Walsall Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Walsall in 2025? Explore comprehensive Airbnb analytics for Walsall, England, United Kingdom to uncover income potential. This 2025 STR market report for Walsall, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 101 active listings.
Whether you're considering an Airbnb investment in Walsall, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Walsall Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Walsall Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Walsall (2025)
Understanding the monthly revenue variations for Airbnb listings in Walsall is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Walsall is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Walsall across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,032+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,773 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $826 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Walsall
Walsall Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Walsall STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Walsall:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Walsall
Average Daily Rate (ADR) Airbnb Trends in Walsall (2025)
Effective short term rental pricing strategy in Walsall involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Walsall typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $244+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $84 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Walsall
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Airbnb Seasonality Analysis & Trends in Walsall (2025)
Peak Season (January, March, October)
- Revenue averages $1,483 per month
- Occupancy rates average 42.3%
- Daily rates average $120
Shoulder Season
- Revenue averages $1,320 per month
- Occupancy maintains around 37.7%
- Daily rates hold near $119
Low Season (June, September, November)
- Revenue drops to average $1,041 per month
- Occupancy decreases to average 37.4%
- Daily rates adjust to average $114
Seasonality Insights for Walsall
- The Airbnb seasonality in Walsall shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Walsall's highest earning potential, with monthly revenues capable of climbing to $1,533, occupancy reaching a high of 45.0%, and ADRs peaking at $128.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $859, occupancy could drop to 31.2%, and ADRs may adjust down to $112.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Walsall.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Walsall seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Walsall (2025)
Exploring the top neighborhoods for short-term rentals in Walsall? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Walsall Town Centre | The bustling hub of Walsall with a mix of shopping, dining, and entertainment options. Ideal for both business travelers and leisure tourists looking to explore the town. | Walsall Leather Museum, Walsall Arboretum, The New Art Gallery Walsall, Walsall Market, Saddlers Shopping Centre |
| Willenhall | A nearby town with historical significance and community character. Attractive for guests seeking a peaceful stay with local charm and easy access to Walsall. | Willenhall Memorial Park, The Keyway, The Willenhall Black Country Museum, Willenhall market |
| Bloxwich | A suburban area with great local amenities and transportation links. Popular with families and visitors looking for a quieter stay close to Walsall. | Bloxwich Park, Bloxwich Old Hall, The Ashmore Park, Bloxwich Market |
| Darlaston | An area rich in industrial history, attracting visitors interested in the heritage of the Black Country. Good for budget-friendly stays and access to local attractions. | Darlaston Town Hall, Wednesbury Museum, Darlaston Methodist Church |
| Pelsall | A quaint village located to the north of Walsall with scenic countryside and a strong community vibe. Appeals to those looking for a calm retreat. | Pelsall Common, Pelsall Park, Bloxwich North Railway Station |
| Walsall Wood | A peaceful residential area close to nature and local amenities. Good for travelers wanting to escape the city bustle yet remain nearby. | Walsall Wood Park, Shelfield Park |
| Rushall | A suburban area with easy access to Walsall town center, ideal for commuters and those visiting nearby attractions in the region. | Rushall Canal, Rushall Rovers Football Club |
| Aldridge | A popular area known for its schools and parks, making it suitable for families or visitors looking for a suburban setting close to Walsall. | Aldridge Airport, Aldridge Village, The Arboretum |
Understanding Airbnb License Requirements & STR Laws in Walsall (2025)
While Walsall, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Walsall to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Walsall (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Walsallbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fayhomes West Midlands Luxury Late 1800 Property
Entire Place • 5 bedrooms
Large spacious house, 5 bedrooms
Entire Place • 5 bedrooms
Walsall 4Bed Sleeps 8 | J.R.R STAYS WS2
Entire Place • 4 bedrooms
Brand new stylish property to rent - Walsall
Entire Place • 2 bedrooms
Spacious 6BR Family Home - Near Town & Parking
Entire Place • 6 bedrooms
Cosy 3-Bed Semi in Pelsall's Urban Village
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Walsall (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Walsall based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fay | 1 | $54,849 | 32 | 4.81/5.0 |
| Tim And Sue | 1 | $53,987 | 32 | 4.47/5.0 |
| J.R.R Stays | 1 | $45,633 | 11 | 4.82/5.0 |
| Ashley | 1 | $36,952 | 144 | 4.99/5.0 |
| Yes Stays | 1 | $34,994 | 33 | 4.76/5.0 |
| Ilsa | 1 | $32,935 | 163 | 4.87/5.0 |
| Yes Stays Birmingham | 1 | $30,178 | 8 | 5.00/5.0 |
| Allen | 1 | $29,721 | 13 | 4.38/5.0 |
| Lawrence | 3 | $26,342 | 7 | 4.86/5.0 |
| Sania | 1 | $25,797 | 46 | 4.52/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Walsall.
Dive Deeper: Advanced Walsall STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Walsall. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWalsall Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Walsall
- The Walsall Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 54.5% of the 101 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 45.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Walsall, House properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 72.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, unique stays (combined 6.0%) offer potential for unique stay experiences.
Walsall Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Walsall
- The dominant room capacity in Walsall is 1 bedroom listings, making up 16.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 32.6% of the active Airbnb listings in Walsall, indicating a high concentration in these sizes.
- A significant 28.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Walsall.
Walsall Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Walsall
- The most common guest capacity trend in Walsall vacation rentals is listings accommodating 8+ guests (14.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Walsall STR market, accounting for 28.8% of listings.
- 25.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Walsall.
- On average, properties in Walsall are equipped to host 3.0 guests.
Walsall Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Walsall
- The most common availability pattern in Walsall falls within the 271-366 days range, representing 66.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Walsall (34.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Walsall Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
35 listings
35.7% of total
2 Nights
38 listings
38.8% of total
3 Nights
3 listings
3.1% of total
4-6 Nights
6 listings
6.1% of total
7-29 Nights
2 listings
2% of total
30+ Nights
14 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Walsall is 2 Nights, adopted by 38.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.5%) of the Walsall Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Walsall, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.8% of Walsall hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Walsall.
Walsall Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.1% of total
Flexible
33 listings
37.9% of total
Moderate
26 listings
29.9% of total
Firm
7 listings
8% of total
Strict
20 listings
23% of total
Cancellation Policy Insights for Walsall
- The prevailing Airbnb cancellation policy trend in Walsall is Flexible, used by 37.9% of listings.
- There's a relatively balanced mix between guest-friendly (67.8%) and stricter (31.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.9% market standard in Walsall.
- Regularly review your cancellation policy against competitors and market demand shifts in Walsall.
Walsall STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Walsall
- The overall average booking lead time for vacation rentals in Walsall is 23 days.
- Guests book furthest in advance for stays during May (average 30 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (26 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Walsall.
- Target marketing efforts for the Summer season well in advance (at least 26 days) to capture early planners.
- Monitor your own booking lead times against these Walsall averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Walsall (2025)
Amenity Prevalence
Amenity Insights for Walsall
- Essential amenities in Walsall that guests expect include: Wifi, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Walsall: Wifi, Smoke alarm, Kitchen.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Kitchen.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Walsall to stay competitive.
Walsall Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Walsall
- The typical guest profile for Airbnb in Walsall consists of primarily domestic travelers (87%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 86.7% of guests.
- Key international markets include United Kingdom (86.7%) and Germany (1.8%).
- Top languages spoken are English (64.4%) followed by French (6.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Walsall Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $7,086 | $633.88 | 42% |
| Englishcombe | 15 | $6,685 | $523.51 | 50% |
| Chew Magna | 16 | $6,360 | $413.61 | 44% |
| Long Sutton | 17 | $5,964 | $404.64 | 44% |
| Lambourn | 12 | $5,662 | $643.69 | 28% |
| City of Westminster | 1,603 | $5,234 | $500.33 | 50% |
| Ashley | 12 | $5,214 | $355.94 | 52% |
| Appleby | 10 | $5,005 | $366.90 | 45% |
| Woolhope | 11 | $4,986 | $592.14 | 29% |
| Dinton | 11 | $4,616 | $250.27 | 58% |