St Ives Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in St Ives in 2025? Explore comprehensive Airbnb analytics for St Ives, England, United Kingdom to uncover income potential. This 2025 STR market report for St Ives, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in St Ives, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St Ives Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key St Ives Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in St Ives (2025)
Understanding the monthly revenue variations for Airbnb listings in St Ives is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St Ives is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St Ives across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,390+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,921 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,179 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,756, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in St Ives
St Ives Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the St Ives STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St Ives:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in St Ives
Average Daily Rate (ADR) Airbnb Trends in St Ives (2025)
Effective short term rental pricing strategy in St Ives involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St Ives typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $841+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $412 or more.
- Typical properties (Median) charge around $242 per night.
- Entry-level properties (Bottom 25%) earn around $151 per night.
Average Daily Rate (ADR) Trend by Month in St Ives
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Airbnb Seasonality Analysis & Trends in St Ives (2025)
Peak Season (August, July, September)
- Revenue averages $6,306 per month
- Occupancy rates average 52.0%
- Daily rates average $370
Shoulder Season
- Revenue averages $4,195 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $382
Low Season (February, October, November)
- Revenue drops to average $3,033 per month
- Occupancy decreases to average 35.6%
- Daily rates adjust to average $329
Seasonality Insights for St Ives
- The Airbnb seasonality in St Ives shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases St Ives's highest earning potential, with monthly revenues capable of climbing to $8,450, occupancy reaching a high of 57.6%, and ADRs peaking at $401.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,383, occupancy could drop to 30.7%, and ADRs may adjust down to $291.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St Ives.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these St Ives seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in St Ives (2025)
Exploring the top neighborhoods for short-term rentals in St Ives? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Porthmeor Beach | Popular beach known for its golden sands and surf-friendly waves. Ideal for tourists looking for beach activities, stunning views, and proximity to local restaurants and cafes. | Porthmeor Beach, Tate St Ives, The Island, The Barbara Hepworth Museum and Sculpture Garden, St Ives Harbour |
| St Ives Harbour | Charming area filled with fishing boats, shops, and eateries. A prime location for visitors seeking a picturesque coastal experience with easy access to other attractions and beaches. | St Ives Harbour, The Fore Street, St Ives Fishermen's Chapel, The Sloop Inn, Boat trips to Seal Island |
| Carbis Bay | Relaxing beach locale that provides a quieter atmosphere while being close to St Ives. Ideal for families and couples enjoying serene beach days. | Carbis Bay Beach, South West Coast Path, Carbis Bay Hotel Spa, Scenic views of the coast |
| Porthkidney Sands | Beautiful, less crowded beach known for its natural beauty. Great for nature lovers and those seeking a peaceful getaway. | Porthkidney Sands, West Penwith Heritage Coast, Walking trails |
| Lelant | Residential area with stunning countryside views and access to scenic walking paths. Perfect for visitors looking to enjoy a rural escape within close proximity to the beach. | Lelant Village, Hayle Estuary, RSPB Hayle Estuary Reserve, South West Coast Path |
| Tregenna Castle | Historic castle hotel set on a hill with breathtaking views of St Ives. Attracts tourists looking for a unique lodging experience coupled with amenities. | Tregenna Castle Hotel, St Ives Golf Club, Gardens, St Ives beach views |
| Zennor | Charming village known for its folklore, stunning coastal scenery, and the Zennor Mermaid legend. Attracts those interested in history and nature. | Zennor Quoit, St Senara Church, Coastal walks, Zennor Head |
| The Tate St Ives | Iconic art museum that draws art lovers and tourists alike. Great location for those interested in culture and the arts while being close to St Ives' best beaches. | Tate St Ives, Barbara Hepworth Museum, St Ives art scene, Porthmeor Beach nearby |
Understanding Airbnb License Requirements & STR Laws in St Ives (2025)
While St Ives, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St Ives to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in St Ives (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in St Ivesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
5 Bed House - Pool - Hot Tub - Sauna - Near Coast
Entire Place • 5 bedrooms
Scotsdale - secluded family home
Entire Place • 6 bedrooms
Riverview - Ringwood near New Forest & beach
Entire Place • 4 bedrooms
Rose Cottage
Entire Place • 4 bedrooms
Laatokka - Traditional Finnish Log Cabin
Entire Place • 5 bedrooms
11 Piazza
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in St Ives (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in St Ives based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sibylle | 4 | $211,431 | 710 | 4.95/5.0 |
| Iain | 1 | $170,344 | 37 | 4.62/5.0 |
| Elliot | 1 | $139,518 | 47 | 4.96/5.0 |
| Samantha | 1 | $102,383 | 27 | 5.00/5.0 |
| Sam | 3 | $84,969 | 14 | 4.84/5.0 |
| Denise | 3 | $52,087 | 55 | 4.85/5.0 |
| Kerry | 1 | $44,252 | 87 | 4.63/5.0 |
| Alex | 1 | $42,693 | 72 | 4.93/5.0 |
| Em | 1 | $39,791 | 13 | 4.92/5.0 |
| The Cottage Boutique | 2 | $37,324 | 5 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St Ives.
Dive Deeper: Advanced St Ives STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St Ives. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSt Ives Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for St Ives
- The St Ives Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in St Ives, House properties are the most common (43.2%), reflecting the local real estate landscape.
- Houses represent a significant 43.2% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 2.7%) offer potential for unique stay experiences.
St Ives Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for St Ives
- The dominant room capacity in St Ives is 1 bedroom listings, making up 35.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in St Ives, indicating a high concentration in these sizes.
- A significant 32.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in St Ives.
St Ives Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for St Ives
- The most common guest capacity trend in St Ives vacation rentals is listings accommodating 4 guests (27%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the St Ives STR market, accounting for 54.0% of listings.
- 29.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in St Ives.
- On average, properties in St Ives are equipped to host 4.3 guests.
St Ives Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for St Ives
- The most common availability pattern in St Ives falls within the 271-366 days range, representing 59.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in St Ives (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
St Ives Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
21.6% of total
2 Nights
6 listings
16.2% of total
3 Nights
1 listings
2.7% of total
4-6 Nights
6 listings
16.2% of total
30+ Nights
16 listings
43.2% of total
Key Insights
- The most prevalent minimum stay requirement in St Ives is 30+ Nights, adopted by 43.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (43.2%) caters to monthly stays (30+ nights) in St Ives, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.2% of St Ives hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St Ives.
St Ives Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
8 listings
21.6% of total
Super Strict 30 Days
3 listings
8.1% of total
Flexible
4 listings
10.8% of total
Moderate
6 listings
16.2% of total
Firm
9 listings
24.3% of total
Strict
7 listings
18.9% of total
Cancellation Policy Insights for St Ives
- The prevailing Airbnb cancellation policy trend in St Ives is Firm, used by 24.3% of listings.
- There's a relatively balanced mix between guest-friendly (27.0%) and stricter (43.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 24.3% market standard in St Ives.
- Regularly review your cancellation policy against competitors and market demand shifts in St Ives.
St Ives STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for St Ives
- The overall average booking lead time for vacation rentals in St Ives is 50 days.
- Guests book furthest in advance for stays during July (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (61 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in St Ives.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these St Ives averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in St Ives (2025)
Amenity Prevalence
Amenity Insights for St Ives
- Essential amenities in St Ives that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Dishes and silverware, Bed linens are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for St Ives: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like TV or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in St Ives to stay competitive.
St Ives Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for St Ives
- The typical guest profile for Airbnb in St Ives consists of primarily domestic travelers (88%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 87.6% of guests.
- Key international markets include United Kingdom (87.6%) and United States (3.1%).
- Top languages spoken are English (58.5%) followed by French (7.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the St Ives Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chew Magna | 13 | $7,347 | $432.78 | 45% |
| Englishcombe | 15 | $6,585 | $523.86 | 53% |
| Long Sutton | 17 | $6,208 | $412.77 | 43% |
| Southerndown | 14 | $5,436 | $411.88 | 47% |
| Ashley | 13 | $5,387 | $362.18 | 55% |
| Freshford | 12 | $5,125 | $309.55 | 56% |
| Grosmont | 11 | $5,059 | $468.70 | 54% |
| Crai | 31 | $4,863 | $543.36 | 39% |
| Southgate | 13 | $4,825 | $289.11 | 56% |
| Oldland Common | 14 | $4,735 | $424.38 | 37% |