Saltsjöbaden Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Stockholm County, Sweden

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Saltsjöbaden in 2025? Explore comprehensive Airbnb analytics for Saltsjöbaden, Stockholm County, Sweden to uncover income potential. This 2025 STR market report for Saltsjöbaden, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 47 active listings.

Whether you're considering an Airbnb investment in Saltsjöbaden, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saltsjöbaden Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saltsjöbaden Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$267
The average rental revenue earned for an occupied room per day in Saltsjöbaden.
Occupancy Rate(?)
43.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,074
Typical annual income for an Airbnb listing in Saltsjöbaden. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.4%
Slight decrease (-0.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saltsjöbaden.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Saltsjöbaden.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
47
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saltsjöbaden (2025)

Understanding the monthly revenue variations for Airbnb listings in Saltsjöbaden is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saltsjöbaden is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saltsjöbaden across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,917+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,400 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,162 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $850, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saltsjöbaden

Saltsjöbaden Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saltsjöbaden STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saltsjöbaden:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saltsjöbaden

Average Daily Rate (ADR) Airbnb Trends in Saltsjöbaden (2025)

Effective short term rental pricing strategy in Saltsjöbaden involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saltsjöbaden typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $450+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $346 or more.
  • Typical properties (Median) charge around $228 per night.
  • Entry-level properties (Bottom 25%) earn around $123 per night.

Average Daily Rate (ADR) Trend by Month in Saltsjöbaden

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Airbnb Seasonality Analysis & Trends in Saltsjöbaden (2025)

Peak Season (August, July, September)
  • Revenue averages $4,550 per month
  • Occupancy rates average 55.9%
  • Daily rates average $240
Shoulder Season
  • Revenue averages $2,834 per month
  • Occupancy maintains around 33.2%
  • Daily rates hold near $257
Low Season (February, June, November)
  • Revenue drops to average $2,067 per month
  • Occupancy decreases to average 26.7%
  • Daily rates adjust to average $266

Seasonality Insights for Saltsjöbaden

  • The Airbnb seasonality in Saltsjöbaden shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saltsjöbaden's highest earning potential, with monthly revenues capable of climbing to $5,344, occupancy reaching a high of 66.9%, and ADRs peaking at $289.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,245, occupancy could drop to 20.4%, and ADRs may adjust down to $234.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saltsjöbaden.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saltsjöbaden seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saltsjöbaden (2025)

Exploring the top neighborhoods for short-term rentals in Saltsjöbaden? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Saltsjöbaden Waterfront
Picturesque location by the sea offering stunning views and a relaxing atmosphere. Ideal for guests seeking tranquility and nature, with easy access to water activities and local parks.
Saltsjöbaden Marina, Furusundsviken, Nacka Nature Reserve, Saltsjöbaden Golf Club, Café Backstugan
Saltsjöbadens Strandpromenad
Charming promenade perfect for leisurely strolls along the coast. Attractive for visitors wanting a coastal experience and close proximity to restaurants and cafés.
Saltsjöbaden Beach, Bistro Viken, Badsjön, Kyrkviken, Walking Trails
Saltsjöbaden Village
The heart of Saltsjöbaden, featuring historic architecture and a cozy village vibe. Great for those wanting to explore local culture and community life.
Saltsjöbaden Church, Local shops and boutiques, Cultural events, Historic buildings, Art exhibitions
Hemmesta
A tranquil residential area close to Saltsjöbaden. Provides a peaceful atmosphere for families and those looking for a retreat while still being near the coast.
Local parks, Nature walks, Family-friendly activities, Shopping options, Community events
Finnhamn
Remote island known for its natural beauty and outdoor activities. Attracts nature lovers and adventure seekers looking for a unique getaway.
Hiking trails, Swimming spots, Camping areas, Birdwatching, Kayaking
Nacka Strand
Popular area for dining and shopping, situated by the waterfront. Ideal for guests looking for a blend of relaxation and entertainment options.
Nacka Strand Marina, Restaurants and bars, Shopping centers, Scenic views, Events and festivals
Lidingö
Nearby island with beautiful parks and nature preserves. Offers a suburban feel with the charm of being close to the city.
Kottlasjön, Lidingö Golf Club, Nature reserves, Walking and biking trails, Cafés and restaurants
Värmdö
A scenic archipelago area with a blend of nature and local activities. Ideal for visitors wanting to explore Sweden's beautiful islands and landscapes.
Djuro Nature Reserve, Värmdö Golf Club, Archipelago tours, Local eateries, Water sports

Understanding Airbnb License Requirements & STR Laws in Saltsjöbaden (2025)

While Saltsjöbaden, Stockholm County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saltsjöbaden to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Saltsjöbaden (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saltsjöbadenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large villa - Stockholm archipelago 500 m to sea

Large villa - Stockholm archipelago 500 m to sea

Entire Place • 5 bedrooms

$72,335
Revenue
55.9%
Occupancy
$383.88
Daily Rate
Luxurious Villa in Solsidan

Luxurious Villa in Solsidan

Entire Place • 6 bedrooms

$66,180
Revenue
28.8%
Occupancy
$953.29
Daily Rate
Villa in Saltsjöbaden built 1895

Villa in Saltsjöbaden built 1895

Entire Place • 3 bedrooms

$63,848
Revenue
47.3%
Occupancy
$343.21
Daily Rate
Villa in Saltsjöbaden with proximity to swimming and entertainment

Villa in Saltsjöbaden with proximity to swimming and entertainment

Entire Place • 4 bedrooms

$43,291
Revenue
25.2%
Occupancy
$474.46
Daily Rate
House with  a magnificent seaview.

House with a magnificent seaview.

Entire Place • 3 bedrooms

$40,037
Revenue
47.0%
Occupancy
$233.58
Daily Rate
Villa in Nacka/Saltsjöbaden

Villa in Nacka/Saltsjöbaden

Entire Place • 3 bedrooms

$39,778
Revenue
53.7%
Occupancy
$200.49
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saltsjöbaden (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saltsjöbaden based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anna1$72,335274.93/5.0
Vilhelm1$66,180145.00/5.0
Greta1$63,84885.00/5.0
Susanne2$50,254934.74/5.0
Ida1$43,2911Not Rated
Marta1$39,778265.00/5.0
Rika1$38,634104.70/5.0
Björn1$35,457104.90/5.0
Marcus1$30,32035.00/5.0
Jonas1$24,8441Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saltsjöbaden.

Dive Deeper: Advanced Saltsjöbaden STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saltsjöbaden. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saltsjöbaden Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saltsjöbaden

  • The Saltsjöbaden Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 47 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saltsjöbaden, House properties are the most common (70.2%), reflecting the local real estate landscape.
  • Houses represent a significant 70.2% portion, catering likely to families or larger groups.
  • The presence of 10.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 4.2%) offer potential for unique stay experiences.

Saltsjöbaden Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saltsjöbaden

  • The dominant room capacity in Saltsjöbaden is 4 bedrooms listings, making up 25.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 48.9% of the active Airbnb listings in Saltsjöbaden, indicating a high concentration in these sizes.
  • A significant 68.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saltsjöbaden.

Saltsjöbaden Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saltsjöbaden

  • The most common guest capacity trend in Saltsjöbaden vacation rentals is listings accommodating 6 guests (25.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Saltsjöbaden STR market, accounting for 46.8% of listings.
  • 53.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saltsjöbaden.
  • On average, properties in Saltsjöbaden are equipped to host 5.3 guests.

Saltsjöbaden Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saltsjöbaden

  • The most common availability pattern in Saltsjöbaden falls within the 271-366 days range, representing 72.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Saltsjöbaden (48.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saltsjöbaden Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.7%)

1 Night

2 listings

4.7% of total

2 Nights (25.6%)

2 Nights

11 listings

25.6% of total

3 Nights (18.6%)

3 Nights

8 listings

18.6% of total

4-6 Nights (30.2%)

4-6 Nights

13 listings

30.2% of total

7-29 Nights (7%)

7-29 Nights

3 listings

7% of total

30+ Nights (14%)

30+ Nights

6 listings

14% of total

Key Insights

  • The most prevalent minimum stay requirement in Saltsjöbaden is 4-6 Nights, adopted by 30.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (14%) caters to monthly stays (30+ nights) in Saltsjöbaden, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 30.2% of Saltsjöbaden hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saltsjöbaden.

Saltsjöbaden Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20.5%)

Flexible

9 listings

20.5% of total

Moderate (15.9%)

Moderate

7 listings

15.9% of total

Firm (56.8%)

Firm

25 listings

56.8% of total

Strict (6.8%)

Strict

3 listings

6.8% of total

Cancellation Policy Insights for Saltsjöbaden

  • The prevailing Airbnb cancellation policy trend in Saltsjöbaden is Firm, used by 56.8% of listings.
  • A majority (63.6%) of hosts in Saltsjöbaden utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 56.8% market standard in Saltsjöbaden.
  • Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saltsjöbaden.

Saltsjöbaden STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saltsjöbaden

  • The overall average booking lead time for vacation rentals in Saltsjöbaden is 53 days.
  • Guests book furthest in advance for stays during June (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Saltsjöbaden.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Saltsjöbaden averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saltsjöbaden (2025)

Amenity data is currently unavailable for Saltsjöbaden.

Saltsjöbaden Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saltsjöbaden

  • The typical guest profile for Airbnb in Saltsjöbaden consists of predominantly international visitors (83%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 16.7% of guests.
  • Key international markets include Germany (17.4%) and Sweden (16.7%).
  • Top languages spoken are English (41.1%) followed by German (17.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Sweden.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saltsjöbaden Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Älgö38$2,258$353.2348%
Brevik14$2,257$230.7542%
Skärmarö15$1,976$347.1434%
Norra Lagnö11$1,907$417.5432%
Grisslehamn13$1,867$302.1936%
Brevikshalvön12$1,850$171.0148%
Sandhamn13$1,820$321.5749%
Hemmesta23$1,813$272.2345%
Tyresö kommun51$1,778$236.7341%
Geta17$1,709$233.9146%

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