Braintree Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Braintree in 2025? Explore comprehensive Airbnb analytics for Braintree, England, United Kingdom to uncover income potential. This 2025 STR market report for Braintree, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 186 active listings.
Whether you're considering an Airbnb investment in Braintree, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Braintree Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Braintree Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Braintree (2025)
Understanding the monthly revenue variations for Airbnb listings in Braintree is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Braintree is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Braintree across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,194+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,701 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,013 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $888, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Braintree
Braintree Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Braintree STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Braintree:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Braintree
Average Daily Rate (ADR) Airbnb Trends in Braintree (2025)
Effective short term rental pricing strategy in Braintree involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Braintree typically peaks in June and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $490+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $287 or more.
- Typical properties (Median) charge around $167 per night.
- Entry-level properties (Bottom 25%) earn around $108 per night.
Average Daily Rate (ADR) Trend by Month in Braintree
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Airbnb Seasonality Analysis & Trends in Braintree (2025)
Peak Season (August, May, April)
- Revenue averages $4,052 per month
- Occupancy rates average 45.6%
- Daily rates average $265
Shoulder Season
- Revenue averages $3,446 per month
- Occupancy maintains around 41.4%
- Daily rates hold near $255
Low Season (January, February, November)
- Revenue drops to average $2,820 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $248
Seasonality Insights for Braintree
- The Airbnb seasonality in Braintree shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Braintree's highest earning potential, with monthly revenues capable of climbing to $4,470, occupancy reaching a high of 51.7%, and ADRs peaking at $287.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,519, occupancy could drop to 34.0%, and ADRs may adjust down to $242.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Braintree.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Braintree seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Braintree (2025)
Exploring the top neighborhoods for short-term rentals in Braintree? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Braintree Town Centre | The central hub of Braintree, it offers shopping, dining, and easy access to public transport. Perfect for short-term stays for business travelers and families alike. | Freeport Braintree, Braintree Museum, Braintree Leisure Centre, Great Notley Country Park, Braintree District Museum |
| Great Notley | A popular residential area with parks and family-friendly amenities. Attractive for families and visitors looking for a quieter, more suburban experience. | Great Notley Country Park, Notley Abbey, Braintree Golf Club, Cressing Temple Barns |
| Witham | Nearby town with a historic feel, offering quaint shops and restaurants. Attractive for those looking to explore Essex while being close to Braintree. | Witham Town Centre, The 100th Bomb Group Memorial Museum, Chipping Hill, The Newland Hall |
| Bocking | A picturesque village adjacent to Braintree, known for its scenic views and historical sites. Ideal for nature lovers and those seeking a peaceful getaway. | Bocking Windmill, Bocking Church, Bocking Blackwater |
| Rayne | A small, charming village with a great community feel. Perfect for visitors wanting a slice of rural life while being close to urban amenities. | Rayne Tree, Rayne Hall, local shops and cafes |
| Halstead | A little further out, but known for its historical background and great local dining options. Attracts those looking for a historical experience. | Halstead Market Hill, The Green Theatre, Castle Headingham, Halstead Museum |
| Coggeshall | A picturesque town filled with history and character. Great for visitors interested in history and exploring old-fashioned English charm. | Coggeshall Abbey, Paycocke's House, Dragonfly Trails, Coggeshall Grange Barn |
| Finchingfield | Considered one of the prettiest villages in England, it offers a very scenic experience. Ideal for romantic getaways and nature enthusiasts. | Finchingfield Windmill, The Finchingfield Guildhall, Local pubs and tea rooms |
Understanding Airbnb License Requirements & STR Laws in Braintree (2025)
While Braintree, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Braintree to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Braintree (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Braintreebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Georgian Mansion in Essex
Entire Place • 7 bedrooms
Spacious 5-Bed Barn in Essex Countryside
Entire Place • 5 bedrooms
Pattiswick Hall
Entire Place • 8 bedrooms
Georgian Farmhouse in Serene Countryside
Entire Place • 7 bedrooms
4 Bed in Finchingfield (85662)
Entire Place • 3 bedrooms
Popps Barn
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Braintree (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Braintree based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 8 | $463,931 | 129 | 4.93/5.0 |
| Antoine | 1 | $347,941 | 21 | 4.95/5.0 |
| Katie | 2 | $240,836 | 50 | 4.95/5.0 |
| Amanda | 5 | $236,180 | 157 | 4.94/5.0 |
| Ian | 1 | $226,398 | 33 | 5.00/5.0 |
| Lara | 2 | $187,604 | 17 | 4.74/5.0 |
| Hoseasons | 4 | $163,369 | 47 | 4.90/5.0 |
| Holidaycottages.Co.Uk | 1 | $162,399 | 10 | 4.90/5.0 |
| Suffolk Secrets | 1 | $131,423 | 6 | 5.00/5.0 |
| Martyn | 7 | $131,303 | 37 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Braintree.
Dive Deeper: Advanced Braintree STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Braintree. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBraintree Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Braintree
- The Braintree Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78% of the 186 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Braintree, House properties are the most common (47.3%), reflecting the local real estate landscape.
- Houses represent a significant 47.3% portion, catering likely to families or larger groups.
- The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Braintree Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Braintree
- The dominant room capacity in Braintree is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.3% of the active Airbnb listings in Braintree, indicating a high concentration in these sizes.
- A significant 25.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Braintree.
Braintree Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Braintree
- The most common guest capacity trend in Braintree vacation rentals is listings accommodating 2 guests (29.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Braintree STR market, accounting for 49.0% of listings.
- 25.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Braintree.
- On average, properties in Braintree are equipped to host 3.6 guests.
Braintree Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Braintree
- The most common availability pattern in Braintree falls within the 271-366 days range, representing 48.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Braintree (28%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Braintree Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
75 listings
42.6% of total
2 Nights
43 listings
24.4% of total
3 Nights
12 listings
6.8% of total
4-6 Nights
5 listings
2.8% of total
7-29 Nights
4 listings
2.3% of total
30+ Nights
37 listings
21% of total
Key Insights
- The most prevalent minimum stay requirement in Braintree is 1 Night, adopted by 42.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.0%) of the Braintree Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21%) caters to monthly stays (30+ nights) in Braintree, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.6% of Braintree hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Braintree.
Braintree Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
7 listings
3.8% of total
Non-refundable
7 listings
3.8% of total
Super Strict 60 Days
22 listings
12.1% of total
Flexible
38 listings
20.9% of total
Moderate
52 listings
28.6% of total
Firm
27 listings
14.8% of total
Strict
29 listings
15.9% of total
Cancellation Policy Insights for Braintree
- The prevailing Airbnb cancellation policy trend in Braintree is Moderate, used by 28.6% of listings.
- There's a relatively balanced mix between guest-friendly (49.5%) and stricter (30.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.6% market standard in Braintree.
- Regularly review your cancellation policy against competitors and market demand shifts in Braintree.
Braintree STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Braintree
- The overall average booking lead time for vacation rentals in Braintree is 47 days.
- Guests book furthest in advance for stays during June (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Braintree.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Braintree averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Braintree (2025)
Amenity data is currently unavailable for Braintree.
Braintree Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Braintree
- The typical guest profile for Airbnb in Braintree consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 91.1% of guests.
- Key international markets include United Kingdom (91.1%) and United States (2.4%).
- Top languages spoken are English (69.2%) followed by French (6.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Braintree Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $7,270 | $648.51 | 40% |
| City of Westminster | 1,626 | $5,508 | $484.35 | 51% |
| Wraysbury | 16 | $4,384 | $354.74 | 48% |
| Old Windsor | 25 | $4,123 | $360.83 | 51% |
| Bourne End | 12 | $3,462 | $408.00 | 43% |
| Iver Heath | 18 | $3,184 | $226.56 | 48% |
| Cookham | 21 | $3,166 | $349.47 | 50% |
| Sunninghill | 14 | $3,104 | $404.70 | 45% |
| Binfield | 15 | $3,095 | $421.96 | 45% |
| Marlow | 50 | $3,063 | $235.34 | 55% |