Melton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Melton in 2025? Explore comprehensive Airbnb analytics for Melton, England, United Kingdom to uncover income potential. This 2025 STR market report for Melton, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 99 active listings.

Whether you're considering an Airbnb investment in Melton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Melton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Melton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$239
The average rental revenue earned for an occupied room per day in Melton.
Occupancy Rate(?)
42.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$28,052
Typical annual income for an Airbnb listing in Melton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.2%
Positive growth (5.2%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Melton.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Melton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
99
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Melton (2025)

Understanding the monthly revenue variations for Airbnb listings in Melton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Melton is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Melton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,523+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,872 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,691 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $969, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Melton

Melton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Melton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Melton:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Melton

Average Daily Rate (ADR) Airbnb Trends in Melton (2025)

Effective short term rental pricing strategy in Melton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Melton typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $386+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
  • Typical properties (Median) charge around $135 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Melton

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Airbnb Seasonality Analysis & Trends in Melton (2025)

Peak Season (December, June, May)
  • Revenue averages $3,609 per month
  • Occupancy rates average 42.1%
  • Daily rates average $245
Shoulder Season
  • Revenue averages $2,870 per month
  • Occupancy maintains around 47.0%
  • Daily rates hold near $230
Low Season (January, October, November)
  • Revenue drops to average $2,341 per month
  • Occupancy decreases to average 39.4%
  • Daily rates adjust to average $226

Seasonality Insights for Melton

  • The Airbnb seasonality in Melton shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Melton's highest earning potential, with monthly revenues capable of climbing to $3,678, occupancy reaching a high of 54.0%, and ADRs peaking at $258.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,116, occupancy could drop to 35.5%, and ADRs may adjust down to $224.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Melton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Melton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Melton (2025)

Exploring the top neighborhoods for short-term rentals in Melton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Melton Mowbray
Known as the 'Rural Capital of Food', Melton Mowbray is famous for its pork pies and Stilton cheese. It attracts food enthusiasts and visitors seeking a taste of traditional English cuisine.
Melton Mowbray Market, St Marys Church, Twinlakes Park, Melton Carnegie Museum, The Pork Pie Museum
Belvoir Vale
A picturesque area featuring stunning views and historic architecture, ideal for weekend getaways among couples and families looking for a peaceful escape.
Belvoir Castle, The Vale of Belvoir, Waltham on the Wolds, Horse Riding and Walking Trails, Local Pubs and Dining
Burrough Hill
A great location for outdoor enthusiasts with its historic hill fort and scenic landscapes, attracting hikers and nature lovers.
Burrough Hill Fort, Local Nature Reserves, Walking Trails, Picnic Areas, Views of Leicestershire
Melton Country Park
A beautiful landscaped park perfect for families and nature lovers, with playgrounds and walking paths, making it ideal for short-term stays.
Country Park Lake, Children's Play Areas, Walking Trails, Wildlife Spotting, Picnic Areas
Somerby
A quaint village known for its charming atmosphere and proximity to the countryside, attracting visitors looking for a serene rural experience.
Somerby Village Hall, Local Shops and Cafes, Countryside Walks, Somerby Golf Club, Historic Buildings
Stapleford
A charming village within easy reach of Melton, perfect for tourists wanting to explore the surrounding countryside and enjoy local hospitality.
Stapleford Park, Gardens and Landscapes, Hiking Trails, Pubs and Restaurants, Historic Sites
Thorpe End
A quiet residential area that offers a suburban feel while still being close to the town center, making it appealing for both short and long stays.
Local Parks, Community Centers, Shopping Areas, Dining Options, Services
Scalford
A small village that offers a peaceful retreat with access to rural walking paths, ideal for visitors looking for tranquility away from city life.
Scalford Church, Local Nature Walks, Rural Landscapes, Friendly Village Community, Historic Sites

Understanding Airbnb License Requirements & STR Laws in Melton (2025)

While Melton, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Melton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Melton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Meltonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Escape to the stunning Belvoir Vale

Escape to the stunning Belvoir Vale

Entire Place • 8 bedrooms

$222,490
Revenue
32.7%
Occupancy
$1845.23
Daily Rate
Private Estate | 3 Lodges | Sleeps 32

Private Estate | 3 Lodges | Sleeps 32

Entire Place • 13 bedrooms

$219,593
Revenue
38.7%
Occupancy
$2324.28
Daily Rate
9 Bedroom House | Sleeps 25 | Belvoir Castle

9 Bedroom House | Sleeps 25 | Belvoir Castle

Entire Place • 9 bedrooms

$211,390
Revenue
36.1%
Occupancy
$1458.05
Daily Rate
2 Lodges | Sleeps 18 | Near Belvoir Castle

2 Lodges | Sleeps 18 | Near Belvoir Castle

Entire Place • 8 bedrooms

$165,480
Revenue
33.2%
Occupancy
$1450.47
Daily Rate
Manor House | Sleeps 14 | Near Belvoir Castle

Manor House | Sleeps 14 | Near Belvoir Castle

Entire Place • 5 bedrooms

$143,908
Revenue
45.9%
Occupancy
$878.53
Daily Rate
The Red Barn at Goadby Marwood - Hot Tub Sleeps 8+

The Red Barn at Goadby Marwood - Hot Tub Sleeps 8+

Entire Place • 4 bedrooms

$100,742
Revenue
42.6%
Occupancy
$636.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Melton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Melton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Emma3$445,383444.66/5.0
Honor2$309,3881294.83/5.0
George2$239,336275.00/5.0
Cottages5$200,147704.62/5.0
Ginny1$100,742854.99/5.0
John4$92,5946944.89/5.0
Jean-Pierre5$92,447354.83/5.0
Thomas3$66,789544.77/5.0
Helen + Simon2$61,772824.96/5.0
Janet Teresa2$48,7647805.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Melton.

Dive Deeper: Advanced Melton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Melton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Melton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Melton

  • The Melton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 99 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Melton, House properties are the most common (47.5%), reflecting the local real estate landscape.
  • Houses represent a significant 47.5% portion, catering likely to families or larger groups.
  • The presence of 10.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Melton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Melton

  • The dominant room capacity in Melton is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 67.6% of the active Airbnb listings in Melton, indicating a high concentration in these sizes.
  • A significant 20.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Melton.

Melton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Melton

  • The most common guest capacity trend in Melton vacation rentals is listings accommodating 2 guests (37.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Melton STR market, accounting for 57.6% of listings.
  • 20.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Melton.
  • On average, properties in Melton are equipped to host 3.6 guests.

Melton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Melton

  • The most common availability pattern in Melton falls within the 271-366 days range, representing 37.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Melton (38.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Melton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37.8%)

1 Night

37 listings

37.8% of total

2 Nights (32.7%)

2 Nights

32 listings

32.7% of total

3 Nights (3.1%)

3 Nights

3 listings

3.1% of total

4-6 Nights (1%)

4-6 Nights

1 listings

1% of total

30+ Nights (25.5%)

30+ Nights

25 listings

25.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Melton is 1 Night, adopted by 37.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.5%) of the Melton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (25.5%) caters to monthly stays (30+ nights) in Melton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 37.8% of Melton hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 25.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Melton.

Melton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (8.2%)

Super Strict 60 Days

8 listings

8.2% of total

Flexible (30.9%)

Flexible

30 listings

30.9% of total

Moderate (28.9%)

Moderate

28 listings

28.9% of total

Firm (18.6%)

Firm

18 listings

18.6% of total

Strict (13.4%)

Strict

13 listings

13.4% of total

Cancellation Policy Insights for Melton

  • The prevailing Airbnb cancellation policy trend in Melton is Flexible, used by 30.9% of listings.
  • There's a relatively balanced mix between guest-friendly (59.8%) and stricter (32.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 30.9% market standard in Melton.
  • Using a Strict policy might deter some guests, as only 13.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Melton.

Melton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Melton

  • The overall average booking lead time for vacation rentals in Melton is 42 days.
  • Guests book furthest in advance for stays during May (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Melton.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
  • Monitor your own booking lead times against these Melton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Melton (2025)

Amenity data is currently unavailable for Melton.

Melton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Melton

  • The typical guest profile for Airbnb in Melton consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 93.3% of guests.
  • Key international markets include United Kingdom (93.3%) and Australia (1.7%).
  • Top languages spoken are English (76.3%) followed by French (7.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Melton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Dorney12$7,270$648.5140%
City of Westminster1,626$5,508$484.3551%
Lambourn13$5,330$650.2528%
Kintbury10$4,970$260.6655%
Appleby10$4,764$357.5044%
Dinton12$4,397$279.1156%
Wraysbury16$4,384$354.7448%
Alderbury21$4,266$344.0842%
Old Windsor25$4,123$360.8351%
Flore13$3,895$338.8636%

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