Nová Lesná Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Prešov, Slovakia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Nová Lesná in 2025? Explore comprehensive Airbnb analytics for Nová Lesná, Region of Prešov, Slovakia to uncover income potential. This 2025 STR market report for Nová Lesná, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.

Whether you're considering an Airbnb investment in Nová Lesná, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nová Lesná Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nová Lesná Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$89
The average rental revenue earned for an occupied room per day in Nová Lesná.
Occupancy Rate(?)
29.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,660
Typical annual income for an Airbnb listing in Nová Lesná. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.5%
Significant decrease (-19.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Nová Lesná.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Nová Lesná.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
45
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nová Lesná (2025)

Understanding the monthly revenue variations for Airbnb listings in Nová Lesná is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nová Lesná is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nová Lesná across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,288+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $968 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $505 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $240, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nová Lesná

Nová Lesná Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nová Lesná STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nová Lesná:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nová Lesná

Average Daily Rate (ADR) Airbnb Trends in Nová Lesná (2025)

Effective short term rental pricing strategy in Nová Lesná involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nová Lesná typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $131+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $96 or more.
  • Typical properties (Median) charge around $66 per night.
  • Entry-level properties (Bottom 25%) earn around $48 per night.

Average Daily Rate (ADR) Trend by Month in Nová Lesná

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Airbnb Seasonality Analysis & Trends in Nová Lesná (2025)

Peak Season (August, July, May)
  • Revenue averages $1,105 per month
  • Occupancy rates average 48.4%
  • Daily rates average $88
Shoulder Season
  • Revenue averages $646 per month
  • Occupancy maintains around 28.8%
  • Daily rates hold near $89
Low Season (January, March, November)
  • Revenue drops to average $391 per month
  • Occupancy decreases to average 18.5%
  • Daily rates adjust to average $90

Seasonality Insights for Nová Lesná

  • The Airbnb seasonality in Nová Lesná shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nová Lesná's highest earning potential, with monthly revenues capable of climbing to $1,325, occupancy reaching a high of 56.9%, and ADRs peaking at $92.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $314, occupancy could drop to 16.2%, and ADRs may adjust down to $85.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nová Lesná.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nová Lesná seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nová Lesná (2025)

Exploring the top neighborhoods for short-term rentals in Nová Lesná? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nová Lesná Center
Quaint village center with beautiful views of the High Tatras. Ideal for tourists looking for a peaceful escape and easy access to nature.
High Tatras National Park, Hrebienok, Tatras Observatory, local restaurants and cafes
Ski Resort area
Close to popular ski resorts, perfect for winter sports enthusiasts. Attracts visitors year-round for skiing in winter and hiking in summer.
Tatranská Lomnica, Jasná Ski Area, Bachledka Ski and Sun, mountain hiking trails
Surrounding Nature Trails
Offers numerous walking and biking trails in a picturesque setting. Great for families and nature lovers.
Tatra National Park trails, Scenic viewpoints, Wildlife spotting, Picnic areas
Cultural Sites
Rich in culture and history, this area provides insight into local traditions. Attracts cultural tourists who enjoy exploring local heritage sites.
Old churches, Traditional Slovak architecture, Local folklore museums
Wellness and Spa Resorts
Known for its wellness and spa offerings. Attracts tourists looking to relax and unwind in natural hot springs and wellness centers.
Spa treatments, Thermal baths, Relaxation zones, Yoga retreats
Local Cuisine Hotspots
Offers a selection of restaurants serving traditional Slovak dishes, attracting foodies looking for authentic experiences.
Slovak traditional meals, Local wine tastings, Food festivals
Adventure and Sports Activities
Hosts various adventure sport activities such as zip-lining and paragliding. Attracts thrill-seekers and adventure enthusiasts.
Paragliding spots, Rock climbing sites, Zip-line courses
Community Events and Festivals
Regularly hosts cultural festivals and community events that attract both locals and tourists, making it a vibrant place to visit.
Summer festivals, Winter fairs, Local markets, Cultural exhibitions

Understanding Airbnb License Requirements & STR Laws in Nová Lesná (2025)

While Nová Lesná, Region of Prešov, Slovakia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nová Lesná to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Nová Lesná (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nová Lesnábased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Holiday home in Nova Lesna with sunny terrace

Holiday home in Nova Lesna with sunny terrace

Entire Place • 3 bedrooms

$29,533
Revenue
47.6%
Occupancy
$163.55
Daily Rate
Daniela family holiday apartment

Daniela family holiday apartment

Entire Place • 1 bedroom

$18,758
Revenue
38.9%
Occupancy
$99.47
Daily Rate
Apartmán Tatry

Apartmán Tatry

Entire Place • 1 bedroom

$17,139
Revenue
52.7%
Occupancy
$84.88
Daily Rate
Tatras Apartments 5 min from train station (B)

Tatras Apartments 5 min from train station (B)

Entire Place • N/A

$13,312
Revenue
66.4%
Occupancy
$53.49
Daily Rate
Tatras Apartments 5 min from train station (D)

Tatras Apartments 5 min from train station (D)

Entire Place • N/A

$11,000
Revenue
50.9%
Occupancy
$53.42
Daily Rate
Private villa in High Tatras - Residence VDV

Private villa in High Tatras - Residence VDV

Entire Place • 6 bedrooms

$10,642
Revenue
13.1%
Occupancy
$324.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nová Lesná (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nová Lesná based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Experience Slovakia S.R.O.4$45,1991614.97/5.0
Patrícia1$29,533214.95/5.0
Daniela1$18,758235.00/5.0
Juraj8$18,0433354.23/5.0
Boris3$17,270414.84/5.0
Braňo1$17,1392404.95/5.0
Anka2$14,31884.88/5.0
Oleg1$10,642335.00/5.0
Adriana2$10,394164.95/5.0
Katarína3$9,0513424.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nová Lesná.

Dive Deeper: Advanced Nová Lesná STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nová Lesná. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nová Lesná Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nová Lesná

  • The Nová Lesná Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.2% of the 45 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 37.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Nová Lesná, Apartment/Condo properties are the most common (46.7%), reflecting the local real estate landscape.
  • Houses represent a significant 22.2% portion, catering likely to families or larger groups.
  • The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 2.2%) offer potential for unique stay experiences.

Nová Lesná Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nová Lesná

  • The dominant room capacity in Nová Lesná is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.9% of the active Airbnb listings in Nová Lesná, indicating a high concentration in these sizes.

Nová Lesná Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nová Lesná

  • The most common guest capacity trend in Nová Lesná vacation rentals is listings accommodating 4 guests (24.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Nová Lesná STR market, accounting for 40.0% of listings.
  • 24.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nová Lesná.
  • On average, properties in Nová Lesná are equipped to host 3.5 guests.

Nová Lesná Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nová Lesná

  • The most common availability pattern in Nová Lesná falls within the 271-366 days range, representing 68.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Nová Lesná (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Nová Lesná Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.3%)

1 Night

12 listings

27.3% of total

2 Nights (54.5%)

2 Nights

24 listings

54.5% of total

3 Nights (4.5%)

3 Nights

2 listings

4.5% of total

4-6 Nights (11.4%)

4-6 Nights

5 listings

11.4% of total

30+ Nights (2.3%)

30+ Nights

1 listings

2.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Nová Lesná is 2 Nights, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.8%) of the Nová Lesná Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.3%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 54.5% of Nová Lesná hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.3% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nová Lesná.

Nová Lesná Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.1%)

Flexible

14 listings

34.1% of total

Moderate (41.5%)

Moderate

17 listings

41.5% of total

Firm (14.6%)

Firm

6 listings

14.6% of total

Strict (9.8%)

Strict

4 listings

9.8% of total

Cancellation Policy Insights for Nová Lesná

  • The prevailing Airbnb cancellation policy trend in Nová Lesná is Moderate, used by 41.5% of listings.
  • The market strongly favors guest-friendly terms, with 75.6% of listings offering Flexible or Moderate policies. This suggests guests in Nová Lesná may expect booking flexibility.
  • Strict cancellation policies are quite rare (9.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.5% market standard in Nová Lesná.
  • Using a Strict policy might deter some guests, as only 9.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nová Lesná.

Nová Lesná STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nová Lesná

  • The overall average booking lead time for vacation rentals in Nová Lesná is 40 days.
  • Guests book furthest in advance for stays during July (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (65 days avg.) sees the longest lead times, while Spring (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Nová Lesná.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Nová Lesná averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nová Lesná (2025)

Amenity Prevalence

Amenity Insights for Nová Lesná

  • Essential amenities in Nová Lesná that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Refrigerator, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Nová Lesná: Heating.
  • Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nová Lesná to stay competitive.

Nová Lesná Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nová Lesná

  • The typical guest profile for Airbnb in Nová Lesná consists of predominantly international visitors (88%), with top international origins including Slovakia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 12.0% of guests.
  • Key international markets include Hungary (15.2%) and Slovakia (12%).
  • Top languages spoken are English (41.7%) followed by German (9.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Slovakia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nová Lesná Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pribylina12$2,060$224.8541%
Cholerzyn12$1,751$140.1839%
Zawoja39$1,693$181.8635%
Czarna Góra16$1,476$290.3724%
Kluszkowce24$1,456$219.2834%
Demänovská Dolina37$1,452$223.8132%
Kościelisko489$1,451$165.1633%
Maniowy28$1,410$201.3729%
Sidzina11$1,309$147.4636%
Krakow5,675$1,244$109.6146%

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