Redditch Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Redditch in 2025? Explore comprehensive Airbnb analytics for Redditch, England, United Kingdom to uncover income potential. This 2025 STR market report for Redditch, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Redditch, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Redditch Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Redditch Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Redditch (2025)
Understanding the monthly revenue variations for Airbnb listings in Redditch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Redditch is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Redditch across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,633+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,402 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,159 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $517, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Redditch
Redditch Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Redditch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Redditch:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Redditch
Average Daily Rate (ADR) Airbnb Trends in Redditch (2025)
Effective short term rental pricing strategy in Redditch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Redditch typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $186+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $96 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Redditch
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Airbnb Seasonality Analysis & Trends in Redditch (2025)
Peak Season (July, August, September)
- Revenue averages $1,996 per month
- Occupancy rates average 55.7%
- Daily rates average $100
Shoulder Season
- Revenue averages $1,699 per month
- Occupancy maintains around 43.7%
- Daily rates hold near $112
Low Season (February, June, November)
- Revenue drops to average $1,418 per month
- Occupancy decreases to average 40.4%
- Daily rates adjust to average $104
Seasonality Insights for Redditch
- The Airbnb seasonality in Redditch shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Redditch's highest earning potential, with monthly revenues capable of climbing to $2,059, occupancy reaching a high of 58.9%, and ADRs peaking at $123.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,174, occupancy could drop to 35.9%, and ADRs may adjust down to $97.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Redditch.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Redditch seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Redditch (2025)
Exploring the top neighborhoods for short-term rentals in Redditch? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Central Redditch | The heart of Redditch, close to shops, amenities, and public transport. Ideal for business travelers and tourists seeking convenience and accessibility. | The Kingfisher Shopping Centre, Redditch Palace Theatre, Arrow Valley Country Park, St Stephen's Church, Redditch Town Centre |
| Headless Cross | A popular residential area with a community feel. Close to local parks and just a short distance from the town center, making it attractive for families and visitors. | Headless Cross Park, Local shops and eateries, Redditch Golf Club, St. George's Church |
| Astwood Bank | A charming village on the outskirts of Redditch, ideal for those looking for a quiet stay with local character. Close to countryside walks and nature reserves. | Pitcheroak Wood, Astwood Bank Football Club, Local cafes and restaurants |
| Webheath | A desirable residential area known for its scenic environment and family-friendly atmosphere. Offers a peaceful retreat close to amenities and parks. | Webheath Park, Local pubs, Redditch Swimming Pool |
| Bordesley | Located near the historic Bordesley Abbey, this area is great for those interested in history and nature. Offers easy access to the countryside and local attractions. | Bordesley Abbey, Local walking trails, Nature reserves |
| Enfield | A suburban area close to Redditch town, popular with families and business travelers. Convenient for those wanting a base close to amenities and transport links. | Local parks, Shopping facilities, Nearby countryside |
| Southcrest | Known for its parks and tranquility, this area is appealing for those looking to escape the hustle and bustle while still being close to town. | Southcrest Park, Local sports facilities, Quiet residential streets |
| Redditch Town Centre | Vibrant hub of activity with shops, dining, and entertainment options. Excellent for visitors looking to immerse themselves in the local culture and lifestyle. | Kingfisher Shopping Centre, Redditch Railway Station, Local restaurants and nightlife |
Understanding Airbnb License Requirements & STR Laws in Redditch (2025)
While Redditch, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Redditch to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Redditch (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Redditchbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming Beoley Farmhouse
Entire Place • 5 bedrooms
The Hayloft Heart of Worcestershire
Entire Place • 3 bedrooms
Large country studio with outside deck and views.
Entire Place • 1 bedroom
Barn conversion in stunning countryside
Entire Place • 2 bedrooms
The Captains Cabin, Feckenham self catering
Entire Place • 1 bedroom
Cottage Farm - farmhouse with pool and hot tub.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Redditch (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Redditch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Claire | 5 | $80,041 | 405 | 4.84/5.0 |
| Church Hill Estates | 1 | $71,291 | 60 | 4.93/5.0 |
| Nicola | 2 | $53,289 | 76 | 4.88/5.0 |
| Ruth | 1 | $33,001 | 21 | 5.00/5.0 |
| Rebecca | 1 | $31,993 | 519 | 4.98/5.0 |
| Elizabeth | 8 | $29,798 | 229 | 4.56/5.0 |
| Alan | 1 | $25,744 | 74 | 5.00/5.0 |
| Arun | 1 | $22,016 | 43 | 4.95/5.0 |
| Nathan Emilia And Team | 1 | $21,779 | 21 | 4.33/5.0 |
| Rosemary | 1 | $20,900 | 111 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Redditch.
Dive Deeper: Advanced Redditch STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Redditch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRedditch Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Redditch
- The Redditch Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 54.3% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 45.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Redditch, House properties are the most common (74.3%), reflecting the local real estate landscape.
- Houses represent a significant 74.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 11.6%) offer potential for unique stay experiences.
Redditch Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Redditch
- The dominant room capacity in Redditch is 1 bedroom listings, making up 31.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.1% of the active Airbnb listings in Redditch, indicating a high concentration in these sizes.
Redditch Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Redditch
- The most common guest capacity trend in Redditch vacation rentals is listings accommodating 2 guests (20%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Redditch STR market, accounting for 37.1% of listings.
- 17.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Redditch.
- On average, properties in Redditch are equipped to host 2.8 guests.
Redditch Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Redditch
- The most common availability pattern in Redditch falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Redditch (45.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Redditch Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
59.4% of total
2 Nights
4 listings
12.5% of total
4-6 Nights
1 listings
3.1% of total
30+ Nights
8 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Redditch is 1 Night, adopted by 59.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.9%) of the Redditch Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25%) caters to monthly stays (30+ nights) in Redditch, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 59.4% of Redditch hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Redditch.
Redditch Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
43.8% of total
Moderate
14 listings
43.8% of total
Strict
4 listings
12.5% of total
Cancellation Policy Insights for Redditch
- The prevailing Airbnb cancellation policy trend in Redditch is Flexible, used by 43.8% of listings.
- The market strongly favors guest-friendly terms, with 87.6% of listings offering Flexible or Moderate policies. This suggests guests in Redditch may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.8% market standard in Redditch.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Redditch.
Redditch STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Redditch
- The overall average booking lead time for vacation rentals in Redditch is 43 days.
- Guests book furthest in advance for stays during June (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Spring (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Redditch.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Redditch averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Redditch (2025)
Amenity Prevalence
Amenity Insights for Redditch
- Essential amenities in Redditch that guests expect include: Heating, Smoke alarm, Dishes and silverware, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Iron, Free parking on premises, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Redditch: Heating, Smoke alarm, Dishes and silverware, Hot water.
- Prioritize adding missing essentials: Smoke alarm, Dishes and silverware, Hot water.
- Consider adding popular differentiators like Iron or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Redditch to stay competitive.
Redditch Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Redditch
- The typical guest profile for Airbnb in Redditch consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.8% of guests.
- Key international markets include United Kingdom (90.8%) and France (1.6%).
- Top languages spoken are English (47.7%) followed by French (5.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Redditch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $7,086 | $633.88 | 42% |
| Englishcombe | 15 | $6,685 | $523.51 | 50% |
| Chew Magna | 16 | $6,360 | $413.61 | 44% |
| Long Sutton | 17 | $5,964 | $404.64 | 44% |
| Lambourn | 12 | $5,662 | $643.69 | 28% |
| City of Westminster | 1,603 | $5,234 | $500.33 | 50% |
| Ashley | 12 | $5,214 | $355.94 | 52% |
| Appleby | 10 | $5,005 | $366.90 | 45% |
| Woolhope | 11 | $4,986 | $592.14 | 29% |
| Dinton | 11 | $4,616 | $250.27 | 58% |