Midsomer Norton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Midsomer Norton in 2025? Explore comprehensive Airbnb analytics for Midsomer Norton, England, United Kingdom to uncover income potential. This 2025 STR market report for Midsomer Norton, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Midsomer Norton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Midsomer Norton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Midsomer Norton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Midsomer Norton (2025)
Understanding the monthly revenue variations for Airbnb listings in Midsomer Norton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Midsomer Norton is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Midsomer Norton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,849+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,395 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,468 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,421, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Midsomer Norton
Midsomer Norton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Midsomer Norton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Midsomer Norton:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Midsomer Norton
Average Daily Rate (ADR) Airbnb Trends in Midsomer Norton (2025)
Effective short term rental pricing strategy in Midsomer Norton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Midsomer Norton typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $495+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
- Typical properties (Median) charge around $140 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Midsomer Norton
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Airbnb Seasonality Analysis & Trends in Midsomer Norton (2025)
Peak Season (August, October, June)
- Revenue averages $5,643 per month
- Occupancy rates average 60.4%
- Daily rates average $231
Shoulder Season
- Revenue averages $4,345 per month
- Occupancy maintains around 50.2%
- Daily rates hold near $226
Low Season (January, February, March)
- Revenue drops to average $3,802 per month
- Occupancy decreases to average 43.0%
- Daily rates adjust to average $222
Seasonality Insights for Midsomer Norton
- The Airbnb seasonality in Midsomer Norton shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Midsomer Norton's highest earning potential, with monthly revenues capable of climbing to $6,560, occupancy reaching a high of 72.9%, and ADRs peaking at $248.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,707, occupancy could drop to 37.4%, and ADRs may adjust down to $214.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Midsomer Norton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Midsomer Norton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Midsomer Norton (2025)
Exploring the top neighborhoods for short-term rentals in Midsomer Norton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Midsomer Norton Town Center | The vibrant heart of Midsomer Norton, offering shops, cafes, and restaurants. Perfect for guests wanting to explore local amenities and culture. | Midsomer Norton Town Hall, The Somer Centre, local shops and cafes |
| Radstock | Nearby historic town with old coal mining heritage. Popular for visitors interested in the industrial history and rural walks. | Radstock Museum, The old railway line walks, local pubs |
| Chew Valley Lake | A scenic area just outside Midsomer Norton, ideal for outdoor enthusiasts looking for a peaceful retreat with water activities. | Chew Valley Lake, walking and cycling paths, fishing spots |
| Bath | The famous historic city known for its Roman Baths and Georgian architecture. A top choice for tourists and history enthusiasts. | The Roman Baths, Bath Abbey, The Royal Crescent, Pulteney Bridge |
| Longvernal | A residential area with a mix of local charm and accessibility to the countryside, attracting families and quiet getaway seekers. | Longvernal Park, Nearby countryside walks |
| Wells | England's smallest city with its stunning cathedral and quaint streets, drawing in visitors interested in history and culture. | Wells Cathedral, Vicar's Close, Wells Market |
| Clutton | A picturesque village with a rural feel, ideal for those looking to escape the city hustle while still being close to amenities. | Clutton Village Hall, local nature trails |
| Somerset Countryside | Stunning natural landscapes and rural settings ideal for guests who appreciate nature, hiking, and tranquility. | Somerset Levels, Cheddar Gorge, Mendip Hills |
Understanding Airbnb License Requirements & STR Laws in Midsomer Norton (2025)
While Midsomer Norton, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Midsomer Norton to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Midsomer Norton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Midsomer Nortonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Hot tub, games rm, karaoke, home cinema. Nr Bath
Entire Place • 7 bedrooms
Midsomer Manor, Sleeps 16, Hot Tub, Near Bath
Entire Place • 6 bedrooms
The Old Priory
Entire Place • 6 bedrooms
Chez Nous near Bath
Entire Place • 3 bedrooms
Grove Lodge - A Somerset Retreat
Entire Place • 3 bedrooms
Fresh & Modern - Ideal for Dog Walks & Cycling
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Midsomer Norton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Midsomer Norton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| James | 1 | $222,383 | 378 | 4.91/5.0 |
| Brett | 1 | $115,124 | 106 | 4.69/5.0 |
| Melody | 1 | $103,427 | 69 | 4.97/5.0 |
| Don | 1 | $57,732 | 37 | 5.00/5.0 |
| Lee | 1 | $51,605 | 90 | 4.98/5.0 |
| Tony | 1 | $29,205 | 193 | 4.93/5.0 |
| Emma | 1 | $25,468 | 426 | 4.85/5.0 |
| Emma | 1 | $25,022 | 101 | 4.96/5.0 |
| Matthew | 1 | $21,705 | 110 | 4.86/5.0 |
| Fiona | 1 | $20,591 | 247 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Midsomer Norton.
Dive Deeper: Advanced Midsomer Norton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Midsomer Norton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMidsomer Norton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Midsomer Norton
- The Midsomer Norton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Midsomer Norton, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Midsomer Norton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Midsomer Norton
- The dominant room capacity in Midsomer Norton is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 44.5% of the active Airbnb listings in Midsomer Norton, indicating a high concentration in these sizes.
- A significant 38.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Midsomer Norton.
Midsomer Norton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Midsomer Norton
- The most common guest capacity trend in Midsomer Norton vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Midsomer Norton STR market, accounting for 61.1% of listings.
- 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Midsomer Norton.
- On average, properties in Midsomer Norton are equipped to host 4.3 guests.
Midsomer Norton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Midsomer Norton
- The most common availability pattern in Midsomer Norton falls within the 91-180 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 61.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Midsomer Norton (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Midsomer Norton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
41.2% of total
2 Nights
5 listings
29.4% of total
3 Nights
1 listings
5.9% of total
30+ Nights
4 listings
23.5% of total
Key Insights
- The most prevalent minimum stay requirement in Midsomer Norton is 1 Night, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.6%) of the Midsomer Norton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23.5%) caters to monthly stays (30+ nights) in Midsomer Norton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.2% of Midsomer Norton hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 23.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Midsomer Norton.
Midsomer Norton Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
3 listings
17.6% of total
Firm
4 listings
23.5% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Midsomer Norton
- The prevailing Airbnb cancellation policy trend in Midsomer Norton is Flexible, used by 29.4% of listings.
- A majority (52.9%) of hosts in Midsomer Norton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 29.4% market standard in Midsomer Norton.
- Regularly review your cancellation policy against competitors and market demand shifts in Midsomer Norton.
Midsomer Norton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Midsomer Norton
- The overall average booking lead time for vacation rentals in Midsomer Norton is 47 days.
- Guests book furthest in advance for stays during June (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (65 days avg.) sees the longest lead times, while Fall (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Midsomer Norton.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Midsomer Norton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Midsomer Norton (2025)
Amenity data is currently unavailable for Midsomer Norton.
Midsomer Norton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Midsomer Norton
- The typical guest profile for Airbnb in Midsomer Norton consists of primarily domestic travelers (89%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 88.5% of guests.
- Key international markets include United Kingdom (88.5%) and France (1.7%).
- Top languages spoken are English (67.3%) followed by French (9.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Midsomer Norton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chew Magna | 14 | $7,116 | $417.27 | 46% |
| Englishcombe | 15 | $6,386 | $526.47 | 49% |
| Long Sutton | 16 | $6,243 | $407.18 | 45% |
| Ashley | 12 | $5,408 | $388.63 | 51% |
| Lambourn | 13 | $5,330 | $650.25 | 28% |
| Kintbury | 10 | $4,970 | $260.66 | 55% |
| Oldland Common | 14 | $4,523 | $414.55 | 40% |
| Pensford | 10 | $4,504 | $849.80 | 37% |
| Dinton | 12 | $4,397 | $279.11 | 56% |
| Crai | 32 | $4,387 | $501.90 | 39% |