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Manzanilla to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in La Manzanilla (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Manzanillabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Romira

Casa Romira

Entire Place • 4 bedrooms

$40,247
Revenue
40.9%
Occupancy
$404.02
Daily Rate
Oceanside Luxury Casa Loki with Pvt. Heated Pool

Oceanside Luxury Casa Loki with Pvt. Heated Pool

Entire Place • 3 bedrooms

$36,361
Revenue
41.8%
Occupancy
$377.92
Daily Rate
Swim up AURA  Luxury Villas B1

Swim up AURA Luxury Villas B1

Entire Place • 1 bedroom

$29,948
Revenue
35.6%
Occupancy
$329.68
Daily Rate
Casa Arena in Boca de Iguanas

Casa Arena in Boca de Iguanas

Entire Place • 2 bedrooms

$28,999
Revenue
41.0%
Occupancy
$258.95
Daily Rate
Villa a few meters from the beach. Cuaxiote #4

Villa a few meters from the beach. Cuaxiote #4

Entire Place • 3 bedrooms

$26,021
Revenue
24.6%
Occupancy
$473.84
Daily Rate
Beach house for 18 people

Beach house for 18 people

Entire Place • 5 bedrooms

$22,138
Revenue
29.5%
Occupancy
$273.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Manzanilla (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Manzanilla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Josefina4$65,105255.00/5.0
Cristina1$40,24785.00/5.0
Anneli1$36,361105.00/5.0
Michel1$28,9992Not Rated
Cristina1$26,02165.00/5.0
Maricela1$22,13844.50/5.0
James1$18,86364.33/5.0
Claudia Ofelia2$18,336284.76/5.0
Maria3$18,093154.62/5.0
Lucero2$15,462194.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Manzanilla.

Dive Deeper: Advanced La Manzanilla STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Manzanilla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Manzanilla Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Manzanilla

  • The La Manzanilla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.3% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Manzanilla, House properties are the most common (42.9%), reflecting the local real estate landscape.
  • Houses represent a significant 42.9% portion, catering likely to families or larger groups.
  • The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.

La Manzanilla Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Manzanilla

  • The dominant room capacity in La Manzanilla is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.6% of the active Airbnb listings in La Manzanilla, indicating a high concentration in these sizes.
  • A significant 21.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Manzanilla.

La Manzanilla Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Manzanilla

  • The most common guest capacity trend in La Manzanilla vacation rentals is listings accommodating 2 guests (32.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the La Manzanilla STR market, accounting for 64.2% of listings.
  • 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Manzanilla.
  • On average, properties in La Manzanilla are equipped to host 4.1 guests.

La Manzanilla Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Manzanilla

  • The most common availability pattern in La Manzanilla falls within the 271-366 days range, representing 82.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in La Manzanilla (64.3%), reflecting common guest stay durations or potential owner blocking patterns.

La Manzanilla Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.6%)

1 Night

8 listings

28.6% of total

2 Nights (42.9%)

2 Nights

12 listings

42.9% of total

3 Nights (3.6%)

3 Nights

1 listings

3.6% of total

4-6 Nights (3.6%)

4-6 Nights

1 listings

3.6% of total

30+ Nights (21.4%)

30+ Nights

6 listings

21.4% of total

Key Insights

  • The most prevalent minimum stay requirement in La Manzanilla is 2 Nights, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.5%) of the La Manzanilla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.4%) caters to monthly stays (30+ nights) in La Manzanilla, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.9% of La Manzanilla hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Manzanilla.

La Manzanilla Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (39.3%)

Flexible

11 listings

39.3% of total

Moderate (21.4%)

Moderate

6 listings

21.4% of total

Firm (25%)

Firm

7 listings

25% of total

Strict (14.3%)

Strict

4 listings

14.3% of total

Cancellation Policy Insights for La Manzanilla

  • The prevailing Airbnb cancellation policy trend in La Manzanilla is Flexible, used by 39.3% of listings.
  • There's a relatively balanced mix between guest-friendly (60.7%) and stricter (39.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 39.3% market standard in La Manzanilla.
  • Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Manzanilla.

La Manzanilla STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Manzanilla

  • The overall average booking lead time for vacation rentals in La Manzanilla is 26 days.
  • Guests book furthest in advance for stays during July (average 34 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (27 days avg.) sees the longest lead times, while Fall (1 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in La Manzanilla.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these La Manzanilla averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Manzanilla (2025)

Amenity Prevalence

Amenity Insights for La Manzanilla

  • Popular amenities like Wifi, Air conditioning, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Manzanilla to stay competitive.

La Manzanilla Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Manzanilla

  • The typical guest profile for Airbnb in La Manzanilla consists of primarily domestic travelers (72%), often arriving from nearby Guadalajara, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 72.1% of guests.
  • Key international markets include Mexico (72.1%) and United States (17.4%).
  • Top languages spoken are Spanish (44.3%) followed by English (41%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guadalajara and Zapopan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Manzanilla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Punta de Mita82$6,234$826.8635%
Punta Mita51$4,949$750.0436%
Corral del Risco408$4,473$708.9633%
Higuera Blanca37$4,397$559.3330%
Litibu10$3,171$283.3140%
Boca de Tomatlán279$2,609$366.6837%
San Juan Cosalá97$2,155$248.9830%
Sayulita1,444$2,078$231.1239%
Tapalpa Country Club12$1,998$336.5023%
Puerto Vallarta6,877$1,992$210.5843%

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