Heysham Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Heysham in 2026? Explore comprehensive Airbnb analytics for Heysham, England, United Kingdom to uncover income potential. This 2026 STR market report for Heysham, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Heysham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Heysham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Heysham Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Heysham (2026)
Understanding the monthly revenue variations for Airbnb listings in Heysham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heysham is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heysham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,934+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,481 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,046 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $543, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Heysham
Heysham Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Heysham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heysham:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Heysham
Average Daily Rate (ADR) Airbnb Trends in Heysham (2026)
Effective short term rental pricing strategy in Heysham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heysham typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $236+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $119 per night.
Average Daily Rate (ADR) Trend by Month in Heysham
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Airbnb Seasonality Analysis & Trends in Heysham (2026)
Peak Season (August, October, September)
- Revenue averages $2,419 per month
- Occupancy rates average 44.1%
- Daily rates average $161
Shoulder Season
- Revenue averages $1,282 per month
- Occupancy maintains around 24.2%
- Daily rates hold near $158
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $167
Seasonality Insights for Heysham
- The Airbnb seasonality in Heysham shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Heysham's highest earning potential, with monthly revenues capable of climbing to $2,904, occupancy reaching a high of 51.4%, and ADRs peaking at $170.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heysham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Heysham seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Heysham (2026)
Exploring the top neighborhoods for short-term rentals in Heysham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Heysham Village | A charming coastal village with a rich history and beautiful scenery. It's ideal for tourists seeking a quiet getaway with picturesque views and local attractions. | St Patrick's Chapel, Heysham Nature Reserve, Heysham Harbor, St. Peter's Church, Half Moon Bay |
| Morecambe Bay | A popular coastal area known for its stunning sunsets and sandy beaches. It's a desirable location for beachgoers and those who enjoy outdoor activities. | Morecambe Promenade, The Stone Jetty, Morecambe Bay Walks, Happy Mount Park, The Morecambe Winter Gardens |
| Lancaster City Centre | Close to Heysham, Lancaster offers cultural attractions and vibrant nightlife. It attracts both leisure and business travelers. | Lancaster Castle, The Maritime Museum, Williamson Park, Lancaster Priory Church, The Dukes Theatre |
| Pleasant View | A peaceful residential area near the waterfront, appealing for families and travelers looking for a more local experience. | Pleasant View Park, Local shops and cafes, Views of Morecambe Bay |
| Heysham Head | Known for its stunning coastal views and walking trails. A great spot for nature lovers and photographers. | Heysham Head Nature Reserve, Coastal paths, Scenic cliffs |
| Half Moon Bay | A beautiful bay area with beaches, ideal for water sports and relaxation. Attracts families and event seekers. | Half Moon Bay Beach, Kayaking opportunities, Scenic coastal paths |
| West End, Morecambe | A lively neighborhood with a mix of local culture and community events. It's a vibrant area close to the beach. | Local shops and eateries, Morecambe's famous beach, Seasonal carnival events |
| Viking Settlement | Historic site attracting history enthusiasts and those interested in local heritage. Offers unique educational experiences. | Heysham Viking graves, Informational trails, Nearby archaeological sites |
Understanding Airbnb License Requirements & STR Laws in Heysham (2026)
While Heysham, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Heysham to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Heysham (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Heyshambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

2 Bed in Heysham (93719)
Entire Place • 2 bedrooms

Seaview serenity Lodge at Ocean edge, Heysham
Entire Place • 3 bedrooms

Kathy's Sea View Caravan
Entire Place • 2 bedrooms

The Grocers Cottage - Historic 1600s Luxury Stay
Entire Place • 3 bedrooms

Ocean Breeze
Entire Place • 3 bedrooms

the Hideaway - uk49292
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Heysham (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Heysham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jennifer | 11 | $85,770 | 91 | 4.71/5.0 |
| Cottages | 3 | $39,441 | 5 | 5.00/5.0 |
| Holidaycottages.Co.Uk | 1 | $32,939 | 10 | 4.90/5.0 |
| Michelle | 1 | $31,463 | 8 | 5.00/5.0 |
| Flowerpots Properties Ltd | 1 | $22,551 | 12 | 4.92/5.0 |
| Chris | 1 | $3,898 | 3 | 5.00/5.0 |
| Erwin | 1 | $3,294 | 8 | 4.00/5.0 |
| Sykes Holiday Cottages | 1 | $907 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heysham.
Dive Deeper: Advanced Heysham STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heysham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHeysham Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Heysham
- The Heysham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Heysham, House properties are the most common (90%), reflecting the local real estate landscape.
- Houses represent a significant 90% portion, catering likely to families or larger groups.
Heysham Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Heysham
- The dominant room capacity in Heysham is 3 bedrooms listings, making up 65% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 100.0% of the active Airbnb listings in Heysham, indicating a high concentration in these sizes.
- A significant 65.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Heysham.
Heysham Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Heysham
- The most common guest capacity trend in Heysham vacation rentals is listings accommodating 6 guests (50%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Heysham STR market, accounting for 75.0% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heysham.
- On average, properties in Heysham are equipped to host 5.5 guests.
Heysham Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Heysham
- The most common availability pattern in Heysham falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Heysham (65%), reflecting common guest stay durations or potential owner blocking patterns.
Heysham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
5% of total
2 Nights
8 listings
40% of total
3 Nights
1 listings
5% of total
30+ Nights
10 listings
50% of total
Key Insights
- The most prevalent minimum stay requirement in Heysham is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
- A significant segment (50%) caters to monthly stays (30+ nights) in Heysham, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 50% of Heysham hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5% currently do.
- A 2-night minimum appears standard (40%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heysham.
Heysham Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
5 listings
25% of total
Flexible
1 listings
5% of total
Moderate
1 listings
5% of total
Firm
13 listings
65% of total
Cancellation Policy Insights for Heysham
- The prevailing Airbnb cancellation policy trend in Heysham is Firm, used by 65% of listings.
- A majority (65.0%) of hosts in Heysham utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 65% market standard in Heysham.
- Regularly review your cancellation policy against competitors and market demand shifts in Heysham.
Heysham STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Heysham
- The overall average booking lead time for vacation rentals in Heysham is 24 days.
- Guests book furthest in advance for stays during November (average 40 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (36 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Heysham.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 40 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Heysham averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Heysham (2026)
Amenity Prevalence
Amenity Insights for Heysham
- Essential amenities in Heysham that guests expect include: Smoke alarm, Kitchen, TV, Heating, Bed linens. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Hangers, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Heysham: Smoke alarm, Kitchen, TV, Heating, Bed linens.
- Prioritize adding missing essentials: TV, Heating, Bed linens.
- Consider adding popular differentiators like Fire extinguisher or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Heysham to stay competitive.
Heysham Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Heysham
- The typical guest profile for Airbnb in Heysham consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 92.9% of guests.
- Key international markets include United Kingdom (92.9%) and Isle of Man (1.8%).
- Top languages spoken are English (81.3%) followed by German (6.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Blackpool.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Heysham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dalkeith | 10 | $5,775 | $478.16 | 55% |
| Buttermere | 14 | $4,802 | $415.13 | 49% |
| Llanbedr Dyffryn Clwyd | 10 | $4,746 | $463.17 | 38% |
| City of Edinburgh | 4,083 | $4,617 | $289.88 | 60% |
| Cartmel Fell | 23 | $4,560 | $364.59 | 48% |
| Burneside | 10 | $4,526 | $331.60 | 54% |
| Grinton | 12 | $4,363 | $338.85 | 48% |
| Ellingham | 12 | $4,350 | $318.71 | 51% |
| Bowness-on-Windermere | 358 | $4,223 | $357.92 | 45% |
| Rowen | 26 | $4,220 | $376.11 | 46% |