Playa Azul Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michoacán, Mexico
Is Airbnb profitable in Playa Azul in 2025? Explore comprehensive Airbnb analytics for Playa Azul, Michoacán, Mexico to uncover income potential. This 2025 STR market report for Playa Azul, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Playa Azul, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Playa Azul Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Playa Azul Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Playa Azul (2025)
Understanding the monthly revenue variations for Airbnb listings in Playa Azul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Playa Azul is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Playa Azul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,186+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,503 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $910 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $577, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Playa Azul
Playa Azul Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Playa Azul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Playa Azul:
- Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 31% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Playa Azul
Average Daily Rate (ADR) Airbnb Trends in Playa Azul (2025)
Effective short term rental pricing strategy in Playa Azul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Playa Azul typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $364+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $252 or more.
- Typical properties (Median) charge around $156 per night.
- Entry-level properties (Bottom 25%) earn around $103 per night.
Average Daily Rate (ADR) Trend by Month in Playa Azul
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Airbnb Seasonality Analysis & Trends in Playa Azul (2025)
Peak Season (April, December, July)
- Revenue averages $1,664 per month
- Occupancy rates average 32.7%
- Daily rates average $205
Shoulder Season
- Revenue averages $1,096 per month
- Occupancy maintains around 23.4%
- Daily rates hold near $207
Low Season (June, September, October)
- Revenue drops to average $736 per month
- Occupancy decreases to average 15.2%
- Daily rates adjust to average $205
Seasonality Insights for Playa Azul
- The Airbnb seasonality in Playa Azul shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Playa Azul's highest earning potential, with monthly revenues capable of climbing to $1,987, occupancy reaching a high of 37.5%, and ADRs peaking at $214.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $587, occupancy could drop to 12.3%, and ADRs may adjust down to $202.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Playa Azul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Playa Azul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Playa Azul (2025)
Exploring the top neighborhoods for short-term rentals in Playa Azul? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa Azul Beach | A beautiful beach town known for its serene beaches and family-friendly environment. Ideal for tourists looking to relax by the ocean while enjoying local seafood and sunshine. | Playa Azul Beach, La Piedad Lagoon, La Isla de la Palma, Cenote de los Ojos, local seafood restaurants |
| Centro Playa Azul | The vibrant center of Playa Azul with local shops, markets, and restaurants. Popular for visitors wanting to experience the local culture and amenities within walking distance. | Playa Azul Market, local handicrafts shops, Churros Cart, Plaza Principal, community events |
| El Faro | A picturesque area known for its lighthouse and stunning views of the coast. Great for those who love scenic landscapes and beach activities. | El Faro Beach, beautiful viewpoints, snorkeling spots, jogging trails along the coast, sunset photography |
| Puerto de La Paz | A location with access to boat services and deep-sea fishing opportunities. Attracts adventure seekers and families who enjoy water sports. | Deep-sea fishing charters, boat tours, snorkeling excursions, fishing villages, fresh seafood markets |
| Las Salinas | Famous for its unique salt flats and ecological experiences. Great for nature lovers and those interested in wildlife watching. | Las Salinas Natural Reserve, bird watching tours, educational tours about salt farming, ecological trails, local flora and fauna |
| La Isla de la Palma | A nearby island popular for day trips and eco-tourism. Offers hiking, exploration, and beautiful beaches, attracting nature enthusiasts. | hiking trails, secluded beaches, wildlife spotting, picnic areas, Kayaking opportunities |
| Cascadas de Obrajuelo | Natural waterfall area ideal for eco-tourism. Perfect for those looking to explore nature and enjoy refreshing outdoor activities. | Cascadas de Obrajuelo, picnic spots, nature trails, swimming holes, guided nature tours |
| Cruz de Parra | A quaint locality that offers an immersive cultural experience. It’s great for tourists who wish to engage with local traditions and enjoy homemade cuisine. | local festivals, gastronomic experiences, artisanal markets, historical sites, community workshops |
Understanding Airbnb License Requirements & STR Laws in Playa Azul (2025)
While Playa Azul, Michoacán, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Playa Azul to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Playa Azul (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Playa Azulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nicho's Beach Villas
Entire Place • 5 bedrooms
Casa Playa Azul
Entire Place • 4 bedrooms
CASA DALiLA in Playa Azul Mich.
Private Room • 3 bedrooms
Beautiful ocean view cabin, with wood finish
Entire Place • 2 bedrooms
La Perla Playa Azul, Bungalow #2
Entire Place • N/A
La Perla Playa Azul, Bungalow #1
Entire Place • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Playa Azul (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Playa Azul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carlos | 3 | $54,759 | 88 | 4.58/5.0 |
| Boris | 4 | $43,585 | 185 | 4.67/5.0 |
| Gabriela | 2 | $31,521 | 58 | 4.29/5.0 |
| Lourdes | 1 | $15,498 | 35 | 4.66/5.0 |
| Denisse | 1 | $13,188 | 29 | 4.69/5.0 |
| Host #184591186 | 1 | $11,745 | 0 | N/A/5.0 |
| Matias | 2 | $10,731 | 38 | 4.73/5.0 |
| Francisco Javier | 1 | $5,675 | 3 | 5.00/5.0 |
| Bera | 1 | $4,776 | 25 | 4.60/5.0 |
| Host #173132317 | 1 | $2,903 | 0 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Playa Azul.
Dive Deeper: Advanced Playa Azul STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Playa Azul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlaya Azul Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Playa Azul
- The Playa Azul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Playa Azul, House properties are the most common (63.2%), reflecting the local real estate landscape.
- Houses represent a significant 63.2% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Playa Azul Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Playa Azul
- The dominant room capacity in Playa Azul is 2 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 57.9% of the active Airbnb listings in Playa Azul, indicating a high concentration in these sizes.
- A significant 36.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Playa Azul.
Playa Azul Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Playa Azul
- The most common guest capacity trend in Playa Azul vacation rentals is listings accommodating 8+ guests (57.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Playa Azul STR market, accounting for 68.4% of listings.
- 78.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Playa Azul.
- On average, properties in Playa Azul are equipped to host 6.4 guests.
Playa Azul Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Playa Azul
- The most common availability pattern in Playa Azul falls within the 271-366 days range, representing 78.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Playa Azul (57.9%), reflecting common guest stay durations or potential owner blocking patterns.
Playa Azul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
63.2% of total
2 Nights
5 listings
26.3% of total
30+ Nights
2 listings
10.5% of total
Key Insights
- The most prevalent minimum stay requirement in Playa Azul is 1 Night, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.5%) of the Playa Azul Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.5%) caters to monthly stays (30+ nights) in Playa Azul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.2% of Playa Azul hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Playa Azul.
Playa Azul Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
35.3% of total
Moderate
3 listings
17.6% of total
Firm
2 listings
11.8% of total
Strict
6 listings
35.3% of total
Cancellation Policy Insights for Playa Azul
- The prevailing Airbnb cancellation policy trend in Playa Azul is Flexible, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (52.9%) and stricter (47.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.3% market standard in Playa Azul.
- With 35.3% using Strict terms, this is a viable option in Playa Azul, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Playa Azul.
Playa Azul STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Playa Azul
- The overall average booking lead time for vacation rentals in Playa Azul is 41 days.
- Guests book furthest in advance for stays during December (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (54 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Playa Azul.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Playa Azul averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Playa Azul (2025)
Amenity Prevalence
Amenity Insights for Playa Azul
- Popular amenities like Free parking on premises, Air conditioning, Essentials are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Playa Azul.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Playa Azul to stay competitive.
Playa Azul Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Playa Azul
- The typical guest profile for Airbnb in Playa Azul consists of primarily domestic travelers (92%), often arriving from nearby Morelia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 91.5% of guests.
- Key international markets include Mexico (91.5%) and United States (6.4%).
- Top languages spoken are Spanish (66.7%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Morelia and Santiago de Querétaro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Playa Azul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Playa La Saladita | 27 | $2,394 | $245.63 | 44% |
| Colonia Aeropuerto | 98 | $1,975 | $293.62 | 29% |
| Troncones | 189 | $1,639 | $259.26 | 30% |
| Ixtapa | 330 | $1,607 | $271.28 | 32% |
| Playa Blanca | 22 | $1,248 | $246.59 | 29% |
| Zihuatanejo | 645 | $1,113 | $154.91 | 32% |
| Barra de Potosí | 29 | $838 | $163.32 | 24% |
| Los Llanos de Temalhuacán | 46 | $770 | $108.70 | 36% |
| Ixtapa Zihuatanejo | 693 | $732 | $162.53 | 26% |
| Las Peñas | 13 | $581 | $168.47 | 18% |