Top 16 Best Places in Michoacán, Mexico to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-07-01

Unlock high-ROI opportunities in Michoacán, Mexico‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Michoacán, Mexico. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Michoacán, Mexico for 2025.

Top Short-Term Rental Markets in Michoacán, Mexico

Rank:#1Market:MoreliaCountry:MexicoProperties:1,313Monthly Revenue:$391.48Daily Rate (ADR):$52.15Occupancy:33.23%Regulation:Low
Rank:#2Market:PátzcuaroCountry:MexicoProperties:334Monthly Revenue:$318.88Daily Rate (ADR):$85.86Occupancy:19.97%Regulation:Low
Rank:#3Market:UruapanCountry:MexicoProperties:197Monthly Revenue:$264.65Daily Rate (ADR):$47.22Occupancy:29.63%Regulation:Low
Rank:#4Market:ZamoraCountry:MexicoProperties:93Monthly Revenue:$353.94Daily Rate (ADR):$42.15Occupancy:42.62%Regulation:Low
Rank:#5Market:Lázaro CárdenasCountry:MexicoProperties:63Monthly Revenue:$445.42Daily Rate (ADR):$82.89Occupancy:34.76%Regulation:Low
Rank:#6Market:Tlalpujahua De RayónCountry:MexicoProperties:59Monthly Revenue:$310.99Daily Rate (ADR):$89.09Occupancy:18.17%Regulation:Low
Rank:#7Market:ZitácuaroCountry:MexicoProperties:50Monthly Revenue:$303.45Daily Rate (ADR):$58.23Occupancy:22.66%Regulation:Low
Rank:#8Market:Tenencia MorelosCountry:MexicoProperties:42Monthly Revenue:$308.66Daily Rate (ADR):$72.06Occupancy:27.74%Regulation:Low
Rank:#9Market:La Piedad de CabadasCountry:MexicoProperties:40Monthly Revenue:$255.94Daily Rate (ADR):$39.68Occupancy:33.74%Regulation:Low
Rank:#10Market:HuecorioCountry:MexicoProperties:28Monthly Revenue:$225.38Daily Rate (ADR):$84.97Occupancy:12.51%Regulation:Low
Rank:#11Market:TzintzuntzanCountry:MexicoProperties:25Monthly Revenue:$606.88Daily Rate (ADR):$137.54Occupancy:17.37%Regulation:Low
Rank:#12Market:Ciudad HidalgoCountry:MexicoProperties:20Monthly Revenue:$205.23Daily Rate (ADR):$52.26Occupancy:18.87%Regulation:Low
Rank:#13Market:JiquilpanCountry:MexicoProperties:20Monthly Revenue:$491.90Daily Rate (ADR):$76.02Occupancy:28.62%Regulation:Low
Rank:#14Market:ZirahuénCountry:MexicoProperties:20Monthly Revenue:$500.37Daily Rate (ADR):$214.52Occupancy:17.15%Regulation:Low
Rank:#15Market:Sahuayo de MorelosCountry:MexicoProperties:19Monthly Revenue:$258.85Daily Rate (ADR):$80.41Occupancy:20.58%Regulation:Low
Rank:#16Market:MichoacánCountry:MexicoProperties:18Monthly Revenue:$498.53Daily Rate (ADR):$131.21Occupancy:17.46%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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