Bradford-on-Avon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Bradford-on-Avon in 2025? Explore comprehensive Airbnb analytics for Bradford-on-Avon, England, United Kingdom to uncover income potential. This 2025 STR market report for Bradford-on-Avon, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 86 active listings.

Whether you're considering an Airbnb investment in Bradford-on-Avon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bradford-on-Avon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bradford-on-Avon Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$172
The average rental revenue earned for an occupied room per day in Bradford-on-Avon.
Occupancy Rate(?)
54.3%
High demand. Good booking frequency.
Median Annual Revenue(?)
$29,144
Typical annual income for an Airbnb listing in Bradford-on-Avon. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.7%
Slight decrease (-2.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bradford-on-Avon.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Bradford-on-Avon.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
86
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bradford-on-Avon (2025)

Understanding the monthly revenue variations for Airbnb listings in Bradford-on-Avon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bradford-on-Avon is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bradford-on-Avon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,659+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,909 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,501 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,664, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bradford-on-Avon

Bradford-on-Avon Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bradford-on-Avon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bradford-on-Avon:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 57%.
  • Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bradford-on-Avon

Average Daily Rate (ADR) Airbnb Trends in Bradford-on-Avon (2025)

Effective short term rental pricing strategy in Bradford-on-Avon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bradford-on-Avon typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $316+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $196 or more.
  • Typical properties (Median) charge around $141 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in Bradford-on-Avon

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Airbnb Seasonality Analysis & Trends in Bradford-on-Avon (2025)

Peak Season (August, July, May)
  • Revenue averages $3,570 per month
  • Occupancy rates average 64.7%
  • Daily rates average $175
Shoulder Season
  • Revenue averages $3,036 per month
  • Occupancy maintains around 56.7%
  • Daily rates hold near $176
Low Season (January, February, November)
  • Revenue drops to average $2,423 per month
  • Occupancy decreases to average 45.4%
  • Daily rates adjust to average $169

Seasonality Insights for Bradford-on-Avon

  • The Airbnb seasonality in Bradford-on-Avon shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bradford-on-Avon's highest earning potential, with monthly revenues capable of climbing to $3,924, occupancy reaching a high of 71.2%, and ADRs peaking at $192.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,337, occupancy could drop to 40.3%, and ADRs may adjust down to $168.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bradford-on-Avon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bradford-on-Avon seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bradford-on-Avon (2025)

Exploring the top neighborhoods for short-term rentals in Bradford-on-Avon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Centre
The heart of Bradford-on-Avon with historic architecture, charming streets, and easy access to shops and restaurants. Attracts tourists wanting to explore the town's rich heritage.
Claverton Pumping Station, Bradford-on-Avon Museum, The Canal Trust, Holy Trinity Church, Shambles Old Bakery
Trowbridge Road
A picturesque area with beautiful views of the river and the countryside. It's popular for those looking for a peaceful retreat close to nature.
River Avon, Walking and biking trails, Aqueduct, Bridges over the river
Windsor Hill
A tranquil residential area that offers stunning views and easy access to local parks, making it a great spot for tourists seeking a quiet getaway.
Windsor Hill Nature Reserve, Hilly fields with great views, Local eateries
Wingfield
Known for its historic Wingfield Castle ruins and scenic surroundings. Ideal for guests interested in history and outdoor activities.
Wingfield Castle, Countryside walks, Local history sites
Freshford
A charming village near Bradford-on-Avon, Freshford offers quiet countryside living with traditional pubs and scenic views. Ideal for weekend getaways.
Freshford Village Hall, Limpley Stoke Valley, Freshford Mill, Local pubs
Bath Road
A vibrant area with a mix of shops, eateries, and amenities. Very convenient for guests needing quick access to Bradford-on-Avon and surrounding areas.
Local cafes, Restaurants, Close to public transport, Markets
Seymour Road
A primarily residential area with easy access to parks and recreational facilities, perfect for families visiting Bradford-on-Avon.
Local parks, Children's play areas, Family-friendly cafes
Claverton Down
Located a bit away from the town center, this area offers a calm and serene environment, making it perfect for those who prefer a quieter stay.
Claverton Down Park, Views over Bradford-on-Avon, Tranquil surroundings

Understanding Airbnb License Requirements & STR Laws in Bradford-on-Avon (2025)

While Bradford-on-Avon, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bradford-on-Avon to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bradford-on-Avon (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bradford-on-Avonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Stone Cottage in Quite Location

Spacious Stone Cottage in Quite Location

Entire Place • 3 bedrooms

$117,072
Revenue
81.5%
Occupancy
$373.19
Daily Rate
Escape to the country Cotswolds beautiful barn

Escape to the country Cotswolds beautiful barn

Entire Place • 5 bedrooms

$112,344
Revenue
37.9%
Occupancy
$805.72
Daily Rate
Quirky & Spectacular Family Home Chapel Conversion

Quirky & Spectacular Family Home Chapel Conversion

Entire Place • 3 bedrooms

$85,697
Revenue
69.3%
Occupancy
$327.99
Daily Rate
Delightful 3 bedroom cottage, Bradford on Avon

Delightful 3 bedroom cottage, Bradford on Avon

Entire Place • 3 bedrooms

$75,902
Revenue
60.1%
Occupancy
$335.40
Daily Rate
Large Country Cottage + Log Fire, Fire Pit Nr Bath

Large Country Cottage + Log Fire, Fire Pit Nr Bath

Entire Place • 2 bedrooms

$70,668
Revenue
82.1%
Occupancy
$226.68
Daily Rate
Victorian Bohemia- Bradford on Avon - 2pm checkout

Victorian Bohemia- Bradford on Avon - 2pm checkout

Entire Place • 3 bedrooms

$66,426
Revenue
53.4%
Occupancy
$338.54
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bradford-on-Avon (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bradford-on-Avon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Airready6$245,7242484.88/5.0
Sue3$177,9203604.90/5.0
Alan3$124,3927134.92/5.0
Amanda2$120,2268474.89/5.0
Penny1$117,072265.00/5.0
Jodie2$92,277974.96/5.0
Sarah1$85,697374.62/5.0
Nicola1$66,4261574.96/5.0
Teresa1$58,1005554.80/5.0
Sarah1$57,7312585.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bradford-on-Avon.

Dive Deeper: Advanced Bradford-on-Avon STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bradford-on-Avon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bradford-on-Avon Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bradford-on-Avon

  • The Bradford-on-Avon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 86 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bradford-on-Avon, House properties are the most common (55.8%), reflecting the local real estate landscape.
  • Houses represent a significant 55.8% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 4.6%) offer potential for unique stay experiences.

Bradford-on-Avon Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bradford-on-Avon

  • The dominant room capacity in Bradford-on-Avon is 1 bedroom listings, making up 51.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.1% of the active Airbnb listings in Bradford-on-Avon, indicating a high concentration in these sizes.
  • With over half the market (51.2%) consisting of studios or 1-bedroom units, Bradford-on-Avon is particularly well-suited for individuals or couples.

Bradford-on-Avon Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bradford-on-Avon

  • The most common guest capacity trend in Bradford-on-Avon vacation rentals is listings accommodating 2 guests (46.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Bradford-on-Avon STR market, accounting for 66.3% of listings.
  • A significant 46.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Bradford-on-Avon.
  • 21.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bradford-on-Avon.
  • On average, properties in Bradford-on-Avon are equipped to host 3.3 guests.

Bradford-on-Avon Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bradford-on-Avon

  • The most common availability pattern in Bradford-on-Avon falls within the 181-270 days range, representing 36% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 55.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bradford-on-Avon (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 46.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bradford-on-Avon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.8%)

1 Night

11 listings

12.8% of total

2 Nights (48.8%)

2 Nights

42 listings

48.8% of total

3 Nights (7%)

3 Nights

6 listings

7% of total

4-6 Nights (2.3%)

4-6 Nights

2 listings

2.3% of total

7-29 Nights (1.2%)

7-29 Nights

1 listings

1.2% of total

30+ Nights (27.9%)

30+ Nights

24 listings

27.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Bradford-on-Avon is 2 Nights, adopted by 48.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.6%) of the Bradford-on-Avon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (27.9%) caters to monthly stays (30+ nights) in Bradford-on-Avon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.8% of Bradford-on-Avon hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.8% currently do.
  • A 2-night minimum appears standard (48.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 27.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bradford-on-Avon.

Bradford-on-Avon Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

2.3% of total

Flexible (18.6%)

Flexible

16 listings

18.6% of total

Moderate (41.9%)

Moderate

36 listings

41.9% of total

Firm (23.3%)

Firm

20 listings

23.3% of total

Strict (14%)

Strict

12 listings

14% of total

Cancellation Policy Insights for Bradford-on-Avon

  • The prevailing Airbnb cancellation policy trend in Bradford-on-Avon is Moderate, used by 41.9% of listings.
  • There's a relatively balanced mix between guest-friendly (60.5%) and stricter (37.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.9% market standard in Bradford-on-Avon.
  • Using a Strict policy might deter some guests, as only 14% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bradford-on-Avon.

Bradford-on-Avon STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bradford-on-Avon

  • The overall average booking lead time for vacation rentals in Bradford-on-Avon is 53 days.
  • Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Fall (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Bradford-on-Avon.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Bradford-on-Avon averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bradford-on-Avon (2025)

Amenity data is currently unavailable for Bradford-on-Avon.

Bradford-on-Avon Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bradford-on-Avon

  • The typical guest profile for Airbnb in Bradford-on-Avon consists of primarily domestic travelers (80%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 79.6% of guests.
  • Key international markets include United Kingdom (79.6%) and United States (6.4%).
  • Top languages spoken are English (65.2%) followed by French (10.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bradford-on-Avon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Chew Magna14$7,116$417.2746%
Englishcombe15$6,386$526.4749%
Long Sutton16$6,243$407.1845%
Ashley12$5,408$388.6351%
Lambourn13$5,330$650.2528%
Kintbury10$4,970$260.6655%
Oldland Common14$4,523$414.5540%
Pensford10$4,504$849.8037%
Dinton12$4,397$279.1156%
Crai32$4,387$501.9039%

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