Leicestershire Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Leicestershire in 2026? Explore comprehensive Airbnb analytics for Leicestershire, England, United Kingdom to uncover income potential. This 2026 STR market report for Leicestershire, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 36 active listings.
Whether you're considering an Airbnb investment in Leicestershire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Leicestershire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Leicestershire Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Leicestershire (2026)
Understanding the monthly revenue variations for Airbnb listings in Leicestershire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leicestershire is typically October, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leicestershire across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,069+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,566 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,393 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $619, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leicestershire
Leicestershire Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Leicestershire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leicestershire:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leicestershire
Average Daily Rate (ADR) Airbnb Trends in Leicestershire (2026)
Effective short term rental pricing strategy in Leicestershire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leicestershire typically peaks in September and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $460+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $247 or more.
- Typical properties (Median) charge around $161 per night.
- Entry-level properties (Bottom 25%) earn around $103 per night.
Average Daily Rate (ADR) Trend by Month in Leicestershire
Get Live Leicestershire Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Leicestershire (2026)
Peak Season (October, August, December)
- Revenue averages $2,837 per month
- Occupancy rates average 40.1%
- Daily rates average $258
Shoulder Season
- Revenue averages $1,909 per month
- Occupancy maintains around 33.2%
- Daily rates hold near $262
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $272
Seasonality Insights for Leicestershire
- The Airbnb seasonality in Leicestershire shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Leicestershire's highest earning potential, with monthly revenues capable of climbing to $3,019, occupancy reaching a high of 49.3%, and ADRs peaking at $284.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $243.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Leicestershire.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Leicestershire seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Leicestershire (2026)
Exploring the top neighborhoods for short-term rentals in Leicestershire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Leicester City Centre | The vibrant heart of Leicester, offering a mix of history, culture, and modern amenities. A prime spot for tourists interested in shopping, dining, and exploring historical landmarks. | Leicester Cathedral, King Richard III Visitor Centre, Highcross Shopping Centre, National Space Centre, Haymarket Theatre, De Montfort Hall |
| Loughborough | A picturesque market town with a rich history and a strong student population due to Loughborough University. Ideal for catering to both tourists and students. | Loughborough Market, Charnwood Museum, Loughborough University, John Taylor Bellfoundry, Queen's Park |
| Melton Mowbray | Famous for its culinary delights, especially the Melton Mowbray pork pie, this market town attracts food lovers and those seeking a quintessentially English experience. | Melton Mowbray Market, St Mary's Church, Melton Carnegie Museum, Twinlakes Park |
| Market Harborough | A charming town with a mix of quaint shops, restaurants, and picturesque countryside. It's appealing to visitors looking for a peaceful retreat with good access to nature. | Market Harborough Market Hall, Foxton Locks, The Harborough Theatre, Welland Park |
| Coalville | A former mining town that is undergoing regeneration, making it an attractive area for investment and visitors exploring the nearby National Forest. | Coalville Park, Snibston Discovery Museum, The National Forest |
| Oadby | A suburban area with a family-friendly atmosphere, close to the University of Leicester and parks, appealing to families and university visitors. | Oadby Parade, Brooksby Melton College, University of Leicester - Oadby Campus |
| Stoneygate | A trendy suburb of Leicester known for its independent shops and cultural scene. Attracts young professionals and those looking for a vibrant community. | Queens Park, Stoneygate Road shops, Cultural venues and cafes |
| Hinckley | A historic market town with a rich heritage and close proximity to attractions like Bosworth Battlefield. Good for visitors interested in history and local culture. | Hinckley Museum, Bosworth Battlefield Heritage Centre, The Atkins Building |
Understanding Airbnb License Requirements & STR Laws in Leicestershire (2026)
While Leicestershire, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Leicestershire to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Leicestershire (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leicestershirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Belvoir Lodge | Sleeps 18 | Belvoir Castle
Entire Place • 9 bedrooms
Belvoir Cottage| Sleeps 7 | Near Belvoir Castle.
Entire Place • 4 bedrooms
3 Bed in Eye Kettleby (61788)
Entire Place • 3 bedrooms
Nick’s Country house
Entire Place • 4 bedrooms
Falkner House
Entire Place • 2 bedrooms
The Windmill | Luxury Apartment | Sleeps 8 Guests
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Leicestershire (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Leicestershire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emma | 3 | $153,965 | 21 | 4.74/5.0 |
| Thomas | 3 | $56,539 | 32 | 4.94/5.0 |
| Edward Nicholas | 2 | $49,757 | 21 | 4.71/5.0 |
| Holidaycottages.Co.Uk | 1 | $48,989 | 2 | Not Rated |
| SilverStag | 3 | $36,493 | 12 | 5.00/5.0 |
| Robert | 1 | $31,936 | 18 | 4.83/5.0 |
| The Travel Fox | 2 | $24,934 | 6 | 5.00/5.0 |
| Chantal | 3 | $21,339 | 133 | 4.87/5.0 |
| Mark | 1 | $13,821 | 5 | 5.00/5.0 |
| Rouxbert | 1 | $13,305 | 17 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leicestershire.
Dive Deeper: Advanced Leicestershire STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leicestershire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeicestershire Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leicestershire
- The Leicestershire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.4% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Leicestershire, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, outdoor/unique (combined 5.6%) offer potential for unique stay experiences.
Leicestershire Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leicestershire
- The dominant room capacity in Leicestershire is 2 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 44.5% of the active Airbnb listings in Leicestershire, indicating a high concentration in these sizes.
- A significant 41.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leicestershire.
Leicestershire Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leicestershire
- The most common guest capacity trend in Leicestershire vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Leicestershire STR market, accounting for 41.7% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leicestershire.
- On average, properties in Leicestershire are equipped to host 3.7 guests.
Leicestershire Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leicestershire
- The most common availability pattern in Leicestershire falls within the 271-366 days range, representing 69.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Leicestershire (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Leicestershire Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
41.7% of total
2 Nights
11 listings
30.6% of total
3 Nights
3 listings
8.3% of total
4-6 Nights
1 listings
2.8% of total
30+ Nights
6 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Leicestershire is 1 Night, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.3%) of the Leicestershire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Leicestershire, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.7% of Leicestershire hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leicestershire.
Leicestershire Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
2.8% of total
Limited
1 listings
2.8% of total
Flexible
19 listings
52.8% of total
Moderate
6 listings
16.7% of total
Firm
9 listings
25% of total
Cancellation Policy Insights for Leicestershire
- The prevailing Airbnb cancellation policy trend in Leicestershire is Flexible, used by 52.8% of listings.
- There's a relatively balanced mix between guest-friendly (69.5%) and stricter (25.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.8% market standard in Leicestershire.
- Given the high prevalence of Flexible policies (52.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Leicestershire.
Leicestershire STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Leicestershire
- The overall average booking lead time for vacation rentals in Leicestershire is 23 days.
- Guests book furthest in advance for stays during November (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (29 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Leicestershire.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 29 days) to capture early planners.
- Monitor your own booking lead times against these Leicestershire averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Leicestershire (2026)
Amenity Prevalence
Amenity Insights for Leicestershire
- Essential amenities in Leicestershire that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leicestershire: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leicestershire to stay competitive.
Leicestershire Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Leicestershire
- The typical guest profile for Airbnb in Leicestershire consists of primarily domestic travelers (80%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 80.4% of guests.
- Key international markets include United Kingdom (80.4%) and United States (3.3%).
- Top languages spoken are English (62.5%) followed by Spanish (8.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Leicestershire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 11 | $7,510 | $743.63 | 39% |
| Chew Magna | 13 | $7,041 | $430.65 | 44% |
| Englishcombe | 15 | $6,734 | $511.35 | 53% |
| Lambourn | 11 | $6,499 | $723.41 | 31% |
| East Knoyle | 10 | $6,300 | $407.06 | 44% |
| Wraysbury | 16 | $6,199 | $530.56 | 49% |
| City of Westminster | 1,424 | $6,053 | $515.72 | 50% |
| Long Sutton | 18 | $6,029 | $383.58 | 46% |
| Withington | 10 | $5,690 | $499.79 | 44% |
| Ashley | 13 | $5,497 | $364.68 | 54% |